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Top 10 Articles from February

March 02 2014

winter hand houseFebruary may be a short month, but that doesn't mean we were short on good content. Last month, for example, saw the return of our monthly blogging plans--a series of articles that maps out topics for agents to blog about for every week of the month. For the latest list of topics, see March's blogging plan.

Then, check out our list of the most popular posts from February below.

1. 6 Easy Questions to Ask an Expired Listing - by Tanya Fears
The expired listing is one of the easiest sources of inventory for a savvy agent. Most homeowners who have experienced the marketing process without a sale may have had a bad experience or were unprepared from their initial listing experience. This makes it an easy addition to your inventory when you simply ask the right questions!

2. The Importance Of An Email Address For Real Estate Agents - by James Harris
There are a lot of things that go into crafting your image as a real estate professional. While you may think an email address is just a means of communication, it really does speak volumes about you and can serve as a first impression to your potential customers.

3. Top 10 Ways to Sell Your Client’s Home FAST! - by RET Staff
Great news! You were able to secure a new client interested in selling their home. Now what do you do to sell the home as quickly as you can? Well, we've got a few suggestions for you.

4. What’s New with Craigslist? - by Emily Williams
In November, a flurry of articles covered some big changes in the way real estate is represented on Craigslist. It's been a few months, the dust has settled, and it's time to take another look at the reported changes and the current conditions.

5. No More Glamour Shots! 3 Tips for a Great Agent Photo - by ListHub
In real estate you are not just selling homes, you are selling yourself. A quality headshot is important to convey to clients your personality, professionalism, and why YOU are the agent they should work with. A bad photo can make a bad impression with potential clients. What's worse? Having no photo at all!

6. Top 5 Open House Prep Tips - by Deanna Lawley
If your open house prep list involves preparing a stack of listing flyers and making sure your clients shovel the driveway, it's time to update your strategy. While marketing materials and home aesthetics are important for a successful open house, these five open house prep tips will ensure a seamless event from start to finish.

7. Choosing Comps for Your CMA - by Emily Williams
Comps are the foundation of your CMA. Needless to say, choosing the right comps is an essential skill to master. If you have been selling real estate for years, you have the CMA perfected. But if you are new, this article may provide you some quick suggestions to increase your acumen.

8. A Portrait of the Agent – Realtor® Habit Survey - by Andy Fulton
Market Leader surveyed 1,967 agents in August 2013 to learn about their habits. Questions touched on topics as diverse as their procrastination habits, cell phone usage while driving, and favorite cuisine. Discover habits common across the profession and the differences between the most and least successful agents!

9. How to Use LinkedIn to Attract Luxury Clients - by RET Staff
Winning professionals maximize every opportunity to find new customers. LinkedIn is a great spot to connect with other professionals. Here are a few suggestions to keep in mind.

10. 8 Steps for Establishing a Marketing Plan - by Properties Online
Before you can really take advantage of all the great (and often free) real estate marketing options available to you, you need to set a few goals and ground rules. Establishing a marketing plan for your real estate business is the first step toward achieving your marketing goals, attracting new clients and finding more leads.