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Recruit for Success

September 03 2012

At BoomTown we preach a lot about specific lead management best practices, but these strategies are worthless unless you have the right team in place doing the work. Some of the most frequently asked questions our clients have revolve around recruiting and growing their team. And with good reason! To hire true talent takes a considerable amount of upfront time and money. When going through this process, the biggest question to ask yourself is "Am I making a conscious effort to hire for long-term success?"

In his book, The Millionaire Real Estate Agent, Gary Keller says "great talent is irreplaceable" and "poor hires can do a lot of damage". Think about the last time you made a bad hire. How much time was spent in the search process and then training the new person? You're probably wishing you had that time back. The good news is, there are systematic ways to recruit for success that will save you these kinds of headaches down the road.

First, it's important to know when you should hire. When real estate agents start out in their careers they are usually wearing many hats – from getting leads, showing houses, going on listing appointments, negotiating, writing contracts – the list could go on. Eventually all of these efforts build your business and you begin to feel overwhelmed with your daily tasks. You may even begin sacrificing things in your personal life. Don't let this go too far without looking for help. You're no good to anyone else being in a constant state of stress; and your clients need you. When you reach a point where you know your time is better spent doing things you can't get to in the day, then it's time to look for some help.

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