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Browse the siteMarch 11 2015
As you know, an overwhelming majority of home consumers are using their mobile devices before, during, and after their home search. As consumer behavior changes, Google continues to evolve its ranking algorithm to adjust for these changes.
According to SearchEngineLand.com, on April 21, 2015, Google's mobile ranking factors will not only label your site as mobile-friendly, but will also use that to determine if your site should rank higher in the search results. Google states this algorithmic change will have a "significant impact" in the mobile search results, impacting all languages worldwide.
Mobile friendly websites follow a general criterion, such as:
In other words, if you don't have a mobile strategy in place you will be missing out on search traffic to your brokerage website. Your business needs to account for responsive design, in order to accommodate for consumer search preference.