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Sign into your accountGoogle Ana-what? Step by Step Guide to Installing Google Analytics
February 20 2015
Buying a website is the start to building your online presence. But how are you supposed to know if your investment in a website is paying off? The answer: Google Analytics. Google Analytics is the key to understanding your audience. You don't merely want to see traffic, you want to see where the traffic has come from, how long they stayed and what actions people performed on your site. All of these data-points will give you insight into your target demo's behavior patterns. And how your site should be altered to cater to them. Below is a step-by-step guide to installing Google Analytics.
1. Sign up
This is pretty straight forward. If you have Gmail already set up, then the sign in process will be what you are familiar with. If not, Google will prompt you to create an account, do it. Start here at www.google.com/analytics.
2. Add your site
Enter all of the fields below. If you are managing several sites, make your account name applicable to all of your sites, i.e. "My Sites." The next field is for your actual website's name (not URL). In our Google Analytics, this field is, "NestBuilder Blog," and then the following field is entered as http://blog.nestbuilder.com.
