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5 Reasons to Use a Virtual Tour

September 16 2013

computer teachingIn conversation with Tim Denbo of VirtualTourCafe, we asked a simple question: "Why should agents create a virtual tour for their listings?" Tim obliged with a compelling list of substantive reasons. After you've had a chance to check out our list, please comment below and tell us:

  • Do you use virtual tours?
  • Why/why not?
  • Which solution do you use?

If you're not using a virtual tour solution, here are five reasons you may want to reconsider.

1) Sellers expect it.

Your sellers don't live in a cave; they've seen other online real estate listings, and they'll expect you to live up to the most compelling of these. Chances are, the listings they find most compelling will include a virtual tour (we'll talk about that in a moment).

Now, we're not saying that you should simply bend to whatever your customer wishes. After all, many leaders caution against blind adherence to the old adage that "the customer is always right." You're the expert – you know what works and what doesn't. That being said, when the thing your client asks for has the potential to be helpful and is relatively inexpensive, it might be prudent to follow their wishes.

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