March 15 2012
Matthew Collis of IXACT Contact says:
You take your car in for regular maintenance so that it continues to run smoothly. You take yourself in for regular check-ups to make sure you remain healthy and energetic. So, why don’t you take your business in for a check-up to make sure it’s running efficiently and profitably?
Conducting regular check-ups is an important part of running a successful business, especially if you’re a REALTOR®.
Here’s something else you should check-up regularly: your real estate contact management database.
Your Real Estate Contact Management Database also Needs a Check-Up
A healthy, up-to-date database is a must. In fact, according to The Referral & Repeat Marketing Book, “The number one reason that most agents are not successful with Referral & Repeat Marketing is that they fail to adequately maintain their databases.”
“Play Doctor” and Give Your Real Estate Contact Management Database a Thorough Check-up:
When you find something amiss, correct it. The healthier your database, the more likely you are to attract referrals and repeat business.
Takeaway point: Keep your real estate contact management database healthy by giving it a regular check-up.
Don’t have a consolidated real estate contact management database? Not using a real estate contact management system? Sign up for a FREE 5 week trial of IXACT Contact now at www.ixactcontact.com!
To view the original article, visit the IXACT Contact blog.