AI ChatGPT-Powered Market Analysis: Game-Changing Feature for Real Estate Marketing

Does the thought of staring at a blank screen while trying to write a market update for your clients and prospects make you cringe? Maybe diving into data and metrics isn't your favorite activity, or your to-do list is piling up with other important tasks that demand your attention. You're in luck!

RPR (Realtors Property Resource) is introducing an AI ScriptWriter, which is a ChatGPT integration. It offers real estate professionals a streamlined approach to creating personalized video scripts, engaging social media content and detailed metrics analysis. These features are powered by essential market indicators such as Month's Supply of Inventory, List-to-Sold Price Ratio, Median Days on the Market within RPR and Median Sold Price.

These tools will help you create informative content that effectively showcases the latest market trends and insights while saving you time and effort.

• Personalized Video Scripts: Create personalized video scripts for your local market analysis videos using the RPR AI ScriptWriter. Match your script with the new Shareable Market Trends feature, which enables you to export charts and graphs for your data-driven videos. Easily download images in JPG or PNG formats and seamlessly integrate them into video editing software like iMovie, Windows Movie Maker, Adobe Premiere Pro or Final Cut Pro.

• Social Media Content Creation: While you're at it, keep your social media platforms buzzing with market insights. Have ScriptWriter create tailor-made content for key local metrics.

• Metrics Analysis: Leverage ScriptWriter to review the metrics, and highlight the correlation between them. This valuable insight will help you make better-informed decisions while guiding clients through their real estate journey.

The Key to Success: Collaborating with Your AI Assistant

Remember, the key to unlocking the full potential of AI-generated content is to add your personal touch.

• Proofread and fine-tune: As the saying goes, "Two sets of eyes are better than one." ChatGPT excels at crafting compelling content, but it's crucial to double-check for accuracy and ensure everything aligns with your objectives. Make sure the script reflects your brand's voice and style to resonate with your target audience.

• Infuse your brand's personality: Your brand is one-of-a-kind, and you've worked tirelessly to establish your identity. So, go ahead and add your unique flair! Highlight your selling points, emphasize your expertise, and share your experience. This will not only reinforce your brand identity but also instill trust in your clients.

ScriptWriter is a helpful tool that can streamline the creation of your market analysis videos. By synergizing with your AI assistant and infusing your personal touch, you'll create truly captivating and impactful content that sets you apart in the competitive world of real estate marketing. Don't miss out on this opportunity to revolutionize your marketing strategy!

Getting Started with AI ScriptWriter

Ready to create captivating content for your audience? Follow these steps to access and use the RPR Market Trends ScriptWriter tool:

1. Log in to RPR (narrpr.com) and select Research.
2. Now select Residential Market Trends.
3. Then type in your area (ZIP code, City) and click the search icon.
4. You'll arrive on the Market Trends page for the area searched.
5. Select the Create Script to open the Market Trends ScriptWriter.
6. Choose your tone, audience… then choose one of the following buttons:
   • Create Video Script.
   • Create Social Campaign.
   • Analyze Metrics.
7. Review, edit and personalize the content to reflect your brand identity.

Don't let blank pages or writer's block get in your way again!

The RPR Market Trends ScriptWriter is a marketing tool that lets REALTORS® create talking points and marketing copy, all based on local market stats.

Choose your market, tone, audience… then hit the button to almost instantly get the words you need to craft compelling market updates and messages to your clients and prospects. You're also encouraged to proofread and add your own brand voice to the AI-generated text. (Check out this article, How to add Your Brand Voice to RPR's Market Trends ScriptWriter, for some tips and examples.)

We encourage you to take the ScriptWriter for a spin today to see how effortless it can now be to create market update videos, social posts, etc. Anywhere you need words, it can help!

To view the original article, visit the RPR blog.