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Create Your Own Branded App with MLS-Touch
Friday, August 23, 2019 at 10:00 AM PDT MLS-Touch's Brand and Share feature lets you create an app for your clients and prospects where your brand, not ours, is front and center. Your clients will get access to ALL the active listings in your market and you'll get instant insight into the listings they flag as Favorites, Possibilities, and Discards. Join this webinar and you will learn: What is brand and share? How to customize your app with your brand How to share your app with your clients and prospects How you can engage with your clients, send listing suggestions, and keep tabs on the listings your clients are flagging. Register now!
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A Crash Course on Homesnap
Offered on multiple dates and times Running a business isn't easy. In fact, it's downright challenging! That's why we've built Homesnap for you and your clients. We want you to work SMART, not HARD. Homesnap can help get you there with the tools that make your job easier so you can focus on what's most important, delivering value to your clients. In this webinar, you will learn how to tackle the issues that are core to your business with Homesnap Pro. Carving out a few minutes to learn these tools will change your daily habits, making you more efficient and productive in your business while on the go. Learn how to: Search for the Perfect Property Nurture Your Clients Amplify Your Listings Promote Your Brand Register now!
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Homesnap Launches New Net Sheet Calculator: Tell a Seller How Much They Could Make Today
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10 Real Estate Apps that Will Amplify Your Productivity
Welcome to our annual "Best Apps" article; a yearly entry that has proven to be very popular among agents. Once again, we've researched and gathered up an impressive collection of digital applications that will make you a more efficient and more successful REALTOR. Gone are the days when apps were strictly for early adopters and tech wizards. Nowadays, incorporating business apps into your everyday workflow is the price of admission in the ever-changing, on-the-go real estate landscape. Using these apps can make you more productive, more responsive, and more capable to serve your clients and gain new ones. Enjoy this year's 10 Real Estate Apps That Will Amplify Your Productivity:
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10 Remarkable Features of the RPR App that Will Increase Your Productivity
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The 5 Real Estate Apps Every Agent Should Be Using
In this day and age, it is not hard to be addicted to your phone. Real estate agents are always on the go, making their mobile devices crucial to the way they run their business. While you probably have your go-to apps that help you get through your day, there are a few real estate apps that can make your life as a busy agent a little bit easier. Try out these five real estate apps and see if they can help you accomplish more tasks in a shorter amount of time:
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Get Ready to Knock Your 2019 Taxes Out Cold with These Apps!
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9 RPR App Features to Increase Your Productivity in the New Year
You know that thrill you get when you come across a tip or trick that helps make your app experience just a tad more efficient? Like pressing the app button for a shortcut to a favorite feature, or swiping to the left to quickly save for later? Every app has tricks of the trade, yet for some reason, they don't always appear magically on our radar. This post will give you nine tips to make sure your next experience with the RPR app is a productive one.
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[Best of 2018] Get Your Own, Personal Emoji
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[Best of 2018] 10 Apps that Boost Your Real Estate Marketing Firepower
We're continuing an annual tradition of counting down our top 10 articles of the year. The following article was originally published in September and is #7 in our countdown. See #8 here. For this year's awesome apps article, we've focused on apps REALTORS can use to quickly and effectively ramp up their marketing prowess. Some of these apps have been around for a while, while others are new, but they all provide a unique and polished offering.
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5 Essential Apps for Real Estate Agents
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Friday Freebie: Get Your Own, Personal Emoji
Want to make an emoji that looks like you in mere seconds? Now you can. This week, Google launched a new feature that uses machine learning to analyze your selfie and generate an emoji that looks just like you. Find out how you can create and customize your own emoji in this week's Friday Freebie.
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9 Ways Real Estate Agents Can Boost Their Productivity
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What Do You Do When There's No App for That?
Today, agents carry what amounts to a mini-supercomputer in their pockets and purses. And if that smartphone malfunctions, the result can be a business catastrophe. Apple's creation of the first iPhone over a decade ago, along with its trademark of the phrase "There's an app for that," was revolutionary for the real estate business, but no one has invented the phone that heals itself when it breaks. As an agent, what do you do when your smartphone doesn't power up? Your computer gets infected with a nasty virus or malware? Your printer won't print, your outgoing email messages get stuck, or you can't connect to Wi-Fi, no matter what you try?
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Get Organized! 6 Business Apps that Can Help
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10 Apps that Boost Your Real Estate Marketing Firepower
For this year's awesome apps article, we've focused on apps REALTORS can use to quickly and effectively ramp up their marketing prowess. Some of these apps have been around for a while, while others are new, but they all provide a unique and polished offering.
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6 Apps to Help You Take Better Listing Photos
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Friday Freebie: Text Messaging Stickers for Real Estate
From smiley faces to common objects to various fruits and vegetables, emojis today cover just about every situation imaginable. That is, however, except for one--real estate. That's all changed, though, thanks to an Arizona-based brokerage that has released a collection of real estate emojis that integrate right into your smartphone's keyboard. Now real estate agents can use emojis that range from various houses to sales related icons like "Offer Accepted," "Price Drop," and more in their communications with clients. Read on to find out how you can nab this real estate emoji collection for yourself!
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Top Apps for Real Estate Agents and Brokers
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How to Secretly Use Instagram as Your Photo Editor (without Posting)
From Photoshop to Lightroom to free programs like GIMP, there are a ton of photo editing tools for real estate agents to choose from. But despite all of those options, have you ever wanted to just, well... run that listing photo (or social media graphic) through Instagram instead? We know, we know—Instagram is really just supposed to be a fun, basic photo editing app, and not a "professional" tool. But let's forget all that today and just acknowledge that Instagram does make your images look pretty darn cool, and that it's perfectly okay to want to use this handy app as a photo editor. But here's the complication: Instagram is set up so that once you run an image through its filters, you have to post it to save it. What if you just want to use Instagram's filters and not post to the image at all, but save it for use elsewhere? Can that be done? Happily, we're here to tell you that it can—but you have to be a little bit crafty about it and employ some workarounds. Here is our quick hack for using Instagram as a photo editor, no posting required.
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6 Apps to Close Buyer Clients Faster
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Top (Free) Apps for Real Estate Agents in 2018
Happy New Year! It's time to strategize and plan for an even more successful 2018 business year by reviewing the previous year's successes and failures. As a business owner, you don't have to spend much to achieve success, and with the proper apps in place, you can save time and improve workflow. Here are the top FREE apps for 2018!
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[Best of 2017] Hidden Features: 3 Google Maps Tricks Agents Should Know
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9 Apps for Mastering Productivity
Looking for real estate productivity tools to help you make the most of your ever-shrinking calendar? No matter how or where your schedule's ailing, rest assured, there's an app for that.
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3 Exciting New Features Come to the RPR App
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DOSS Launches Smart Voice Search Tool for Real Estate
Look out, Zillow and Trulia, there's a new property search player in town—and it may just be the smartest kid on the block. Today, DOSS debuted a real estate search tool powered by advanced artificial intelligence. Ask DOSS is an app that lets users search listings with their voice, in a way that's very similar to interacting with Siri, Alexa or Google Assistant. Users can say, for example, "DOSS, find me two bedroom condos in Biloxi," rather than typing a traditional search query.
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4 Free Photo Editing Tools for Real Estate
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Have you seen what's hidden within the RPR app icon?
Real estate agents rely on RPR Mobile for quick access to virtually everything they want to know about on-or-off market properties, neighborhoods, schools, market activity and, of course, the best-in-class, customizable and co-branded reports. Now, getting your hands on the RPR data you need is even easier. Introducing digital shortcuts to the features you use most, now within the RPR app. Known as 3D Touch on iOS and Quick Shortcuts on Android, the shortcuts are really all about efficiency, enabling users to gain quick access to favorite RPR features such as nearby properties, an agent's current listings, recent reports, and saved searches.
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9 Mobile Apps that Keep Realtors Safe During Showings
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2017 Contenders: Instagram's Stories vs. Snapchat's My Story
Right now, social platforms are battling it out for who will be today's heavyweight champion by adding the newest features and trying to drive traffic to their networks. This seems to be the "story" between two social platforms that share similar features: Snapchat and Instagram. When utilizing social media to drive leads to your real estate business, you can't help but wonder which of these two contenders – Snapchat or Instagram – is better to have in your corner. Once you fully understand the features and compare them, you can make an informed decision on which social platform you should spend advertising dollars on to build your presence.
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8 RPR App Tips and Tricks
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Must-Have Apps for Real Estate Pros
Real estate agents can attest—there never seems to be enough hours in the day to accomplish everything you need to do. There are, however, quite a few tools available that will help you make the most of your time. Real estate apps are a great solution for agents because you can take them with you on the go, access key data from your phone at any time, and use them in the office to maximize productivity. There are plenty of valuable options to choose from, and we're here to help you take a closer look at the most effective apps for real estate agents. Top-Rate Real Estate Apps to Make Life Easier and Earn New Business
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14 Best Apps for Real Estate Agents in 2017
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Tired of Your MLS's Clunky Interface? Here's How to Give It an Instant Makeover
MLS systems aren't exactly known for having the prettiest of interfaces, or the most intuitive, or the... well, you get the point. MLS software has a long way to go before it wins any design awards. But that's okay, because there's an easy way to bypass all the blah dished up by your typical MLS. That's thanks to an app called Cloud MLX. It's the latest solution highlighted in our series of articles on overlooked features and functions of apps and programs from our 2017-18 Technology Guide.
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Stitcher: How real estate agents can learn on the go with podcasts that educate and entertain
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Why Use the RPR app? Hear from These 7 REALTORS®
1. Impress clients with instant access to data Open houses present a prime opportunity for RPR users to demonstrate their ability to respond instantly to every type of inquiry. As guests express interest in nearby properties, a quick RPR search on your tablet or phone will yield current listings by list or map view. Use the buyer's preferences to email or text RPR Property Reports on potential properties, as well as an RPR Neighborhood Report, which presents an in-depth portrait of the people who live in a target area. Others may ask about area schools. Here, jump right back into RPR and offer to email or text them an RPR School Report, an in-depth portrait of student populations, testing outcomes, parental reviews, ratings, and contact information about a public or private school. For those interested in your listing, an RPR Comp Analysis will demonstrate your razor-like precision on how you determined the home's list price. "I downloaded the RPR app three days prior to my open house and played around with it for about 30 seconds," says Gregg Center, a REALTOR® from Sarasota, Florida. "I'm new to RPR, so I had honestly forgotten about it. The RPR app returned search results within seconds, instantly displaying every home for sale within a half mile radius of where we were standing ... including, of all places, a listing right across the street." Watch Now: Hail Mary Effort Proves Worthy of This Realtor's Strategic Open House Move
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The Best Apps For Real Estate Agents
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11 of the Best Real Estate Agent Tools
Being a real estate agent is challenging, and it's especially hard when you aren't aware of the tools that can help you. Trust us – there's a ton out there that can help if you know where to look. We've compiled a list of the best real estate tools from mobile apps to CRM services to help you do your job even better. Read ahead to start adding to your real estate tech toolbox and become the best equipped agent you can be. Organizational tools: Being a real estate agent is hard work and there are a lot of moving parts. As a result, it's important to stay organized so that you don't miss important phone calls or double book appointments. Here are a few organizational tools to keep your life in check: 1. Deductr: Deductr, available both online and as a mobile app, was created to help track tax deductions so you're not leaving money on the table. You can track your income, miles driven, and your hours to make the most of your tax returns. Deductr also provides notifications and reminders to track your expenses so you have all your important information in one place. 2. OmniFocus: An organizational app available on all devices from your laptop to Apple watch, OmniFocus provides you with the tools to ensure that you're getting the most out of your day. It allows you to see your schedule, responsibilities, projects, and even your inbox from various "contexts" – personal, professional, etc. You'll never miss another work appointment or forget about a meeting at your kid's school – especially since it provides push notifications to remind you!
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School Report Cuts Sales Cycle in Half
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5 Ways to Unlock the Power of a Lockbox with Mobile
The lockbox has evolved well beyond its beginnings as a simple, secure storage place for keys. Thanks to today's mobile technology, lockboxes have become the Swiss army knife of real estate tools. No doubt you've used your phone's Bluetooth® capability to release the shackle of your lockbox or open the key compartment. But did you know there's plenty more features your phone or tablet can help you unlock? Here are five ways your favorite mobile device can help you unlock the full power of the lockbox—and even help you sell more listings. 1. Pull up listing information instantly Want to start impressing buyers from the moment you walk into a home for a showing? REALTORS® who use SentriLock lockboxes can when they use the SentriSmart™ mobile app. Thanks to integrations with RPR, HomesnapPRO and HomeSpotter, agents can instantly view listing details when they unlock a property's lockbox. Here's how it works: after accessing the lockbox with the SentriSmart™ mobile app, SentriSmart™ asks if you want to view the property's information in one of SentriLock's partner apps. Select your preferred app and SentriSmart™ will automatically direct you to the property details page of the home you're showing. That way, you'll instantly have all the information you need on hand to answer your buyer's questions.
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[Infographic] 5 Benefits of the RPR App for Realtors®
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Hidden Features: 3 Google Maps Tricks Agents Should Know
Google Maps is a free tool with a lot of neat features that real estate agents can appreciate. While we've talked about ways that agents can leverage Google Maps in the past, the program has advanced leaps and bounds since then. Did you know Google Maps offers a personal safety app now? Neither did we. And that's just one example—there's a lot more where that came from. Here's a look at the latest Google Map features you may not have heard of just yet: 1. 'Trusted Contacts' Safety App This app popped on the scene in December. It taps into your phone's GPS capabilities to notify your emergency contacts when you're in danger and share your location with them. It also lets trusted contacts 'walk you home' in threatening situations—they can speak with you while monitoring your GPS location on a map. Select people can even monitor your location on Google Maps, and request a safety status check if worried. Trusted Contacts is currently available for Android. An iOS version is coming soon; sign up here to be notified of its release.
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Realtor.com's Mobile App Gets Spiffed Up for Spring
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Five Expense Tracking Apps to Prepare You for Next Year's Tax Season
As the 2016 tax season comes to an end, you become your own private investigator: searching every crevice, purse, drawer, or shoebox imaginable to find every last receipt or document needed to show proof of purchase for business expenses. That's the burden of tax preparation: whether you own your own business or work as a self-employed employee (1099 filing status), you have to show proof of all your business expenses. Knowing what you can deduct and keeping track of these expenses throughout the year can take the hassle out of filing your taxes. Tax Deductions As a real estate professional, you need to know which of your expenses are tax deductible. Being aware of possible deductions can help you know which receipts to save and what activities and expenses to document. (*We advise everyone to consult their tax professional regarding their specific situations and to find more information about applicable tax deductions.) Here are some tax deductions you may qualify for. Vehicle According to the IRS website, vehicle deductions vary. First, you have the choice of adding up all expenses like gas, repairs, oil, and (yes, even) car washes, or you can use the standardized mileage deduction. The way the IRS standard mileage works is for every mile driven, a certain dollar amount is applied to it. Second, if you are leasing, you can expense the complete payment of your car or deduct annual depreciation if owned. Finally, if you don't own a car, Uber and taxi expenses are deductible. Home Office / Supplies If you have a dedicated work space in your home (not including your living room or kitchen), a portion of your rent / mortgage based on the size of the space is deductible (please see the IRS website for home office specifications). This is also applicable to internet, cable, and phones used within the home. Office supplies like staples, paperclips, and stamps used in the tax year can also be deducted. Office furniture like desk, chairs, and bookcases can be deducted all at once or by depreciation.
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Real Estate App Offers Answers to 12 Common Consumer Questions
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The 5 Best Video Chat Apps for Real Estate Agents
No, you're not imagining it. Open house attendees, showing appointments and even your fellow agents are video chatting a lot more often these days. It makes sense that in our hyper-social world, buyers may want to crowdsource their decision before they make an offer. But they're not the only people who can get ahead using video chat technology. Agents can also leverage live video chat apps to keep in touch with out-of-town clients, update buyers about small changes that have been made due to contingencies or inspections, or to simply show off their latest listing to other agents who are too busy in the field to swing by the broker open. We've done the research and the Results Series team informally voted on our top five favorite video chat apps for 2017. Read on to see which video chat app is best for you and your clients. 1. Most Intuitive: FaceTime FaceTime is the native video chat app for Apple mobile devices — iPad and iPhone. FaceTime is designed to use your wi-fi connection first, but will connect and run through your data if wi-fi is unavailable. Here's how to check to ensure that your iPhone knows to use wi-fi first, with data as a backup. Biggest FaceTime advantage: Unlike other apps that require a special download, FaceTime has just one barrier to entry: it's available to iPhone users who are contacting other iPhone users. This makes it a great option for anyone, regardless of their technical prowess. The technology comes pre-loaded on your iPhone and you just have to tap the FaceTime icon within your contacts to make a FaceTime call. Biggest FaceTime disadvantage: FaceTime is still a 1-to-1 app, so you can't yet host a group video chat. Rumor has it that you'll be able to host group chats with the launch of ioS 11 this June. FaceTime best practice: Even if the purpose of the call is to show off the listing, be sure to start every call in selfie mode, so you can quickly establish a connection before you turn the camera on the property. And remember to avoid looking at the corner where your face is; always make eye contact with the call recipient when in selfie mode by looking at the lens.
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App Alert: Gboard Will Transform Your Mobile Messaging Game
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5 Real Estate Apps Every Agent Should Try
Let me guess—you're addicted to your phone. Real estate agents are always on the go, making their mobile devices crucial to the way they run their business. While you probably have your go-to apps for helping you get through the day, I want to introduce you to a few of my most favorite real estate apps that can make your life as a busy agent a little bit easier. Try out these five real estate apps and see if they can help you accomplish more tasks in a shorter amount of time: 1. Waze Real estate agents spend a lot of time in their car travelling to meetings, presentations and open houses. While there are plenty of apps to give you directions, Waze goes a step further. By using community-based information from users, you'll get real time traffic and road information, saving you precious time and mileage. Waze will give you road alerts, route recommendations, and even the cheapest gas prices in the area. It's a terrific example of community content benefiting the common good, and might save you from being late for an important meeting! Download Waze in the App Store or on Google Play.
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Discover MLS-Touch!
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Have Your Best Meeting Ever! 2 Apps that Prepare You for Anything
You've been in the business long enough to know that awkward silences happen to even the best conversationalists. But what if you could head them off with a quick quip about your new contact's favorite NBA team, a recent news item you know they enjoyed, or even a deep cut related to their work history? Well, you can. In this post, we'll review two impressive apps that will help you nail every first interaction (and subsequent conversation) you have with new leads, acquaintances and more. The Charlie app Imagine if, before meeting a new client or potential client, you had time to run 57 Google searches on them and then had enough time to synthesize your searches into an easily digestible one-page brief. In short, that's what the Charlie app does. Charlie takes your contact's name and general information and uncovers: Job title and history Recent press clippings Social media highlights Personal connections or business connections Personal interests, including sports teams, bands and other hobbies they've publicly "liked" or talked about
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Keep Yourself Trending with the NEW zipForm® Mobile
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Best Car Apps for Real Estate Agents: Everlance vs. MileIQ
Aside from Uber drivers and bus drivers, real estate agents may put in more road time than any other profession. And while you're always focused on getting from one place to the next in record time, you may not be handling your drive time as efficiently as possible. This week, we'll talk about two of the best mobile apps for real estate agents on the go. Check out our first posts, where we looked at the Waze GPS app, and the Stitcher app for podcasts. Mileage app: MileIQ is the true original In some real estate circles, it could be considered blasphemy to say that there's a better mileage tracking app than MileIQ. And it's true that MileIQ does an exceptional job of tracking your total mileage. The app offers automated detection and the ability to easily classify your trips in one swipe. In short, if you're a MileIQ devotee, you may not see the point of changing apps now. And that's okay; we know the company has been an ally in the real estate industry for years.
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Fall in Love with Snapchat All Over Again!
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Property Search Leader HomeASAP Launches Mobile App for Agents
As a primer, you may know HomeASAP® by their old brand name, "N-Play." The company is the clear leader in providing agents with an IDX-compliant property search solution for Facebook. Additionally, they operate the nation's largest network of consumer-facing agent IDX websites though their Search Alliance™ platform. The company's Real Estate Agent Directory™ (READ) also serves over 485,000 members. Like all agent IDX solutions, HomeASAP's IDX Home Search™ operates as a client servicing tool that agents use to attract and inform homebuyers. Today, HomeASAP announced the launch of their HomeASAP Agent App™. The mobile app, available for iPhone (with an Android version coming soon) gives agents quick access to their leads, the Real Estate Agent Directory, and Search Alliance. Improving Lead Responsiveness As you can appreciate from a glance, agents are instantly notified of new leads and engagement from their HomeASAP IDX solution. Everyone knows that the speed of responding to the consumer has a major impact on lead conversion. If you reach the consumer in five minutes or less, you are likely to win a customer. Before the mobile app, HomeASAP leads were delivered by email and accessed via an agent dashboard. Now, HomeASAP offers the best possible solution to responding to client inquiries quickly.
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Add Your Entire Listing to Instagram? It Can Be Done!
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Easy Icebreaker Ideas for Creating New Business
In supercharged real estate markets like the Denver metro area, every move counts. That's why Jickson Chacko never overlooks an opportunity to shop for new clients, literally. "Wherever I am, personally or professionally, it just comes naturally to talk to people about real estate," says Jickson, a REALTOR® with Cherry Creek Properties, Denver, Colorado. "And using the RPR app as my icebreaker, I'm able to transition a casual conversation into a working relationship with ease." At grocery store checkouts, a dentist's office, or while at the local playground with his young son, Elijah, Jickson is confident enough in his abilities and the tools at hand to spark conversations about the real estate market, knowing he can act upon any inquiry just by tapping into RPR's app on his mobile device. "It's always awkward for an agent to open with 'Hi, I'm a REALTOR®. Can I have your contact info for my marketing lists?' It's much easier to just start talking to them about the market or the value of their home and then instantly give them accurate information." Jickson's next "natural steps" include pulling up RPR on his phone the moment a potential new client demonstrates curiosity about the value of their home, or what another home in the neighborhood has sold for. "RPR's app is a great way to initialize conversation with a potential client without even seeing their property," he says.
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How Real Estate Agents Can Use Waze to Keep Their Clients (and Family) Happy
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App Alert: Google Allo Offers Realtors 'Smart Messaging'
Google is approaching some really sci-fi level functionality. Over the next few years, Google's advanced A.I. systems will be integrated into our homes, cars and devices, allowing you to easily play music, buy tickets, schedule a meeting, or find information anywhere, anytime, with just a simple vocal command. In the meantime, we have Google Allo, the smart messaging app that incorporates the Google Assistant to connect you with your Google Suite on the go. In this installment of Google for Real Estate, you'll learn how Google Allo can improve your communications, where to get Allo, what it can do, how it can assist your business, and more. What is Google Allo? Google Allo is "A smart messaging app that helps you say more and do more." More specifically, Allo is an easy-to-use messaging app that gives you the ability to resize messages, doodle on images, incorporate the Google Assistant into your text messages, and chat in "incognito mode," in addition to the basic benefits most messaging apps offer. Why use it? Unlike some messaging apps, Allo works for both Android and iOS systems. Allo also doesn't require your contacts to download the app to communicate with you—they can respond to your Allo messages through their existing SMS (text messaging) system! Where can I get it? Android iOS
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Leveraging Google My Maps for Real Estate
Every year Beloit College publishes "The Mindset List" to share "cultural touchstones that shape the lives of students entering college." One fact on the list points out that the class of 2017 "has never needed directions to get someplace, just an address." With the ready availability of GPS, no one needs to know to turn left at the gas station, go three blocks, and turn right to reach their destination. That's why today, we're going to show you how you can use Google My Maps to create maps that can connect with your leads, prospects, and clients in the digital map era. What is Google My Maps? Google My Maps lets you "keep track of the places that matter to you." In other words, it allows you to mark and comment on relevant locations on a Google map that you can then save and share digitally. Existing maps published under the "Explore" tab cover topics ranging from the "Interactive Map of Lewis and Clark's Expedition" and "New Orleans Bars, Restaurants, Cafes" to "Bigfoot, UFO, and More Sightings." Why use it? My Maps supports your position as a local expert by allowing you to create shareable maps that cover anything and everything from local landmarks to places to eat, things to do, school zones, and more. Where can I get it? Android Browser
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Real Estate Agents' Top Time Saving Tools
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Realtor.com Introduces Augmented Reality to Its Mobile App
At the end of last year, there was a lot of chatter about augmented reality being one of the "trends to watch" in 2017. Well, it looks like the pundits are already being proven right, with a major real estate player announcing two brand new augmented reality features in their consumer facing mobile app. Today, Realtor.com launched "Sign Snap," a feature that lets consumers snap a picture of 'for sale' or for 'rent signs' with their smartphone to view property information. Sign Snap uses GPS and image recognition technology to search Realtor.com's database and display that information to users of their property search app for consumers. The feature is available now for Android devices, with iOS deployment expected this spring. Next Up: Street Peek Also slated for a spring deployment is Street Peek. This is where the augmented reality fun really kicks in. This feature lets users point their phone's camera at a house, group of houses, or even an entire street and view property information overlaid on the camera's feed. Users can pan around a neighborhood to see data like the listing or rental price of every home, recently sold price (if applicable), estimated value, and the number of beds/baths.
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Use RPR to Provide Calculated Price Opinions for Buyers
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10 Top Apps for 2017, Recommended by Top Agents
There are literally millions of apps out there. Some of them may not be very useful (doesn't mean they're not fun), but others can reinvigorate your business and change the way you market, manage, and collaborate in real estate. Because nobody has time to comb through all the apps out there, we've asked some of real estate's top agents and coaches for recommendations. Here is a list we pulled together of the best of those apps! iMovie – This all-in-one video app recommended by Marguerite Giguere makes it easy to create, edit, view, and share videos on your iPhone, iPad, or Apple computer. PicPlayPost – If you're tired of the standard click-click-click technique of scrolling through images, this is the app for you. Marguerite Giguere recommends this app for creating multimedia collages that incorporate pictures, video, and sounds into one incredible collage. Haiku Deck – Make professional looking presentations on the web, your iPad, or your iPhone with this app, recommended by Chris Smith. Haiku Deck gives you access to thousands of templates and millions of free images, making it easy to create a presentation that complements your branding. WordSwag – Text is more relatable, digestible, and memorable when you add it to an image. Debra Trappen introduced us to WordSwag as a quick, easy way to add text to your photos. Use this app to add descriptions to listing photos or share inspiring stats, quotes, etc.
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Tips for Taming Your Inbox: Managing Your Notifications
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HomeSpotter and SentriLock Team Up to Help Agents Impress Clients
SentriLock recently announced their integration with HomeSpotter. Users of the lockbox company's mobile app, SentriSmart, can now access a home's property details page after using the app to open the lockbox. The integration streamlines an agent's workflow, giving them crucial property information right at the start of a showing. This is SentriSmart's third such partnership this year. Sentrilock previously teamed up with Realtors Property Resource and Homesnap on the same integration. After retrieving the lockbox during a showing, agents are prompted to open up the property details page in one of SentriLock's partner apps. You can see how this works in the short video below: Now that it's integrated with three major property search apps, some agents may wondering which option is right for them. Since we've already covered the differences between RPR and Homesnap, let's take a quick look at what HomeSpotter has to offer. Integrations with even more apps - SentriSmart may be HomeSpotter's first lockbox integration, but the app already integrates with several others. These various integrations allow agents to do things like schedule appointments, edit listings, upload photos, and start a transaction--all accessible from the HomeSpotter app itself. Client collaboration - HomeSpotter offers a chat feature that lets you communicate with your buyers throughout the entire home search process. Keep the conversation going even after the showing by encouraging your clients to share their thoughts on the home or save it to their favorites. HomeSpotter is an award winning app, too. Just last month, it won the "Best in Show" award at last month's RESO conference, beating out 21 other competitors. It's known for it's visually striking interface--so if the aesthetics of an app are important to you, HomeSpotter may be the app for you.
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[INFOGRAPHIC] 4 Steps to Using Snapchat for Your Real Estate Business
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Friday Freebie: This App Keeps Track of Your Mileage Deductions So You Don't Have To
The average agent drives 30,000 miles per year, according to NAR, and is therefore eligible for over $16,000 in driving-related deductions--but only if they keep detailed records of their drives. That's where a lot of agents fall down--and where today's Friday Freebie can help. Read on to learn more! Track 40 Drives for Free with MileIQ (and get a special discount for the rest) Ask any agent, and they'll likely admit that their car is like a second office for them. We've heard of agents driving around with everything from their laptop to a change of clothes to tiny portable printers. And it's no wonder--agents are constantly on the go, driving from showing to showing and other client appointments. All of that driving adds up to a significant chunk of change that agents can deduct on their taxes each year, but the challenge is in keeping mileage records that comply with IRS requirements. That's where MileIQ can help. MileIQ is a mobile app that relies on your smartphone's location capabilities to automatically track and log your drives. The app runs in the background on your phone, and automatically senses when you're driving, so you never have to worry about turning it on or off. Once a drive is completed, MileIQ prompts you to classify the trip as business or personal. Simply swipe right to classify as business, and left to classify as personal. It sounds simple, and it is, but MileIQ offers a host of other features, like: Detailed information about each drive, including a mapped route, start and end times, miles driven, and potential dollar amount of the deduction The ability to add notes to a drive, including parking a toll fees, as well as denote a purpose (client meeting, errand, etc.) Name locations that you visit frequently Set work hours so that all drives during that time are automatically classified as business Set-up vehicle profiles A web dashboard that lets you manage and edit drives Detailed reports that can be exported in multiple file formats and imported into your accounting program of choice Mileage logs that are IRS-compliant MileIQ is free to use for up to 40 drives every month. After that, the app requires a nominal fee to continue using. But never fear--we've negotiated a discount on that fee for our readers! For a limited time, RE Technology members can can save 20% off the cost of an annual subscription to MileIQ using the code RETECH20. Click here to try out MileIQ and claim your discount today!
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Integrated Market Analytics from the Top Down
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SentriLock Adds New Mobile Agent Safety Feature
Lockbox provider SentriLock's mobile app now offers an agent safety feature. Officially launched in October, the new update to the SentriSmart mobile app alerts others when an agent is in a potentially dangerous situation. How It Works When an agent uses SentriSmart to open the lockbox, the application begins tracking the time and sends a request for a status update every 15 minutes. The Realtor has the option of clicking on their mobile device to either reset the next status request for 15 minutes later, stopping the status requests, or sending an alert. If the agent doesn't respond at all, an automated emergency safety alert goes out to designated contacts, including colleagues, family and friends to inform them of a potential problem so they can provide assistance. "The key difference in the functionality of the SentriSmart safety application compared to others is that it requires no other action by the agent to have the alert set. It goes automatically when agent opens the lockbox," explains Greg Sheldon, CEO of SentriLock. Sheldon also notes that the app feature is a free add-on benefit for Realtors who are already using the SentriSmart application. Realtors can update their mobile application to the newest version, which includes the new safety feature, through either the Apple or Google Play stores online.
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5 Tools Real Estate Agents Will Love
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Top Security Technologies for Realtors
Susan answered the call just as she was locking up the office for the day. On the other end, a man explained, "I'm flying out of town this evening, but I would really like to see one of your listings beforehand. Can you meet me there in an hour?" She knew this wasn't a safe idea, but she'd been trying to sell that property on the outskirts of town for months. Like Susan, many Realtors say "yes" in these all-too-common scenarios because staying competitive in the real estate industry often compels agents to put sales before safety. Fortunately, our online Technology Guide introduces Realtors to some of the top security technologies for protecting both themselves and the properties they represent. For instance, Real Safe Agent is a crime prevention system deployed throughout an MLS or association. The system drives collaboration between agents to keep each other safe by enabling them to use their mobile phone to discreetly request help from colleagues. Should an agent send an alert, all nearby agents receive a drop-in alert along with the meeting location. Other agents can then casually check in to determine if there's a threatening situation—without creating any undue uneasiness that could ruin a potential sale. Real Safe Agent also enables both the vetting of prospects and sharing of agents' post-meeting comfort levels with specific clients. Before a first-time meeting, agents can send a text message requesting that the prospect provide their name and a picture of themselves. The information is then stored in the system for safety reporting. After the meeting, agents may rate how comfortable they felt with a prospect. This rating is averaged with the responses from all agents who engaged with that client. The average rating is available to agents when they book an appointment with a new client who is in the system, giving them the opportunity to take precautions if warranted.
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The 101 Guide to Using Snapchat to Sell More Homes
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Discover MLS-Touch! (9/26)
Monday, September 26, 2016 at 1:00 PM PDT MLS-Touch is the application you've been waiting for... and we want to take a few minutes to show you what it can do! MLS-Touch is the most powerful mobile MLS solution packed with features like map search, instant sales comparables, quick access to your listing inventory, email multiple listings and the InstaView which can get you details of the property in front of you instantly. Available for the iPhone, iPad and Android devices, this feature-packed mobile application will allow you to research and show homes, respond to information requests, set up future showings, and much more! Register now!
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Product Review: MileIQ Is a Hassle-free Way to Track Your Mileage Deductions
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Realtor Safety Month Spotlight: 'Real Safe Agent' mobile app
September is Realtor Safety Month. Each September, we consider the unfortunate truth that being a real estate professional means taking on a certain amount of risk. Humanity has its dark side and too many Realtors get a glimpse of it in the process of meeting with customers and showing properties. Knowing what to do in different circumstances must be an instinct for real estate agents. Perhaps the best advice is that you should be prepared to give up anything but your life, especially if you are being threatened by a person who has a weapon. Real Safe Agent offers a training course on safety along with a really clever mobile app. A key feature of the app is that it looks like your phone's home screen when it is running. You keep it in your hand during showings and may choose from two types of alerts. The first type of an alert is for people that give you the creeps. It will find another local Realtor nearby to stop over and check on you (using mobile geographic locating technology). The second type of alert is a 911 alert—only much smarter than just calling 911. You can learn more about how the app works in the video below:
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New SentriLock and Homesnap Integration Helps Agents Shine During Showings
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Discover MLS-Touch! (9/15)
Thursday, September, 2016 at 1:00 PM PDT MLS-Touch is the application you've been waiting for... and we want to take a few minutes to show you what it can do! MLS-Touch is the most powerful mobile MLS solution packed with features like map search, instant sales comparables, quick access to your listing inventory, email multiple listings and the InstaView which can get you details of the property in front of you instantly. Available for the iPhone, iPad and Android devices, this feature-packed mobile application will allow you to research and show homes, respond to information requests, set up future showings, and much more! Register now!
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6 Ways a Mileage Tracking App Saves Agents Time and Money
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Instagram for Real Estate: New Updates Make It Easy to Engage
Social media is constantly changing, and people are always trying to keep up. Recently, some changes were released by Instagram that could create a big boost in your real estate business strategy. A social network that was once thought to be reserved for pictures of coffee and fancy food, Instagram now has 400 million active users, 85% of top brands, and 60% of users logging in daily, making it the second most engaged social network after Facebook. Recently, Instagram released two major changes to their platform. The first, more business-oriented change, is that they created a Business Profile option. The second is that they created a "Stories" feed, similar to Snapchat. Want to know how these updates can (and should) change the way you use your Instagram page? Here are some tips to help. Instagram for Business Instagram is more than just a way to network with friends. Since Instagram is known for its visual appeal, many users also follow businesses. In fact, according to Instagram, about half of users follow a business on the platform. However, what's more important is that engagement with brands on Instagram is 10 times higher than Facebook, 54 times higher than Pinterest, and 84 times higher than Twitter. If you're looking to connect with clients, this is a great platform to do so. Before you choose to convert your personal profile to a business one, there are a few things you should know. The first is that Instagram is gradually releasing this feature. If it isn't available to you yet, it should be in the near future. Next, in order to convert your Instagram profile to a business one, it must be connected with a Facebook business page. Finally, your business profile cannot be set to private. The process to switch over is very simple. You can read more about it here.
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Pokémon GO for Real Estate: Could It Work?
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The Best Real Estate Tech Tips at Record Speed! PART 2 (8/25)
Thursday, August 25, 2016 at 10:00 AM PDT Your time is valuable! Take your skills to the next level in this quick, 30 minute webinar. Join our Tech Savvy Agent National Speaker Kristi Kennelly as she uncovers another round of the best apps, websites, systems and marketing strategies from top agents around the country - in record time! You won't want to miss it! Register now!
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Discover MLS-Touch! (8/24)
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Video Challenge for Beginners: How to get started with easy, free video tools
52% of marketers worldwide name video as the content with the best ROI, and by 2017, videos will become nearly 70% of consumer traffic. And Mark Zuckerberg said on July 27, after Facebook released its second-quarter earnings, "We're going to become video first." But even as videos become more and more popular, many agents and marketers steer clear, assuming the barrier to entry is high. That's where this three-part video challenge for beginners comes in. Starting today, we'll help you bust past your fears and reservations and confidently record and leverage your first video. Beginner tips from BombBomb Here's what BombBomb's CMO, Steve Pacinelli, recommends for beginners: Don't buy expensive equipment just yet! Anyone with a smartphone can record and send "good-enough" video. Set your camera at or above eye level. Don't record from below! Using a smartphone? Look directly into the camera lens, not at yourself Make sure the light is coming from behind the camera (or at least, not from behind you). Window light is often better than overhead lighting. You don't need a full script! Write a few bullets and practice or memorize the flow so you sound confident and natural.
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How to Reach Millennials in the Marketplace
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Discover MLS-Touch! (8/10)
Friday, August 10, 2016 at 10:00 AM PDT MLS-Touch is the application you've been waiting for... and we want to take a few minutes to show you what it can do! MLS-Touch is the most powerful mobile MLS solution packed with features like map search, instant sales comparables, quick access to your listing inventory, email multiple listings and the InstaView which can get you details of the property in front of you instantly. Available for the iPhone, iPad and Android devices, this feature-packed mobile application will allow you to research and show homes, respond to information requests, set up future showings, and much more! Register now!
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Overlooked Microsoft Apps for Real Estate Agents
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RPR Mobile for Your Tablet: Big Data, Powerful Reports - Anytime, Anywhere (8/16)
Wednesday, August 16, 2016 at 10:00 AM PDT RPR Mobile has now been optimized for your tablet! RPR Mobile delivers RPR's vast repository of property information and tools anytime, anyplace, to any iPhone or Android tablet. Use your tablet's location to instantly view any property nearby, or search for properties to find listing, sales, valuation, assessment, deed, foreclosure, school, photos, maps, and market trend information...create, customize, view, save, and send RPR reports with your added photos, audio, and text notes. Download RPR Mobile today at the App Store or Google Play, and join us for this comprehensive review of all the powerful features of this great REALTOR-only tool! Register now!
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5 Real Estate Apps that Used Augmented Reality Way Before Pokemon Go
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Homesnap Pro Rolls Out 5 New Search Features
Searching for properties just got a little sexier, thanks to Homesnap Pro's latest update. The search app rolled out five new features that make it easier for consumers and their agents to find information at a glance. Here's a closer look at each of Homesnap Pro's latest additions to their property search app: 1. Clusters Have you ever searched homes for sale only to have the mapview search results look like a forest of pins? Homesnap Pro clears that cluttered mess with a new concept--clusters. Rather than displaying each individual home for sale as a pin on a map, the app now adds up how many properties are on the market in an area and displays that sum instead. To view individual listings, just zoom in or tap on a cluster. This feature really cleans up the map interface and makes browsing results a simpler process. As an added bonus, now you can quickly see which neighborhoods have the most market activity!
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RPR Mobile for Your Smartphone: Big Data, Powerful Reports – Anytime, Anywhere (6/22)
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Discover MLS-Touch! (6/7)
Tuesday, June 7, 2016 at 10:00 AM PDT MLS-Touch is the application you've been waiting for... and we want to take a few minutes to show you what it can do! MLS-Touch is the most powerful mobile MLS solution packed with features like map search, instant sales comparables, quick access to your listing inventory, email multiple listings and the InstaView which can get you details of the property in front of you instantly. Available for the iPhone, iPad and Android devices, this feature-packed mobile application will allow you to research and show homes, respond to information requests, set up future showings, and much more! Register now!
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Realtor.com Launches Overhauled Version of Their Consumer Mobile App
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Hail Mary Effort Proves Worthy of This Realtor’s Strategic Open House Move
In real estate, you win some, you lose some. Yet for this REALTOR® from Florida, losing one turned into a trifecta of wins. All because of a very unusual set of circumstances at a very popular open house. As every real estate agent knows, open houses can be feast or famine. On this particular day, Gregg Center, a REALTOR® with Premier Sotheby's International Realty, Sarasota, FL, lucked out. His luxury property listing had quite the appeal for a number of discreet buyers. "I was somewhat surprised when six different couples entered the property at once," said Gregg. "It was a blessing and a curse because, obviously, I wanted to engage all of them equally." With questions about the property looming and little time to waste, Gregg turned to the app he traditionally relies on in similar circumstances. This time he wasn't so lucky. "I tried to engage each of my open house visitors by relying on data from my real estate app," he said. "But its unresponsiveness frustrated them. I felt frustrated as well. High-end buyers have high expectations, and my 'go-to' app didn't perform when they wanted more information." What makes Gregg a good agent? He's quick on his feet. "Right then and there, I remembered that I had downloaded the RPR app about three days prior to my open house and played around with it for about 30 seconds, with no real strategy in mind. I'm new to RPR so had honestly forgotten about it. But I had to do something and followed my instincts."
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Snapchat: What You Need to Know! (A Guide for People Over 40)
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4 Great Mobile Apps that Help Real Estate Agents Succeed
The importance of the advent of the smartphone and its cousin, the tablet, cannot be overstated. The power of the World Wide Web is now as portable as a pocket watch, and this is changing the way real estate is bought and sold. Agents who don't change with technology will soon be left behind, as wider and wider swaths of their market embrace new methods of communication. How can you keep up? It's important to become more modern in your methods and more responsive to communications. Technology is a vital part of that effort. With that in mind, here are a number of tools that may help you become a more productive and successful agent. 1. FullContact Card Reader If you're like me, you've driven around with piles and boxes full of business cards from people you've been planning to call when you get to your phone. But it takes time and effort to key all those contacts into Outlook or your CRM. Card Reader lets you take a quick scan of a business card and upload the information to the cloud in a snap. From there, a team of actual human employees – not robots or computers, transcribes the information on the cards into a fully searchable database. The fact that it's humans entering the data addresses a flaw from earlier versions of the technology – computers would do strange things with the data, making it tough to work with later. A couple of taps on a newly scanned card invites your new contact to LinkedIn, further solidifying the contact. And Card Reader backs up and synchs your contacts to your SalesForce, FullContract address book and your iPhone/Android contacts. Data is ISV-Certified secure. Plans start at $9.99 per month. It's not quite a full-time personal assistant, but it goes a long way.
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RPR Mobile for Your Tablet: Big Data, Powerful Reports - Anytime, Anywhere (5/25)
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The 5-Step Digital Listing Appointment (5/12)
Thursday, May 12, 2016 at 9:00 AM PDT The countdown has started for the release of our 2016 List of MUST-HAVE Apps for agents to go paperless, save hours of time, and get more signed listing agreements. We've also created an easy, repeatable 5-Step process to use these Apps, which is proven to help agents get more signed listing agreements. Join us for a few minutes this Thursday so you can learn the MUST-HAVE Apps and see how to use them in our 5-Step Digital Listing Appointment. During this online training, you'll also learn: All about the 6 MUST-HAVE Apps every agent needs to work with clients in today's fast-paced digital age How to use a proven digital work flow for seller prospects that recognized by Apple Sales Scripts and Narratives to maintain control and turn any situation around so you can pick and choose who you want to work with Slides from a bullet-proof listing presentation that turns heads and creates customers Stop wasting hours of time pulling comps, getting ready, and getting the run around while clients "think about it" Live Q&A session so you can get all of your most pressing questions answered! Register now!
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Didn’t Download the Top 10 Apps of 2016? Maybe You Don’t Need to…
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10 "Power User" Features of the RPR App
The RPR app and busy REALTORS® have much in common. Mainly, they are each constantly in motion. We know that to keep up with an agent's need for quick access to property and market trend data, the app must continually build in new features and related usefulness. Fast forward, here are the top 10 features of the RPR app power users should know about, including some important new enhancements. 1. Choose your start screen When you first open the RPR app, the default screen shows recent activity around your location. Although if you find yourself searching for properties by address more than your location, change the default home screen. First, swipe left or right to find the screen you want to see first when you open the app: Search, Nearby Properties, Local Market Data. Once you've landed on the screen you want to see first, press the home icon in the top right for two-seconds. It will turn green, and confirm the change.
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