Articles

Got a CRM? If So, You Need a F.O.R.D.
Leads turn into Prospects turn into Clients turn into Closings turn into Commissions Sounds so simple when you look at sales with the above formula, but we all know it's really not that simple! Many things have to happen from the time you get that lead until you finally get the commission. I believe it's not contact relationship management, but rather relationship marketing.
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A-Z Open House Tips
Successful REALTORS are quite often successful open house experts. It may seem old school, or even cliche, but open houses are a tried and true way for agents to meet potential clients, break the ice, and gain their business. It's a perfect setting to start a conversation about real estate, without seeming intrusive or pushy. A fine-tuned open house strategy can help you engage, capture and retain leads. Whether you're a seasoned pro, or haven't closed your first deal yet, this complete open house guide from RPR offers proven tips and strategies. You'll learn how to plan for, orchestrate, and follow-up on lead-generating open house tactics that will get results.
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The 1-Minute Real Estate Video Strategy
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The Essentials of Getting Started with TransactionDesk
Tuesday, May 28, 2019 at 8:00 AM PDT Join us for an essentials overview: MLS integrations (how to access) Creating a transaction file Using integrated Authentisign for e-signatures Receiving signed documents back into the transaction file Manage client files online with our web-based services Register now!
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Products

Lone Wolf Hosting
Have access to your back office from any office or place! Lone Wolf hosted servers ensure brokers and agents have access to their back office from anywhere, anytime. Hosting will provide your brokerage with:  Easy access to your brokerWOLF system with remote log-in Safe and reliable backup and storage of your data Eliminating the need to maintain costly hardware It is so simple, with Lone Wolf Hosting all you need is an internet
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BoomTown Marketing Platform
BoomTown helps real estate professionals generate leads, manage contacts, and run their business better. Over 40,000 of the industry’s best use our products to close more deals. Their success is trademarked with growth. It’s why the Real Trends Thousand is dominated by BoomTown clients. We bring the technology and experts to turn opportunities into
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Homes.com
Homes.com is an online portal for homebuyers to conduct property searches and finding a real estate agent.  Homes.com includes property listings, brand advertising and marketing solutions, both online and in print. Homes.com provides lead generation, branding, reporting and listing exposure for agents, brokers and builders alike. Homes.com currently quotes its monthly traffic to number 4 million buyers and sellers. Homes.com provides real estate agents and brokers with the option to post their listings on their online portal. Listing exposure on Homes.com benefits include: Exposure - Manage listings from the MyHomes Agent Profile including photos, virtual tours, contact info and more Targeted Leads - Leads are routed directly to the agent or broker’s email or via text message to their cell phone. Each listing includes a contact form next to all of their listings, plus their picture and contact information are displayed in two places in the listing detail pages Direct links – Home buyers can link directly to an agent or broker’s information available online, including a link to all their listings, website, phone number etc. Go mobile - All an agent or broker’s listings on Homes.com are also featured on the Homes.com real estate search applications the iPhone, Blackberry and from all cell phone web browsers Agent Profile - A link from each of an agent or broker’s listings directs home buyers to their personal profile which includes a bio, listings and endorsements on their Homes.com agent profile page Prime Positioning - Preferred listings display at the top of search results to give your listings maximum exposure to your listings. Call Tracking - Track consumer inquiries on your listings with a special 800 number. More Photos - Unlimited photos allow you the ability to showcase every feature of your
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CINC Pro Lender
CINC Pro lender was built to fundamentally flip the sales funnel for mortgage and lending professionals. The platform allows you to work with pre-qualified home buyers and provides the tools to strengthen the relationship between lenders and agents in local markets. By improving the relationship between the lender and agent, CINC Pro Lender provides tremendous value to both parties and increases the new purchase business of the lender. If you are a lender or mortgage professional looking for an all-in-one technology solution to increase your new purchase business and strengthen your agent relationships, then CINC Pro Lender is perfect for
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Industry News

Leadership Change Signals Further Growth and Innovation for Planitar Inc., the Makers of iGUIDE
Kitchener, Canada, May 17, 2019 -- A leadership change is underway at Canadian proptech company, Planitar Inc. The creators of the iGUIDE camera system, the most efficient way to understand a physical space through accurate floor plans, 3D tours, and property measurements, have announced that co-founder Alex Likholyot will be taking the company through its next stage of growth as its new Chief Executive Officer, replacing co-founder Kevin Klages. In his new role, Alex will be aligning the company's innovations with its sales efforts to accelerate Planitar's growth in existing markets and the expansion into new market verticals. Alex said: "From the very beginning, our goal was to optimize the way people collect measurement data. Our technology will continue to deliver the fastest workflow for mapping interior spaces, with iGUIDE 3D tour presentation being one the most intuitive and efficient ways for people to explore indoor environments. We also strive to give our customers powerful tools to run their businesses and help them, in turn, to serve their clients better. Planitar is uniquely positioned to take full advantage of its technology in multiple vertical markets and we will accelerate executing on this vision." Kevin will be taking on a new role as Chief Industry Officer to focus on strategic initiatives within the current Residential Real Estate and Property Management industries while developing new market verticals. Kevin is excited about the future outlook in our existing verticals. "As co-founders, Alex and I had a vision of what Planitar could be. Under his management and leadership, the company is in a great position to continue executing on our vision. In under five years, we have managed to evolve the standards for listing real estate property in Canada. Floor plans, room measurements, and square footage have now become commonplace and a default in many markets. We will be capitalizing on Planitar's strengths to become the standard for many different industries and verticals in proptech, and are looking forward to continuing to build on that paradigm shift in Canada and globally." Over the past five years, Planitar has experienced strong growth and iGUIDE is now available throughout Canada, in 35 states in the US, and with European, Australia, and New Zealand expansions underway. Founded in 2013, in Kitchener, Ontario, Canada, Planitar Inc. is the maker of iGUIDE, a proprietary camera and software platform for capturing and delivering immersive 3D virtual tours and detailed property information. iGUIDE is the most efficient system to map interior spaces and features accurate floor plans, measurements, and reliable property square footage. By integrating floor plans and visual data, iGUIDE provides an intuitive and practical way to digitally navigate and explore built environments.
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Redfin: Vacant Homes Fetch Less Money and Take Longer to Sell
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CoreLogic Reports U.S. Overall Delinquency Rate Lowest for a February in Nearly Two Decades
CoreLogic, a leading global property information, analytics and data-enabled solutions provider, today released its monthly Loan Performance Insights Report. The report shows, nationally, 4% of mortgages were in some stage of delinquency (30 days or more past due, including those in foreclosure) in February 2019, representing a 0.8 percentage point decline in the overall delinquency rate compared with February 2018, when it was 4.8%. This was the lowest for the month of February in at least 19 years. As of February 2019, the foreclosure inventory rate – which measures the share of mortgages in some stage of the foreclosure process – was 0.4%, down 0.2 percentage points from February 2018. The February 2019 foreclosure inventory rate tied the November and December 2018 and January 2019 rates as the lowest for any month since at least January 1999. Measuring early-stage delinquency rates is important for analyzing the health of the mortgage market. To monitor mortgage performance comprehensively, CoreLogic examines all stages of delinquency, as well as transition rates, which indicate the percentage of mortgages moving from one stage of delinquency to the next. The rate for early-stage delinquencies – defined as 30 to 59 days past due – was 2% in February 2019, down from 2.1% in February 2018. The share of mortgages 60 to 89 days past due in February 2019 was 0.6%, down from 0.7% in February 2018. The serious delinquency rate – defined as 90 days or more past due, including loans in foreclosure – was 1.4% in February 2019, down from 2.1% in February 2018. The serious delinquency rate of 1.4% this February was the lowest for that month since 2001 when it was also 1.4%. Since early-stage delinquencies can be volatile, CoreLogic also analyzes transition rates. The share of mortgages that transitioned from current to 30 days past due was 1% in February 2019, unchanged from February 2018. By comparison, in January 2007, just before the start of the financial crisis, the current-to-30-day transition rate was 1.2%, while it peaked in November 2008 at 2%. "The persistently impressive economic expansion continues to drive down housing market distress, with delinquencies and foreclosures hitting near two-decade lows," said Dr. Ralph McLaughlin, deputy chief economist at CoreLogic. "Furthermore, with unemployment at a 50-year low, wage growth nearing double inflation and a positive demographic structure that will drive housing demand upwards, the future of U.S. housing and mortgage markets look bright even if short term indicators suggest cooling." The nation's overall delinquency rate has fallen on a year-over-year basis for the past 14 consecutive months. Fewer delinquencies attribute to the strength of loan vintages in the years since the residential lending market has recovered following the housing crisis. In February, 11 metropolitan areas experienced annual gains – mostly very small – in their serious delinquency rates. The largest gains were in four Southeast metros affected by natural disasters in 2018. "We are on track to test generational lows as delinquency rates hit their lowest point in almost two decades. Given the economic outlook, we are likely to see more declines over the balance of this year," said Frank Martell, president and CEO of CoreLogic. "Reflective of the drop in delinquency rates, no state experienced a year-over-year increase in its foreclosure inventory rate so far in 2019." The next CoreLogic Loan Performance Insights Report will be released on June 11, 2019, featuring data for March 2019. For ongoing housing trends and data, visit the CoreLogic Insights Blog. About CoreLogic CoreLogic (NYSE: CLGX), the leading provider of property insights and solutions, promotes a healthy housing market and thriving communities. Through its enhanced property data solutions, services and technologies, CoreLogic enables real estate professionals, financial institutions, insurance carriers, government agencies and other housing market participants to help millions of people find, acquire and protect their homes. For more information, please visit www.corelogic.com.
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Adwerx Receives Inc. Magazine's Best Workplaces 2019 Award
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Companies

BrokerSumo
BrokerSumo simplifies back office operations that real estate brokerages and agent teams manage on a day-to-day basis. This includes on-boarding/hiring real estate agents, managing their profile including their commission plan, monthly fees, transaction fees, license expiration dates and credit card and banking information. It allows brokerages to bill agents’ credit cards for their monthly fees and pay them electronically with direct deposit with no transfer fees, eliminating paper checks forever. Commission disbursements are automatically generated based on the agents commission plan. The reporting dashboard gives the brokerage insight into their revenue and their best performing agents. Accounting features allows users to manage their expenses, run profit and loss reports and export their data in an accountant friendly manner making tax time easier or the QuickBooks integration allows users to sync their data to QuickBooks to manage their accounting. BrokerSumo does this from one dashboard and eliminates the need for multiple products to handle these day to day operational
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CRS Data (Courthouse Retrieval System)
With an in-house team dedicated to collecting, converting, updating and verifying the data available through our robust suites, you can make confident decisions that optimize performance, increase revenue and enhance customer experience. Put the power of intelligent data in your hands with CRS
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CINC
CINC (Commissions Inc) is the leading provider of web-based real estate marketing and CRM software for top-producing agents, elite real estate teams, and leading mortgage brokers across North America. The solution includes a consumer facing website that integrates with local MLS data, a complete CRM platform that allows real estate professionals to nurture clients and monitor their business, and lead and team management on the go with the CINC family of
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RateMyAgent
RateMyAgent is a digital marketing platform that helps agents collect, share and promote reviews. A RateMyAgent review is superior to any other review because each review is linked to the sales transaction and creates its own 'microsite'. As a result, every review on RateMyAgent grows your digital footprint and becomes a powerful marketing tool by helping you attract more
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Webinars

Video: Winning With Digital Prospecting
Last week, real estate pros who attended our webinar, "The Game Changer for Real Estate Agents: Winning With Digital Prospecting," discovered what every agent's greatest asset is and how to leverage it. If you missed the webinar, don't worry. We recorded it for you! To learn more, check out the recording below or click through to our notes on the next page.
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Video: iPad Listing Presentations
Yesterday's webinar was our most popular event of our Summer Webinar Series so far (see our previous event here). We can't say we're shocked--the iPad is a favorite tool of agents and attendees got a live demonstration of how to leverage it in a listing presentation. If you missed the webinar, don't worry. We recorded it for you. See the video below to catch up on what you missed:
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Video: Your Clients Are Cheating on You – Learn How to Keep Them from Going Astray
Our Summer Webinar Series keeps marching on (see our previous event here). On Wednesday, we teamed up with Listingbook to learn about a tool that can keep clients loyal--all while offering better data than any consumer search portal! If you missed the webinar, don't worry. We recorded it for you. See the video below to catch up on what you missed:
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Video: How to Market Yourself on Facebook WITHOUT Annoying Your Friends and Family
If you didn't attend our webinar yesterday, you missed a veritable Facebook extravaganza! Realtor® Shaun Nilsson of CityBlast shared his secrets to marketing on Facebook without annoying your friends and family--and stayed overtime to answer the dozens of questions that poured in. It's safe to say that Facebook is a hot topic among agents and brokers, so if you couldn't attend yesterday's event, don't worry--we recorded it for you. Watch the video below to catch up on what you missed and then click through to the next page to claim an exclusive discount for RE Technology readers.
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The Secrets to Email Marketing Success
Last week, agents from across the country joined RE Technology to learn more about a powerful way to stay in touch with their database. In "Power e-Prospecting Made Simple," we talked to three different real estate agents about how they use email newsletters to stay top-of-mind with their sphere of influence. To learn more, check out the recorded webinar below or click through to our notes on the next page.
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