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Sotheby's International Realty Introduces Spatial Computing to its Curate App
Sotheby's International Realty announced that its Curate by Sotheby's International Realty augmented reality (AR) app has expanded into spatial computing and is now available on Magic Leap, the pioneer in spatial computing. Available for Magic Leap One, Curate by Sotheby's International Realty will further enrich the home buying and selling experience for both sales associates and consumers. The Sotheby's International Realty® brand is the first real estate company to implement spatial computing for its listings, which merges the real world with virtual home stagings. "Taking Curate by Sotheby's International Realty beyond augmented reality and into the spatial computing platform demonstrates how the Sotheby's International Realty brand continues to focus on visualization tools that enable real estate professionals to expand their business and serve their clients," said John Passerini, global vice president of interactive marketing, Sotheby's International Realty Affiliates LLC. "Through the Magic Leap affiliation, Sotheby's International Realty arms independent sales associates with innovative technology that both exceeds consumer demand and sets a standard for the industry. We envision the addition of spatial computing will be implemented in various homebuying and selling scenarios, but particularly in helping agents demonstrate to developers how they can leverage technology to help prospective buyers imagine themselves in a new home." "We're looking forward to working with the Sotheby's International Realty brand as they launch their Curate application into our diverse ecosystem of experiences," said Rio Caraeff, Chief Content Officer, Magic Leap. Spatial computing enables Curate by Sotheby's International Realty users to enrich their virtual staging experience. Utilizing a lightweight, wearable computer headset, users can interact with digital content in a home environment with an easy-to-use controller; enabling them to manipulate virtual stagings to best suit home design needs and interact with built-in shop-the-room furnishings, all in the context of the room they are standing in. Curate by Sotheby's International Realty has been developed by roOomy, the leading virtual staging technology platform specializing in 3D modeling and rendering, AR, and virtual reality (VR) content creation and application development. The integration with Magic Leap is the latest launch for the Sotheby's International Realty brand in its continued work with roOomy. Virtual stagings within the app can be ordered with roOomy. To learn more about the app, click here.
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Broker Public Portal: Fuel for the Rocket Growth of Homesnap
Homesnap now ranks No. 5 on The Washington Business Journal's 2019 List of Fastest-Growing Companies. Homesnap's technology powers the Broker Public Portal effort, and its growth as a company has been jaw-dropping. In three years, Homesnap has grown a whopping 6,176.6% as the BPP initiative drove its expansion into 200+ markets across the country. Homesnap is now accessible to over one million real estate agents and brokers. And there's more. It not only breaks into the TWBJ's Top 5 list, but Homesnap is also the number one real estate company to land on the list of the Top 75 Fastest Growing Companies.
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Inside Real Estate Supercharges Agent Productivity with Enhancements to Popular kvCORE Mobile App
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Bright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap
When an agent enters a new listing, what if he or she could instantly create ads to promote it on Facebook, Instagram, Google and even the mobile driving app Waze? If you are one of some 95,000 subscribers to Bright MLS, you now can via its newly announced integration with Homesnap, the public-facing brand of the Broker Public Portal.
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Accolades Continue for Broker Public Portal with Homesnap: 38th Fastest Growing Company in America
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3 Reasons Why Every Brokerage Should Schedule In-Office Trainings with Homesnap
This blog post was written by Homesnap MLS Account Manager Jordan Weiers, who attended this Homesnap event in Ohio in April 2019. There's something in the water at USA-1 Real Estate in Pataskala, Ohio. When Homesnap Trainer Jack Hanlon and I were greeted at the door with an ear-to-ear grin by broker Robert Teague, I had no idea we'd walk out an hour and a half later having trained the most enthusiastic crowd of agents I've ever encountered.
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Help Me, Don't Sell Me: The Future of IDX
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Broker Public Portal with Homesnap Hits Milestone: 1 Million Agents
All I can say is WOW! In the real estate market, we TALK about doing a lot of things, but many of our ideas do not come to fruition. Contrast that with Broker Public Portal (BPP) with Homesnap. In less than 18 months, this highly successful initiative has been rolled out to more than 1 million agents. Like every new idea, there have been--and still are--critics of this initiative. I think it's worth restating just a few of the reasons why I believe BPP with Homesnap is a winning strategy and program that is helping to strengthen the real estate industry's ability to generate listing exposure and leads affordably and effectively.
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7 Communication Apps for Your Business
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9 of the Best Marketing Apps for Your Business
A solid marketing strategy is what sets apart a thriving business from a struggling one. But when your manual marketing efforts come up short, there are many marketing apps you can rely on to streamline the promotion of your business. Keep reading for ten of the best marketing apps for business owners.
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You Can Beat the National Portals with This Strategy Today
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Make It Happen with RPR Mobile
Realtors who use RPR Mobile: Instantly create, text/email client-friendly, colorful reports. Quickly search on- and off-market properties. Freely access leases, open houses, valuations, maps, demographics, schools, neighborhoods and market trends. Easily create CMAs on the go. Immediately respond to client inquiries and leads. Seamlessly connect with sync'd reports, recent searches, favorites and notes.
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"How about now?" Broker's quick thinking leads to listing
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myPlanit Receives First Ever 5-Star Product Rating from Inman
WAV Group has gotten acquainted with myPlanit and its CEO, Adrienne Meisels. Adrienne is a fantastic person who is super smart and developing a very creative application that lets agents look at a map to see the places they have gone (like listing appointments, open houses, etc.) and visualize their journey on a timeline. It's a lot more than that, but you can appreciate how this example would benefit an agent. Adrienne uses the term, "The Internet of You." myPlanit does the work for you by privately and securely tracking the things that you do, for you. Inman News gave myPlanit the first ever 5-star review. That is big kudos. If you are thinking about app development, you may want to look at the functionality of myPlanit. If you are looking for an app to broaden your mobile strategy for agent retention and recruiting, you may want to look at myPlanit. Here is the press release:
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Do You Still Need to Track Your Mileage with the New Tax Law?
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Apps Are Cool Again: Here are 4 cool free apps that work for real estate
Apps are cool again. And they're not just for teenagers or bored adults anymore. Practically every business has an app now, from your favorite billion-dollar corporation to the newest startups vying for your attention. I thought I'd take some time out of my workday to download and 'research' some free apps you may not have heard of, and think out loud about how they may help/interest/stimulate the average real estate professional.
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4 Apps that Let Real Estate Professionals Smash Language Barriers
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Client Engagement Leads to Early Buy-in
Glen Moss, a broker from Austin, Texas with more than a decade of success in the real estate industry, takes client engagement seriously. He believes securing an early buy-in from would-be homeowners gives them ownership of the process. And he uses the RPR app to do so. "As soon as my clients are in the car, I give one passenger my wifi enabled tablet and ask the other to use his or her smartphone," said Glen, who holds several leadership positions with the Austin Board of Realtors®. "One touch opens the wide world of RPR." Glen first directs his buyers to the app's map feature which is guided by the phone's GPS. He explains the color-coded icons ("for sale" or "recently sold," among others) and shows the client how to move the map around to reveal on-and-off market properties in surrounding areas. Frequently, a client will find a listing not included on their tour. Right there in the car, Glen will show his buyer how to pull up the property's characteristics, photos, taxes, history, and hundreds of other datasets. "They are simply amazed by what they see," he said.
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Discover MLS-Touch!
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Keep Yourself Trending with the NEW zipForm® Mobile
Monday, March 13, 2017 at 8:00 AM PST Start a Transaction on the Go with the Mobile device of your choice. The new zipForm® Mobile brings many of the zipForm® Plus functions directly to your phone or tablet. Create a New Transaction Add a Template Add Property information Add Parties information Fill in additional information using MLS-Connect (optional) Start a digital signing with both TouchSign® and zipLogix Digital Ink® Register now!
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3 Cool Apps to Help Real Estate Professionals Reach Their Fitness Goals
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Discover MLS-Touch!
Tuesday, February 9, 2017 at 1:00 PM PST MLS-Touch is the application you've been waiting for... and we want to take a few minutes to show you what it can do! MLS-Touch is the most powerful mobile MLS solution packed with features like map search, instant sales comparables, quick access to your listing inventory, email multiple listings and the InstaView which can get you details of the property in front of you instantly. Available for the iPhone, iPad and Android devices, this feature-packed mobile application will allow you to research and show homes, respond to information requests, set up future showings, and much more! Register now!
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Innovative Offline Marketing Event Triples Brokerage's Mobile App User Base
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Broker Public Portal Inks Deal to Become Homesnap
Broker Public Portal, LLC and Homesnap, Inc. have executed final agreements to create the National Broker Portal, LLC, a joint venture that is equally owned by the two companies. The parties agreed that the best path to success would be served by forming a mutual partnership with Homesnap providing technology, brand and operational expertise to the new company, rather than composing a vendor agreement. The National Association of REALTORS® modified their model MLS policy to designate an MLS consumer facing website as a basic benefit of the MLS. In turn, more than 50 leading brokers and 50 leading MLSs developed the case for a national consumer site rather than 700 independent local MLS sites. "HAR.com and a number of other MLSs have been able to capture a reasonable share of voice in online consumer search," said Rebecca Jensen, President and CEO of Midwest Real Estate Data (MRED). "But we believe that the best opportunity for success will be paved by MLSs who focus on a single, national strategy." MRED is one of several MLSs whose board of directors have already authorized participation in the portal, including a $1 per subscriber fee that will be paid to the National Broker Portal each month. Other MLSs committed to the portal include Northstar MLS (Minneapolis), Connecticut MLS, NORMLS (Cleveland), CRIS (Akron), Buffalo Niagara Association of Realtors and Rochester Genesee Region Real Estate Service. In anticipation of this initiative being formalized, MRED launched the BPP/Homesnap app in July of 2016. "Adoption has reached over 25 percent of MRED's 40,000+ Realtor customers in just a few months," added Jensen. In addition, now that the joint venture has been finalized, MLSs representing over 200,000 subscribers have requested the new National Broker Portal MLS Agreement to review and present to their boards.
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RPR Launches Traffic Data, New Report Customization Feature, and More
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Mobile Apps vs. Responsive Websites
Here's why responsive mobile design is not enough for real estate sales Today it's normal to pull out phones while standing in grocery lines, at sporting events and in front of a house for sale. Ultimately, this means we are logging on multiple times a day, and these "mobile moments" as Google calls them, add up to big usage numbers. Two takeaways from Zillow and Google First, consumers are using mobile devices more and more because it gets them the information they want right away from a device they always have with them. Second, though attention must be paid to the flood of people using the Web from their devices, engagement happens more in well-designed apps than on responsive websites. Mobile apps are fast and to the point. They are quickly opened with a tap on your phone after you download them.
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Simple Solutions for Gathering Commercial Property Facts
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[Infographic] Introducing the RPR App: Commercial Mode
Residential and commercial practitioners across the nation will be pleased to learn that RPR Mobile™ now includes commercial data and reporting. Learn more about this valuable asset by checking out this simple infographic: Click to view full size
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It's Time to Up Your Game. Are You Ready?
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Discover MLS-Touch! (9/26)
Monday, September 26, 2016 at 1:00 PM PDT MLS-Touch is the application you've been waiting for... and we want to take a few minutes to show you what it can do! MLS-Touch is the most powerful mobile MLS solution packed with features like map search, instant sales comparables, quick access to your listing inventory, email multiple listings and the InstaView which can get you details of the property in front of you instantly. Available for the iPhone, iPad and Android devices, this feature-packed mobile application will allow you to research and show homes, respond to information requests, set up future showings, and much more! Register now!
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Smash Your Doubts About Mobile Apps
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Commercial Data Comes to the RPR App
REALTORS® across the nation will be pleased to learn that RPR's app now includes commercial data and reporting. The full extent of the app's expansion into commercial territory will greatly enhance a REALTOR'S® ability to conduct on-location property searches, analyze a multitude of relevant data sets; and instantly create client-friendly, decision-prompting reports. The new Commercial mode, easily activated from within the RPR app, is similar to the platform's Commercial website, recognizable by its red theme. Once logged-in, REALTORS® can swipe through three home screens: property search, nearby market activity, and area demographics. Searching properties in commercial mode will return active (for sale or lease), sold or leased, off market, and distressed properties within a specific area. And every search easily converts to a branded report with a REALTOR'S® photo and contact information. The reports (Commercial Property, Trade Area or Best Business) can be instantly downloaded and/or emailed to a client. How will this marketplace innovation make a difference in your real estate world? Here are three scenarios to think about.
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Discover MLS-Touch! (9/15)
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The Best Real Estate Tech Tips at Record Speed! PART 2 (8/25)
Thursday, August 25, 2016 at 10:00 AM PDT Your time is valuable! Take your skills to the next level in this quick, 30 minute webinar. Join our Tech Savvy Agent National Speaker Kristi Kennelly as she uncovers another round of the best apps, websites, systems and marketing strategies from top agents around the country - in record time! You won't want to miss it! Register now!
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Discover MLS-Touch! (8/24)
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How to Use Snapchat to Connect with Millennial Buyers
When it comes to choosing a home, millennial buyers are actually looking for many of the same things as shoppers from any other generation. The big difference comes in what millennials expect from the home shopping process, and how they prefer to connect with their REALTOR®. Snapchat has been around for a few years now, and that staying power has businesses searching for ways to take advantage of the popular social platform. As it turns out, Snapchat is actually a natural fit for real estate social media marketing—if you know how to use it effectively. The team at Delta Media Group knows Snapchat, and we've got a few proven tips to help you get started. Marketing for Millennials: Using Snapchat to Grow Your Real Estate Business Before we dive in, a quick refresher on what Snapchat is all about, and why it's grown so popular. Snapchat is essentially a social tool for sharing photo and video content, and each message is called a Snap. The twist is that Snaps shared on Snapchat disappear after a set period of time, which can be as short as one second and as long as 24 hours. By limiting the time that an image can be viewed, Snapchat ensures that you have the undivided attention of your followers. Snapchat is perfect for social media marketing for real estate because it is a very visual medium. You can add text and special effects to each Snap, but in the end, it is all presented as an image or video. Snaps sent privately typically disappear after one to 10 seconds of viewing, but you can also choose to create a "story," or collection of Snaps, that can be viewed by your followers for 24 hours.
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5 Golden Rules to Follow for Mobile Sucess
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Discover MLS-Touch! (8/10)
Friday, August 10, 2016 at 10:00 AM PDT MLS-Touch is the application you've been waiting for... and we want to take a few minutes to show you what it can do! MLS-Touch is the most powerful mobile MLS solution packed with features like map search, instant sales comparables, quick access to your listing inventory, email multiple listings and the InstaView which can get you details of the property in front of you instantly. Available for the iPhone, iPad and Android devices, this feature-packed mobile application will allow you to research and show homes, respond to information requests, set up future showings, and much more! Register now!
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RPR Mobile for Your Tablet: Big Data, Powerful Reports - Anytime, Anywhere (8/16)
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DocuSign now enabled with Google Docs Android Add-Ons
Shaving a few seconds off from trying to get something done can be valuable for those that are always on-the-go. Gone are the days of finding a coffee shop with Wi-Fi to sit and open up your laptop, most people just want to get it done with a few taps on their mobile device. Today, DocuSign is excited to announce a product integration with one of the few mobile apps that can be considered "ubiquitous"–Google Docs. Our integration allows you to use DocuSign to sign and get documents signed directly within the app through its newly launched "Docs and Sheets Android Add-ons." Now, users can pull up documents already saved in their Google Docs (or Sheets) app on Android and directly prepare the document to sign themselves or even send to others to get their signatures. The secure and reliable signing from DocuSign paired with the power and speed of Google Apps brings you to the next level of productivity.
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Top Tools and Apps to Get You through the Day
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RPR Mobile for Your Smartphone: Big Data, Powerful Reports – Anytime, Anywhere (6/22)
Wednesday, June 22, 2016 at 10:00 AM PDT RPR Mobile delivers RPR's vast repository of property information and tools anytime, anyplace, to any iPhone or Android phone. Use your phone's location to instantly view any property nearby, or search for properties to find listing, sales, valuation, assessment, deed, foreclosure, school, photos, maps, and market trend information...create, customize, view, save, and send RPR reports with your added photos, audio, and text notes. Download today at the App Store or Google Play, and join us for this comprehensive review of all the powerful features of this great REALTOR-only tool. Register now!
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Discover MLS-Touch! (6/7)
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RPR Mobile for Your Tablet: Big Data, Powerful Reports - Anytime, Anywhere (5/25)
Wednesday, May 25, 2016 at 10:00 AM PDT RPR Mobile has now been optimized for your tablet! RPR Mobile delivers RPR's vast repository of property information and tools anytime, anyplace, to any iPhone or Android tablet. Use your tablet's location to instantly view any property nearby, or search for properties to find listing, sales, valuation, assessment, deed, foreclosure, school, photos, maps, and market trend information...create, customize, view, save, and send RPR reports with your added photos, audio, and text notes. Download RPR Mobile today at the App Store or Google Play, and join us for this comprehensive review of all the powerful features of this great REALTOR-only tool! Register now!
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10 Steps to Success with Your Company Mobile App
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The 5-Step Digital Listing Appointment (5/12)
Thursday, May 12, 2016 at 9:00 AM PDT The countdown has started for the release of our 2016 List of MUST-HAVE Apps for agents to go paperless, save hours of time, and get more signed listing agreements. We've also created an easy, repeatable 5-Step process to use these Apps, which is proven to help agents get more signed listing agreements. Join us for a few minutes this Thursday so you can learn the MUST-HAVE Apps and see how to use them in our 5-Step Digital Listing Appointment. During this online training, you'll also learn: All about the 6 MUST-HAVE Apps every agent needs to work with clients in today's fast-paced digital age How to use a proven digital work flow for seller prospects that recognized by Apple Sales Scripts and Narratives to maintain control and turn any situation around so you can pick and choose who you want to work with Slides from a bullet-proof listing presentation that turns heads and creates customers Stop wasting hours of time pulling comps, getting ready, and getting the run around while clients "think about it" Live Q&A session so you can get all of your most pressing questions answered! Register now!
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Long and Foster Combines Mobile Search with Mortgage Pricing
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Top 10 Apps You Need for 2016
Is your phone the center of your business? If so, you're not alone. Real estate is a business centered around movement and momentum, and smartphones and their apps make it possible to keep your business running even while on the go. With millions of apps available, it can be hard to pinpoint the ones that can be of the most value to you. To save you time, we've combed through top apps in organization, innovation, and administration to bring you this top 10 list of apps for real estate. So, try them out! Circleback: This app cleans, completes, and merges your duplicate contacts so your contacts are always up to date with the most accurate information available. Facebook Ad Manager: This app is an incredible time saver for on-the-go agents. Facebook now allows agents to check their campaign's progress, as well as edit and create ads right from their phones! Homekeepr: This agent-branded app sends your past clients maintenance reminders for their home. It also allows you to set up a directory of preferred vendors for your client.
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Responsive Mobile Design is Not Enough for Real Estate Sales (and Zillow and Google Already Know)
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DocuSign Transaction Rooms and Apple Watch: It Just Makes Sense
The folks here on the real estate team love it when new technology emerges. We're a group that can't wait to get our hands on the latest gadgets, and we know a lot of you are the same way. That's why we're thrilled to announce Apple Watch integration with DocuSign Transaction Rooms. If you already have an Apple Watch, or if one has found its way onto your holiday wish list, you might be excited to learn that the DocuSign Transaction Rooms task features pair up nicely with our mobile app for iPhone. You can get reminder notifications and view tasks that are coming due in the next week. You'll also be able to keep track of tasks that are awaiting approval, and see tasks that have been completed, approved, or declined. And if you enable the Apple Watch's glance feature, you can get a quick summary of all your tasks from there.
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Brokers Must Immediately Audit Mobile
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Top 5 Apps for Real Estate Pros
I was lucky enough to get to sit in on some of the classes being offered to agents at the annual Florida Realtors Convention. I was impressed by not only the information provided in the classes, but also the professionalism and sheer desire to learn from the attending agents. Since real estate is such a visually driven business, I thought providing a top five list of the most image-intensive apps real estate agents can utilize in their business would be beneficial. 1. Instagram One of the apps growing in popularity by the day is Instagram. This is a great tool to use to showcase the curb appeal or standout room in a new listing. Don't forget to use hashtags to boost your views! Common hashtags include: #realtor, #realtorlife, #florida (or the state you live) and #homeforsale. While Instagram does have optional filters built into the app, take care in using them as they may give consumers a false perception of a home or simply look over-edited even if your only intention was to brighten up the room.
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Health, Technology, and You
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Productivity Hack: Drown out Distracting Noise… with Noise
Noisy workspace got you down? Whether it's a chatty colleague, a droning lawnmower just outside your window, or the chaos of an open office floorplan, nothing torpedos your concentration like loud distractions. So what's an effective way to drown out all that noise? Surprisingly, it's more noise--white noise, to be exact. Like the static you hear between radio stations, white noise can boost your concentration, soothe frayed nerves, and act as a kind of aural fence that keeps unwanted sounds at bay. Luckily, white noise generators are pretty easy to come by. There are countless sites and mobile apps you can start using today to get your productivity back on track. Here are a few: SimplyNoise.com - This is my go-to noise generator, mostly because it's, yes, simple. Just go to the site, choose from white noise, pink noise, or brown noise (each affects the brain differently), adjust your volume and get to work! Coffitivity - If you can't quite buy in to listening to static, this website offers users' ears the gentle ambient sounds of a coffee shop. Coffitivity is also available as a mobile app for Android and iPhone in case you run into distractions on the go.
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Mobile Use is Increasing: Why This Matters for Real Estate
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Turn Your Smartphone into a Thermal Camera for about $250
Over the past couple years, more and more home inspectors are utilizing a thermal camera as part of their routine inspection of a property. Now that companies like Seek Thermal have made it very affordable to convert your Droid or iPhone into a thermal camera within a matter of seconds, some real estate professionals are using this tool as a way too see things not visible to the human eye. Here are some examples of what a thermal camera can help discover at a home or dwelling: Water damage  Air leaks  Missing insulation  Electrical shorts  Loose wiring   Check out this 2 minute video that illustrates how contractors save time and money by using Seek Thermal to detect water damage and find weak or missing insulation areas.
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7 Tech Tools to Make Brokers’ Lives Easier
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How Online Collaboration is Changing the Face of Real Estate
For real estate professionals tired of the glut of emails, printouts, and post-its amassing on their desks from multitudinous clients regarding this home or that property, real estate tools allowing for online collaboration offer hope of cutting the clutter, both real and digital. A group effort Enabling easier and instant communication between buyers and sellers in addition to friends and family members, online collaboration is changing the face of real estate as we know it. All individuals involved in shopping for a home can now contemplate various choices far more quickly and easily, coming together to get right to the heart of the matter: selecting the perfect property. Joining forces Like social media, online collaboration involving real estate utilizes apps in conjunction with traditional websites, which link to feature photos and home information. Buyers can invite or share with friends, family members, and their fellow agents, allowing chosen members access to favorites lists, posting and sharing of comments on photos, videos, and features, and more. Ally yourself with the benefits: Easier face time - Video conferencing easily combats the ever-present issues of timing and distance, allowing all parties to quickly get in touch and build relationships from every stage: introductions to contract negotiations. Interactive presentations - Walk clients through listings and highlights, answering questions on-the-fly. Virtual home tours - Save time and travel virtually viewing prospective properties. Better teambuilding - For real estate professionals working together, time to meet can be difficult to find due to client demands. Online collaboration makes this obstacle far easier to get around.
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Introduction to Periscope for Real Estate
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Staying on Top of Your Home Seller’s Needs
According to a recent survey, 94% of home sellers say response time from their agent is extremely important. When people sell their home, the reassurance that a real estate professional is fully invested in the process is critical. There is a trend in the industry to shift the focus of innovation and technology to the home sellers. While large portals like Zillow and franchises like Better Homes and Gardens Real Estate create more and more sophisticated online experiences for the home buyer, little attention has been paid to the other side of the coin. We saw a shift in that trend last month when Coldwell Banker released its CbX application for agents. The app utilizes local data and industry trends to enable their agents to better inform home sellers on how and when to sell their home. Now a new player out of Virginia, Squaresold, is exploring another angle to cater to the same target.
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Using Snapchat to Engage with Millennial Real Estate Buyers
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10 Apps to Improve Your Professional Relationships
If you're like everyone else that's alive and not living under a rock right now, you love apps. And who can blame you? Apps are pretty great. What do you want to do? There's an app for that. No really, there is. In fact, there's probably more than one. As is evidenced by my disappointment every time I check the app store after having an app epiphany. This handy list breaks down 10 of our favorite apps for improving your professional relationships. From team chat to conference networking, this list (in no particular order) touches on quite a few different pain points and we're pretty sure you'll find at least one to help your business. 1. Google Drive The document-sharing cloud everybody knows and loves. You don't have to spend your life searching for that one spreadsheet from your presentation three weeks ago ever again. Google Drive makes it easy for teams to upload, create, collaborate on, and share standard documents. With features like word processing and spreadsheet options your team can work remotely and always have access to the key tools they need. Need to send files to a client? Share using Google Drive and you'll both always be able to access them easily. Google Drive makes the file-sharing process simpler which makes it easier to focus on your actual interactions. Features: word processor, spreadsheets, team accounts, forms, slides, download email attachments to Drive
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A New Perspective on Hyperlapse from Instagam
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"Must Have" Tools for Real Estate Professionals
It's 2015--time to start using all the great technology available to you! A good program needs to be time saving, reliable, secure, and helpful. There are thousands of apps and programs to choose from, so we've decided to do some of the work for you. We've highlighted a few helpful real estate tools to utilize in your day to day. So how do you decide which tool to use? Not everything is going to work well with real estate. For one, your phone (if you have a smartphone) is going to be a huge tool for you. You can access email, social media, and thousands of apps amid a great deal of other built-in programs. If you don't have a smartphone, it's time to upgrade! Most phone carriers have some pretty good smartphones you can get for free when you sign a two-year contract. Here are our "must haves" for real estate professionals: BombBomb BombBomb is a great addition to any email. It allows you to record video messages. We like this tool for several reasons: Relatability: become a face people know and trust. Ease of use: It's pretty user friendly. You also don't have to worry about spelling since it's a recording. Lists, emails, forms, and drips add to the usefulness of this email system.
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How REALTORS® Can Raise Their Bar with Digital Tools
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4 Apps to Get Organized in 2015
New year, new organizational tools! January is the perfect time to position yourself for a productive year ahead by getting organized. But there are so many tools, solutions and systems on the market, it can be hard to get started. To make it a little easier, we've rounded up four of our favorite organizational apps for real estate professionals... or just about anyone. And the best part? Three of them are absolutely free! 4 apps to get organized: 1. Dashlane Price: Free Download: iOS, Android It's time to say goodbye to your haphazard password strategy. Download Dashlane and be prepared for your digital life to get a heck of a whole lot easier! Dashlane is a password manager that goes above and beyond. Not only does it store all of your passwords safely and securely, it can also automatically fill out forms for you, monitor your online security and store your credit card information to create an encrypted digital wallet. With Dashlane, you can even change all of your passwords in a snap if you need to!
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Need Some Help With Your Video Home Tour Editing? Try This Free Tool
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Turn Your iPod, iPhone, or iPad into a Security Camera with the "Presence" App
The application "Presence" turns iOS devices into a video surveillance system with smart home energy control and more. See what's happening in your home or listed property live from anywhere when you're gone. If motion is detected, you will know within seconds. iPad2, iPhone 3GS, and 4th Generation iPod or newer are required. The app is currently ONLY available on iOS. Free Version The Presence App offers: FREE App download 50MB cloud storage Basic functionality (average day of basic monitoring is about 4MB) Paid Version The Presence PRO App offers: 2GB cloud storage Faster camera resets Customizable notifications (COST: $4.99/mo or $49.99/year)
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Mobile Apps: a Primer for Brokers
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Native Apps vs. Mobile Sites
More and more people are using a mobile phone to begin their home search. It should be obvious by now that having a mobile presence is an absolute must for real estate brokers. When you take the next step and actually begin investigating your options, you'll be faced with a variety of inevitable questions, one of which will be: Do you want a native app or a mobile website? First, you'll have to understand the difference (if you don't already). A native app must be downloaded from the app store and installed on the user's smartphone. A mobile website is accessed from any smartphone, using the phone's browser, without the user being required to install an app on their phone. When brokers ask us about this at VoicePad, we think it's really important for them to understand that developing an app is not a complete or sound mobile strategy. We point to several key points when we direct people toward mobile Web: The declining number of app downloads by consumers. The complexity and hassle of developing apps for all platforms – Android, Apple, and Blackberry. Apps require consumers to jump through more hoops, and the likelihood of actually getting the lead gets smaller with each hoop. First they must download the app, usually while they're sitting in front of the property. It assumes they know their app store password and are willing to both wait and pay for the extra wireless data needed to download an app away from home. It's generally not quick enough to solve the primary issue for a potential buyer, that being: I want info now.
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What to Look for in a Mobile Solution
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5 Tips to Protect Your Smartphone From Hackers
Hackers recently released thousands of private Snapchat pictures from users around the world. What makes this leak particular scary is Snapchat is suppose to delete messages seconds after they are viewed by the recipient. This further proves to never let your defenses down when it comes to protecting yourself online, even when using your smartphone. Here are some practical safety tips when conducting business with your smartphone. Tune out Hackers can access your data even when you're not directly using your phone through things like Bluetooth, Wi-Fi, Near Field Communication, and mobile data settings. Turn these settings off when you're not using them to limit access by unwanted guests. Make sure to check app settings because some programs will turn on these settings automatically. Phones get sick, too You know those phony emails asking for private information that gives your computer viruses? Those viruses can affect your smartphone, as well. They install applications on your phone that can give hackers access to your personal information, including your geographical location. Be wary of anything attempting to install software on your phone, especially from companies you do not recognize. Always make sure your permissions are set so that you have to manually OK all apps from installing. This can save your from any unexpected surprises.
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Are You Ready to Sizzle With "Dizzle"?
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Google's Brand New Email Program: Inbox
There have been a plethora of email applications released recently and new ways of handling the massive amount of digital communication that arrives in our inbox--but now it's Google's turn. They just released the beta of their brand new "Inbox" application which is quite a departure from the way your inbox looks now. Version one already has a mobile app and a desktop app, so you can go all in. Google claims that: "Inbox is a fresh start that goes beyond email to help you get back to what matters." In the video on the next page, I give a walk-through of the application. Now, bear in mind, I only had the app for about 20 minutes before I did this overview. The idea behind this is to give my first impressions, just like you would have quickly formed an opinion about a new app or tool you were trying. However, I will then do a follow-up to this post, after I've had time to become comfortable with the application, and give you some final thoughts. Here are a few quick bullets and the link to sign-up for the beta: See order updates, flight status, reservation details, and pictures without having to open the message Add your to-dos to the top of your inbox Contextually group similar emails together, as well as provide actionable steps for that email
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Optimizing Your Real Estate App for the iPhone 6
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8 Safety Tips and Tools for Avoiding Tragedy
This year's REALTOR® Safety Month ended on a tragic note. Authorities announced early Tuesday morning that the body of missing real estate agent Beverly Carter was found nearly 30 miles from the bank-owned home she was showing when she disappeared. Rather than recount the somber details here, we simply want to remind Realtors of the safety precautions they can take to help keep them safe. Brokers can be particularly helpful by requiring that their agents meet unknown buyers at the brokerage's office first--and then enforcing that policy. We've gathered a list of safety resources here for your convenience. Brokers, please share this information with your agents. Open House Safety - The high traffic of open houses can be a challenge. These 10 tips help ensure the safety of sellers, their property, and your agents. Keeping Listings Safe - How can you better ensure the safety of your sellers' homes? These eight tips will show you how. Safety During Showings and Meeting New Prospects - Entering vacant houses and meeting unknown people can make agents vulnerable targets. Incorporate these common sense ideas into your work routine to protect yourself. Beyond the safety precautions mentioned above, there are also tech tools that your agents can use to help protect themselves. Here are some of the best: AgentsArmor - This mobile app was created specifically for real estate agents. Users can set check-in times at select intervals. If the agent fails to check-in at the pre-specified time, authorities will be notified. The app will then use your phone's GPS to activate the "Agent Locator" feature. Brokerages and Associations who would like to provide the app to all of their agents should visit the app's Brokerage page.
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So Many Apps! How Much You Pay for Software Might Surprise You
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Real Estate Apps: Have They Downloaded Yours Yet?
Guest contributor Stefanie Hahn of REALTORMag says: You probably know mobile usage (and Internet search via mobile) has experienced mammoth growth over the last few years. We don't leave home without our smartphones. Heck, we don't put them down period. Our smartphones have become the place where we research first — before we buy. A joint study in January 2013, entitled "The Digital House Hunt," by the National Association of REALTORS® and Google found: 89% of new home shoppers use a mobile search engine at the onset and throughout their research Homebuilder-related searches on tablets grew 362% year-over-year Real estate broker-related searches on tablets grew 300% year-over-year If your current website is not optimized for mobile, you may be losing business. So how do you go mobile? Do you need an app? Should you mobilize your current website?
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Mobile App Spotlight: RoomScan
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Four Easy Ways to Network on Social Media From Your Smartphone
This post comes to us from the HomeFinder.com blog: In between showings, open houses and inspections, it's not always feasible to sit down at your computer to update your social media networks. Below are four tips to quickly and efficiently manage your social media while you are on the go. 1.) Download the right apps. Give yourself easy access to the social media networks you use for your business by downloading the apps to your smartphone. Twitter, LinkedIn, Pinterest, Instagram, Facebook, and Google+ apps are all available on iPhones, Androids, and Windows phones. Create an apps folder on your phone to keep them in one organized, easy to access location. Remember to build a strong presence on only a few social networks, instead of trying to make an limited appearance on every network. 2.) Pay attention to notifications. Set up your phone to receive notifications (often called "push notifications") from the social media accounts associated with your business (for example, "@mentions" on Twitter and comments on Facebook). This will help you respond to everyone promptly, and cut down on the number of times you need to proactively check your accounts.
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GoConnect: Not Just Another Shinny App
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Six Ways For Realtors to Start with Evernote
In any successful realty firm, there comes when you start looking at technology that can take your business to the next level. Growth comes with many upsides, but also with growing pains like more paperwork from more employees working from the road. All of this can be a bit overwhelming, making it a struggle to stay updated on accounts. In my search, I've discovered Evernote as a tool that has helped me organize, store and share with my team and clients. It's accessible on almost any device, so you can use your tablet and phone when you're on site, and your desktop when you're in the office or at home. It also stores audio files and clips from websites for reference later, because you never know where new leads might pop up. There are many ways for agents to get started with Evernote, so to provide some inspiration I want to share six jumping off points: For staying legal and compliant - A big reason to use Evernote is to keep yourself legal. Keep disclosure documents, emails between the agent and client, etc. all in one notebook for each transaction. It is critical to log all communications for legal reasons and you can do it automatically with Evernote by CC'ing the email to your notebook address on emails or by using IFTTT. Realtors here in CA are required to keep all documents pertaining to a sale for seven years, something you easily can do that in Evernote. For All Things Communication - Use Evernote to share all those critical documents and information with clients or among your internal team, which can be easily referenced from any mobile device or desktop. Instead of crawling through files and emails that are currently spread out everywhere, collaborating through Evernote makes ideas and documents easy to reference.
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Product Review: Lead Manager
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Showings On Demand With Curb Call
The concept of on-demand service via mobile app was made most famous and well known by Uber, the car service company. I've always been in love with how Uber works because of how happy it makes both drivers and riders. But there's a new app on the streets called Curb Call, a peer to peer mobile app that connects nearby and available real estate agents with buyers who are on the curb of a listing, ready for a showing. Though Curb Call connects agents and buyers like Uber connects passengers and drivers, there are some important differences between how it works compared to Uber. Here's how Curb Call works: For the Agent Imagine you've just wrapped up some showings for a buyer client and you find yourself with some time this afternoon where you'll be checking emails at a coffee shop. With Curb Call, you can set yourself to "available for showings" just by starting the app and pressing the "Available" button. Now, nearby buyers will see your bio and can request a showing from you during the time that you keep your status set to "Available." For the Buyer Buyers tend to start searching online, narrowing their favorites down to a handful and then do "drive-bys" to see the listings in real life, get a feel for the neighborhood, see the other nearby houses, etc. When a listing looks as good in real life as it does online, buyers have historically only had the option to call the number on the sign for the showing. But the problem is, what are the chances of that listing agent being available right then? What are the chances that they can even answer their phone right then?
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Record Phone Calls on an iPhone or Android
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Your Digital Assistant: Easily Do
We could all use an assistant to handle the slew of daily tasks and activities that seem to expand on a daily basis. We try and manage address books, social networks, notifications, and important client/friend/sphere updates to the best of our ability, but we still usually come up bit short. That is where EasilyDo steps in on either an Android or iOS device and truly makes great strides in easing the workload. EasilyDo claims to shave minutes of tedious work from your day, every day, and it actually comes through. To get started, you need to setup your accounts within the system. Here is a list of the accounts EasilyDo can help you with: Facebook Twitter LinkedIn Gmail Yahoo iCloud Exchange iMap DropBox Evernote Box Salesforce Once set up, the program will scan your emails and social networks for important nuggets of information and either complete tasks for you, or simply notify you for action. This is dependent on the activity, and whether or not you paid for the service. EasilyDo is on the freemium model, but with a paid subscription it can automate certain activities like contact merges and will also pull contact information out of the signatures within your email, and add it to your address book.
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Put a Price on Your Time
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Facebook’s Paper App for Real Estate Pros
On February 3rd, Facebook introduced a new mobile app for the iPhone called Paper. Paper is a news reader app that allows you to discover and share articles that interest you. Paper is ideal for Facebook users who like the stories that surface in their News Feed, but who don't like the fact that those stories are often buried by baby photos, cat videos and hilarious memes (no matter how hilarious). It is attractive and easy to use, allowing you to create customized sections for your various interests and thumb through articles at will. The content used to populate Paper is based on links shared by Facebook's 1 billion users and divided into sections – just like a classic newspaper. Open the section that interests you to display a preview of stories that you can scroll through. To open a story, just swipe your fingers and animation makes it look like you are turning a page. One of your default Paper sections is your News Feed, so you can still access your friend's status updates and profiles, post your own updates and send messages. Essentially, Paper gives you a new way to use Facebook on your iPhone – surfacing more stories while still retaining the core features of this popular social platform. If you still prefer the classic Facebook app, don't worry; Paper is an addition to their selection of app offerings, not a replacement. Although Paper is optimized for the iPhone 5, it is also compatible with iPhones, iPads and iPods operating on iOS 7.0 or later. You can download Paper here: get Paper now
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Connect Your Clients With Great Schools
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Five Apps to Help You Give Back on the Go
It's no secret that the holiday season is the busiest time of year – and the chaos is only magnified if you are in the process of buying or selling a home. If you are looking for time to give back in between home inspections and closing negotiations, below are five apps that make it easy to give back, while you're on the go. Added bonus: you will be thankful for the deductions come tax time! 1.) Give2Charity (Free, Android): Want to give back this year but don't have the time to volunteer in-person? Give2Charity makes giving a monetary donation hassle-free by connecting your credit card and donating directly to your charity of choice, with a few swipes of the app. When you donate, you earn reward points that you can later redeem for donations to selected charities. 2.) Budge Challenge (Free, iOS): Channel that competitive spirit with Budge Challenge, an app that lets you challenge your neighbors and friends to a friendly competition like a game of chess, running a marathon or even a cookie bake-off. Whoever loses makes a small monetary donation to the charity of their choice through the app's credit card reader.
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As If Evernote Wasn't Good Enough Already
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Best of the Web 2013: Apps
Guest contributor Melissa Dittmann Tracey of REALTOR®Mag says: For content marketing Flipboard. Repurpose news articles, blog posts, Facebook posts, tweets, and more into a digital magazine you can share with your contacts. Better yet, if you're an agent with killer content on your site, create an online real estate magazine with your original posts to share your marketing awesomeness. For e-signatures DocuSign. There's a reason millions of contracts have been written and signed by 40 million account holders in 188 countries using DocuSign's mobile and desktop platforms. This REALTOR Benefits® partner is as close to a global standard as it gets. To get your listings seen Realtor.com®. The version 5.0 update of realtor.com®'s app is all about the listing photos. House hunters will now see larger, higher-resolution images, and an added photo gallery tab will allow viewers to see the pictures without leaving the search results. Other new features: You can share listings to social networks and draw a custom search area right on the map.
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App of the Month: Speaktoit Phone Assistant
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5 Best Productivity Tools & Mobile Apps For Tech-Savvy Real Estate Teams
This post comes to us from the BoomTown blog: We know that real estate agents are extremely busy people who are constantly on the go. Things can get hectic, especially if you are working with several others on a team. Sometimes you wish there was an "easy button" you can press that magically puts everything in your life in order. Although we haven't yet figured out how to create magical objects (our developers are working on it), we DO have a compiled list of the best productivity tools and apps that can make things easier for tech-savvy real estate teams. 1. SortMyBox: Automatically sorts Dropbox files based on your specifications SortMyBox is like applying email filters to your cloud storage files. SortMyBox is an added folder in your DropBox or Box account, and any files saved in that folder will be moved according to your specifications. For example, you can set a rule that all files that contain the word "contract" in the name will automatically be sorted into the "Contracts" folder, or anything with "agreement" to go to the "Listing Agreements" folder. You can also set up rules by extension name, so that any file with .jpg or .png will go into a "Photos" folder, or any file with .ppt will go into a "Presentations" folder. Once you set your parameters, just sit back and let SortMyBox do all the work. It checks and sorts the folder every 15 minutes. Are you worried that you might lose track of a file and not know where to find it? There is never any threat of that, because SortMyBox tracks and records all moved files so you can see where everything was directed. This feature is especially useful if you share folders with several team members.
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Want to see the future of advertising?
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Mobile App or Mobile Website? The Pros and Cons of Each
The 'Mobile website versus mobile app' debate might as well be Coke versus Pepsi. Smart online marketers have long been divided between the two, as many find themselves taking sides (though more prefer 'Team Mobile'). If online real estate stats follow those of eCommerce purchases, roughly 65 percent of customers would prefer to purchase from mobile websites, while the remaining 35 percent purchase from apps. So which would you choose? If you're leaning toward the direction with the highest percentage of customers, you're on the right track. But you might be forgetting that you could be losing 35 percent of customers by gaining access to 65 percent of them. The ideal solution is to have both options since you have customers who strongly prefer one platform over the other, and vice versa. By utilizing both, you can leverage each to its individual strengths, giving your real estate business maximum exposure and opportunities to drive business from all mobile customers on all mobile devices. If you're limited as to which platform you should start with due to resources, there's no wrong answer. Both offer customers the opportunity to find your business from mobile devices—the fastest growing segment in real estate marketing. Let's take a look at the advantages and disadvantages of each. You can view a more thorough breakdown by downloading our Free Mobile Whitepaper.
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What’s Your Mobile Strategy?
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Real Estate App of the Month: Sitegeist
This month's mobile real estate app is Sitegeist, which offers detailed demographics and statistics for any location. Install the app on your phone, and use the app as you show listings. Demographics for Your Client in Real Time Set yourself up as the expert on local demograhics. Demographics can help your clients find their ideal home with the community and surroundings that matter the most to them. Here are some of the demographics included: Age Distribution Political Contributions Average Rent Popular Local Spots Recommended Restaurants How People Commute Record Temperatures Housing Units Over Time
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5 Home Security Apps Your Clients Need
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My Favorite Tablet Photo Editing App is Now Available on Your Desktop
Last year, I wrote a post that highlighted one of my favorite photo editing apps for the iPad (also available on Android). Snapseed is a fantastic program that allows you to selectively adjust certain areas of an image. This approach comes in handy, especially with real estate photographs that tend to have a high dynamic range. Snapseed was available on your desktop ($19) for a brief period of time, then disappeared. Well, to my surprise, when I logged into my Google Plus account and clicked the edit button, I was confronted with Snapseed's familiar interface! This is included in the platform absolutely free. Check out the video on the next page for a quick overview of some of the features and small changes they made to the system.
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