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Top 10 Articles from March

April 01 2014

springTrue to the old adage, March came in like a lion, pummeling much of the nation with a final wintry blast. Here in California, the month brought only a few paltry rain showers--not nearly enough to end our record drought or the water restrictions in many communities. It's probably safe to say that most of us are glad that April's here.

March wasn't all bad, however. At RE Technology, we welcomed new members from Greater Alabama MLS, Honolulu Board of REALTORS®, Georgia MLS, Duluth Area Association of Realtors, MIAMI Association of REALTORS®, Jackson Area Association of REALTORS®, Park City Board of REALTORS®, Trend MLS, Mainstreet Organization of Realtors, and Valley MLS.

And we had a wealth of great content, too. Judging by our most read articles, prospecting was top of mind with real estate pros last month. What else captured agents' and brokers' attention in March? Check out our list of our most popular articles below to find out.

1. Why Not FSBO - by Properties Online
Many home sellers looking to boost their revenue may consider listing their home as For Sale By Owner (FSBO). The logic, usually, is that not having to cough up an agent's commission will be worth the headache and hassle. That logic is, more often than not, fatally flawed.

2. Prospecting: 9 Reasons Your Efforts Aren't Working- by Lee Sowers
A year-round steady flow of customers is the Holy Grail of real estate. Without it, you end up staggering from deal to deal praying you're going to meet your monthly goals. Is your business where you want it to be?

3. Ways to Win the Deal in a Multiple Bid Situation - by RET Staff
In today's hot market, many homes are receiving multiple offers within hours of the listing going live. If you want to be the one that gets the deal for your buyer, you are going to need to be more responsive than anyone else. Here are 5 ways to be that agent and get the house your clients want.

4. How to Jump Start Your Listing Inventory - by Tanya Fears
In a slump? Not motivated to list? Are you hearing that there are more buyers than listings available and don't know what to do about it? How about reigniting how you get more listings....that SELL FAST!

5. How to Get Started With Online Ads in Just 15 Minutes a Week - by Kelly J. Phelan
Did you miss our recent webinar on online advertising? No worries--you can watch the full recording here! Learn strategies, best practices, and actionable tips for creating ads with Facebook, Google AdWords, and AdWerx. Plus, find out how RET members can claim an exclusive discount for advertising in local zipcodes!

6. Five Marketing Strategies for New Agents - by Shannon O'Brien
Welcome to the real estate industry, rookie! The first months in the business are the toughest. Where will you get clients? How will you make money? Unless you have a huge sphere of influence, you'll need to market yourself and your business.

7. Top 10 Tips to Win the Listing at Your Next Listing Presentation Appointment - by ListHub
A recent poll by ListHub revealed the importance of preparation. 55% of those surveyed said they spend 1-2 hours preparing for listing presentations, and 32% spent as many as six hours researching and preparing. One of the first steps is preparing the comprehensive listing presentation packet. Read more about how agents make their presentations successful.

8. Prospecting with a CMA - by Emily Williams
Everyone wants to know what their home is worth, not just those who are thinking of selling in the immediate future. A report that helps them better understand that value is a very compelling offer, one that will help you secure their contact information and use additional marketing techniques to earn their business.

9. Agent Listing Marketing - by Victor Lund
What is the best way to market a listing online to generate a fist full of business? After all, a listing's greatest value is the number of buyer leads that it generates. You can turn those leads into significant business volume. Here are 10 easy ways to market your listing.

10. How to Convince a Homeowner That Now is the Right Time to Sell - by RET Staff
Thanks to a recovering economy and record low mortgage rates, we now have more buyers than sellers. This is great news, but now how do you convince homeowners that it is the right time to sell? Here are a few suggestions to consider to increase the number of potential seller clients.