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Tech Powerhouse Inside Real Estate Announces New Financial Partner, Doubles Down on Long Term Vision
Major investment from new financial partner, Lovell Minnick Partners will fuel Inside Real Estate's continued growth, finance future acquisition opportunities and help attract top talent. DRAPER, UT, AUGUST 20, 2019: Inside Real Estate, one of the fastest growing independently-owned real estate software companies and a trusted technology partner to over 200,000 top brokerages, agents and teams announced today an agreement in which Lovell Minnick Partners, a private equity firm focused on investments in the global financial services industry, including related technology and business service companies, will become the company's new primary financial investor, backing their long-term strategy and vision. The investment comes during a period of substantial revenue growth and sustained profitability over the past several years along with the addition of hundreds of top brokerages to the Inside Real Estate platform including two national franchise brands in 2019 alone. "With their winning strategy and products, Inside Real Estate has built a growing, profitable and scaled business in an industry filled with small point solution providers," said John Cochran, LMP Partner. "We've been following the company's traction in the space and believe the platform is uniquely positioned for success. We have seen first-hand the powerful impact Inside Real Estate's products have for its customers by increasing brokerage profitability, driving team and agent success and enhancing business differentiation. We're thrilled to be backing this exciting business and extremely capable team." The leadership team at Inside Real Estate will continue to invest and execute full steam ahead on the company's strategy and independent vision. When asked about the announcement, Ned Stringham, CEO of Inside Real Estate commented, "This new partnership provides our customers the continued confidence that Inside Real Estate will remain an independent, reliable and innovative tech partner and support the growth of their real estate business for years to come." Stringham also noted, "LMP has an exceptional track-record of picking winners. It's an honor to have their confidence and support." The transaction will fuel Inside Real Estate's continued growth, provide financing for future acquisition opportunities and help create the best environment to attract, develop and retain top talent. GCA acted as an exclusive financial advisor to Inside Real Estate in the transaction. Morgan, Lewis & Bockius served as legal counsel to LMP, while Parr Brown Gee & Loveless as counsel to Inside Real Estate. Additional Details for Existing Inside Real Estate Customers: Our strategy as a business remains the same: we are committed to being a trusted, independent technology partner who keeps the interests of you, our valued customers, at the heart of our strategy There will be no changes to our leadership team or day to day operations of the business. You'll continue to receive the great products & services in the same manner that you do today With the backing of Lovell Minnick Partners, we can continue to attract top talent, innovate and deliver the very best technology solutions to our customers while supporting your success well into the future About Inside Real Estate Inside Real Estate is one of the fastest growing independently-owned real estate software companies and a trusted technology partner to over 200,000 agents, teams and top brokerages. The company's flagship platform, kvCORE, is a modern and comprehensive solution known for delivering profitable growth at every level of a brokerage organization. Built with a scalable and flexible infrastructure, kvCORE enables brokerages to create their own unique technology ecosystem to enhance and differentiate their brand and culture. With an accomplished leadership team and over 175 employees, Inside Real Estate brings the resources, scale and vision to deliver ongoing innovation and success for its growing customer base. Learn more at insiderealestate.com About Lovell Minnick Partners LLC Lovell Minnick Partners is a private equity firm focused on investments in the global financial services industry, including related technology and business services companies. Lovell Minnick provides developing companies with equity capital to support private company recapitalizations, execute majority buyouts, and pursue growth initiatives. Since its inception in 1999, Lovell Minnick Partners has raised $3.2 billion in committed capital and has completed investments in over 50 platform companies. Over its 20-year history, Lovell Minnick has built a steady track record of investment returns through a consistent investment process that focuses on driving portfolio company growth, strategic activity, and operational improvement, and without relying upon excessive financial leverage. For more information, please visit www.lmpartners.com.
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Century 21 Real Estate Surpasses 10,000-Office Milestone
1st-Half 2019 Growth Includes 32 Affiliated Brokerages Signing Long-Term Agreements and 14 Companies Choosing to Affiliate with the C21® Brand Over the Competitors MADISON, N.J., Aug. 19, 2019 -- With real estate more 'Glocal' than ever, the news announced today by Century 21 Real Estate that its system is now operating in 10,000 offices worldwide provides a competitive advantage for home buyers and sellers, and for securing long-term growth and market share for the C21® Network's affiliated brokers. The unprecedented global reach of the CENTURY 21® brand is a connection and collaboration of 130,000+ relentless independent sales professionals in 82 countries and territories who live their mission to defy mediocrity and delivery extraordinary experiences, and a presence that so-called disruptors, and others in the industry, cannot match. In a world where the daily course of industry business is increasingly being conducted country-to-country and continent-to-continent, the global growth of the brand is a real differentiator for local clients and their C21 Network professional. "With our mission and overall brand cultural transformation challenging the status quo and helping to move the industry from transactional to experiential, our franchise model is working for our affiliated brokers and agents and more importantly, helping their clients reach the best real estate outcomes possible," said Michael Miedler, president and CEO of Century 21 Real Estate LLC. "I'm proud of our history of making a difference in the lives of families worldwide, and excited to know that we are set-up to benefit current and future generations of real estate owners and entrepreneurs around the world." The news of surpassing 10,000 offices around the world comes on the heels of the announcement that, to date in 2019, 32 affiliated brokerages signed long-term agreements to remain with the brand and 14 companies and over 500 independent agents choosing to affiliate with Century 21 Real Estate over all competitors in the market. The 32 affiliated brokerages who renewed with Century 21 Real Estate include: CENTURY 21 Action, REALTORS®, Minot, ND CENTURY 21 All Professional, Port Saint Lucie, FL CENTURY 21 Arroyo Seco, Los Angeles, CA CENTURY 21 Atlantic Professional Realty, Absecon, NJ CENTURY 21 Charlton Realty, Nashville, TN CENTURY 21 Coast to Coast, Tierra Verde, FL CENTURY 21 Dan Cheney & Associates, Inc., Sanger, CA CENTURY 21 Executive Team, Tampa, FL CENTURY 21 Family Tree, Aurora, MO CENTURY 21 Flagstaff Realty, Flagstaff, AZ CENTURY 21 Gold Award Homes, Tomah, WI CENTURY 21 Hometown Brokers, Billings, MT CENTURY 21 Hometown, REALTORS®, Seneca, SC CENTURY 21 Kelly Davis, Inc., Colville, WA CENTURY 21 Legacy Realty, Willis Point, TX CENTURY 21 Nature Coast, Crystal River, FL CENTURY 21 Norma Altman, REALTORS®, Millburn, NJ CENTURY 21 North East (formerly North Shore), Peabody, MA CENTURY 21 Patty Snell & Associates, Tuscaloosa, AL CENTURY 21 Pierce & Bair, Inc., Kennett Square, PA CENTURY 21 Pierce Realty, Mercer, WI CENTURY 21 Premier Group, Pittsburg, TX CENTURY 21 Price Right, Lewiston, ID CENTURY 21 Ramos Realty, Bethlehem, PA CENTURY 21 RiverStone, Sandpoint, ID CENTURY 21 Schlossbach Realty, Belmar, NJ CENTURY 21 Shawmut, Brighton, MA CENTURY 21 Sierra, REALTORS®, Mariposa, CA CENTURY 21 Stamm Eddy, Newington, CT CENTURY 21 Topsail Realty, Bristol, RI CENTURY 21 Yarrow & Associates, Lancaster, CA Recent companies who chose to affiliate with Century 21 Real Estate during the first half of 2019 include: CENTURY 21 Access, Columbia, MO CENTURY 21 Coast Properties, Santa Rosa Beach, FL CENTURY 21 Envision, Upper Marlboro, MD CENTURY 21 Full Realty Services, Murrieta CA CENTURY 21 Gust Realty, Glen Ellyn, IL CENTURY 21 NuVision, Chicago, IL CENTURY 21 Post Realty, Auburn, NY CENTURY 21 ReCom Real Estate, Denver, CO CENTURY 21 Realty Advisors, Austin, TX CENTURY 21 Rosa Leon, Tampa FL CENTURY 21 Royal, Scarsdale, NY CENTURY 21 Stein Posner Real Estate, Boca Raton FL CENTURY 21 Total Real Estate Solutions, High Point, NC CENTURY 21 Tropical Breeze Realty, Port Charlotte, FL About Century 21 Real Estate LLC The approximately 131,000 independent sales professionals in approximately 10,000 offices spanning 82 countries and territories in the CENTURY 21® System live their mission every day: to defy mediocrity and deliver extraordinary experiences. By consistently chasing excellence, giving 121% and always elevating, the CENTURY 21 brand is helping its affiliated brokers/agents to be the first choice for real estate consumers and industry professionals worldwide.
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Top Real Estate Brokerages Generate Massive Leads In-house with Inside Real Estate's New CORE PropertyBoost
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Keller Offers Partners with Offerpad
Two leading real estate companies partner to further scale iBuyer offering AUSTIN, TEXAS August 14, 2019 -- Keller Offers, the iBuyer offering of Keller Williams (KW), the world's largest real estate technology franchise by agent count and the U.S. leader in units and sales volume, announces a partnership with Offerpad, a leading real estate technology company and iBuyer. On average, Offerpad receives a new offer request from a homeowner every 30 seconds and acquires a home every 20 minutes throughout regular business hours. "With Keller Offers, consumers no longer have to pick between all the options available to sell a home without having an advocate to advise them," said Josh Team, president, KW. "In our pursuit to drive the best end-to-end consumer experience, we're giving consumers the most choice available. And, we believe an agent-driven consumer experience is best to deliver that choice." The new iBuyer partnership will be operational by August 31 in Phoenix and Dallas. With the partnership, Keller Offers will scale to 10 other Offerpad U.S. markets by the end of Q4 '19. Initial markets for 2019 will include: Atlanta, Georgia; Austin, Texas; Charlotte, North Carolina; Houston, Texas; Las Vegas, Nevada; Orlando, Florida; Raleigh, North Carolina; San Antonio, Texas; Tampa, Florida; and Tucson, Arizona. "We're excited to partner with Offerpad, a true pioneer in the iBuyer market, to further ensure our agents are providing today's informed consumers with the most robust selling choices and valuable guidance on those options," said Gayln Ziegler, director of operations, Keller Offers. Under this mutually beneficial agreement, consumers have the freedom of working with a trusted KW agent, working on behalf of their best interests, when choosing Keller Offers powered by Offerpad. "As KW is a highly respected brand with more than 180,000 associates and Offerpad is a massive buying platform that provides convenience and certainty to the homeowner, this partnership was a natural fit," said Brian Bair, founder and CEO, Offerpad. "My background as a real estate agent, having sold thousands of homes and participated in countless living room conversations, I know that the consumer desires and deserves the best selling process that works for their individual situation," said Bair. "Offerpad was founded with a purpose to deliver more consumer-centric solutions in real estate – this partnership further supports that mission." How the Partnership Works To leverage the partnership, KW agents will be required to become a Keller Offers Certified iBuyer agent. Once certified, agents are able to submit a cash-offer request via Keller Offers. With a request in hand, Offerpad quickly generates an offer using proprietary, in-house real estate experience and technology. Then, the assured offer routes back to the KW agent, who presents it to their seller. The KW agent will remain the seller's consultant in understanding all their options to move them onward. Should the seller choose to accept the instant-offer path, the KW agent will guide the seller through the process. "Offerpad is an amazing partner, allowing us to quickly scale the convenience and simplicity that's inherent with instant offers," said Ziegler. About Keller Williams Austin, Texas-based Keller Williams, the world's largest real estate technology franchise by agent count, has more than 1,030 offices and 181,000 associates. The franchise is also No. 1 in units and sales volume in the United States. In 2019, Fast Company named Keller Williams the No. 1 "Most Innovative Company" in real estate. In 2015, the company began its evolution into a technology company, now building the real estate platform that agents' buyers and sellers prefer. Since 1983, the company has cultivated an agent-centric, technology-driven and education-based culture that rewards agents as stakeholders. For more information, visit kw.com. About Offerpad Offerpad is revolutionizing the real estate industry by providing an innovative and convenient way to sell or buy a home. Founded in 2015, the leadership team brings decades of real estate experience that collectively has purchased, renovated, and rented or sold more than 100,000 homes. Offerpad is a privately held company, headquartered in Arizona, with markets in Atlanta, Charlotte, Dallas-Fort Worth, Houston, Las Vegas, Los Angeles, Orlando, Phoenix, Salt Lake City, Tampa and Tucson with San Antonio opening soon.
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eXp Realty Preferred Partners to Provide Marketplace for Home-buying Services
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Berkshire Hathaway HomeServices Names .realtor and .realestate Preferred Suppliers
WASHINGTON (August 8, 2019) – The National Association of Realtors' top-level domains .realtor and .realestate have been named in the Preferred Supplier program by Berkshire Hathaway HomeServices, one of the most respected real estate brands in the nation. Through this global agreement, Berkshire Hathaway HomeServices franchises will receive a 10% discount at www.get.realtor on .realtor top-level domain purchases. Web addresses ending in ".realtor" and ".realestate" allow users to market themselves more strategically, highlight their areas of expertise, and streamline operations. Since the launch of the .realtor domain in 2014 and .realestate domain in 2018, NAR, in partnership with registry operator Second Generation, Ltd. (Second Gen)., has been leading change with its commitment to new technology and now holds the #1 and #2 top-level domains in the real estate industry. "This partnership with Berkshire Hathaway HomeServices will encourage more agents and firms to take advantage of the incredible opportunity to create an online space where homebuyers, sellers, and investors can go to find the most trustworthy, reliable real estate services and resources," said Mark Birschbach, Senior Vice President of NAR's Strategic Business, Innovation and Technology Group. "We're excited about the ability to create similar partnerships and opportunities for other brokerages and offices across the nation and globe." "We are pleased to team with NAR and offer our network professionals this avenue to distinguish themselves online and show clients who they are and what they do, along with favorable pricing on use of NAR's distinctive domains," said Chris Stuart, CEO of Berkshire Hathaway HomeServices. In addition to top-level domains, NAR's Strategic Business Innovation and Technology group offers REACH, the #1 accelerator in real estate. Created by Second Century Ventures, a strategic technology investment fund backed by NAR, REACH is a unique real estate technology accelerator which leverages the association's members and an unparalleled network of executives within real estate and adjacent industries. Several Berkshire Hathaway HomeServices' Preferred Suppliers have participated in NAR's REACH accelerator program, including Adwerx, Back at You Media, BoxBrownie.com, Deductr, and SmartZip. Berkshire Hathaway HomeServices, based in Irvine, Calif., is a real estate brokerage franchise network built for a new era in residential real estate. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway HomeServices name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. Visit its multi-lingual website at www.berkshirehathawayhs.com. The National Association of Realtors® is America's largest trade association, representing more than 1.3 million members involved in all aspects of the residential and commercial real estate industries.
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RE/MAX Sticks the Closing with Introduction of Digital Branded Stickers
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CENTURY 21 Takes to Social Media to Promote "Shark-Free" Listings for Homebuyers Who Fear Fins
Seeing too many sharks on TV this week? Century 21 Real Estate is helping shark-fearing homebuyers relocate to Northern Kansas - the farthest location from the two coasts MADISON, N.J., July 29, 2019 -- During a week that expects to see shark stories making waves across social media, Century 21 Real Estate LLC has announced today that it wants to help those closest to the coasts escape the threat of being shark bait. Throughout the week, the brand will be responding in real-time to anyone on social media that expresses their fear of sharks with helpful home listings located in the farthest spot from the coasts: Northern Kansas. "There have been zero shark attacks reported in Northern Kansas, which makes it a great place for anyone with a fear of sharks to call home," said Mike Miedler, president and CEO, Century 21 Real Estate LLC. "While we are clearly trying to have some fun with this during a week where so many people are expressing their love and fascination for sharks, the reality is that every homebuyer has their own unique list of features they are searching for in a home. Promoting "Shark-Free" listings is a great reminder to all CENTURY 21® affiliated agents to work tirelessly on behalf of their clients to find the perfect property that fits all of their specific, and sometimes unexpected, needs." "Shark-Free" listings in Northern Kansas are real properties listed by CENTURY 21 affiliated agents and available to be purchased now. They include: 331 West 3rd Street, Junction City, KS 1424 Elm Creek Drive, Junction City, KS 1246 Miller Drive, Junction City, KS 407 Dogwood, Wakefield, KS 201 Elm Street, Wakefield, KS Local CENTURY 21 affiliated agents in Northern Kansas are helping create custom video content that will be shared on social media as part of the "Shark-Free" listings promotion. "I couldn't be more excited to be able to offer my clients national exposure for their listing," said Becky Willmann, CENTURY 21 System member. "Being able to leverage a national brand and household name like "CENTURY 21" in a clever and engaging way is one of the reasons why I joined CENTURY 21 Gold Team-REALTORS®." To keep up with the CENTURY 21 "Shark-Free" listings social media campaign featured on Twitter, be sure to follow @Century21 and if you're interested in one of the listings for sale in Northern Kansas, contact a local affiliated CENTURY 21 real estate agent by visiting century21.com. About Century 21 Real Estate LLC The approximately 129,000 independent sales professionals in approximately 9,700 offices spanning 82 countries and territories in the CENTURY 21 System live their mission everyday: to defy mediocrity and deliver extraordinary experiences. By consistently chasing excellence, giving 121% and always elevating, the CENTURY 21 brand is helping its affiliated brokers/agents to be the first choice for real estate consumers and industry professionals worldwide.
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reeazily Partners with Checkbook to Modernize Commission Payments
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TRIBUS and Restb.ai Ring in a New Era of Smart Property Search by Delivering the Next Generation of Consumer Interactivity with AI
Chicago, July 19, 2019 -- TRIBUS and Restb.ai have partnered to deliver a much more compelling and personalized method for consumers to search for properties using breakthrough AI methods. Personalizing Property Search Using the power of Artificial Intelligence, broker websites delivered by TRIBUS will allow consumers to search for properties using much more personalized criteria than normal analog property searches allow you to use today. Through machine learning, the AI tools will be able to read elements of each property image to deliver much more robust and customizable methods to search for specific elements and features of a home. If a consumer is interested in a home with a sunny kitchen, for example, they will be able to search via plain language for sunny kitchens. The AI engine will pull images of properties that match that criteria even though it is not a specific feature that is called out on a typical listing detail page. Today it is nearly impossible to compare the photos of individual properties by amenity or room. If a consumer is most interested in looking at the quality of a kitchen in each of the houses they look at, for example, they must scroll through every image on every property to find the kitchen images. With Restb.ai's AI platform, a consumer can now search just for kitchen images so they can easily compare them side by side to find the home with their dream kitchen. Consumers can search for "natural light," "updated kitchens," "white granite countertops," and other terms previously unavailable to them. With one click of a button, a consumer can examine kitchens from different houses, all beautifully aligned in a seamless browsing experience. Better SEO In 2019, Google still has a difficult time understanding the content of a website's images. Google has long held that classifying images using ALT tags is the best way to let them know about that content. The problem on real estate websites is there are often millions of images, with 100s or thousands of new images added each day. No human could keep up. In TRIBUS websites using Restb.ai technology, images can now be auto categorized with these alt tags. When Google indexes all of the listings on the site, they'll understand the significance of the individual images - kitchens, baths, etc. That makes it possible for TRIBUS websites to be found when someone does a more advanced search on Google such as "Homes in Stamford, CT with updated kitchens." Supports ADA Compliance These same AI capabilities can help the 7.2 million Americans that are visually-impaired. With Restb.ai's proprietary audio descriptions, visually-impaired home buyers can independently search for a house. TRIBUS websites will include audio descriptions of all of the images, which helps viewers understand what each house looks like. Additionally, a visually impaired viewer can now navigate the listings with just their voice, as the website has enabled voice search. This proprietary technology will help real estate brokers avoid fallen victim to the increasing number of ADA (Americans with Disabilities Act) lawsuits being filed. "AI is starting to come of age in real estate," said Katie Ragusa, VP of Product at TRIBUS, one of the nation's leading providers of broker marketing and business solutions. "TRIBUS has long been on the forefront of brokerage website innovation. From creating the first responsive real estate brokerage website, to implementing the highly visible search box, and creating new and innovative ways to connect with agents. When searching for a home online, nothing is more important than the images. So, making a search based upon images is something we've always wanted to do. With Restb.ai that's now possible." Angel Esteban, CEO and Co-founder of Restb.ai said, "our proprietary AI solution is ideally suited to help improve the consumer search experience since photos are such a key part of the search process. By partnering with TRIBUS we will be able to personalize the ways consumers search for properties by allowing them to search for the unique features that are most important to them. Never before has a consumer truly been in the driver's seat of their property search and able to find homes only with an abundance of natural light or a beautiful kitchen island with a dark granite countertop." About TRIBUS TRIBUS provides medium and large brokerages around the world with custom websites, intranet, email marketing, transaction management, and CRM systems. Through their open API - TRIBUS Source - the system connects brokerages'​ listing, agent, and consumer data with over 100 other tools like marketing, back office, accounting, lead generation and more where and when the brokerage needs it. TRIBUS is more than just a custom real estate brokerage platform vendor. The company hand selects people that can provide immense value to their clients. Leaders of the company, client care director, and head of development all have former real estate experience. Because of this, TRIBUS is able to approach products and services from a higher level of experience. That's why instead of following the crowd, they start from the frame of reference – what could they do to best help their clients? Learn more at www.TRIBUS.com. About Restb.ai Restb.ai is a computer vision company specializing in image recognition for real estate. Restb.ai's plug-n-play solution identifies, categorizes, and delivers results on property-related images with an accuracy of up to 99%. The solution pushes the boundaries of machine learning, designed from the ground up to accurately recognize complex concepts within a real estate context.
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The Keyes Company Adopts New Adwerx Enterprise Automated Retargeting Product
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Howard Hanna Real Estate Services Expands Franchise Division
Pittsburgh, PA (July 17, 2019) – Tom Schoeller, Howard Hanna Senior Vice President of Franchising, Mergers & Acquisitions, has announced the hiring of Denis Faherty as Midwest Regional Vice President of Franchise Sales. Faherty joins Howard Hanna with a strong 20+ year background in real estate and franchising. Based in Columbus, OH, he will work with Schoeller to expand the company's reach throughout the Midwest. "Denis brings a great combination of demonstrated skill and achievement in the marketplace to his new position," said Schoeller. "I am very excited to have him join our team and to be part of the continued growth of our Franchise Division. Our goal is to be the leader in all markets we serve and Denis will work to align us with firms who already lead in their markets. We believe that there is a fundamental advantage for companies to partner with a family-owned and -operated company." Howard Hanna franchise owners benefit from utilizing exclusive Howard Hanna marketing tools and programs such as the 100% Money Back Guarantee, as well as a group of trusted peers and management support. Franchise agents are able to tap into a proprietary suite of technology tools to help them manage their business, along with relocation, business development, and the power of HowardHanna.com with its more than two million visitors every month. "I am eager to join Howard Hanna," said Faherty. "The brand has experienced tremendous growth. I look forward to being part of the largest family-owned real estate company in the U.S. and further developing the franchise division throughout the Midwest." To learn more about franchising with Howard Hanna Real Estate Services, or to find out if your company would qualify, contact Tom Schoeller or Denis Faherty. About Howard Hanna Howard Hanna Real Estate Services is the 3rd largest real estate company in the United States, the #1 privately owned broker in the nation, and the largest home seller in Pennsylvania, Ohio, New York, and the Carolinas. The family-owned and -operated real estate company specializes in residential and commercial brokerage service, mortgage, closing and title insurance, land development, appraisal, property and casualty insurance, corporate relocation, and property management. In early 2019, Howard Hanna completed a partnership with the Allen Tate Companies, the 14th largest real estate company in the nation. The combined company has 312 offices across PA, OH, NY, VA, MI, WV, MD, NC and SC, with more than 11,000 sales associates and staff who are guided by a spirit of integrity in all aspects of the real estate process. For more information, visit www.howardhanna.com.
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Better Homes and Gardens Real Estate Unleashes Brand Power with Lifestyle-Based Networking and Farming Opportunities
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Howard Hanna Twilight Open Houses: Why You Should Visit a House for Sale in the Evening
Pittsburgh, PA (July 11, 2019) – Howard Hanna Real Estate State Services continues its tradition of hosting mid-week evening open houses during the summer months from 5:00 pm to 7:00 pm. "Our Twilight Open Houses give buyers another opportunity to see homes for sale," says Howard W. "Hoby" Hanna, IV, President of Real Estate Brokerage. "In addition to the traditional weekend open houses, we want to give you a chance to see your potential next home in a new light. When you visit a home has a big impact on how the lighting will look. Rooms that are bright by day may look totally different in the evening, or the home may have great outdoor lighting that cannot be seen during the day. Plus, we have found that many people like the convenience of weekday evenings, leaving weekends free for outdoor activities during the warmer weather." Howard Hanna offices hold Twilight Open Houses in Pennslyvania, Michigan, New York, Virginia and North Carolina on Wednesday evenings from 5:00pm to 7:00 pm; in Ohio, they are held Thursday evenings from 5:00 pm to 7:00 pm. The remaining schedule is below. Wednesday, July 17 & Thursday, July 18 Wednesday, August 14 & Thursday, August 15 Each open house is hosted by a Howard Hanna agent who is available to discuss the home's features along with exclusive programs such as Move Faster, Buy Before You Sell, and Find It First™ (in Ohio). To view the list of Twilight Open Houses, visit here: https://www.howardhanna.com/Property and check the Twilight Open Houses box. About Howard Hanna Howard Hanna Real Estate Services is the 3rd largest real estate company in the United States, the #1 privately owned broker in the nation, and the largest home seller in Pennsylvania, Ohio, New York, and the Carolinas. The family-owned and -operated real estate company specializes in residential and commercial brokerage service, mortgage, closing and title insurance, land development, appraisal, property and casualty insurance, corporate relocation, and property management. In early 2019, Howard Hanna completed a partnership with the Allen Tate Companies, the 14th largest real estate company in the nation. The combined company has 312 offices across PA, OH, NY, VA, MI, WV, MD, NC, and SC, with more than 11,000 sales associates and staff who are guided by a spirit of integrity in all aspects of the real estate process. For more information, visit www.howardhanna.com.
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Opendoor and Redfin Partner to Provide More Options to Home Sellers
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ERA King Real Estate to Run Ad Campaigns Using Adwerx Marketing Automation
Customized ads give properties additional exposure beyond conventional listing sites DURHAM, N.C. -- Family-owned ERA King Real Estate has joined forces with Adwerx to promote properties using integrated marketing automation. The Adwerx Enterprise Automated Listing Advertising Program creates ads directly from the firm's listing feed. When a property is listed with ERA King Real Estate, it will receive an automated ad campaign featuring the property, agent, and ERA King branding. Ads are specifically targeted to individuals actively seeking real estate, based on their browsing behavior and geography. "Adwerx provides some of the most advanced marketing technology available for real estate," said ERA King Real Estate owner Everett King. "By providing this at the firm level, we are investing in our agents so they can continue to deliver exceptional service to our clients." ERA King Real Estate serves the East Central region of Alabama. The location opened over 50 years ago and has grown to include eight offices and over 240 agents across the state. ERA King is part of the ERA Real Estate global network, which was founded in 1971 with the vision of utilizing cutting edge technology to provide exceptional service. ERA King strives to continue that tradition in support of the brand. "Adwerx's easily customizable ads offer consistent brokerage branding, while providing maximum exposure for property listings," said Adwerx CEO Jed Carlson. "Realtors who use Adwerx's services offer more to their clients with no additional effort." Adwerx is a real estate innovator in marketing automation technology, providing digital advertising services for real estate listings, sphere of influence, zip code targeting, and more. Advertisements are displayed across websites, apps, and social media. In just a few clicks, agents and firms are able to build critical brand awareness with target audiences. Over 40,000 real estate agents, insurance advisors and mortgage lenders use the platform today. About ERA King Real Estate ERA King Real Estate is family-owned and has been operating throughout East Central Alabama for over 50 years. We are dedicated to helping our clients in every aspect of the real estate transaction and supporting our local communities. As an agent services company, we are a company fiercely determined to help our agents grow their business their way, with smarter support and smarter solutions. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Austin Homeowners Can Now Get a Cash Offer from RedfinNow
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Four Berkshire Hathaway HomeServices Network Members Merge Tarbell, Realtors
IRVINE, CA (June 26, 2019) – Berkshire Hathaway HomeServices, part of the HSF Affiliates LLC family of real estate brokerage franchise networks, today announced that four of its franchise network members have merged the offices of Tarbell, Realtors into their respective organizations. The transaction includes 21 Tarbell, Realtors offices operating in Orange, Riverside and San Bernardino counties. "Our primary objective at Berkshire Hathaway HomeServices is to help our network members grow," said Gino Blefari, chairman of the network. "We are delighted to announce this transaction as Tarbell, Realtors® – California's largest family-owned real estate company – has a strong and distinguished legacy in the marketplace and has always attracted top real estate professionals. These professionals will further strengthen our brand and add significant value to the brokerages involved." "We're excited to have found a real estate network that shares the same passion for the business that my family has had for generations," said Ron Tarbell, CEO of Tarbell, Realtors®. "Our company's standards of integrity, professionalism and service to the communities we serve are perfectly aligned with those of the Berkshire Hathaway HomeServices brand." Tarbell, Realtors® offices generated about $1.1 billion in real estate sales volume in 2018. They join these Berkshire Hathaway HomeServices network members effective June 25: Berkshire Hathaway HomeServices California Properties/Nevada Properties/Arizona Properties (Las Vegas) – Tarbell, Realtors'® Anaheim Hills, Lake Elsinore, La Quinta, Murrieta (French Valley and Menifee), Oasis Country Club, Palm Desert, Palm Springs, Temecula, Upland and Yorba Linda offices. Berkshire Hathaway HomeServices California Properties (San Diego) – Anaheim/State College, Irvine, Laguna Hills, San Clemente and Santa Ana/Tustin offices. Berkshire Hathaway HomeServices Perrie Mundy Realty Group (Redlands) – Corona, Redlands and Riverside offices. Berkshire Hathaway HomeServices California Properties (Cerritos) – Chino office. "We are thrilled to welcome the Tarbell sales executives and staff into our company," said Mark Stark, CEO of Berkshire Hathaway HomeServices California Properties/Nevada Properties/Arizona Properties, whose brokerage ranked No. 3 in the network in 2018. "It's unusual to find two organizations so committed to their people and to sustaining a quality corporate culture – we're a great match. We look forward to sharing all our support in helping these professionals further grow their businesses and provide even more value and service to their clients." "It's an honor to work with the longstanding and respected Tarbell, Realtors® organization," said Mary Lee Blaylock, CEO of Berkshire Hathaway HomeServices California Properties, the network's No. 2 brokerage last year. "They have a tremendous team of talented agents and I am thrilled to welcome these professionals to our company. At California Properties, our objective is to help every single agent expand their business through our enhanced tools and resources. "We are committed to growth as we expand our footprint in existing marketplaces and strategic geographic locations," Blaylock continued. "Adding these professional and productive agents who share our passion for delivering exceptional client service is an important step toward that goal." Dave Corey, co-owner of Berkshire Hathaway HomeServices Perrie Mundy Realty Group/Berkshire Hathaway HomeServices California Realty, said the transaction will help his brokerage better compete in the hotly contested Inland Empire marketplace. "We're excited to join forces with Tarbell's Corona, Redlands and Riverside offices and grow our stronghold in the region," he said. "As always, homebuyers and sellers will know they're working with the very best in Berkshire Hathaway HomeServices Perrie Mundy Realty Group/Berkshire Hathaway HomeServices California Realty." Finally, Dennis Rosas, CEO of Berkshire Hathaway HomeServices California Properties, based in Cerritos, said: "We're eager to grow our operations in the greater Chino area with the union of the terrific Tarbell team there. We love the market and are excited for our growth prospects in the area."
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Michi Olson Named LeadingRE Dean of Resources and Global Connections
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eXp World Holdings Names Mitch Robinson as Chief Marketing Officer
BELLINGHAM, Wash. -- June 27, 2019 -- eXp World Holdings, Inc., the holding company for eXp Realty and eXp World Technologies, today named Mitch Robinson as Chief Marketing Officer. In this expanded role, he will continue to lead and advise eXp Realty marketing and communications, while also focusing on other initiatives of eXp World Holdings, including affiliated services, international expansion and VirBELA, a virtual environment for communication and collaboration. "I love being part of a smart team that works to improve the experience for our agents every minute of the day. That mission never ends, but, as we grow, the opportunity to be part of other current and future efforts is exciting," said Robinson. "We have a great leadership team in place and Mitch has been an integral part of building the company through its rapid growth. Every time we have the opportunity to promote someone at eXp, it is a clear indication of the depth and leadership we have in our company," said eXp World Holdings CFO Jeff Whiteside. "As an experienced leader, he has a clear vision for the future of marketing and I look forward to continuing our strong working relationship." Robinson joined the eXp Realty leadership team in April 2017. Prior, he was an early employee at Expedia before joining Zillow. As the leader of Zillow's trade marketing team, he spearheaded marketing initiatives working with real estate agents, brokers, MLSs, rental professionals and builders. About eXp World Holdings eXp World Holdings, Inc. (Nasdaq: EXPI) owns eXp Realty and eXp World Technologies, LLC, which operates the VirBELA platform and eXp World Marketplace. eXp Realty, The Real Estate Cloud Brokerage™, is the largest residential real estate brokerage by geography in North America. It is one of the fastest growing real estate brokerage firms in North America with more than 20,000 agents across 50 U.S. states, the District of Columbia and four Canadian provinces. The company recently announced expansion into the U.K. and Australia. As a subsidiary of a publicly traded company, eXp Realty uniquely offers real estate professionals within its ranks opportunities to earn eXp World Holdings stock for production and contributions to overall company growth. VirBELA offers a modern, cloud-based environment focused on education and team development with clients in various industries from government to retail. VirBELA developed eXp Realty's current cloud campus, which provides 24/7 access to collaborative tools, training and socialization for the company's agents and staff. For more information, please visit the company's website at www.expworldholdings.com.
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Dielmann Sotheby's International Realty Launches Marketing Automation with Adwerx
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eXp Realty Exceeds 20,000 Agents in North America
BELLINGHAM, Wash. -- June 24, 2019 -- eXp Realty, The Real Estate Cloud Brokerage, and a subsidiary of eXp World Holdings, Inc. today announced that the company has exceeded 20,000 real estate agents across North America. This important company milestone represents nearly doubling of agent count in one year. Since the beginning of the year the agent base of eXp Realty has grown more than 28 percent. "I can't tell you how amazing a feeling it is to be working with 20,000 plus like-minded real estate professionals in all 50 U.S. states, Washington, D.C. and Canada, and soon the U.K., Australia and beyond," said eXp Realty CEO and Founder Glenn Sanford. "It's an honor to be building a business together with our entire leadership team and staff that is literally changing what it means to go to work. We are creating local communities of agents servicing local communities without the friction of legacy physical infrastructure. None of this would be possible if we didn't go to work every day focused on the real estate agent experience and the long-term agent value proposition." This comes on the heels of being honored as No. 4 for closed transaction sides and No. 5 for closed sales volume in 2018 on the 2018 REAL Trends 500, which ranks the 500 largest brokers in the United States; and named No. 3 top brokerage by agent count at the end of 2018, No. 4 for transaction sides and No. 6 for sales volume in 2018 on the 2018 Swanepoel Mega 1000, which ranks the top 1,000 U.S. residential real estate brokerages. About eXp Realty eXp Realty is an eXp World Holdings, Inc. (NASDAQ: EXPI) company. eXp World Holdings also houses eXp World Technologies, LLC, which operates the VirBELA platform. eXp Realty, The Real Estate Cloud Brokerage™, is the largest residential real estate brokerage by geography in North America. It is one of the fastest growing real estate brokerage firms in North America with more than 20,000 agents across four Canadian provinces, 50 U.S. states and the District of Columbia. The company recently announced expansion into the U.K. and Australia. As a subsidiary of a publicly traded company, eXp Realty uniquely offers real estate professionals within its ranks opportunities to earn eXp World Holdings stock for production and contributions to overall company growth. VirBELA offers a modern, cloud-based environment focused on education and team development with clients in various industries from government to retail. VirBELA developed eXp Realty's current cloud campus, which provides 24/7 access to collaborative tools, training and socialization for the company's agents and staff. For more information, please visit the company's website at www.expworldholdings.com.
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CENTURY 21 Alliance Realty Launches Digital Ad Program with Adwerx
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Climb Real Estate Embraces the Power of Marketing Automation by Imprev
New Service for Agents Streamlines Process to Promote Listings (and Generate More Business) BELLEVUE, Wash., June 17, 2019 -- Imprev, a leader in real estate marketing automation services, is proud to announce a partnership with Climb Real Estate. Climb is an innovative full-service residential real estate brokerage that leverages the latest technology to serve clients in emerging, established, and luxury neighborhoods in San Francisco and around the Bay Area. This partnership will make it easy for agents to promote their listings and generate more business. "Our agents trust us to research and test best-in-class technologies for them so they can focus on the big picture activities of real estate," says Eric Kjome, head of marketing for Climb. "We take our role very seriously and make it a top priority to give our agents the best options available in the market. Imprev meets our standards beautifully, giving agents a one-stop, user-friendly solution to promote all their listings." As one of the most innovative brokerages in the country, Climb holds a high bar in selecting partners and choosing the right vendor. Choosing Imprev to deliver marketing automation to Climb agents was a huge undertaking. Imprev was a clear leader in this space as they offer a powerful service that completes all the time-consuming creative collateral work an agent needs to power their business. This service will allow agents to quickly access branded marketing collateral to win and close new and existing business through digital, social and print marketing channels. The assets are tailored to major listing events, including an upcoming open house or when the property has been sold. Additionally, whenever there is a change to the listing, the assets are automatically updated and re-delivered to the agent throughout the life of the listing. "The scalability that Marketing Automation will help us achieve impressed us from the start," says Christine Kim, president of Climb (Bay Area). "The service allows us to provide our growing number of agents with top-tier marketing support. It also helps us to consolidate the number of tools we need to offer agents, simplifying their marketing experience and reducing the threat of tool fatigue." "The beauty of Marketing Automation is that it easily scales to meet the needs of a thriving business. As Climb Real Estate grows, it can continue to provide quality service to agents without comparable increases in overhead," says Bill Yaman, president and chief operating officer of Imprev. "Brokerages and franchises of today face shrinking margins and increased competition, but with the power of technology, they can effectively protect profitability while providing immense value to agents." About Climb Climb Real Estate® was founded in 2010, acquired in 2016 by Realogy's NRT LLC, the country's largest residential real estate brokerage company. Climb Real Estate is currently located in the Bay Area with six offices and more than 200 sales associates and is positioned to expand nationally in 2020 as part of the Realogy Franchise Group®. A brand created by agents for agents, Climb combines an agent-centric model with innovative products, tools and services for their diverse group of brokers and agents. With a focus on serving the connected generation of brokers, agents and consumers, the Climb Real Estate brand delivers a more flexible and mobile-first real estate experience. Together, Climb Real Estate and the businesses of Realogy serve more aspects of the real estate transaction than any other entity. About Imprev Many of the most respected brands in real estate trust Imprev's Marketing Automation Services to set themselves apart from their competition. With Imprev, brokerages automatically create and continually update fully-branded print, digital, and social media marketing packages for all their agents' listings, giving them a recruiting edge and driving unprecedented brand consistency. Launched in 2001 and constantly updated, the Imprev platform powers the marketing centers for hundreds of brokerages and franchises—representing over 20% of real estate agents in North America—including franchises RE/MAX, LLC, Coldwell Banker® Real Estate, Corcoran Group, and NextHome, as well as top brokerages including Douglas Elliman Real Estate, Berkshire Hathaway HomeServices Fox & Roach, Edina Realty, and Hunt Real Estate. Imprev also powers marketing automation for Homes.com. Discover more at www.imprev.com.
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NRT Helps Its Coldwell Banker Affiliated Real Estate Agents Grow Their Client Base and Stay Connected with Prospect Square
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NRT Names Tim Foley Executive Vice President of Operations
Foley will support NRT's Coldwell Banker branded business MADISON, N.J., June 10, 2019 -- NRT LLC, the nation's largest residential real estate brokerage company in sales volume, announced today that Tim Foley has been selected to serve as executive vice president of Operations in support of NRT's Coldwell Banker branded operations. In this role, Foley will be responsible for driving essential business unit functions, and implementing practices to leverage the company's scale, optimize processes to enable NRT's field sales organization to drive organic growth, and provide valuable services for agents to live truly exceptional lives. Foley will report directly to NRT CEO and President M. Ryan Gorman. In this newly-created role, Foley will work directly with key leadership responsible for driving essential business unit functions involving field and product marketing, tools adoption, strategic initiatives, central processing, commission analytics and independent contract relations, as well as business intelligence. He will also support the development of Referral Services, which includes relocation, leads, and referrals, and Property Frameworks, the business arm that oversees property management, asset, and vacation rental management. Foley joins NRT from J.P. Morgan Asset Management, where he most recently served as managing director of Global Client Services. In this role, Foley was responsible for leading the creation and delivery of an industry-leading digital platform to transform Global Client Reporting. Earlier in his career, with both GE Capital and Chase Home Lending, Foley spent over a decade serving the real estate industry in various leadership roles spanning product development, marketing and operations. In these roles, Foley created cutting-edge products and services, found creative ways to reduce costs and improve productivity, and consistently collaborated with internal and external partners to enhance the value proposition and drive profitable market share gains. Prior to his career with J.P. Morgan, he spent more than eight years with GE Capital where he focused on providing capital solutions to the top 100 real estate lenders in the United States. While there, he was selected by the CEO to lead the global implementation of a primary GE business initiative: Six Sigma Customer Quality and was responsible for generating operating leverage through customer-focused, business-wide initiatives. "I am confident that, under Tim's leadership and with his vast experience in both technology development and client service offerings, we will be well positioned to achieve operational excellence across all business segments, streamline processes, standardize our technology, and push the boundaries of productivity and end-user experience of our agent-facing products," said M. Ryan Gorman, president and CEO of NRT LLC. "I am excited to be joining NRT and Realogy during a time of unprecedented evolution. This is an industry-leading business whose best days are ahead. I look forward to working with the senior leadership team to create cutting-edge products and services for agents, and to drive operating leverage and value for our business and shareholders" said Tim Foley, executive vice president of Operations, NRT LLC. About NRT LLC NRT LLC is the nation's largest residential real estate brokerage company in sales volume. NRT owns and operates companies in more than 50 of the 100 largest metropolitan areas in the United States, with approximately 790 offices and approximately 45,000 independent sales associates. NRT is the subsidiary of Realogy (NYSE: RLGY) that operates all company-owned real estate brokerage offices.
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Engel & Volkers Belleair Partners with Adwerx to Launch Local Ad Campaigns
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Homesnap Selected for LeadingRE Solutions Group Program
CHICAGO (June 6, 2019) -- Leading Real Estate Companies of the World® announced today that Homesnap has been added to its Solutions Group program, a collection of preferred business resources for its global network of 565 market-leading real estate firms. Homesnap provides Homesnap Pro, a mobile productivity app for real estate agents, as well as automated marketing tools that help brokerages and sales associates maximize their online reach. With products like Homesnap Pro Ads, Homesnap automates marketing on four of the most heavily-trafficked online advertising platforms: Facebook, Instagram, Google, and Waze. Its Homesnap Pro+ is designed to help agents better connect with prospects through verified Google My Business pages that are regularly updated with engaging automated content. "Having a robust Google My Business page featuring compelling information is one of the easiest ways for an agent to improve his or her presence on Google. With Homesnap Pro+, our brokers can help their agents achieve this, while promoting and protecting the brokerage brand," said Robin LaSure, LeadingRE vice president of corporate marketing. Well-known for the Homesnap national home search portal, a joint venture with the industry-backed Broker Public Portal, Homesnap's focus on easy-to-use mobile technology is fueled by real-time data intelligence, making it an ideal provider for LeadingRE's innovative brokerages. "Homesnap is thrilled to partner with LeadingRE. For many years we have worked closely with LeadingRE's brokerages and agents to provide the best mobile app and digital marketing programs in the industry. LeadingRE members are consistently at the forefront of technology, and creating a more formal partnership was a natural progression. Their commitment to providing their agents with the very best tools to help them grow their business is the perfect complement to what Homesnap provides," said Homesnap Senior VP of Business Development Marc Regardie. Learn more about Homesnap at www.homesnap.com. Learn more about Leading Real Estate Companies of the World® at www.LeadingRE.com. About Homesnap The industry-endorsed Homesnap platform leverages real-time data from over 200 MLSs to empower millions of consumers each month with a superior home search experience, while providing over 85% of U.S. agents with access to powerful mobile tools that automate their work and accelerate their success. With the Homesnap mobile app, the highest rated consumer home search application; Homesnap Pro, the industry-standard mobile business platform for agents; and the Homesnap national home search portal, a joint venture with the industry-backed Broker Public Portal, the integrated Homesnap platform is transforming the industry by bringing real-time to real estate. More information can be found at www.homesnap.com.
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Howard Hanna's Buy Before You Sell Program Encourages Buyers and Sellers to 'Move Faster'
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Engel & Volkers Charlotte Selects Adwerx Enterprise to Power Customized Listing Advertising Campaign
Each new listing will receive a three-week online ad campaign through the Adwerx Enterprise Automated Listing Advertising Program Durham, N.C. -- Engel & Völkers Charlotte, an office of independent luxury real estate brand Engel & Völkers in Charlotte, North Carolina, has adopted the Adwerx Enterprise Automated Listing Advertising Program to create local ads for all new properties in Charlotte and surrounding areas. Each listing that goes live with Engel & Völkers Charlotte will receive an individually personalized automated ad campaign generated through Adwerx Enterprise as soon as it is publicly listed for sale. These advertisements contain a photo of the property, agent contact details, brokerage branding and a link for more information, which will direct users to an advisor's website with additional listing details. By combining these ads with traditional exposure, agents are able to maximize the visibility of each listing. The Adwerx Enterprise Automated Listing Advertising Program has become widely adopted in the U.S. and Canada, providing agents with localized ads that appear on the sites that clients and potential buyers visit daily. "These ads are part of our technology-driven and client-centric approach to real estate," said Yuriy Vaynshteyn, License Partner, CEO at Engel & Völkers Charlotte. "These ads will augment the experience and expertise of our Engel & Völkers Advisors allowing them to capture more listings and provide additional value to their clients." Engel & Völkers was brought to Charlotte in 2015 by Yuriy Vaynshteyn who has been living in Charlotte for over 25 years and has been well known in the local real estate scene since 2004. The brand under Yuriy Vaynshteyn now has over 80 Advisors in two local offices. About Engel & Völkers Since its beginning in 1977 as a specialty boutique providing exclusive, high-end real estate services in Hamburg, Germany, Engel & Völkers has become one of the world's leading companies specializing in the sale and lease of premium residential and commercial property, yachts and private aviation. Engel & Völkers currently operates a global network of over 8,500 real estate advisors in more than 750 brokerages spanning 33 countries across five continents, offering both private and institutional clients a professionally tailored range of luxury services. It established Engel & Völkers North America in 2007 and assembled a team of the industry's top leaders, performers and real estate innovators to expand operations in the U.​S.​, Canada and Mexico. Committed to exceptional service, Engel & Völkers supports its advisors with an array of premium quality business services; marketing programs and tools; multiple platforms for mobile, social and web; as well as access to its global network of real estate professionals, property listings and market data. Engel & Völkers is an active supporter of the Fair Housing Act and the Equal Opportunity Act. Each brokerage is independently owned and operated. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Keller Williams Expands to Morocco
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Realogy Earns 'Great Place to Work' Designation for Second Consecutive Year
Certification recognizes company's commitment to providing meaningful work and environment where employees can grow and succeed MADISON, N.J., May 28, 2019 -- Realogy Holdings Corp., the largest full-service residential real estate services company in the United States, has earned certification by the independent analysts at Great Place to Work for the second straight year. Achieving Great Place to Work status is accomplished through employee feedback, providing a meaningful and valuable gauge of workplace culture, the employee experience and leadership behavior. Realogy employees completed a random and anonymous survey, and three out of four said they believe the company is a Great Place to Work. "We are thrilled to be recognized as a Great Place to Work for a second straight year," said Ryan M. Schneider, Realogy's chief executive officer and president. "This honor is a testament to our employees—how important they are to the success and well-being of our company, and how they devote themselves every day to making our agents and franchisees more successful. It is our employees' dedication, talent and passion that truly make Realogy a great place to work, and we couldn't achieve this without them." Areas where Realogy scored particularly well include employees' belief that management is honest and ethical in its business practices, diversity and inclusion, and the care and concern employees demonstrate for one another. "We congratulate Realogy on its Certification," said Sarah Lewis-Kulin, Vice President of Best Workplace List Research at Great Place to Work Institute. "Organizations that earn their employees' trust create great workplace cultures that drive business performance." About Realogy Holdings Corp. Realogy Holdings Corp. (NYSE: RLGY) is the leading and most integrated provider of residential real estate services in the U.S. that is focused on empowering independent sales agents to best serve today's consumers. Realogy delivers its services through its well-known industry brands including Better Homes and Gardens® Real Estate, CENTURY 21®, Climb Real Estate®, Coldwell Banker®, Coldwell Banker Commercial®, Corcoran®, ERA®, Sotheby's International Realty® as well as NRT, Cartus®, Title Resource Group and ZapLabs®, an in-house innovation and technology development lab. Realogy's fully integrated business model includes brokerage, franchising, relocation, mortgage, and title and settlement services. Realogy provides independent sales agents access to leading technology, best-in-class marketing and learning programs, and support services to help them become more productive and build stronger businesses. Realogy's affiliated brokerages operate around the world with approximately 190,800 independent sales agents in the United States and approximately 111,100 independent sales agents in 112 other countries and territories. Realogy is headquartered in Madison, New Jersey. About Great Place to Work® Great Place to Work® is the global authority on high-trust, high-performance workplace cultures. Through proprietary assessment tools, advisory services, and certification programs, including Best Workplaces lists and workplace reviews, Great Place to Work® provides the benchmarks, framework, and expertise needed to create, sustain, and recognize outstanding workplace cultures.
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CoreLogic Offering Instant Access to Property Data for Small Business on the CoreLogic Store
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Engel & Volkers Big Sky Country Launches Montana Listing Advertising Campaigns with Adwerx Enterprise
Ads will be customized through the Adwerx Enterprise Automated Listing Advertising Program Durham, N.C. -- Engel & Völkers Big Sky Country announces that it is partnering with the Adwerx Enterprise Automated Listing Advertising Program to create local marketing campaigns for selected properties listed by the firm. Properties listed with Engel & Völkers Big Sky Country will receive automated marketing campaigns that are generated by Adwerx Enterprise as soon as a property is publicly offered. These marketing campaigns contain a property photo, agent contact details, brokerage branding and a link to the offered property. Advertisements are shown on popular websites, mobile apps, and social media. By combining these campaigns with traditional exposure, Advisors are able to ensure the maximum exposure of each property offering. "Adwerx marketing campaigns help us spread the word about our spectacular Montana properties for sale," said PollyAnna Snyder, Partner/ Private Office/ Managing Broker. "These campaigns are automatically personalized for our Advisors so that they can concentrate on serving their clients." The Adwerx Enterprise Automated Listing Advertising Program has seen widespread adoption in the U.S. and Canada, providing Advisors with localized campaigns that appear on the sites that clients and potential Buyers visit daily. Advisors using the program report a high level of client satisfaction and say that the program is a key advantage in helping them obtain new listings. About Engel & Völkers Big Sky Country Engel & Völkers Big Sky Country is part of a global company and lifestyle brand providing high-quality services for those seeking to buy and sell real property. We distinguish ourselves by providing our clients with exceptional service and support for those in and around the Bozeman, Big Sky, and Livingston and Paradise Valley areas. Since 1977, the Engel & Völkers brand has been the select provider of premium real estate service throughout Europe, Asia and North America. Engel & Völkers maintains the same global standards of quality and service in everything we do while representing iconic Montana friendliness. Learn more at https://bozeman.evrealestate.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Campaigns powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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ERA Real Estate Announces Relationship with HomeAdvisor to Create Concierge Access to Top-Rated Service Providers for Home Buyers
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Coldwell Banker Pacesetter Steel REALTORS Launches Corpus Christi Listing Ad Campaigns with Adwerx
Ads will be customized through the Adwerx Enterprise Automated Listing Advertising Program DURHAM, N.C., May 21, 2019 -- Coldwell Banker Pacesetter Steel REALTORS today announces that it has adopted the Adwerx Enterprise Automated Listing Advertising Program to create local ads for selected properties listed by the firm. Coldwell Banker Pacesetter Steel REALTORS serves the Corpus Christi and South Texas areas with 128 agents in four offices. Qualified homes listed with Coldwell Banker Pacesetter Steel REALTORS will receive an automated ad campaign that is generated through Adwerx Enterprise as soon as it is publicly listed for sale. These advertisements contain a listing photo, agent contact details, brokerage branding and a link to the listing. Ads are shown on popular websites, mobile apps, and social media. By combining these ads with traditional exposure, agents are able to maximize the visibility of each listing. "Arming our agents with the latest in advertising technology is essential for competing in today's marketplace," said April Magnuson, Broker/President of Coldwell Banker Pacesetter Steel REALTORS®. "Targeted digital marketing that launches automatically helps our agents stay focused on client care." The Adwerx Enterprise Automated Listing Advertising Program has seen widespread adoption in the U.S. and Canada, providing agents with localized ads that appear on the sites that clients and potential buyers visit daily. Agents using the program report a high level of client satisfaction and say that the program is a key advantage in helping them obtain new listings. About Coldwell Banker Pacesetter Steel REALTORS® Coldwell Banker Pacesetter Steel REALTORS® has been a dominant force in Corpus Christi Real Estate since the late 1970s. Many Pacesetter Steel Associates have a decade or more experience. The company provides extensive training for new team members and ongoing education for all agents. The strategic alliance with Cartus Broker Network as well as with most other relocation networks allows access to resources and systems that help clients with relocation, whether in the Corpus Christi Bay Area or in another part of the world. Learn more at http://www.corpuschristi-homes.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Leadership Change Signals Further Growth and Innovation for Planitar Inc., the Makers of iGUIDE
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Prospects Software Launches Advanced Integrations with Matrix
MONTREAL, QC, May 09, 2019 -- Prospects Software, a member of the CoreLogic Alliance Network and leading provider of mobile MLS and CRM tools for real estate professionals, announced today the launch of the first in a series of advanced integration features with the CoreLogic Matrix multiple listing platform. The new integrations are already live in some US and Canadian markets allowing agents to view, add, and edit contacts in Matrix, Prospects CRM and/or MLS-Touch, also known as Prospects Mobile in Canada. All leads, contacts and client activities such as favorites, possibilities, and suggested listings are automatically synchronized in real time between the three tools, creating a seamless client engagement hub for agents.  A video of the new integrations can be seen here: "The work that CoreLogic and Prospects Software are doing together takes solutions integration to a new level," said Chris Bennett, executive leader of Real Estate Solutions for CoreLogic. "Many of our clients want to offer premium mobile and CRM applications as part of their subscriber services, but it's difficult to create efficiencies unless they all work together in a seamless ecosystem. We are truly breaking new ground with this three-way synchronization between mobile, CRM, and MLS. I'm very excited to bring this innovation to Matrix clients." "We've been with Prospects Software for several years now, offering both their mobile service and CRM platform to our members," said Alan Tennant, CEO of the Calgary Real Estate Board. "Their solutions are very popular and widely adopted, and we're happy to be one of the first boards to have rolled out these new integrations that will make these tools even better. It will bring a lot of efficiencies that will help tremendously with agents' daily business which our members told us, appreciatively, as soon as these features were launched." "This is the fruition of our alliance with CoreLogic and working together to create amazing user experiences for agents and their clients," said Charles Drouin, founder and CEO of Prospects Software. "Mobile MLS and CRM are two of the most important tools that agents depend on beyond their primary MLS. It's long overdue that ALL these systems are connected and working together. We're very excited to roll this out, and this is just the first of many additional integrations with Matrix that you will see in the coming weeks." About Prospects® Software Prospects provides intelligent, easy-to-use, and fully integrated Mobile MLS and CRM tools that keep real estate professionals connected with their MLS, responding to their leads, and engaged with their clients no matter where they are. With over 25,000 users of its CRM solution and 210,000 users of its mobile solution, Prospects is rapidly becoming an industry leader in North America. For more information, please visit www.prospects.com. About the CoreLogic® Alliance Network The CoreLogic Alliance Network is a curated selection of third-party solutions that build upon and complement CoreLogic real estate products. For more information please visit: https://www.corelogic.com/landing-pages/alliance-network.aspx.
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Catylist Unveils Commercial Exchange, National Real Estate Marketplace
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Inside Real Estate Adds Industry Veteran Alissa Harper to Fuel Continued Growth
DRAPER, Utah, May 13, 2019 -- Inside Real Estate, the company behind powerhouse real estate tech platform kvCORE which supports over 190,000 agents, teams and some of the industries most prominent brokerage firms, has added Alissa Harper to their already impressive leadership team. Alissa joins as the new SVP of Strategic Growth, and brings over 15 years of experience at some of the fastest growing tech companies in the real estate space. "We've followed Alissa's success in the space and are thrilled to welcome her to our world-class leadership team," says Joe Skousen, President of Inside Real Estate. "Alissa's powerful track record, experience and ability to build win-win enterprise relationships will prove invaluable in continuing to drive our enterprise and strategic growth efforts." With roots in residential real estate and a passion for driving growth through strategic partnerships, Alissa has helped create and scale brokerage business lines at companies like RealtyGenerator, Market Leader, Trulia and Zillow Group. Most recently Alissa lead sales & marketing at Buyside, driving triple-digit growth for the early stage start-up over the past 2 years. Alissa will lead strategic growth at Inside Real Estate, as the company doubles-down on providing extensive support to large brokerages and brands, along with providing the most robust and ROI-driven technology to their agents and teams. Their highly sought after platform kvCORE currently powers dozens of leading real estate firms including The Keyes Company, Baird & Warner, First Team Real Estate, eXp Realty, and Fathom Realty. Many more of the largest brokerages in the country are prepping now for their upcoming kvCORE rollout. "I'm thrilled to be joining this amazing team," said Alissa. "Every major brokerage and enterprise brand today is looking for that true technology partner and Inside Real Estate is uniquely positioned to be just that. Their powerful technology, executional expertise, and resources to fuel ongoing success are unmatched in this space and I'm excited to help expand our impact with top brokerages & brands." Alissa will join a veteran group of industry leaders and over 175 total employees at Inside Real Estate as they position themselves for continued growth this year. About Inside Real Estate Inside Real Estate is among the fastest growing real estate software companies in the industry and serves over 190,000 agents, teams, and brokers throughout the U.S. and Canada. The company is the developer of the kvCORE Platform, the only comprehensive brokerage platform that serves the needs of the broker, team and agent in one integrated system. To cater to the unique needs of every business, 50+ deep integrations and vetted partner solutions are available to platform users through the Marketplace, the cloud-based integration center for Inside Real Estate. For standalone teams with brokerages not supported by kvCORE, the k+ TEAM Platform is available with features designed specifically for the team business model. To learn more about Inside Real Estate solutions, visit insiderealestate.com.
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Exclusive Redfin and RE/MAX Partnership Ends
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Berkshire Hathaway HomeServices Automated Advertising Program Provides Comprehensive Online Marketing Solution for Network Members with Adwerx
New program powered by Adwerx Enterprise will automatically create and display ads for nearly 50,000 network agents Berkshire Hathaway HomeServices, one of the country's premier and fastest-growing real estate brokerage networks, has joined forces with Adwerx Enterprise to launch an unprecedented digital marketing program making personalized digital advertising brilliantly simple and accessible for all of its network members. The Berkshire Hathaway HomeServices Automated Advertising Program powered by Adwerx Enterprise combines the network's existing marketing platform with Adwerx's innovative technology to automate digital branding and listing ads. Through the power of retargeting, the program seamlessly builds agents' personal branding, while also aligning with Berkshire Hathaway HomeServices brand standards for effective, always-on advertising. Once an interested home buyer or seller visits an agent's website, the personally branded ads will display on the social media platforms and premium websites subsequently visited by that potential client. Whether the agent caters to buyers or sellers, the ads help to maintain consumer awareness and visibility for Berkshire Hathaway HomeServices network agents and the brand overall. The retargeted ads are executed automatically; no action is required from the agent. The process works similarly to Automated Listing Ads, an original Adwerx Enterprise service that has become the gold standard for automated and customized listing advertising for the real estate industry. Through the agreement, Berkshire Hathaway HomeServices will also provide network members with a one-week digital advertising campaign for every new listing. Starting today, every new listing generated by a Berkshire Hathaway HomeServices network agent will receive a week of free digital advertising through Adwerx. The process is once again automatic as Adwerx will create listing ad campaigns as soon as the property is publicly listed for sale, and then display the ads on Facebook, Instagram and around the web. Ads will appear to potential homebuyers within a 15-mile radius of the listing and will be customized with property photos and listing details, while also including the agent's photo and contact information. "Our goal is clear with the Automated Advertising Program powered by Adwerx Enterprise: We want to help our network agents win more listings, drive more referrals and stay in front of the people who matter most to their business," said Chris Stuart, CEO of Berkshire Hathaway HomeServices. "We are committed to creating technology solutions that serve our agents and delight their clients. We're excited to work with Adwerx on this initiative as the company is a leader in automated advertising." "This is the first time we've created a complete suite of services to satisfy all the needs of brokerages and their agents," stated Jed Carlson, CEO of Adwerx. "It takes all of the techniques and technology we've developed and distills them into a single program. We are proud to launch this innovation with Berkshire Hathaway HomeServices." About Berkshire Hathaway HomeServices Berkshire Hathaway HomeServices, based in Irvine, CA, is a real estate brokerage network built for a new era in residential real estate. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. The brand was recently recognized as Real Estate Agency Brand of Year and Most Trusted Real Estate Brand in the 2018 Harris Poll EquiTrend Study. Visit www.berkshirehathawayhs.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Ayre/Rhinehart Realtors Launches Listing Advertising Campaigns with Adwerx Enterprise for the Greater Midland Area of Michigan
Ads will be customized through the Adwerx Enterprise Automated Listing Advertising Program Durham, N.C. -- Ayre/Rhinehart Realtors, an independent brokerage in Midland, Michigan, has adopted the Adwerx Enterprise Automated Listing Advertising Program to create local ads for all new properties. Ayre/Rhinehart Realtors was founded in 1974 and has 41 full-time agents serving the Great Lakes Bay Region. Each home listed with Ayre/Rhinehart Realtors will receive a two-week automated ad campaign that is generated through Adwerx Enterprise as soon as it is publicly listed for sale. These advertisements contain a listing photo, agent contact details, brokerage branding and a link to the listing. By combining these ads with traditional exposure, agents are able to maximize the exposure of each listing. "We believe our clients' needs come first! Sellers deserve to have the best representation possible which includes skillful negotiating, being trusted advisors and state of the art marketing," said Linda Owen, Co-owner and Managing Broker at Ayre/Rhinehart Realtors®. "Our experienced, full-time agents are proud to lead the Midland Area market and provide their clients with professional service and targeted digital marketing." The Adwerx Enterprise Automated Advertising Listing Program has become widely adopted in the U.S. and Canada, providing agents with localized ads that appear on the sites that clients and potential buyers visit daily. Agents using the program report a high level of client satisfaction as they discover their homes advertised across the internet. About Ayre/Rhinehart Realtors® Real Estate is a People Business...Our Strength is Our People! This slogan has been a guiding principle for Ayre/Rhinehart Realtors. Founders Jim Ayre and Dick Rhinehart recognized that quality real estate service begins with quality, full-time agents. Coupled with advanced technology and our relationship with Leading Real Estate Companies of the World for global reach, our agents continue to provide the best care possible to our clients. Our timeless values of honesty, integrity and good old-fashioned hard work has made us leaders in the Midland Area real estate market. Introducing the latest advances in technology to our clients is just another value we continue to bring as we place the needs of our clients first! https://www.arhouse.com/ About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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8z Real Estate Launches 8z Offers, a Local iBuyer in Colorado
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Cutler Real Estate Builds Comprehensive Local Online Ad Campaigns with Adwerx
Independent real estate firm captures local interest through the use of the Adwerx Enterprise Automated Listing Advertising Program Durham, N.C., April 25, 2019 — Cutler Real Estate, an independent real estate brokerage with 26 offices in Ohio, has adopted the Adwerx Enterprise Automated Listing Advertising Program. Through this program, Cutler Real Estate will promote its listings throughout Ohio and Northern Kentucky with Adwerx, the leader in providing customized automated listing ads for the real estate industry. Cutler Real Estate property ads are generated from the company listing feed and customized for each listing with a property photo and details, agent contact information, and brokerage branding. Listing ads launch during the first week a property is live and are targeted to the surrounding area in order to capture the interest of local buyers. "We have a reputation for providing superior service to our clients. It's important for us to give our clients cutting edge tools to give their homes total market exposure!," said Andy Camp, President of Cutler Real Estate. "Adwerx simplifies the process of advertising homes online and our clients love seeing their homes marketed this way." Cutler Real Estate has a high rate of transactions per agent and focuses on providing the over 390 Cutler REALTORS® with industry-leading tools and superior business support. The firm is also highly engaged in the community and local organizations. "Cutler Real Estate is the perfect fit for the Adwerx Automated Listing Advertising Program," added Jed Carlson, CEO of Adwerx. "Their active agents will immediately receive the benefit of our online property advertising system, which helps increase client satisfaction and retention." About Cutler Real Estate Cutler Real Estate has been helping people buy and sell homes for over 72 years! Since 1947, we have earned a reputation for providing superior service – and for getting the results our clients and customers want! Most importantly, people have come to know us for our honesty and integrity. We are proud to be leading the way home in Canton, Akron, Cleveland, Columbus, Cincinnati, and the Northern Kentucky Region. This is our home and we're pleased to help make our area a place to grow and prosper. Our commitment to family has never been stronger. Today President Andy Camp leads the company. Along with his father, Jim Camp and the founder's son, Attorney Jay Cutler, this dynamic ownership team continues our family commitment, and ensures a solid foundation, while providing a caring and nurturing environment for our Realtors to flourish. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Leading Real Estate Photography Firms Form Association
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BHGRE Metro Brokers Launches Listing Acquisition Tool, Buyside to over 2,400 Agents
Better Homes and Gardens Real Estate Metro Brokers launches Buyside, a powerful listing acquisition tool, to over 2,400 agents PHILADELPHIA, PA, April 23, 2019 -- Better Homes and Gardens Real Estate (BHGRE) Metro Brokers, a leader in the greater Atlanta market and the largest BHGRE affiliate in the country by agent count, announced a company-wide rollout of Buyside this month. The Buyside platform, which aggregates buyer activity from a variety of online sources, will help BHGRE Metro Broker's 2,400+ real estate agents connect with more prospective home-sellers by sharing valuable insight into the real-time buyer demand for their home. "We're excited to offer Buyside, a platform which leverages our existing technologies and various data sources, to make our agents smarter about what's going on in their local market. With Buyside, we can help prospective sellers understand what their home is really worth based on the latest buyer demand trends," said Craig McClelland, VP & COO at BHGRE Metro Brokers. "The insight and tools provided by Buyside represent a powerful new way to help our agents secure more listings." The Buyside platform, launching to BHGRE Metro Brokers throughout April, will capture buyer activity from the brokerage's own leading website MetroBrokers.com, as well as national real estate search portals Zillow.com, Trulia.com and more, creating a comprehensive pool of buyers available in the metro Atlanta area. "BHGRE Metro Brokers has always been at the forefront of revolutionary real estate technology," said Charles Williams, CEO at Buyside. "We're honored to partner with a true industry leader and look forward to helping BHGRE Metro Brokers deliver exceptional value to their agents and the buyers and sellers they serve." Buyside's core products include Home Valuation Sites which allow homeowners to understand the approximate value of their home using multiple automated valuations, as well as insight into the real-time buyer demand in their market. A Buyer Market Analysis report which helps listing agents navigate pricing scenarios with prospective sellers while showcasing a list of matching buyers available for the home. Lastly, the back-end matching platform from Buyside intelligently connects listing agents with buyers' agents who are a match for the property - ensuring more targeted marketing of the home and a quicker sale. About Buyside Buyside is a data analytics & marketing company on a mission to help real estate brokers profit from their largest untapped asset: data. Buyside aggregates buyer activity from a variety of sources, using it to power actionable insights and intelligent marketing tools that help brokers: generate and capture seller leads, win more listings, and close more transaction sides in house. For more information, visit http://getbuyside.com. About Better Homes and Gardens Real Estate Metro Brokers Celebrating 40 years in business, Metro Brokers has grown from just one office and a handful of agents into the largest real estate company in Georgia and one of the top Better Homes and Gardens® Real Estate franchises in the world. The family owned and operated business has 26 offices and 2,400 highly trained sales associates throughout metro Atlanta and north Georgia. Better Homes and Gardens Real Estate Metro Brokers offers a complete range of real estate services including residential and commercial sales; corporate relocation; pre- and post-license training; and insurance, mortgage and title/closing services. To contact BHGRE Metro Brokers, call 404.843.2500 or visit http://metrobrokers.com.
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MoveEasy Adds Amazon Alexa to Entire Platform
New Automation Service Gives Brokerage Clients a 'Concierge for Life' COLUMBUS, Ohio, April 23, 2019 -- Consumers using Amazon Alexa now can access a free "Concierge for Life" service to help them move into a new home, and keep their home in great shape. Real estate's leading customized moving and post-transaction service for brokerages, MoveEasy, announced today that it has fully integrated its entire platform with Amazon Alexa. The fast-growing start-up MoveEasy provides brokerage clients with broker-branded moving assistance and after-the-transaction services that fuse a human concierge with technology and automation. "MoveEasy's entire platform is now powered by Amazon's voice assistant, Alexa," said MoveEasy co-founder Ven Ganapathy. "Any moving service or home services assistance that can be requested online or in a conversation with a concierge can be done with Alexa," he explained. "We're taking MoveEasy to the next level by combining online technology with human assistance and automation, allowing brokerages to give every one of their clients a free 'concierge for life.'" Berkshire Hathaway HomeServices Professional Realty, based in Mason, Ohio, is set to debut the MoveEasy Alexa skillset in early May, giving access to the clients of its more than 550 agents and brokers. MoveEasy is making its Alexa feature free to all its existing brokerage customers, making it available to the clients of more than 30,000 agents and brokers nationwide by the end of May. MoveEasy will include its Alexa feature for new broker customers as part of its standard broker-branded offering. How Alexa works with MoveEasy With the new Amazon Alexa integration with MoveEasy, a brokerage's agents provide every client access to that brokerage's unique Alexa skillset. After the client takes a few steps to set up their MoveEasy account on Alexa, they can access the entire skillset. For example, a client can say, "Alexa, ask my concierge if they know of a good moving company." Alexa will reply using the local brokerage's name, saying, "Your My Town Realty concierge has found three movers rated A+ with the Better Business Bureau." The MoveEasy integration with Alexa even connects each client to the original agent that helped them with their transaction. If a client says, "Alexa, are there any carpet cleaners that my agent recommends?" then Alexa will answer, "Your My Town Realty concierge has found one carpet cleaner that your agent, Jane Smith, recommends. Would you like me to have them call you?" If the client answers yes, this information is shared with a MoveEasy human concierge who places the call. The client does not have to lift a finger – and neither does the agent. Harnessing the full power of Alexa's capabilities, MoveEasy taps into Alexa's ability to schedule tasks and appointments. For example, a client can say, "Alexa, remind me next Thursday to file a change of address with the Post Office," something MoveEasy can do automatically. To stay on track with their own move, a client can also ask Alexa for help, by saying, "Alexa, what are my moving tasks for this week?" and Alexa will share the most recent updates from their MoveEasy checklist. "The best part is agents and brokerages get immediate access to the power of Alexa," explains Ganapathy. "Alexa helps keep the agent and brokerage top of mind, something research tells us agents struggle doing. But most importantly, communications channels have evolved from email to text to Facebook and now Alexa. To compete in today's market, MoveEasy empowers agents to tap into the way more and more consumers are communicating. Alexa is where agents and brokerages need to be and MoveEasy puts them at the cutting edge of this innovation." A new MoveEasy brochure featuring the Alexa services offered is available as a PDF download. More information about MoveEasy and its new Alexa-powered platform also can be found online at moveeasy.com. About MoveEasy MoveEasy is the fastest-growing moving concierge service for the real estate industry. Its human concierge plus tech and automation service connects brokerages and their agents to a client's move and throughout the client's homeownership experience. MoveEasy is a Diamond Supplier for Berkshire Hathaway HomeServices and a Realogy Preferred Alliance partner. Clients include several leading BHHS and Realogy firms, as well as members of The Realty Alliance and Leading Real Estate Companies of the World. Based in Columbus, Ohio, discover more at moveeasy.com.
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Real Living Leads Industry with Highest Customer Satisfaction Rating Two Years Running
IRVINE, Calif. (April 16, 2019) – Allan Dalton, CEO, Real Living Real Estate, announced that Real Living, the first national franchisor that gave clients the power to grade their customer service, received a 98 percent customer satisfaction rating for 2018, according to independent ratings service Quality Service Certification, Inc. (QSC). This is the second consecutive year that the Real Living Real Estate network placed well above the industry for customer satisfaction. Through Real Living's innovative Real Living 360 Service® program, network members ask customers to candidly rate the performance of their sales agent. QSC administers and validates these customer service satisfaction results following closed transactions for participating agents. Nearly 7,000 buyers and sellers were surveyed to measure the satisfaction of Real Living Real Estate network customers. "It's no surprise that the Real Living network scores so well," said Allan Dalton, CEO, Real Living Real Estate. "Our Real Living network Lifestyle Advisors are well qualified to meet the unique needs of their customers." Dalton added, "This distinction, plus our customized approach, puts our brand above the rest as demonstrated by the excellent results of this survey." In the results, a full 94 percent of home buyers and 91 percent of home sellers who worked with Real Living network sales associates reported being "very satisfied" with the results and service provided by their Real Living network real estate professional. According to the latest report from the National Association of REALTORS®, only 62 percent of buyers and 64 percent of sellers said they were very satisfied with the buying process and service provided by their real estate professional. The survey also found that 97 percent of Real Living network customers surveyed said they would likely use the same sales professional in the future and would recommend the same professional to a relative or friend. Chris Stuart, CEO, HSF Affiliates, congratulated the Real Living network for its QSC scores. "I'm so proud of our network of professionals for achieving these impressive results time after time." Stuart added, "This record-high 98 percent satisfaction rating speaks to the passion and dedication of the network to provide only the very best in customer care." About Real Living Real Estate Real Living Real Estate is a full-service real estate brokerage franchise company with a comprehensive and integrated suite of resources for franchisees and their sales professionals, as well as for consumers who work with them. In 2016 and 2017, Real Living Real Estate was named "Real Estate Agency Brand of the Year" in the ongoing Harris Poll EquiTrend® study; and was named "Most Loved" and "Most Trusted" real estate brand in the study in consecutive years. Real Living Real Estate earned a record 98 percent customer satisfaction rating for 2018, according to independent ratings service Quality Service Certification, Inc. Additionally, the Real Living brand and its innovative concepts were recognized by Entrepreneur magazine as well as by Inman News with several Inman Innovator Awards. Real Living Real Estate is a network brand of HSF Affiliates LLC, which is owned by HomeServices of America, Inc.™, a Berkshire Hathaway affiliate. Visit www.RealLiving.com.
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Coldwell Banker Kinard Realty Launches Listing Ad Campaigns through the Adwerx Enterprise Automated Listing Advertising Program
Properties listed by Coldwell Banker Kinard Realty will be promoted on websites, apps, and social media DURHAM, N.C., April 16, 2019 -- Coldwell Banker Kinard Realty, a real estate brokerage with five offices in Tennessee and Georgia, is now using the Adwerx Enterprise Automated Listing Advertising Program to bring added attention to their listings and delight the firm's clients. Adwerx is the leader in automated real estate advertising, offering a platform that provides complete reporting on every listing's ad history. The attractive property ads are individually created with a listing photo, property details, agent contact information, and brokerage branding. Launching as soon as a home is for sale, the ads capture the attention of potential buyers by displaying alongside the online content they consume every day. The ads are optimized for websites, apps, and social media, including Instagram, and are delivered to local target audiences. "This program helps our agents deliver on our promise to give every listing the individual care and exposure it deserves," said Mike Maret, President and Broker of Coldwell Banker Kinard Realty. "With this service we can instantly make sure ads are on websites, social media, and mobile apps, all without our agents having to spend time learning new systems." Coldwell Banker Kinard Realty has a substantial share of the northwest Georgia market. The firm's experience and expertise has helped make the dream of home ownership a reality for thousands of families. Coldwell Banker Kinard Realty's success is based on the dedication and commitment of their professional real estate associates and staff. "We are excited to work with Coldwell Banker Kinard Realty on implementing their online advertising program," added Jed Carlson, CEO of Adwerx. "Our mission is to make it easy for brokerages to implement the latest advertising technology for their agents and clients." About Coldwell Banker Kinard Realty Coldwell Banker Kinard Realty has been serving I-75 corridor between Chattanooga and just north of Atlanta since 1974 with office locations in Dalton, Calhoun, Cartersville, Ringgold and Cleveland TN. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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BHHS C. Dan Joyner, REALTORS Announces Participation in Adwerx Enterprise Automated Listing Advertising Program
South Carolina real estate leader invests in comprehensive online ad strategy Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS® is proud to announce that it is offering listing ads through the Adwerx Enterprise Automated Listing Advertising Program. This platform from Adwerx, the leader in providing easy and effective online ad programs, has seen widespread adoption in real estate. The ads will comprehensively cover the Greenville, Anderson, Spartanburg, and Upstate South Carolina areas. Through this new partnership, C. Dan Joyner will advertise properties once they are listed in the local multiple listing service. Advertisements are automatically formatted with property photos, agent contact information, and brokerage branding in an attractive and easy-to-understand format. These ads are then deployed to a pre-selected target audience of prospects in the local area. This strategy makes sure that the listing receives the maximum amount of visibility. "We build market leadership through continued responsiveness to our clients' needs and by constantly implementing superior value-added services," said Danny Joyner, President & CEO of Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS®. "The Adwerx program makes sure that our digital advertising needs are expertly handled, leaving agents free to focus on their customer relationships." Founded in 1964, Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS® has enjoyed a long and distinguished reputation in South Carolina. With 420 real estate agents in 10 offices, the firm is able to deliver a variety of services, including Residential Sales, Commercial Real Estate, Corporate Services and Relocation, and Property Management. C. Dan Joyner has ranked among the top real estate companies in Upstate SC for real estate marketing in residential home sales — both in dollar volume and units sold — for over 20 years. "We are pleased to welcome Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS® to our Enterprise Advertising Program," added Jed Carlson, CEO of Adwerx. "Digital advertising is an important component of how agents demonstrate their marketing prowess to the clients they serve." Adwerx is the leader in automated digital advertising, delivering over 16.3 billion ad impressions for clients around the U.S. and Canada in real estate, mortgage, insurance, and other industries. For more on the program, please visit enterprise.adwerx.com. About Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS® Founded in 1964 by C. Dan Joyner, Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS® is the Upstate's leading real estate company, selling more homes than any other firm in this region. The family-owned company has 10 offices and over 400 agents providing residential and commercial real estate, property management, relocation, and senior services. For more information, visit www.cdanjoyner.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. In addition, all NAR Members receive 15% bonus impressions on any new or renewed ad campaigns. This exclusive benefit is available through the National Association of REALTORS® REALTOR Benefits® Program.
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RE/MAX Results Launches Buyside, Arming Agents with Real-time Buyer Demand Insights
The largest RE/MAX franchise in the country partners with Buyside, becoming the first brokerage to bring real-time buyer demand insights to Minnesota & Western Wisconsin PHILADELPHIA, PA, April 10, 2019 -- RE/MAX Results, the largest and most productive RE/MAX franchise in the country by transaction sides, announced a company-wide launch of Buyside, a groundbreaking new platform providing its sales professionals and their customers unprecedented insight into the buyer demand in their marketplace. The platform aggregates buyer activity in real-time across major real estate search portals, leading brokerage websites and other platforms, helping reveal prospective buyers for a specific home. "RE/MAX Results has a longstanding history of providing the very best marketing & technology tools to support our sales associates. We continue to deliver on that promise, being the first brokerage in our market to arm our sales associates with Buyside, a platform that provides valuable intel about what's going on in the market and helps us successfully connect more home-buyers and sellers," said Brenda Tushaus, CEO of RE/MAX Results. The partnership between Buyside and RE/MAX Results will help its 1,100+ sales professionals connect with more prospective home sellers by providing insight into the number of buyers actively searching for a home just like theirs. This intel will help RE/MAX Results agents determine optimal pricing for the property and after being listed for sale, automatically connect them to agents within their network who have a matching buyer for the home. "We're thrilled to be working with RE/MAX Results," said Alissa Harper, VP of Growth at Buyside. "Our partnership provides their sales professionals with a considerable advantage in their market and an innovative new way to best serve their customers." Buyside's core products include Home Valuation Sites which allow homeowners to understand the approximate value of their home using multiple automated valuations, as well as insight into the real-time buyer demand in their market. A Buyer Market Analysis report from Buyside which helps listing agents navigate pricing scenarios with prospective sellers while showcasing a list of matching buyers available for the home. Lastly, the back-end matching platform from Buyside intelligently connects listings agents with buyers agents who are a match for the property - ensuring more targeted marketing of the home and a quicker sale. About Buyside Buyside is a data analytics & marketing company on a mission to help real estate brokers profit from their largest untapped asset: data. Buyside aggregates buyer activity from a variety of sources, using it to power actionable insights and intelligent marketing tools that help brokers: generate and capture seller leads, win more listings, and close more transaction sides in house. For more information, visit http://getbuyside.com. About RE/MAX Results RE/MAX Results operates out of the Twin Cities, St. Cloud, Rochester, Duluth/Superior, Mankato, and western Wisconsin markets. Based upon the principles of entrepreneurship and customer service, RE/MAX Results has grown to 38 offices and more than 1,100 Sales Executives, making it the largest and most productive RE/MAX franchise in the United States. For over 30 years, RE/MAX Results has been leading the way with the highest producing sales executives in the country. RE/MAX Results is committed to selecting the most capable people in real estate—providing the best, most streamlined operational infrastructure, management by participation, and the highest standards of professionalism in the industry. For more information, visit results.net.
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RE/MAX Results Launches Buyside, Arming Agents with Real-time Buyer Demand Insights
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MoxiWorks Provides Affordable Safety Option for Agents Nationwide with Revolar
SEATTLE, April 9, 2019 -- MoxiWorks, a leading real estate technology company, has just announced a unique partnership with the female-founded wearable safety technology company, Revolar Technology Inc., to provide an affordable safety option to real estate agents. Through the end of April, MoxiWorks is giving 45% off the Revolar Instinct with code "moxiworks" to any agent across the nation that wants to feel safer. "We were tired of seeing news stories about agents either feeling unsafe on the job or being attacked, sometimes even worse. Agents should never have to feel unsafe, let alone during their day-to-day jobs of making people's home dreams come true. We wanted to help provide a solution to the industry that was affordable, easy to take with them, and actually works. Revolar checks all of those boxes and then some," said Marc Chouaniere, VP of Marketing at MoxiWorks. "If even one agent is helped from using a Revolar device, it will be worth it." The Revolar Instinct wearable safety device has a unique 1-2-3 click alert system that provides protection and peace of mind not only to the agent, but to their teammates, friends, family and other loved ones who can receive status updates. All three levels of Revolar Alerts provide the user's GPS location via both text and email. Whether an agent is setting up an open house, meeting new clients, or simply going out for a walk, Revolar is by their side. "As an agent myself, I had to develop a lot of 'procedures' to try to keep safe, like never allowing someone to walk behind me up or down the stairs during a home tour or texting my husband with the addresses of all of the homes I was showing. Yet, I still found myself feeling uneasy with going into homes by myself, or with clients I didn't know well," said Georgia Perez, VP of Business Development at MoxiWorks, who still holds an active real estate license. "With Revolar, I am connected to more than just my husband to let people know where I am. It's wearable tech that discreetly lets me keep safe - and literally can save my life if I need help to come right away but might not have time to call or tell someone my location." Revolar is the leader in the personal safety device industry and was founded on the belief that you have the right to feel safe no matter who you are. "We are excited about this partnership which will help us to continue our mission to help people stay safe in their daily lives. We applaud MoxiWorks for understanding the challenges faced by agents and are grateful for their support in allowing more agents to have access to this critical safety device," said Steve Bachar, Revolar's CEO. Although MoxiWorks is a technology company, they are driven to make agents' lives easier and are committed to their success. They are not making any profit off of this partnership. To purchase a Revolar Instinct safety device for you, your agents, teammates, or even your loved ones, simply go to revolar.com and use code "moxiworks" at checkout. About Revolar Headquartered in Denver, CO, Revolar was founded on the belief that you have the right to feel safe no matter who you are. That's why we design discreet technology that connects people in meaningful ways every day of their lives and at pivotal moments. Revolar's patented stylish, small and versatile device empowers individuals to stay safe through functionality that's discreet and customizable. Find more information at revolar.com. About MoxiWorks MoxiWorks is a comprehensive open platform system for large residential real estate brokerages that serves over 72 brokerages and 120,000 agents nationwide that account for more than 13% of the transactions in the U.S. MoxiWorks' integrated tools are centered on sphere methodology that increases agents' repeat and referral business by 54%, while lowering overall technology, training, and support costs for the brokerage. The open platform known as the MoxiCloud has tools from more than 50 partners that plug and play to create unique brokerage solutions. MoxiWorks also powers the LeadingRE Cloud. Find more information at moxiworks.com.
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Lone Wolf Link Is Ready to Transform the World of Real Estate!
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Coldwell Banker Hearthside, REALTORS Engages the Adwerx Automated Listing Advertising Program to Power Online Ad Campaigns
Ads for homes listed by Coldwell Banker Hearthside will receive widespread visibility on websites, apps, and social media DURHAM, N.C., April 4, 2019 -- Coldwell Banker Hearthside, REALTORS®, a real estate brokerage with offices in Pennsylvania and New Jersey, is now part of the Adwerx Enterprise Automated Listing Advertising Program. Adwerx is the real estate industry leader in creating customized ads that are generated and launched automatically. These ads are optimized for websites, apps, and social media, including Instagram, and are delivered to target audiences throughout the area. Each property ad is automatically created with a listing photo, property details, agent contact information, and brokerage branding. Ads launch during the first week a property is live in order to capture interest. Luxury properties over $1 million will receive three-week campaigns and will have a custom template. "We believe in investing in our agents through training, development, and access to the latest technology," said Jamie Mancuso, CEO of Coldwell Banker Hearthside, REALTORS®. "Adwerx has built a platform that makes it easy for our agents to utilize the latest advertising techniques to serve their clients, and do it all without having to take focus away from their work." Coldwell Banker Hearthside, REALTORS® was founded in 1991 with a goal to deliver an unsurpassed experience for every buyer and seller, agent, and employee. The firm has 390 agents across 9 offices. "We are excited to welcome Coldwell Banker Hearthside, REALTORS® to the Adwerx Automated Listing Advertising Program," added Jed Carlson, CEO of Adwerx. "Our program has become the leader in providing real estate ads at scale because it makes it easy for a brokerage to launch and maintain a comprehensive property advertising system." About Coldwell Banker Hearthside, REALTORS® With offices throughout the Delaware and Lehigh Valley as well as in Western New Jersey, Coldwell Banker Hearthside, a family-owned business, has been recognized since its inception as a national sales leader within the Coldwell Banker system. In addition to residential and commercial real estate, the full-service firm offers mortgage, title, insurance, land development and relocation services and has been named a "Platinum Broker" by Cartus Corporation, the largest provider of relocation services in the United States. For additional information visit www.CBHRE.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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BHGRE Revolutionizing Its Talent Attraction Strategy by Providing Data-Driven Solution to Its Network Through Sisu Platform
The Brand is the First in the Industry to Offer the Solution, and Offered at No Additional Cost to BHGRE Companies MADISON, N.J., April 2, 2019 -- Better Homes and Gardens Real Estate LLC announced today that it is empowering its affiliated brokers with a comprehensive talent attraction software system powered by data, analytics and gamification through the Sisu™ platform. With this announcement, more than 120 brokerages and more than 360 offices will have industry-first access to Sisu's innovative solution at no additional cost. The ability to make decisions based on data and real-time performance measures will transform the way Better Homes and Gardens® Real Estate affiliated brokers and managers conduct their talent attraction strategies, paving the way to help them achieve rapid, more productive growth. "With this announcement, Better Homes and Gardens Real Estate is not only delivering on our promise to make our affiliated companies more competitive in the talent attraction arena, we are bringing the advantage of world-class, data-driven intelligence to the effort through Sisu," said Rich DeNicola, Chief Operating Officer at Better Homes and Gardens Real Estate. "Every broker, manager and talent attraction lead in our global network can look forward to a smarter, more streamlined approach to recruiting, the driving force of our real estate business."The comprehensive solution offers Better Homes and Gardens Real Estate affiliated companies the ability to: Track, visualize, and gamify recruiting metrics including appointment ratios, net agents, growth, attrition, and company dollar Seamlessly integrate their local strategies with Better Homes and Gardens Real Estate's back-end data for a more contextual view of their efforts Manage and track performance of newly affiliated agents thanks to integration with the brand's production database Drive crucial discussions and coaching conversations on recruiting efforts and the overall health of the businesses' recruiting operations using intuitive dashboards and specific reporting Issue recruiting contests with smart incentives for recruiters through the real-time availability of data and performance tracking "The innovative Sisu platform and the many benefits it provides is something we couldn't get on our own and serves as another example of the power of our affiliation with Better Homes and Gardens Real Estate," said Mark McDonough, President, Better Homes and Gardens Real Estate Winans. "It will transform the way we set our talent attraction strategy and cascade it through our company. The intelligence, real-time data, tracking and analytics give me confidence in our recruiting plan, which allows me to focus on bringing the right people into our company. The fact that this is at no additional cost underscores the brand's commitment to the profitability of my organization." Better Homes and Gardens Real Estate was first exposed to Sisu through the Realogy FWD Innovation Summit in 2018, an event where Realogy seeks and uncovers pioneering technology that will positively transform the industry for brokers and agents. About Better Homes and Gardens Real Estate LLC Better Homes and Gardens Real Estate LLC is a dynamic real estate brand that offers a full range of services to brokers, sales associates and home buyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, Better Homes and Gardens Real Estate LLC embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services. The growing Better Homes and Gardens® Real Estate network includes more than 12,000 independent sales associates and 360 offices serving home buyers and sellers across the United States, Canada, Jamaica and The Bahamas. The brand announced its expansion into Australia and New Zealand in April of 2018. Better Homes & Gardens® is a registered trademark of Meredith Corporation licensed to Better Homes and Gardens Real Estate LLC and used with permission. An Equal Opportunity Company. Equal Housing Opportunity. Each Better Homes and Gardens® Real Estate Franchise is independently owned and operated. About Sisu™ Sisu provides enterprise sales performance management and business intelligence software for real estate and mortgage professionals. Learn more at Sisu.co.
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Chime Technologies and Real Broker Partner to Enable Rapid Growth Among Real Estate Teams
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PureWest Real Estate Launches Montana Real Estate Ad Campaigns with the Adwerx Enterprise Automated Listing Advertising Program
Largest independent brokerage in Montana will run ad campaigns for new property listings PureWest Real Estate, the largest independent brokerage in Montana, has partnered with Adwerx to create online ad campaigns for newly listed properties. The ads are built using the Adwerx Enterprise Automated Listing Advertising Program, a proven system to ensure that each property receives maximum visibility online. These ads showcase each PureWest property with a listing photo, agent contact information, and brokerage branding. All ads are optimized for websites, apps, and social media platforms including Instagram and deployed to target potential buyers based on location and other characteristics. By connecting directly to the PureWest listing feed, Adwerx is able to automatically generate ads immediately when a home is publicly listed for sale. Ads capture the attention of potential buyers by displaying alongside the online content they consume every day. These week-long ad campaigns give PureWest clients confidence in knowing their homes are receiving exposure beyond traditional listing sites. "Selling Montana homes is also about selling a lifestyle," said Dale Crosby Newman, broker/owner of PureWest Real Estate. "We put our trust in Adwerx because they are experts in developing online advertising platforms that are effective and easy to use." "It's an honor to welcome PureWest Real Estate as a partner in the Adwerx Automated Listing Advertising Program," added Jed Carlson, CEO of Adwerx. "Our program is the ideal solution to advertise the firm's beautiful Montana properties, leaving PureWest's agents more time to focus on client care." About PureWest Real Estate PureWest Real Estate is an exclusive affiliate of Christie's International Real Estate and Leading Real Estate Companies of the World and is the largest, independently owned brokerage in Montana offering clients unparalleled resources and services. We are comprised of 17 offices statewide with more than 160 agents and offer a wide network of services and technologies, bringing you premier real estate solutions and results. PureWest's global affiliations allow for additional knowledge and personalized attention that is executed in a worldwide network of offices. This provides Sales Agents with excellent global exposure to satisfy and produce real estate results for buyers, sellers and investors. Our Sales Associates are local market experts. They meet strict standards of service, excellence and demonstrate proven success in handling distinctive properties. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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ListHub enables faster, fresher listing updates
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Windermere Real Estate Launches 'All in, for you' Branding Campaign
Seattle – Windermere Real Estate has officially launched a new branding campaign on the heels of the company's brand refresh that was completed in 2018. The "All in, for you" campaign is the next step in bringing the refreshed Windermere brand to life by amplifying the company's unique "why." Told, in part, through real life stories generated by actual Windermere agents, the "All in, for you" campaign sets out to illustrate Windermere's unique culture, and what has drawn both agents and clients to it for nearly 50 years. "We're lucky to have a brand with such a rich legacy, but we have to continue to innovate and press forward," said Windermere president, OB Jacobi. "The brand refresh that we did last year was part one of Windermere's brand story; part two is about bringing our stories to life and showing our clients how we're 'all in', for them." Development of the "All in, for you" campaign was led by Windermere Vice President of Marketing, Julie Dey, and Portland, OR-based global design firm, Ziba Design, whose clients include companies, such as FedEx, P&G, Adidas, REI, and Intel. Ziba started the year-long process by conducting interviews and holding focus groups with Windermere agents, franchise owners, and staff. They also interviewed past buyers and sellers to better understand the experience of working with a Windermere agent. "We needed to speak directly with consumers to understand what people want, where real estate is headed, and the differentiated value that Windermere agents provide," said Rob Wees, Creative Director at Ziba, adding, "Real estate is an infrequent, emotional, and complicated process. And every experience is so different." "In an era of technology and convenience, we wanted to show the public the real value of working with a Windermere agent—one that shows how compassion, expertise, advocacy and an over-commitment to service can help people through an incredibly important moment in their lives," said Wees. Components of the "All in, for you" campaign include TV, print, digital marketing, out-of-home advertising, and partnerships with key media companies to create unique content opportunities. To kick-off the campaign, TV ads will begin running March 21 in the Seattle market. "While some real estate companies are telling what is essentially a technology story about ones and zeroes, our story is more about connecting humans with their dreams. And it's a story we can't wait to tell," said Dey. About Windermere Real Estate Windermere Real Estate is the largest regional real estate company in the Western U.S. with over 300 offices and 6,500 agents serving communities in Arizona, California, Colorado, Hawaii, Idaho, Montana, Nevada, Oregon, Utah, Washington, and Mexico. Last year, Windermere closed 87,000 home sales for more than $36.7 billion in dollar volume. The Windermere family has a proud heritage of serving our neighbors via the Windermere Foundation which funds services for low-income and homeless families. Since 1989, the Windermere Foundation has contributed more than $38 million towards improving lives in the communities where we live and work. For more information, visit windermere.com.
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zavvie Launches First National iBuyer Instant Offer Comparison Tool
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Coldwell Banker Real Estate Announces Rebrand
Adopting a unique approach, the rebranding process will be transparent and interactive; agents, brokers and consumers will be able to participate as the logo is tested in the field, finalized and ultimately unleashed as a new visual identity in 2020 MADISON, N.J., March 18, 2019 -- Today, Coldwell Banker Real Estate LLC announced a new vision for its global brand and kicked off "Project North Star," a transparent rebrand. The brand revealed a new logo onstage at the Generation Blue Experience® in Las Vegas. The most striking addition to the logo is the star in the top right corner. The CB North Star symbolizes the brand's position in real estate as a consistent, reliable presence guiding us all home. The new CB North Star mark is a visual representation of the brand's commitment to excellence. It is clean and simple, yet elegant. It is modern, but still pays homage to the brand's storied 113-year history. The North Star also symbolizes the Coldwell Banker® network. Even in a new real estate landscape, agents remain a constant, guiding consumers as they navigate the home buying and selling process. A transparent rebrand is a bold approach. This undertaking is the brand's commitment to ingenuity in action, in this case doing things differently for the right reasons. The brand will test the new logo in real-world scenarios providing an opportunity to collect feedback. Based on the results and data collected, the brand will modify and refine materials including marketing collateral, building signs and yard signs to create a final product that represents the brand and meets the needs of the network. In keeping with the transparent process, the brand will release updates periodically on its social channels. The brand believes that this phased approach will best serve its brokers and agents, because it allows them time to plan for the transition that will begin in January 2020, while also giving them a voice in the process. Alongside the logo, the brand also announced a new mission statement, "We empower our people to leave their mark on the world of real estate," and recommitted to its core values – home, awesomeness, ingenuity and excellence. In initial research, agents across many brands had an overwhelmingly positive response to the new mission statement and core values. The mission statement had an 80 percent approval rating, each core value scored between an 86 percent and a 97 percent. In initial testing consumers, said the new logo represents an "innovative" brand 80 percent more often than the existing logo. "We wanted every single one of our agents to be on this journey with us, so we decided to take the unconventional – but crucial – step of making this a transparent rebrand," said Charlie Young, chief executive officer and president, Coldwell Banker Real Estate LLC. "Agents and brokers deserve to understand the upcoming changes; and to leverage those changes in the way that makes the most sense for their business. With something as far-reaching as a rebrand, we know that the right thing to do is give our network as much notice as possible and include them in the process. That's why we've designed this with an open, transparent structure. This rebrand is also more than just a new logo, we're recommitting to our mission and remaining laser focused on our future and our growth." "This rebrand isn't about change just for the sake of change. We wanted a logo that truly captured the essence and power of our network. That's why we chose the CB North Star," said David Marine, chief marketing officer, Coldwell Banker Real Estate LLC. "As a brand, we envision our agents and brokers as our guides, as our North Star. That's why we're making this a transparent rebrand, so they can be involved in the process." Project North Star is being supported by Coldwell Banker's longtime advertising and design agency, Siltanen & Partners. About Coldwell Banker Real Estate LLC Powered by its network of over 92,000 affiliated sales professionals in 3,000 offices across 44 countries and territories, the Coldwell Banker® organization is a leading provider of full-service residential and commercial real estate brokerage services. The brand's mission is to empower their people to leave their mark on the world of real estate. The Coldwell Banker brand prides itself on its history of expertise and honesty since its beginnings in 1906. The brand embraces four core values: home, awesomeness, ingenuity and excellence. Coldwell Banker Real Estate is committed to providing its network of sales professionals with the tools and insights needed to excel in today's marketplace and is known for its bold leadership and dedication to driving the industry forward with big data and smart home expertise. Coldwell Banker Real Estate was the first real estate brand to harness the power of big data; the CBx Technology Suite uses predictive analytics and machine learning to analyze markets, target buyers and sellers and provide agents with a simple platform to create unique and effective marketing plans for each listing. The brand was named among the 2018 and 2019 Women's Choice Award® Most Recommended brands for customer experience and overall quality. Blue is bold and the integrity and values of Coldwell Banker Real Estate give the Gen Blue® network an unbeatable edge. Coldwell Banker®, the Coldwell Banker logo, Gen Blue® and the Gen Blue Experience® are registered services marks owned by Coldwell Banker Real Estate LLC. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated. To join Coldwell Banker Real Estate and unlock the possibilities of Gen Blue, please visit www.coldwellbanker.com/join.
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Vanguard Properties Launches California Real Estate Ad Campaigns through the Adwerx Enterprise Automated Listing Advertising Program
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Inside Real Estate's kvCORE Platform Adds Robust Business Analytics to Help Real Estate Businesses Drive Bottom Line Results
The latest technology enhancements to kvCORE Platform aligns with successful SaaS platforms in other technologically advanced industries Mar 19, 2019, Draper, Utah. – Leading broker platform kvCORE continues to elevate the sophistication of real estate technology by improving their comprehensive Business Analytics. These tools provide brokers, teams, and agents with in-depth visibility into their business pipeline, allowing them to see the overall health of their business at a glance with complete clarity. Inside Real Estate was one of the first tech providers in the industry to offer end-to-end business analytics, and the latest enhancements allow for even more detailed analysis. Comprehensive dashboards allow users to view overall business performance, lead generation analytics, agent accountability stats, and engagement details for each lead. "For the majority of the real estate industry, broad analytics offering visibility into the health of their business have not been available," says Nick Macey, Chief Product Officer for Inside Real Estate. "Every business needs this data, at every level of the organization, to make smart decisions about the best ways to drive growth. Our new Business Analytics dashboard, which allows the users to see data at the company level, office level, team level, and agent level, will no doubt aid in kvCORE user's efforts to drive bottom-line results in everything they do." JP & Associates REALTORS® are using kvCORE's Business Analytics to make data-driven decisions. "The insights gained by this data enable our agents to stay focused on activities that drive sales success," says Derek Taylor, Director of Technology at JP and Associates. "I believe this will help us achieve yet another competitive advantage in the market, and continue to further our core values – developing agents who sell more real estate and deliver the highest client satisfaction. No broker in our area can compete with the support that we give to our agents and the technical advantage that we offer." kvCORE's new Business Analytics feature is comprised of five main components: 1. Pipeline The Pipeline analytics offers at-a-glance insights into the overall health of the business and highlights areas that need improvement. The flexibility of the system allows each user to have a personalized view of the pipeline, whether a broker, team leader or individual agent. It also allows office managers and marketing managers to support agents by identifying opportunities to improve each stage of the pipeline. Do they know enough people? Are they generating enough leads? Do they have too many deals under contract? This data is key to helping drive higher agent productivity. 2. Source Performance To develop an effective marketing pipeline, it's critical to know where leads originate from and to understand what drives conversions. With detailed source performance data, kvCORE users can see, in real time, where leads are coming from, which marketing campaigns are working, and which ones are falling flat. Performance data can be filtered by time span, source, and so on – giving users the ability to drill down into every campaign from multiple angles. Source performance data also extends to individual contact files, allowing agents to see what triggered each point of engagement with a lead. By understanding what works, brokerages, teams, and agents can replicate effective efforts and increase their overall lead conversion. 3. kvCORE Activity kvCORE Platform uses behavior tracking, artificial intelligence, and powerful automation to drive sophisticated lead nurture campaigns. kvCORE Activity allows agents to quickly see what nurture activities are being automated on their behalf, as well as their level of engagement with each lead. Having unrestricted access to a real-time log of every lead touch point is unique to the kvCORE system; competitors often obscure or hide this information. The kvCORE Activity dashboard pulls back the curtain on client engagement to help agents strategize proactively, highlighting hot prospects with high engagement as well as pointing to areas where there are under-engaged leads or contacts. The kvCORE Activity dashboard displays search and behavior alerts, smart campaign stats, call, text, and email insights, and property view data. Having access to the analytics provided by kvCORE Activity is like having a personal assistant built into your back office. 4. Consumer Interest The Consumer Interest dashboard arms agents, teams, and brokers with intel that gives them a big advantage over competitors. To connect with and convert leads, you need to understand what's driving the most interest from consumers. The Consumer Interest dashboard answers that question by providing details on which properties get the most views, what zip codes and neighborhoods are most popular right now, and what price ranges are entered most frequently on property search pages. Instant access to these analytics helps brokers, teams, and agents react to market shifts quickly, which leads to better customer service and higher productivity across the organization. 5. Agent Performance Job performance is typically tracked using key performance indicator metrics, but most real estate platforms don't offer brokers visibility into agent metrics. The inability to track agent accountability when it comes to lead follow-up is a widely shared pain point among broker-owners because poor follow-up means lost sales and less business. The Agent Performance dashboard is the solution to this long-time problem. Brokers get access to reports and a dashboard, based on a predetermined set of rules, that show how effectively their agents are following up with leads. Because kvCORE caters to the unique needs of teams, these rules can be enabled at both the office and team level. "These insights give brokers and teams critical data about agent performance and additional control over how to best route their leads", says Ken Katschke, VP of Product Development for Inside Real Estate. "Stellar lead follow-up can truly set an agent apart, and these reports enable brokers and team leads to ensure every lead is handled in the best possible way." To learn more about Inside Real Estate and the kvCORE Platform, visit insiderealestate.com. About Inside Real Estate Inside Real Estate is among the fastest growing real estate software companies in the industry and serves over 150,000 agents, teams, and brokers throughout the U.S. and Canada. The company is the developer of the kvCORE Platform, the only comprehensive brokerage platform that singlehandedly serves the needs of the broker, office manager, team lead and agent. To cater to the unique needs of every business, 50+ deep integrations and vetted partner solutions are available to platform users through the Marketplace, the cloud-based integration center for Inside Real Estate. For standalone teams with brokerages not supported by kvCORE, the k+ TEAM Platform is available with features designed specifically for the team business model. To learn more about Inside Real Estate solutions, visit insiderealestate.com.
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Howard Hanna Real Estate Services Reports Year-End Results
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Lone Wolf introduces Link to transform real estate transactions
Real estate's first two-way transaction management and back office integration to be released in April CAMBRIDGE, Ontario, March 18, 2019 -- Lone Wolf Technologies ("Lone Wolf"), the North American leader in residential real estate software, today announces that Link, real estate's first two-way transaction management and back office integration, will be released in April. Orders for the integration begin today. Link is a two-way integration between TransactionDesk and brokerWOLF, Lone Wolf's transaction management and back office and accounting solutions, respectively. The integration sends transactional data from the agent to the back office—and back again—in real time. This ensures agents and the brokerage's staff always have the same transaction information and can communicate changes to each other in an instant, which provides a seamless transaction experience and saves both parties a significant amount of time on every deal. With over 700,000 real estate agents subscribed to TransactionDesk and over 4,000 real estate brokerages using brokerWOLF, Link has the potential to transform real estate transactions for a massive number of agents and brokerages in North America. "We're elated to release Link to the real estate industry," said Jack Blaha, CEO of Lone Wolf Technologies. "For the first time, agents and brokerages can share transaction and back office information in real time. This means simpler and faster transactions for all of the parties involved, whether they're an agent, Broker/Owner, staff, or even a home buyer or seller. I'm confident Link will set the standard for real estate transaction management in North America." TransactionDesk is an online transaction management solution featuring eSignature, forms, MLS integration, document storage, broker dashboards, broker file review, transaction templates, and company-wide checklists. brokerWOLF is a back office and accounting solution that combines traditional accounting functions, such as commissions, with operational functions, such as transactions. By connecting both solutions, Link gives brokerages one platform to manage their transactions from contract to close to general ledger. This reduces their risk of non-compliance and issuing funds too early, and improves the transaction experience brokerages can provide to their office, agents, and clients. "Link is the most important development in real estate technology in some time," said Matt Goddard, General Manager of Back Office at Lone Wolf. "Link connects two industry-leading products, TransactionDesk and brokerWOLF, in a way that's never been done before. The impact this will have on the real estate industry is significant. With agents and brokerages in lockstep on every deal, I expect Link will redefine the transaction experience and become the future of real estate transaction management. Lone Wolf is the only company that can provide it." About Lone Wolf Technologies Lone Wolf Technologies, a Vista company, is the North American leader in residential real estate software, with products in over 20,000 offices across Canada and the U.S. The company offers an ecosystem of technology products, including software for back office, transaction management, front office, and web, as well as professional services and 3rd party integrations. Each element of this ecosystem enables brokerages and agents to operate more efficiently, reduce costs, and increase opportunities for profitability. Lone Wolf's head office is located in Cambridge, ON, with additional offices in Dallas, TX, and London, ON.
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Adwerx Creates Customized Retargeting Digital Advertising Program for Luxury Portfolio International
Service will be used to market many of the world's most luxurious homes Chicago, March 6, 2019 -- Adwerx, the leading provider of automated digital advertising for the real estate industry, has created a new custom-tailored program for Luxury Portfolio International® to provide digital listing ads that will retarget the affluent consumers who visit properties on the LuxuryPortfolio.com website. Luxury Portfolio is the luxury division of Leading Real Estate Companies of the World® and markets over 50,000 luxury properties each year. Over 200 independent brokerages around the world carry the Luxury Portfolio International® designation. Luxury Portfolio was seeking a way to better serve its members that have properties listed on their site as well as build brand awareness. The company's unique position as a community of global real estate brokerages required a customized approach. Adwerx, as a leader in real estate advertising innovation, was called in to build a solution to cater to their individual needs. Ads featuring the property will be generated for all non-European-Union listings, immediately reminding luxury home shoppers of the property they previously viewed on LuxuryPortfolio.com as they browse other websites and social media platforms. Luxury property ads are automatically created for new listings and will remain active as long as the listing is up on the site. Luxury Portfolio members will enjoy comprehensive advertising until the property sells or is removed from the market. "As a company, we value innovation and finding solutions to our client's problems. Luxury Portfolio International® is an expert at helping their members market their listings and we are excited to be partnering on this initiative," stated Jed Carlson, CEO of Adwerx. "This custom program combines some of the characteristics of our Enterprise Automated Listing Advertising Program along with our proprietary retargeting service to reach these affluent and engaged consumers with relevant information." While retargeting is traditionally used in the retail space, it is seeing a new application for goods and services that have a longer purchase cycle. Retargeting is an excellent way to expand reach and increase awareness. Because interested buyers for luxury properties are located around the world, this service is particularly valuable for Luxury Portfolio's members because it allows them to capture the attention of these consumers after they leave the website. "Digital advertising is an important part of our strategy to deliver value for Luxury Portfolio members," stated Stephanie Anton, President of Luxury Portfolio International®. "In our industry, continued awareness is crucial. This always-on service works behind the scenes to achieve that goal and is available as long as agents need it. Retargeting makes sure that potential buyers are reminded of what they have viewed so that they can take a second look." To learn more about how Adwerx can work for you, please visit www.adwerx.com. About Luxury Portfolio International® (LPI) LPI (luxuryportfolio.com) is the luxury marketing division of Leading Real Estate Companies of the World®, the largest global network of premier locally branded firms dominated by many of the world's most powerful, independent luxury brands. LPI attracts a global audience of visitors from over 200 countries/territories every month and marketed over 57,000 luxury homes last year. Well Connected.™ About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. In addition, all NAR Members receive 15% bonus impressions on any new or renewed ad campaigns. This exclusive benefit is available through the National Association of REALTORS® REALTOR Benefits® Program.
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HomeSmart International Builds Brokerage-Wide Referral Network with ReferralExchange
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MoxiWorks Reveals Competitive Offer to Contactually, Opts to Be Forever Platform
SEATTLE, March 5, 2019 – MoxiWorks, a leading real estate technology company, has announced their competitive offer to real estate CRM Contactually, who was recently acquired by Compass, a main competitor to brokerages across the nation. On the heels of this news, MoxiWorks vows to help brokerages get onto a new platform now, specifically cutting all major licensing fees to bridge the transition period. "How many tools have brokerages bought that ultimately get sold to their competitor?" said York Baur, CEO of MoxiWorks. "That stops now. Brokerages need to be on an open platform that allows them unlimited flexibility; they need something that they control. It's not an open platform if the data disappears when they get rid of the product. With the MoxiCloud, the data is still available to all tools regardless of which products are chosen or thrown out. It can truly be their forever platform." MoxiWorks' customer retention over the past seven years stands proudly at 96%. MoxiWorks not only consists of their CRM, MoxiEngage, but also an interactive CMA tool called MoxiPresent, brokerage intranet called MoxiHub, MoxiWebsites, MoxiMarketing ads suite, and MoxiTalent, a powerful recruiting system. While MoxiWorks is on a mission to build best-of-breed products for all of their respective areas, they understand not all of their products will align with exactly what a given brokerage may currently need. This is why with their open platform, the MoxiCloud, brokerages can enjoy a truly open experience, accommodating their existing and future tech stack needs. "We've been very open about the fact that we don't require brokerages to have all of our products. If a specific tool no longer fits your needs, we will remove it and replace it with the tool of your choice," said Georgia Perez, VP of Business Development and Product Evangelism. "It's this flexibility that no one else offers on the market. Pick a platform that's going to be with you for the long haul." Contactually and the MoxiCloud share a few integrated partners, such as RealScout, who also is offering a special MoxiWorks discount for brokerages within the RealScout network. This way, brokerages will be able to keep what they love about RealScout and move onto a more dependable CRM, MoxiEngage. The MoxiCloud consists of over 50 other partners, such as Buyside, MoveEasy, DocuSign, QuantumDigital, Imprev, and many more. Baur noted that Compass, Contactually's new owner, hasn't been shy about using their technology to recruit agents from their competitors saying, "While this is great news for Contactually and we commend them on a job well done, make no mistake about it – history shows that Compass has every intention to keep their technology for their own agents and will likely use their soon-to-be stronger CRM instance to recruit your agents with it." As it relates to easing fears over MoxiWorks' future, Perez said, "MoxiWorks is built by brokers and run for brokers. Our commitment to you is not only to make this transition as painless as humanly possible for you, but that MoxiWorks will continue to operate as is for years and years to come. About MoxiWorks MoxiWorks is a comprehensive open platform system for large residential real estate brokerages that serves over 72 brokerages and 120,000 agents nationwide that account for more than 13% of the transactions in the U.S. MoxiWorks' integrated tools are centered on sphere methodology that increases agents' repeat and referral business by 40%, while lowering overall technology, training, and support costs for the brokerage. The open platform known as the MoxiCloud has tools from more than 50 partners that plug and play to create unique brokerage solutions. MoxiWorks also powers the LeadingRE Cloud. Find more information at moxiworks.com.
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ATTOM Data Solutions Becomes One of the First Property Data Providers to Offer Data-as-a-Service
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Inside Real Estate's kvCORE Platform Makes Switching from Contactually Easy
Inside Real Estate's kvCORE Platform Makes Switching from Contactually Easy Salt Lake City, Utah – February 28, 2019 -- Inside Real Estate, the company behind powerhouse tech solution kvCORE, is excited to offer support to brokers who may be reconsidering their vendor relationship with Contactually. "It's an interesting predicament when the technology you trust to both run your business and house your data gets suddenly uprooted and owned by a competitor," says Joe Skousen, Founder and President of Inside Real Estate. There is a definite trend emerging among leading brokerage firms to make an attempt to transition themselves into a "tech company." Realogy Franchise Group stocked up their customer relationship system with the purchase of Zip Realty and deployed the Zap Platform. Windermere was joined by Howard Hanna and Long and Foster in the ownership of MoxiWorks. RE/MAX purchased booj. The results have been spotty. After yesterday's announcement of Compass acquiring Contactually, Contactually users have been notified and reportedly they have until the end of the year to transition to a new CRM. "Nothing can be more disruptive to a brokerage than being abandoned by their CRM provider with short notice," says Skousen. The complications related to tech acquisitions are serious and potentially detrimental to brokerages that now need to scramble to find and transition to new solutions, which can be a complicated process. While Compass, like other big brands, have recognized the challenge with creating in-house tech solutions and the need-for-speed in the industry today, often times it can take years to adapt the technology to your custom needs, merge the resources, and turn it into a successful platform rollout that agents will actually use. This is very evident in the industry today, with many claims and announcements being made on stage, but very few results to show for it. "It takes years to do this right," says Skousen. "Your tech platform needs proprietary functions and features, a robust API, and it needs to be owned by people you trust as your technology partner." "Application Programming Interfaces (API's) and integrations are critical features of any CRM today," says Skousen. "They allow for the CRM to integrate with any number of other software applications in your business to facilitate and streamline the transfer of data back and forth. kvCORE has a wonderfully robust API and the tools and resources needed to help brokerages seamlessly transition from Contactually or other systems." The kvCORE Platform has been successfully rolled out to many of the largest brokerages in the country and the results have been extremely positive. "Every brokerage we've worked with has had a complex web of point solutions and various data inputs. We've worked hard to anticipate these complexities and streamline rollouts resulting in smooth migrations. We've been happy to see results showing agent adoption way above industry norms and increases in agent productivity across the board," says Skousen. This is a crunch time in the real estate tech industry right now. The real winners will be the brokerages who find the right tech partner and adopt the right solutions. About Inside Real Estate Inside Real Estate is among the fastest growing real estate software companies in the industry and serves over 150,000 agents, teams, and brokers throughout the U.S. and Canada. The company is the developer of the kvCORE Platform, the only comprehensive brokerage platform that singlehandedly serves the needs of the broker, office manager, team lead and agent. To cater to the unique needs of every business, 50+ deep integrations and vetted partner solutions are available to platform users through the Marketplace, the cloud-based integration center for Inside Real Estate. For standalone teams with brokerages not supported by kvCORE, the k+ TEAM Platform is available with features designed specifically for the team business model. To learn more about Inside Real Estate solutions, visit insiderealestate.com.
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Howard Hanna Recognized with Website Quality Certification
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Wardley Real Estate Creates Las Vegas Property Ad Campaigns through the Adwerx Enterprise Automated Listing Advertising Program
Online ads for Las Vegas real estate will appear on websites, apps, and social media Wardley Real Estate, an independent real estate firm will launch online ad campaigns for each new property listed with the firm. The program is powered by the Adwerx Enterprise Automated Listing Advertising Program. Adwerx has become the real estate industry standard for creating online marketing campaigns that are designed to go live every time a property comes on to the market. These ads are optimized for websites, apps, and social media including Instagram. Each property ad incorporates listing photos, property details, and agent contact information. For Wardley Real Estate, these ads will showcase the wide variety of properties available in the Las Vegas area. Property ads capture the attention of potential buyers by existing alongside the online content they consume every day. By creating an ad campaign that blankets the internet during the first week a listing is live, Wardley Real Estate ensures that each property enjoys visibility that goes far beyond traditional listing sites, providing a comprehensive marketing strategy for their seller clients. "Las Vegas is one of the most active markets in the country right now," said Jeff Sommers, President of Wardley Real Estate. "We needed an easy-to-use program that could handle our online advertising as quickly and efficiently as possible so our agents can spend their time with clients and making sales. Adwerx delivers on all counts." In the early 1970s, Lynn Wardley founded his first real estate company. He and Jeff Sommers founded Wardley Real Estate in Las Vegas in 1999 and have grown the company to over 400 agents in four offices serving the entire Las Vegas Valley area. Wardley Real Estate is a member of Leading Real Estate Companies of the World®, giving it a global presence. "Online real estate advertising attracts attention not just to the property, but to the Wardley Real Estate brand as well," added Jed Carlson, CEO of Adwerx. "Our Automated Listing Advertising Program is designed to help active brokerages such as Wardley Real Estate maximize the immediate impact of each property as it is brought to market." Adwerx is the leader in automated digital advertising, delivering over 16.3 billion ad impressions for clients around the U.S. and Canada in real estate, mortgage, insurance, and other industries. For more on the program, please visit enterprise.adwerx.com. About Wardley Real Estate Wardley Real Estate is a locally owned and operated full-service real estate brokerage located in Las Vegas. Founded in 1999 the brokerage has over 400 Realtors® and specializes in Residential real estate in Clark County. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Introducing Secrets to Success Using Market Analytics
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Marketing and Innovation Executive Joins Showcase IDX as Chief Marketing Officer
Kurt Uhlir Joins Showcase IDX to Help Fuel Rapid Growth and Drive Innovation Atlanta, GA -- Showcase IDX, the leading real estate search and consumer engagement platform, has tapped Kurt Uhlir as its new Chief Marketing Officer (CMO). Based in Atlanta, Uhlir will lead all brand, marketing, strategy, and communication programs aimed to help Showcase IDX achieve accelerated growth, secure new partnerships, and drive innovation. With more than fifteen years of experience with high-growth technology companies, Uhlir served most recently as Managing Partner with Ethereal Innovations, a boutique marketing agency responsible for leading marketing for numerous high-growth B2B technology companies over the past five years. He previously served as CEO and co-founder at Sideqik, one of the first influencer marketing platforms, and as the COO for The Made in America Movement, which represents 20,000 American-based companies. Earlier in his career, Uhlir was on the front lines at HERE where they formed the location-based and spatial data industries that we know today. "It's clear that Kurt is a master of his craft and has a proven track record growing and driving marketing performance for some of the fastest growing companies around," said Scott Lockhart, CEO at Showcase IDX. "His experience working with high-growth SaaS businesses is a strategic fit for Showcase IDX as we continue to help the 1.3 million real estate professionals in the United States. And as an experienced CMO, he is intimately familiar with the challenges that real estate agents and marketers face to deliver digital experiences that meet ever-rising customer expectations." "It is an honor to join an innovative company like Showcase IDX, especially given their market, customer, and partner focus as well as an inspiring company culture," said Kurt Uhlir, CMO at Showcase IDX. "I look forward to continuing Showcase IDX's momentum of building loyalty with our existing customers and engaging with new customers for future growth." Uhlir believes real estate agents and brokers need to change the narrative and improve how they share their unique value proposition in order to be more successful, considering the experience many buyers and sellers expect when working with an agent. He believes agents, teams, and brokers must be able to deliver exceptional experiences through their websites that position them as local experts that can help solve customer challenges when buying or selling a home. "Our purpose is to activate the authentic storyteller in all of us," adds Uhlir. "The best agents rely more on human connection than automation. More on teaching and serving than technology. At the same time, technology plays a more valuable role than ever in assisting great real estate agents to engage and builder stronger relationships with even more customers and with less effort than ever before. I'm excited about being a part of a leadership team and company that's doing this better than anyone else in the market today." Showcase IDX raised a round of investment from a private equity source in October of last year, after having been self-funded and growing through increasing revenues for over 12 years. They have relocated to an expanded office in Atlanta's Inman Park neighborhood. About Showcase IDX Showcase IDX is the leading real estate search and consumer engagement platform, helping agents, teams and brokers generate leads, improve their websites, and stand out. The cloud-based offering integrates with residential property listings and numerous local data sources from around the country to give real estate professionals the tools they need to drive more traffic, conversions, and revenue.
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Keller Williams Named Among Fast Company's Most Innovative Companies
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Zeitlin Sotheby's International Realty Launches Comprehensive Online Marketing Strategy with Adwerx Enterprise Automated Listings
New listing ads for Nashville area real estate will appear on popular websites and social platforms Zeitlin Sotheby's International Realty (Zeitlin SIR) is now running automated ads for its newly listed properties. The program is powered by the Adwerx Enterprise Automated Listing Advertising Program. Adwerx is the leader in providing easy and effective online ad campaigns for real estate. These ads will feature listing photos, property details, and agent contact information. Online advertising is one of the most impactful ways to reach potential homebuyers. This program generates ads from the property listing and immediately deploys to a target audience of potential homebuyers throughout the Nashville area for the first week the property is listed. These ads reach local consumers on the websites, social platforms and mobile apps they visit daily. This proven strategy is designed to make sure the property receives comprehensive visibility that goes far beyond traditional listing sites. "We have an unparalleled commitment to technology and five-star marketing for our clients, and this partnership is a good example," said Jessica Averbuch, CEO of Zeitlin Sotheby's International Realty. "The Adwerx program creates instant listing ads for our agents to help us deliver multi-platform exposure and ultimately get the best possible results for our clients." Zeitlin SIR is Nashville's premier real estate company. The company was founded in 1979 by Shirley Zeitlin and has grown to more than 140 agents and three offices. Through its charitable fund, the company has worked with a variety of local non-profit organizations, distributing support for hundreds of people living in under-resourced areas. "We are excited to welcome Zeitlin Sotheby's International Realty to our Enterprise Automated Listing Advertising Program," added Jed Carlson, CEO of Adwerx. "By automating digital ads, Zeitlin is able to maximize the immediate impact of each property as it is brought to market." Adwerx is the leader in automated digital advertising, delivering over 16.3 billion ad impressions for clients around the U.S. and Canada in real estate, mortgage, insurance, and other industries. For more on the program, please visit enterprise.adwerx.com. About Zeitlin Sotheby's International Realty With a mission of helping Middle Tennesseans find and sell luxury properties — and in listening to what the client's definition of luxury is — Zeitlin Sotheby's International Realty was founded by Shirley Zeitlin in 1979. Today, the firm has more than 140 agents, offices in Green Hills, Belle Meade and Franklin, TN, with an established record of providing exceptional service and combines local expertise with a world-renowned brand. Sotheby's International Realty® network includes 22,000 sales associates in approximately 950 offices in 69 countries and territories. Each office is independently owned and operated. For more information, visit zeitlin.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Luxury Portfolio International Charts New Course with Updated Brand and Identity
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MoxiWorks Upgrades their MoxiEngage CRM, Delivering Email Marketing to Clients for Free
SEATTLE, February 19, 2019 – MoxiWorks, a leading real estate technology company, has just announced that they've expanded their email marketing functionalities for free for all of their MoxiEngage CRM clients. On top of the Neighborhood News monthly email function that their clients all know and love, MoxiEngage now enables full email marketing, including drip campaigns, for all agents. The feature is unique – built to be as sophisticated or as simple as needed for any given agent. "The email drip campaign and integration from Moxi is exactly what we needed. A powerful automated campaign system that retains brokerage content compliance controls and is extremely simple to use... Thank you Moxi team," said Jason Crawford, COO of Intero SoCal. It also allows for the brokerage to easily build a library of beautifully branded templates and campaigns for their agents, from farming and sphere marketing, to lead nurturing and beyond. Bryan Link, Product Manager at MoxiWorks said, "Our goal was to bring email campaigns, the most time and cost-effective way for agents to stay in flow with their sphere, right into the CRM they use every day. It is a crucial, yet often overlooked part of an agent's business and we felt it was a core component in helping an agent win more business." These email campaigns will help agents stay in touch with their existing spheres and engage with new leads by delivering valuable, relevant content with easy-to-use email marketing. It will automatically add the right clients to the right campaigns with applicable campaign triggers. Agents will be able to schedule email campaigns for one-off touches or set up drip campaigns for long-term nurturing. "Our products are constantly evolving. We never leave any of our products behind and we always want to be pushing ourselves to provide the very best technology that we can to the industry,'" said York Baur, CEO of MoxiWorks. "In choosing MoxiWorks, our brokerage clients know that they're investing in a growing product. This new CRM feature means that they're providing more value to their agents at no additional cost." Agents that currently use the powerful MoxiEngage CRM tool enjoy 54% more business, on average. You can learn more about the new email campaigns CRM feature from MoxiWorks here. About MoxiWorks MoxiWorks is a comprehensive open platform system for large residential real estate brokerages that serves over 72 brokerages and 120,000 agents nationwide that account for more than 13% of the transactions in the U.S. MoxiWorks' integrated tools are centered on sphere methodology that increases agents' repeat and referral business by 54%, while lowering overall technology, training, and support costs for the brokerage. The open platform known as the MoxiCloud has tools from more than 40 partners that plug and play to create unique brokerage solutions. MoxiWorks also powers the LeadingRE Cloud. Find more information at moxiworks.com.
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Coldwell Banker Global Luxury Releases The Report: State of Luxury Real Estate 2019
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MoxiWorks Signs New Partner, LiveBy to the MoxiCloud Open Platform
SEATTLE, February 12, 2019 – MoxiWorks, a leading real estate technology company, has just partnered with LiveBy, who connects real estate professionals with homebuyers through hyper-local data and unique content. LiveBy joins the MoxiCloud open platform, which allows brokerages to create a customized, integrated tech stack that provides them with an end-to-end solution. LiveBy makes it easy for brokerages to launch hyper-local content on their existing websites. Their data and content become part of the site to help drive search engine optimization (or SEO) and engagement. LiveBy also allows for brokerages to tap into a new kind of "neighborhood lead," capturing potential sellers and buyers 12, 24, or 48 months earlier in their search process. "The larger portals will never understand a market like the local brands do. Real estate brokerages and their agents know the area best, and LiveBy helps them prove it!" said Cory Scott, LiveBy CEO. "Zip code data is not hyper-local, and consumers do not want to simply understand the radius around an address. They want to learn about and track activity in a particular neighborhood. LiveBy allows for true, up-to-date insights at a micro level and can deliver on any scale of vision." LiveBy supports local data and unique content for all 50 U.S. States, Canada, Bahamas and Cayman Islands. Their coverage includes access to the largest proprietary library of neighborhood boundaries, along with cities, subdivisions, school districts, zip codes and more. Companies can also create custom boundaries on the fly and offer insights that have never been seen. "We're so excited to add LiveBy to the MoxiCloud! Hyper-local content is now expected by consumers, so having this solution in a brokerage's tech stack is only getting more and more important," said Kylah Searing, Director of Integrations and Partnerships at MoxiWorks. "Having the ability to quickly add neighborhood pages as standalone or to existing sites is really slick. Adding these to a brokerage site was faster than anything I've ever seen! The content is really engaging as well, and I know consumers will love it." LiveBy will integrate into the MoxiCloud open platform, joining over 40 best-in-class tools and services. The flexibility provided by the MoxiCloud open platform is what MoxiWorks attributes their single-digit client turnover rate to. This open platform model encourages brokerages to innovate and adopt powerful tools, such as LiveBy. About LiveBy LiveBy is an all-inclusive local data company that works with 200 of the top real estate brokerages across North America, 4 of the leading networks/franchises and 118,000 agents. LiveBy is passionate about empowering Real Estate Professionals with tools to help buyers and sellers discover and track neighborhoods. They are dedicated to streamlining the home search by removing all ambiguity around location. By leveraging LiveBy, real estate websites drive robust, real-time local content that increase SEO and provide an amazing search experience. For more information about LiveBy, please visit liveby.com. About MoxiWorks MoxiWorks is a comprehensive open platform system for large residential real estate brokerages that serves over 72 brokerages and 120,000 agents nationwide that account for more than 13% of the transactions in the U.S. MoxiWorks' integrated tools are centered on sphere methodology that increases agents' repeat and referral business by 54%, while lowering overall technology, training, and support costs for the brokerage. The open platform known as the MoxiCloud has tools from more than 40 partners that plug and play to create unique brokerage solutions. MoxiWorks also powers the LeadingRE Cloud. Find more information at moxiworks.com.
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REAL Trends and Inside Real Estate Release Study on Flawlessly Executing a New Tech Platform
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Coldwell Banker Chicora Advantage Selects Adwerx Enterprise to Power Automated Listing Advertisements
Program helps busy brokerage deliver results for agents and clients Coldwell Banker Chicora Advantage, the number one real estate company in Northeastern South Carolina has selected Adwerx Enterprise to power listing automation for their over 190 agents in 8 offices. "Advertising listings online is very important to both our agents and their clients," said Coldwell Banker Chicora Advantage President, Brian Moxey. "Online advertising is one of the most effective ways to reach potential home buyers. Adwerx provides a solution that delights our sellers and doesn't require any additional set-up from our agents." Each ad, customizable by the agent, will deploy automatically and run for one week with the option to extend the campaign. Ads appear on Facebook, popular mobile apps and websites including local and national news outlets that consumers and potential home buyers visit on a daily basis. "For an expanding brokerage such as Coldwell Banker Chicora Advantage, a streamlined and automated advertising solution is a must," added Jed Carlson, CEO of Adwerx. "We are so honored they chose us to help empower their agents with great listing solutions." The Adwerx Enterprise Automated Listing Program launched in 2017 and has seen rapid adoption with the country's most innovative brokerages. Agents have credited the program with helping them win more listings and delight their sellers with instant marketing solutions. A recent survey showed that 94% of agents saw the technological advantage as a major asset when used in listing presentations. About Coldwell Banker Chicora Advantage Coldwell Banker Chicora Advantage is the premier real estate company in Horry and Georgetown counties since 1972 and #1 in the Coastal Carolinas Association of REALTORS MLS, with $460 million in closed sales volume and 2,441 closed sales transactions in 2018. Chicora Advantage was founded in Myrtle Beach, SC in 1972 and joined Coldwell Banker in 2000. Chicora Advantage is staffed by more than 190 real estate agents in 8 offices in North Myrtle Beach, Myrtle Beach, Carolina Forest, Surfside, Pawleys Island and Georgetown.Chicora Advantage is a part of a much larger Coldwell Banker enterprise, including Coldwell Banker Sea Coast Advantage which is staffed by more than 580 real estate agents in 19 offices in Wilmington (Autumn Hall, Midtown and Porters Neck), Leland, Jacksonville, Carolina Beach, Topsail Island, Hampstead, Southport, Sneads Ferry, South Brunswick, Oak Island, Holden Beach and Calabash, and Coldwell Banker Advantage with offices in Raleigh, Fayetteville and Southern Pines. Together, these 43 offices and more than 1,200 agents closed nearly $4 billion in sales in 2018. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. In addition, all NAR Members receive 15% bonus impressions on any new or renewed ad campaigns. This exclusive benefit is available through the National Association of REALTORS® REALTOR Benefits® Program.
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RE/MAX Alliance Launches Buyside, Providing Agents and Customers Valuable Insight into Real-time Buyer Demand
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Coldwell Banker Southern Homes Joins Adwerx Automated Listing Advertising Program
Program delivers digital advertising for Coldwell Banker Southern Homes clients in Southeast Texas DURHAM, N.C., Jan. 17, 2019 -- Coldwell Banker Southern Homes has engaged the Adwerx Enterprise Automated Listing Advertising Program to provide comprehensive online visibility for its properties. This industry-leading advertising platform works with a real estate brokerage's listing feed to create individual property ads the moment a property goes up for sale. "One of the keys to our success and longevity as a Texas brokerage is to constantly innovate and add new technology," said Ann Scoggin, Owner of Coldwell Banker Southern Homes. "This program automatically turns listings into ads and provides data on how the homes are being responded to so that agents can share this information with their clients." The Adwerx Enterprise Automated Listing Advertising Program was created for busy agents and brokers who want to offer their sellers online ads and don't have the time or expertise to build their own ad campaigns. Ads featuring homes promoted through this program have been seen over 2.4 billion times. Properties listed by Coldwell Banker Southern Homes will each have a one-week ad campaign as part of the home's marketing launch. Each advertisement includes a listing photo, agent contact information, and brokerage branding. The ads generate interest from potential home buyers by appearing on the websites and mobile apps they visit most. Coldwell Banker Southern Homes has been in business for over thirty years and has offices in Beaumont, Crosby, Lumberton, and Port Neches. The firm has a total of 90 agents and brokers serving the Southeast Texas market. "Digital ads are an important part of the modern agent's toolkit," added Jed Carlson, CEO of Adwerx. "We are excited to provide this service to Coldwell Banker Southern Homes to help their sellers immediately see their marketing efforts in motion online." To learn more about how Adwerx Enterprise serves real estate brokerages, please visit https://enterprise.adwerx.com/. About Coldwell Banker Southern Homes Coldwell Banker Southern Homes was established 30 years ago and is locally owned and operated by Sam and Ann Scoggin. We are members of CARTUS Relocation Services, the world's largest relocation company. We are known to be a leading-edge company which offers Destination Services and New Home Construction Programs, as well as latest in technological tools to assist you with your selling or buying needs. Our service area covers the entire Golden Triangle, as well as East Houston and the surrounding counties. We feature the cities of Beaumont, Nederland, Lumberton, Silsbee, Pt. Neches, Sour Lake, Pinewood, Hamshire Fannett, Kountze, Vidor, and Pt. Arthur. Our Crosby location features Crosby, Huffman, Highlands, Baytown, Kingwood, Atascocita, Humble, Dayton and Liberty. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx's comprehensive reporting and training help businesses navigate the complex world of online advertising with ease. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com.
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Better Homes and Gardens Real Estate Launches No-Cost Automated Social Media Advertising for Every Brand Listing
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Imprev Marketing Automation Created 14.7 Million Digital and Print Marketing Assets for Clients in 2018
Empowered Brokers to Leverage Listings to Generate New Business for Agents BELLEVUE, Wash., Jan. 28, 2019 -- In 2018, Imprev continued its quest to give real estate franchises and brokerages a new, powerful way to reach substantially more consumers. Brokerages are using Imprev's service to create effective marketing campaigns with company-defined best practices that harness the power of their agents' marketing networks. The results have been impressive. Through its marketing automation platform, Imprev generated marketing for over 1.5 million of their clients' listings last year, creating 14.7 million marketing assets that included websites, virtual tours, YouTube videos, social media, flyers, and postcards, and sent 94.9 million emails to agents' prospects and referral networks. Imprev also added more than 4,700 customer-created design templates, bringing the total number in the platform to over 17,000. "The sheer power of automation is something the market hasn't seen before," says Imprev CEO Renwick Congdon. "With the support of this robust technology, franchises and brokerages can scale their marketing and advertising efforts in unheard-of ways. I like to say that the possibilities are only limited by one's imagination!" Imprev's service fully automates the creation of digital, social media, and print property marketing materials throughout the life of a brokerage's listings, ensuring optimum marketing practices throughout the entire company. Brokerages have full control over the look and feel of their agents' marketing assets. Imprev clients recognize the opportunities that marketing automation brings to their brands. "With automation, agents have a repeatable way to deliver their marketing promise to clients — without wasting precious hours on repetitive, manual tasks. Imprev understands how important it is to deliver a consistent brand and marketing experience to our clients at every point in the home-selling process, which ultimately makes our brand even more valuable to an agent's business," said NextHome CEO James Dwiggins when launching Imprev Marketing Automation for NextHome agents. "Marketing automation is the future of real estate," says Bill Yaman, Imprev's President and Chief Operating Officer. "In a time of market volatility and increasing competition, brokerages are turning to proven service providers like Imprev to integrate with their in-house technology stacks to deliver impactful, valuable services to their agent communities. They're embracing the proven benefits of taking inconsistent and manual effort out of standard processes so everyone—from the broker to the agent—can be more strategic and successful." The Imprev Marketing Automation platform integrates with leading technology companies to deliver unique, fully integrated solutions to franchises and brokerages. Integration partners include Contactually, MoxiWorks, Blueroof360, Boston Logic, Homes.com, Real Estate Digital (RED), ListHub, Reliance Real Estate Services, Agent Achieve, TRIBUS, Incom Real Estate, Real Estate Webmasters, and PlanOmatic. By the Numbers Property marketing assets created by Imprev's Marketing Automation service include 3.1 million ePostcards, 3 million social media posts, 2.7 million postcards, 1.7 million flyers, 1.1 million websites, 1.1 million virtual tours, 1 million videos, and nearly 1 million brochures. New Clients In 2018, Imprev launched automation for current franchise clients RE/MAX, LLC and NextHome, as well as welcomed a flood of new clients across top brands in real estate—including Douglas Elliman Real Estate (the third largest residential real estate brokerage), Edina Realty (a HomeServices of America, Inc. company and a Berkshire Hathaway Affiliate), and Climb Real Estate (now part of NRT, a subsidiary of Realogy). New customers in the Berkshire Hathaway HomeServices network include Berkshire Hathaway HomeServices CNY Realty, Berkshire Hathaway HomeServices Innovative Real Estate, and Berkshire Hathaway HomeServices Hallmark Realty. New Keller Williams customers include Keller Williams Roseville, Keller Williams Danville, Keller Williams Walnut Creek, and Keller Williams El Dorado Hills. Newly signed Coldwell Banker® clients include Coldwell Banker® Island Properties, Coldwell Banker® Home Source, and Coldwell Banker® Mulleady REALTORS®. About Imprev Many of the most respected brands in real estate trust Imprev's Marketing Automation Services to set themselves apart from their competition. With Imprev, brokerages automatically create and continually update fully-branded print, digital, and social media marketing packages for all their agents' listings, giving them a recruiting edge and driving unprecedented brand consistency. Launched in 2001 and constantly updated, the Imprev platform powers the marketing centers for hundreds of brokerages and franchises—representing over 20% of real estate agents in North America—including franchises RE/MAX, LLC, Coldwell Banker® Real Estate, Corcoran Group, and NextHome, as well as top brokerages including Douglas Elliman Real Estate, Berkshire Hathaway HomeServices Fox & Roach, Edina Realty, and Hunt Real Estate. Imprev also powers marketing automation for Homes.com. Discover more at www.imprev.com.
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zipLogix Partners with MoxiWorks in Latest zipForm Enterprise-Connect Integration for Brokerages
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Howard Hanna Mortgage Announces Lock and Shop Program
Pittsburgh, PA (January 17, 2019) – Howard Hanna Mortgage Services has announced an exciting new program to protect homebuyers from interest rates. The exclusive Howard Hanna Mortgage Lock & Shop program gives buyers the opportunity to get pre-qualified for a mortgage and lock in a mortgage interest rate while they shop for a home. If rates go up before they find that home, the borrower's rate stays locked. "We have experienced a reduction in interest rates recently, but signs point that rates will go up throughout the year, which could leave buyers with unexpected higher payments, making this a great time to use our Lock & Shop program," said F. Duffy Hanna, President of Howard Hanna Mortgage. "Normally, a homebuyer would have to have a purchase contract before they could lock in an interest rate on their mortgage. This program gives the buyer their mortgage interest rate up front. Anxiety over rising interest rates is reduced, giving buyers peace of mind while they are looking for a home." In addition to the Lock & Shop benefit of saving money should interest rates rise, buyers are pre-qualified for their mortgage. "As listings continue to be low in most of our market areas, being pre-qualified gives the buyer a needed advantage when it comes time to make an offer," said Hanna. "Our mortgage loan originators are extremely knowledgeable and take the time to explore various options to determine the best mortgage product tailored to a buyer's needs at a very competitive cost," added Howard W. "Hoddy" Hanna, III, Chairman of Hanna Holdings, Inc. "Lock & Shop is just one of our many innovative programs designed to benefit you, the homebuyer, and provide a truly one-stop-shopping experience." The Howard Hanna Mortgage Lock & Shop program provides rate protection of up to 75 days. Borrowers have 30 days* to find a home and execute a sales agreement and then use the remaining term of the rate lock period to close on their property. For more information on Howard Hanna Mortgage programs and Lock & Shop click here, contact your Howard Hanna agent, or visit a Howard Hanna Real Estate Services office. About Howard Hanna Mortgage Founded in 1983, Howard Hanna Mortgage is the fourth largest real estate mortgage company in the United States and the largest provider of purchase money mortgages in the Pittsburgh and Cleveland metropolitan areas.*** Howard Hanna Mortgage offers a wide range of residential mortgage products and local in-house processing and underwriting. Its innovative and entrepreneurial culture enables it to deliver top-notch levels of customer service. Howard Hanna's highly trained professionals are experienced to serve the needs of many types of homebuyers. HowardHannaMortgage.com About Howard Hanna Real Estate Services Howard Hanna Real Estate Services is the 3rd largest real estate company in the United States, the #1 privately owned broker in the nation, and the largest home seller in Pennsylvania, Ohio, and New York. The family-owned and operated real estate company specializes in residential and commercial brokerage service, mortgages, closing and title insurance, land development, appraisal services, property and casualty, corporate relocation, and property management. With 279 offices across PA, OH, NY, VA, MI, WV, NC, and MD, more than 9,200 sales associates and staff are guided by a spirit of integrity in all aspects of the real estate process. HowardHanna.com
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Inside Real Estate Experiences Explosive Growth in 2018
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Over 1 in 10 Homes Listed in the U.S. Have Digital Ads Powered by Adwerx Enterprise in 2018
Leading automation provider provides customized advertising for 10% of all homes for sale Durham, North Carolina — Adwerx, the leading provider of automated digital advertising for the real estate industry saw automated advertising usage increase 60% in 2018, fueled by its expansion of the Automated Listing Advertising Program. Adwerx delivered a total of over 2 billion impressions for all customers using the Adwerx service to deliver their localized and personally branded ad campaigns, a 193% increase in impressions over the previous year. The unique service provided ads for over 10 percent of all homes listed in the United States last year, and was adopted by 67 new brokerage customers in 2018. "Sales are skyrocketing because of our unique offering," said Jay Hall, Chief Revenue Officer at Adwerx. "Firms establish an automated digital advertising baseline, and because agents experience the value of digital advertising first hand they adopt additional advertising for themselves. The Adwerx Enterprise platform allows agents to create their own digital ad campaigns with just a few clicks, increasing their personal brand awareness as well as the firm's. Partner firms using the Adwerx service report an increase in their agents' productivity, while also using it to recruit new agents, and retain of existing ones." Real estate brokerages reported that 94 percent of agents believe the service will help them earn more listings. The automated listing program assures sellers that their homes are being comprehensively marketed online. Offering a personally branded advertising service for agents to market their listings has become an important tool for brokerages interested in recruiting top agents. The program has been adopted by independent real estate brokerages such as Alain Pinel Realtors® and Windermere Real Estate, as well as top Coldwell Banker, CENTURY 21, and Keller Williams franchises. Adwerx also provides advertising for RE/MAX, which was named real estate's top franchise in 2018 by Entrepreneur. Adwerx has added additional advertising products to expand the range of services it offers to existing and new clients. Beginning this month, Adwerx is now offering real estate customers the ability to automate custom advertising for Just Sold and Open House Listings. As the online industry continues to change, Adwerx products are evolving to capture consumer attention in all sectors of the connected world, from the web and social media to mobile apps and television streaming services. The success of new key partnerships, along with new product development, fueled Adwerx's strong internal growth in 2018. The company doubled its office space in the American Tobacco Campus in Durham and grew the engineering team by 50 percent to build out new products. The success of the Enterprise Automated Listing Advertising program has also led to the expansion of the Training team, a group that leads personalized workshops to teach partner agents how to utilize digital advertising to build their personal brand. Adwerx was named to Inc.'s Best Places to Work and was named to the Inc 5000 list of America's Fastest Growing Private Companies for the second year in a row and received multiple local business awards. "We believe this is going to be one of the most exciting years in history both for the company and for our industry," said Adwerx CEO Jed Carlson. "We are excited to introduce a variety of new technology offerings that take advantage of the latest techniques in advertising to reach consumers on a whole new level. This is just the beginning of what is possible for Adwerx and for any company that wants to reach people with personalized and targeted messaging." About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. In addition, all NAR Members receive 15% bonus impressions on any new or renewed ad campaigns. This exclusive benefit is available through the National Association of REALTORS® REALTOR Benefits® Program.
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