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New Branding Reflects Core Values of RE Technology

May 22 2013

ReTechnologyLogo WEB RGB 531x132Arroyo Grande, CA (May 22, 2013) – The real estate technology leaders at RE Technology (www.RETechnology.com) today debuted new branding on their website. Professionals that visit www.RETechnology.com daily as a resource for all things real estate tech will discover a new logo that reflects a holistic and approachable corporate identity. The new branding also invites even more interaction and engagement among the real estate community.

Victor Lund, CEO discusses the new branding. "The letter 't' in the company name is designed to form the trunk of a tree, representing our deep roots within the real estate industry," Victor says. "The tree reflects our core ideals of knowledge and growth for real estate professionals as well as our own expertise grown through many years of experience."

RE Technology's website is the company's last online property to be updated with the new branding. With the addition of the new logo, RE Technology's branding is now consistent across their website and social media profiles.

"Our core values have stayed the same," Victor explains. "RE Technology was formed to help advance the careers of real estate professionals and the industry as a whole. However, just as technology companies must constantly adapt and grow, so must we. We've done just this by taking a fresh look at how we're positioning our company and our brand. We are proud to help over 700,000 real estate professionals learn how to grow their business using technology effectively."

Any technology or MLS partners who need RE Technology's updated logo are encouraged to contact RE Technology. MLSs who do not currently offer RE Technology as a member benefit are also encouraged to contact the company to learn how this service can add value for their members.

About RE Technology, Inc.
RE Technology, Inc. (www.retechnology.com), is a comprehensive real estate technology website, reaching over 700,000 real estate agents and brokers. By embedding directly into MLS systems across North America, RETechnology.com makes it easy for agents to access clear product descriptions, read product reviews, and stay current with technology trends. Providing a rich assortment of tutorials, how-to's and technology training articles, RE Technology helps agents understand the benefits of technology and how to strategically implement technological tools. The RE Technology website is colored with user ratings and comments, creating a rich community of product feedback and user-driven endorsements.

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