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Sign into your accountThe Good (Agents), The Bad (Inaccuracies), and The Ugly (Photos)
January 04 2012
For this new column, I’ll be sharing the details of my own house hunt and the ways I use technology to make it easier (or more difficult, as the case may be). In the first article, I shared that we had found a house of interest to us and looked it up on our local MLS consumer-facing website. I encouraged you all to take another look at your yard signs and see what you could improve. Read my last post for the tips.
Ugly Photos
There were only a few photos of this house on our MLS consumer-facing website, far less than most of the others we saw. And they were crappy – really crappy. I’m completely baffled by why an agent wouldn’t include the most pictures possible. I’m equally shocked that they wouldn’t take the time to create high-quality, attractive photos. Agents should always put forth a strong effort with photography.
We’ve published a lot of great info about real estate photography, so I’m not going to reinvent the wheel here. If you want to learn about improving your photos, this list may be a good place to start. You can also check out photography services in our product directory. There are also some virtual tour companies that have local photographers to help you out.
Inaccuracies
Because I found the search function on our MLS consumer-facing website (which is CCRlistings.com, by the way) so annoying, I decided to give Zillow a try. I was in for an unpleasant surprise, however. The house, which had been listed at $525,000 on CCRlistings.com, was listed on Zillow for $625,000.