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RPR Unveils New Learning Menu
RPR, an exclusive REALTOR® benefit and the nation's largest property database, just got stronger and easier to use. A new Learning Menu, which resides within the navigation, went live in early April. RPR users will now be able to access learning videos, articles, FAQs and more, while they're accessing deep real estate data, running property reports, and prepping to "wow" their clients. Although RPR is quite intuitive and user-friendly, the new Learning Menu will really come in handy when users need a little hint or nudge to help them complete a task on the website. This self-directed knowledge source is offered via a pull-down menu, described below. Click of the Cap Here's how the new RPR Learning Menu works: from the top of each home page, there is an icon that looks like a graduation cap. Clicking on the cap icon will unveil content that directly relates to where the user is navigating. Although there are many learning resources within every area of the site, not necessarily every page will have learning content. When learning content is available, the graduation cap will be white. If there is no learning content on a particular page, the graduation cap will be greyed out. Grabbing Your Attention The screenshot below shows the Learning Menu expanded on the Property Details page. From the example, you can see that the user has clicked the graduation cap icon to reveal the Learning Menu for this section. From here, watch a video tutorial on pricing a property, read relevant articles, and click directly to additional training and learning aids, such as how-to's and webinars. Additional content, along with varied learning levels (basic to advanced) will be added over time. As a reminder, you can also visit the Training section of our blog to view our on-demand video tutorials, e-books, and recorded webinars. Next time you're on the RPR website, be sure to check out the new Learning Menu and all the content that is available to you. It can save you time, elevate your knowledge of the platform, and make your RPR user experience even more productive. To view the original article, visit the RPR blog.
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RPR Introduces New 'Getting Started' eBook Series
Now is a great time to take your RPR knowledge to the next level by checking out these new eBooks. The new Getting Started series of ebooks will introduce you to the many facets and features of RPR. See for yourself... Create Your Account New to RPR? Start with this ebook and learn how to create your RPR account, review the data sets and tool you'll have access too, and check out the top ways REALTORS® are using RPR in their business. Download eBook Getting Started With RPR With hundreds of different datasets at your fingertips, you'll learn to research properties, markets, neighborhoods and schools. We'll show you how to gain a competitive edge by creating branded property, seller's, and market activity reports; as well as valuation workbooks and flyers. And through it all, we'll show you how to gain anytime, anywhere access via the RPR app. Download eBook How to Create RPR Reports In this third ebook of the Getting Started series, we will walk you through the steps to easily create, customize and share RPR reports. After reading this ebook, you will be able to instantly respond to client needs with professional real estate reports, customize the elements of your reports to suit client interests, and brand each RPR report with your name, photo, logo and contact information. Download eBook To view the original article, visit the RPR blog.
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Katie Lance and the #GetSocialSmart Academy Announce a Preferred Coaching Agreement with Berkshire Hathaway HomeServices
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RE/MAX Leading Edge Partners With Katie Lance And Her #GetSocialSmart Academy
Winchester, MA February 1, 2018 – RE/MAX Leading Edge has announced a partnership with nationally recognized social media strategist, Katie Lance and her #GetSocialSmart Academy. Katie Lance is Founder and CEO of Katie Lance Consulting and the Author of the #GetSocialSmart book. The #GetSocialSmart Academy is a robust resource that teaches real estate professionals and small businesses how to leverage social media as a tool to build the business relationships that drive long-term growth. The partnership includes access to a personalized academy portal featuring tutorials, webinars, checklists, an on-demand library of resources, and inclusion in the private Facebook group. In addition, Katie will provide exclusive webinars to RE/MAX Leading Edge agents and a full-day in-person training workshop in April. "We are thrilled about our new partnership with Katie. It's unlike any other being offered in our market," said Christine George, President of Marketing and Business Development at RE/MAX Leading Edge. "The real estate space has evolved from one where agents come to the office every day to one where they work virtually. We recognized social media as a tool to help us bring value and engage our agents whenever, wherever, they work. Since 2016, Katie Lance has been an invaluable resource for RE/MAX Leading Edge. We've applied a very strategic approach to our social media and the results have been phenomenal. We wanted to provide that same opportunity to our agents." Katie is a frequent speaker at national conferences and frequent writer and contributor to The Huffington Post and Inman News where she was the Chief Strategist and Social Media Director before founding Katie Lance Consulting. "I am super excited about our new partnership with RE/MAX Leading Edge," said Katie. "The leadership team at RE/MAX Leading Edge have been ahead of the curve when it comes to leveraging social media as a powerful business tool. I'm excited to now help their agents use it as a point of difference to build their personal brands and grow their businesses." "Eighty-five percent of our business comes from repeat customers and referrals, so it's critical that our agents nurture their client relationships," said Linda O'Koniewski, CEO of RE/MAX Leading Edge, "Social media is not just another communication tool, it's an essential way to build business and we're excited to provide the resource of the #GetSocialSmart Academy to help our agents get smarter about social media." About RE/MAX Leading Edge Founded in 2001, RE/MAX Leading Edge is one of Greater Boston's leading full-service real estate companies offering residential real estate services to buyers and sellers. RE/MAX Leading Edge has grown to more than 200 sales professionals serving 10 locations throughout Greater Boston including, Boston, Arlington, Belmont, Cambridge, Lexington, Melrose, Reading, Wakefield and Winchester. The strong leadership, career development, premier marketing and access to 110,000 RE/MAX agents worldwide results in their agents outselling the competition nearly 2:1. RE/MAX Leading Edge is the largest, fastest growing RE/MAX brokerage in New England and the fourth largest real estate firm in Massachusetts. RE/MAX Leading Edge is affiliated with RE/MAX INTEGRA, New England and RE/MAX, LLC with a global network of 110,000 agents in 100 countries worldwide. For more information about RE/MAX Leading Edge, visit www.leadingedgeagents.com.
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VHT Studios Partners with AgentEDU to Offer Real Estate Agents Best-in-Class Online Real Estate Photography Training Course
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Keller Williams Unveils New Product Strategy, Technology Roadmap and Vision
AUSTIN, TEXAS Feb. 15, 2017 — Keller Williams, the world's largest real estate franchise by agent count, unveiled its latest solutions in front of more than 15,000 real estate agents in Las Vegas at the franchises' annual Family Reunion conference. Josh Team, chief innovation officer, Jonathan Berkowitz, chief strategy and product officer, and Steve Peterschmidt, chief technology officer, co-presented on Keller Williams' product strategy and roadmap. "World-class technology companies do not outsource their technology roadmap or their vision," said Team. "It's imperative that we control our destiny, and that we create the real estate platform that agents and consumers choose to use." Keller Williams announced its product strategy core values: Technology worth building provides beautiful, uncomplicated experiences. Technology built specifically for real estate industry will outperform technology built for masses. Real estate-focused technology will be smart; the more agents use it, the more it accomplishes. "Our goal is to dramatically simplify the technology experience agents and their consumers have with Keller Williams, enabling us to create the world's simplest and most personalized discovery, transaction and ownership experience in residential real estate," said Berkowitz. With that goal in mind, the franchise unveiled The Keller Cloud, positioned as the industry's simplest and smartest platform for agents to learn and earn. With consumer facing elements embedded, The Keller Cloud will provide a fully integrated experience to run a business. The Keller Cloud provides agents with an integrated platform to learn and earn. It will: Simplify the day-to-day experience agents have running their business, from generating leads, through managing transactions to home ownership. Use the best practices in the forthcoming The Millionaire Real Estate Agent second edition to transform the traditional CRM into a customer experience solution Provide a fully integrated referral solution for KW agents to send, receive and track referrals. Integrate Keller Williams' artificial intelligence (AI) solution to provide both agents and their clients with real estate specific AI assistance for discovering and transacting homes. Enable the expansion of the agent's circle of influence through smart, automated social media marketing, monitored and optimized in real time. Grant access to industry-leading training materials from Keller Williams University and a rich library of agent generated content. Agents in attendance previewed The Keller Cloud experience in the Family Reunion exhibition hall. "We are revolutionizing the solutions agents, like you, use to manage your business and achieve your goals," said Peterschmidt. "Remember this is technology happening with you, not to you. So get involved." About Keller Williams Realty, Inc.Austin, Texas-based Keller Williams Realty, Inc. is the largest real estate franchise by agent count in the world with more than 800 offices and 154,000 associates across the Americas, Europe, Africa and Asia. In 2017, Training magazine named Keller Williams the No. 1 training organization across all industries worldwide. Since 1983, Keller Williams has grown exponentially and continues to cultivate an agent-centric, education-based, technology-driven culture that rewards agents as stakeholders. The company also provides specialized agents in luxury homes, commercial and farm and ranch properties. For more information, visit kw.com.
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NAR Tech Edge Events Keep Realtors® Apprised of Latest Tools
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Realogy Program Graduates Its Second Class of Future Real Estate Brokerage Leaders
MADISON, N.J. 01-31-2017 — A class of 38 future business leaders took their next step toward success with their graduation on Jan. 26 from Ascend: The Executive Leadership Experience. This intensive 46-week program is offered exclusively to Realogy Holdings Corp. brand-affiliated real estate brokerage owners to prepare the next generation of leadership to guide their businesses in the future. This year's Ascend graduates, affiliated with Better Homes and Gardens® Real Estate, CENTURY 21®, Coldwell Banker®, ERA®, and Sotheby's International Realty®, represent diverse market areas and company sizes from the United States. They join the 41 graduates of last year's inaugural program in the Ascend Alumni Network, which offers structured events and continued opportunities to network. "The most important thing that a successful business owner can do is prepare for the next generation of leadership through succession planning. Ascend provides an invaluable learning experience featuring instruction from some of the top experts and successful business leaders in our industry," said Alex Perriello, CEO of the Realogy Franchise Group. "Having the opportunity to evaluate our personal strengths and the strengths of others in our organizations has been very helpful. The Ascend program has empowered me to take more ownership of the direction I'd like to see and help our organization go," said Jeff Taylor, ERA Key Realty Services, Whitinsville, Massachusetts. "Ascend has boosted my confidence beyond where I believe it would have been in 5-10 years from now. The program has helped us set systems and goals that are clear and attainable. It transforms you on a personal and professional level, and the connections you make are invaluable," said Nicole Rideout, Gibson Sotheby's International Realty, Boston. Ascend features intense learning experiences that prepare participants to become successful future brokerage leaders by challenging them to significant growth in three core areas identified in the program's mission statement:  Leading Self. Leading Others. Leading Organizations.® The challenging Ascend curriculum combines onsite classroom sessions at Realogy's headquarters location with online learning modules and culminates with individual case study presentations. The program engages Realogy senior leadership, real estate industry experts and current successful franchisees from all Realogy brands. About Realogy Holdings Corp.Realogy Holdings Corp. (NYSE: RLGY) is a global leader in residential real estate franchising and brokerage with many of the best-known industry brands including Better Homes and Gardens® Real Estate, CENTURY 21®, Coldwell Banker®, Coldwell Banker Commercial®, The Corcoran Group®, ERA®, Sotheby's International Realty® and ZipRealty®. Collectively, Realogy's franchise system members operate approximately 13,650 offices with more than 268,000 independent sales associates conducting business in 111 countries and territories around the world. NRT LLC, Realogy's company-owned real estate brokerage, is the largest residential brokerage company in the United States, operates under several of Realogy's brands and also provides related residential real estate services. Realogy also owns Cartus, a prominent worldwide provider of relocation services to corporate and affinity clients, Title Resource Group (TRG), a leading provider of title, settlement and underwriting services and ZapLabsSM, its innovation and technology development subsidiary. Realogy is headquartered in Madison, New Jersey.
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Keller Williams Named the Top Training Organization Worldwide
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Real Estate Game Works Expands Simulation for Continuing Education
SEATTLE--The Oregon Association of Realtors has just committed to offering the next generation of CE products, developed by Real Estate Game Works (REGW), for real estate agents in the state of Oregon. Real Estate Game Works, a Seattle-area startup, has developed an entertaining online simulation for real estate agents to meet their continuing education requirements. The software employs a concept called "gamification" to convert dry subject matter into a powerful 21st Century learning experience. "Our simulation will revolutionize the way real estate agents renew their licenses," says CEO Jed Etters. "Say farewell to countless hours of sitting in a classroom or taking mind-numbing multiple-choice tests." The simulation allows players to hone their skills by replicating a "day in the life" of a real estate agent. Players will find clients, negotiate prices, buy and sell homes, and engage in marketing. As a reward for good work, players can upgrade their office from a shabby basement to a downtown suite. The "clients" that players meet in the simulation, such as the Drill Sergeant and Geeky Professor (and many others), will keep them entertained in ways that traditional continuing education cannot. "For the first time, continuing education will be fun. Real estate agents will be eager to play this," Etters states. Contained within the simulation are learning modules on topics of interest to real estate agents. These modules, combined with the simulation itself, provide the 30 hours of continuing education required by regulators in Oregon state. Crucially, the product is currently endorsed by the Oregon and Washington Association of Realtors. Players can access the game on desktop computers, laptops, and tablets such as the iPad. "We work on issuing top-of-the-line programs and products for our Brokers. Real Estate Game Works has proven itself as a revolutionary tool with interactive learning. We are proud to be the sole provider of gamified real estate continuing education in Oregon," said Jake Conley, Education & Communications Coordinator. The Oregon Association of Realtors follows the Washington Association of Realtors, which launched the next-generation, simulation-based CE products developed by Real Estate Game Works in September. REGW is expanding their offering to additional states in the near future.
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RPR Presents 'Quick Start Guides'
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The Real Estate Accelerator: A Contactually Exclusive
Here at Contactually, our mission is to help grow the businesses of our customers. Whether we're on the sales team, marketing team, product and engineering team, the customer success team or anything in between, we come to work every day with one goal: Figure out what our customers need to be successful, and then deliver it directly to them. In the last few months, we've talked to hundreds of real estate professionals in an effort to understand exactly what they need. We've had conversations with brand new agents, agents with thirty years of experience under their belts, buyer's agents, seller's agents, team leads, brokers, assistants...we've covered them all! It quickly became clear to us that real estate agents needed more than what we were already providing in our professional plan at Contactually, so we turned around and spent months coming up with a solution. We are so excited to announce our newest plan: The Real Estate Accelerator. After hours of talking to hundreds real estate professionals, it was clear they want and need three things: They want to save time They want to communicate more effectively They want to grow their business How Will the Real Estate Accelerator Help Me Save Time? As an account executive here at Contactually, my job is to learn everything I can about my client's business goals, so that I can help them determine whether or not Contactually will be a good fit for their business. After thousands of conversations, the one resounding similarity between real estate agents is that they're very, very busy. And they don't have time for busy work. Good news, real estate agents. At Contactually, we heard you. You want to nurture cold leads, open house leads, new internet leads, past clients and everything in between. But sometimes there just aren't enough hours in the day to cover all that. You want an excellent CRM that helps you close more deals without sitting down for twenty hours a week to send out emails. You want to have more time to do what you do best: meet with clients. We heard you. The real estate accelerator combats your lack of extra time with two solutions: Training Automation First, we help you set-up your account entirely. We'll consolidate your database and import your contacts. We'll set you up with our resident real estate expert, Bradley, to train you on the system. No need to spend hours and hours guessing where to click next; we'll teach you what you need to know. Next (and here's the exciting part!), we'll set up all your workflows and drip campaigns (tailored for you and your business) and put them right into your account. Three complete business systems will be yours within minutes: Internet leads engagement workflow Referral generation workflow Open house follow-up workflow With twenty minutes a day, you'll be closing more business and all those forgotten leads you lost track of? We'll help you rekindle the relationship and make sure no one falls through the cracks again. You don't have time to waste with administrative work, so we take it out of your hands to give you more time to spend with clients. How Will the Real Estate Accelerator Help Me Communicate More Effectively? When we were creating this plan, we asked ourselves these questions: What does it take to get a lead to respond? What does it take to build a relationship with a cold lead so that they do business with you in two years when they are finally ready to buy or sell? What does it take for an open house lead to convert? Contactually's answer: personalized, authentic and consistent engagement. On the Real Estate Accelerator plan, we'll curate email templates just for you. Once we've learned all there is to know about your business, our marketing experts will write ten templates in your voice and make sure you have them to send right from your account. Those workflows mentioned above also include 100+ email templates, so you never run out of things to say, and it never sounds canned. With the Real Estate Accelerator, you'll be communicating more effectively in no time How will the Real Estate Accelerator Help Me Grow My Business? Have you seen our post about where real estate professionals' business comes from? We saw teams spending thousands of dollars on internet leads, when their rich networks and spheres were where the majority of their business was coming from.  But regardless of where your leads are coming from, you want to convert every single one of them, right? We saw that realtors tend to have leads (hot, warm and cold) that slip through the cracks. With the Real Estate Accelerator, every lead gets touched effectively and consistently. Automatically. In order to ensure your business' success and growth, we are also giving you two free coaching sessions with a seasoned and professional real estate coach. We don't claim to know everything about real estate (although sometimes we like to wish!), so we're bringing the true experts on board to support you in your new endeavor. Thought that was all? Not quite. On the real estate accelerator, you are also being granted access to a dedicated customer success manager who will proactively check in on your success and be your point of contact if you ever get stuck. We are here to help you grow your business, and consistent support you can count on is our promise as you move through the accelerator. To find out more about our real estate accelerator, you can call our team at 202-888-3291 and get started today. To view the original post, visit the Contactually blog.
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More than 700 Agents Have Earned Their Real Estate Digital Marketer (REDM) Certification
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Realtor® University Receives Accreditation
  WASHINGTON, March 7, 2016 — Realtor® University, the only advanced online education institution centered exclusively on real estate, has received accreditation from the Distance Education Accrediting Commission, or DEAC, an organization recognized by the Council for Higher Education Accreditation and the U.S. Department of Education. Since its inception in 2011, accreditation has been a top priority for Realtor® University; the process takes nearly two years and can only be started once the school has already been stably operating for two years. Realtor® University first enrolled students in 2012 and began the accreditation process in 2014. "Accreditation is a rigorous process that every new university must go through to be recognized as a legitimate and credible institution of higher learning," said Sharon Millett, chair of Realtor® University's Board of Regents. "Realtor® University has met the DEAC's strict criteria for education, ethical and business practices, affirming our program's unique blend of practical and applied learning for real estate professionals." Realtor® University was established to provide a Master's degree program for real estate professionals and bring even more value to their home buyer, seller and investor client. "As the voice of real estate, the National Association of Realtors® created Realtor®University to serve as the ultimate resource for advanced education in real estate and to raise the bar of professionalism in our industry," said NAR President Tom Salomone, broker-owner of Real Estate II Inc. in Coral Springs, Florida. "We are excited that this is only the beginning for the university, and there are plans underway to expand the programs available and further advance professionalism in our industry." Courses are offered in eight-week sessions, six times annually and taught by Ph.D.-level academics and practitioners. The program includes a business and real estate core curriculum with concentrations in Residential Sales, Marketing and Management; Commercial Real Estate Investment and Analysis; Real Estate Asset and Property Management; Real Estate Appraisal and Valuation Services; and Real Estate Association Management. "In receiving initial accreditation from DEAC, Realtor® University provided evidence of its commitment to educational standards and ethical business practices that assure quality, accountability and meaningful opportunities for students to engage fully in higher learning," said Dr. Leah K. Matthews, executive director of DEAC. "The DEAC is pleased to welcome the institution to the DEAC community of educators, where a focus on service to students reflects a longstanding commitment to best practices in teaching and learning in distance education." Realtor® University also has the largest real estate library in the world and the Richard J. Rosenthal Center for Real Estate Studies, a think tank and real estate research laboratory that provides current, hands-on and results-oriented data and analysis relevant to practical applications of industry trends and policy issues. For more information on Realtor® University, visit www.RealtorU.com. Realtor® University is an Illinois 501(c)(3) not-for-profit corporation established and operated exclusively for educational, research and related purposes. Realtor® University operates a degree granting educational institution offering a graduate degree in real estate and real estate business. The affairs of the University are governed by its Board of Regents. The Richard J. Rosenthal Center for Real Estate Studies at Realtor® University  provides high quality practical research that enhances practical knowledge for the practitioner.  With a Research Advisory Board comprised of distinguished real estate researchers and professionals and an Editorial Review Panel of experts from prominent universities nationwide, including the Wharton School, DePaul University and NYU, the Center's research is targeted toward the practitioner, public policy makers, legislators, and the general public. The Distance Education Accrediting Commission is a private, non-profit organization founded in 1926 that operates as a national accreditor of distance education institutions. DEAC's goal is to ensure a high standard of educational quality in the distance education institutions it accredits and a quality education for the more than two million students who annually study at its accredited institutions. The National Association of Realtors®, "The Voice for Real Estate," is America's largest trade association, representing more than 1.1 million members involved in all aspects of the residential and commercial real estate industries.
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NAR Offers New Pricing Strategies Certification, Launches Center for REALTOR® Development
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New Acquisition Highlights Education and Training Opportunities for Real Estate Professionals
  Cambridge, ON (January 14, 2016) — In a competitive industry of over 1.1 million real estate professionals across North America*, brokers and agents are seeking opportunities and resources to help them stand out from the competition. Today, Lone Wolf Real Estate Technologies Inc. ("Lone Wolf") announces the acquisition of technology and mobile web creation leader Barcode Publicity, providing services under the Barcode Realty brand and its assets, as a step forward in creating education and training opportunities for the real estate industry. The acquisition by Lone Wolf, the North American leader in residential real estate software, represents investment in education offerings for the real estate industry through Barcode's robust speaking, training and education services. In addition, Barcode also brings with it a solid mobile application and IDX website solutions, which will be incorporated into Lone Wolf's Complete Enterprise Solution; a full-service platform supporting a healthy eco-system of technology and tools for brokers and agents. "The opportunity to further expand our platform to provide education and training services supports the growth and development of real estate professionals, as well as our vision for growth in the industry," says Lorne C. Wallace, CEO of Lone Wolf. "We're excited to bring the Barcode Publicity team and its offerings into the Lone Wolf family." The acquisition comes with advantages to both Barcode and Lone Wolf clients alike. The core Barcode team has made the move over to Lone Wolf and will maintain operations of the Barcode software. "Lone Wolf's reputation and loyal customer base are the reason we began the discussions with their team. Barcode couldn't be happier about the opportunity for our product line and our clients. Lone Wolf has some of the most tech-forward thinkers in this industry. This is where Barcode belongs," said Alex Camelio, President of Barcode Publicity. Barcode and Lone Wolf teams will soon begin working together on an extensive review of the Barcode platforms to determine which features will be developed into the eco-system of technology and service offerings under the Lone Wolf umbrella. This will create the opportunity to take the best of both worlds and meld them into a product that will be used by real estate offices across North America. *109,000 active members of the Canadian Real Estate Association and approximately 1 million members of the National Association of REALTORS®. About Lone Wolf Real Estate Technologies Lone Wolf Real Estate Technologies Inc. is the North American leader in real estate solutions and services with nearly 10,000 offices and over 250,000 agents utilizing their fully integrated product lines. Lone Wolf's experience and unmatched knowledge of the industry has provided a unique opportunity to develop the Complete Enterprise Solution. The Complete Enterprise Solution is a fully integrated product line comprised of back office, front office and web-based software providing a single point of data entry, improved efficiency and additional opportunities to identify revenue for real estate professionals. The Complete Enterprise Solution also integrates with partner solutions to create an eco-system of brokerage operations that enable brokerages and agents to operate more efficiently and increase opportunities for profitability. Lone Wolf has offices in Cambridge, ON, Langley, BC, Mississauga, ON, Las Vegas, NV, Show Low, AZ, Atlanta, GA, and Tallahassee, FL. For more information please visit www.lwolf.com.
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Berkshire Hathaway HomeServices Introduces CIPS Training for Agents Seeking Business from Foreign Clients
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IMSD 'Real Estate Systems' Training Series Starts January 8
You've put in the effort, created the ads, and wrote countless emails to reach prospects. And it worked--you generated the leads! Now how do you convert those leads into commissions? Why aren't you getting deals right away? There is not one supreme answer how to manage and convert all of those leads you generate, only a combination of hard work and good strategy. On January 8th, the Internet Marketing Specialist Designation kicks off the SYSTEMS class series. This is one of three core areas real estate agents need to master if they want to dominate the world of online marketing. The SYSTEMS series of IMSD is a paid training program of four weeks live training for real estate agents on how to implement strategies in the areas listed below. Mastering Internet Lead Generation is designed to take the overwhelming idea of lead generation and offer a manageable plan. We provide a straight-forward recipe as we teach: The key sources of internet traffic you'll want to drive to your website Essential systems you will need in place for your business Using online lead capture forms and landing pages The four websites that every agent needs Internet Lead Conversion Tactics is designed to teach you how to get your website and blog visitors filling in contact forms. Then learn our scripts to convert online real estate leads as we teach you: The mindset of today's online buyers and sellers Key strategies to converting online leads into commission checks Ten Days of Pain lead conversion program Scripts and dialogs to engage your prospects Working Your Prospect Sphere will focus on the long-term goals. Don't put all that effort into getting online leads without a good long-term follow up plan. We will teach you: How to research your prospects to dig up important information Going beyond email drip marketing with social media, blogging, and video A system for connecting with your prospects as they approach the buying or selling phase Craigslist Classified Services can offer a lot of opportunity to get leads when you know how to do it right. Let us show you: How to write Craigslist real estate ads that stand out and get clicks Developing a consistent Craigslist lead generation system Craigslist posting rules and ghosting Craigslist advertising examples for real estate Learn more about the Search, Social and Systems coursework that are required to earn the Internet Marketing Specialist Designation. If you are interesting in becoming an IMSD member, take advantage of this $200 IMSD discount. Current IMSD Members: You'll find all the registration links for the classes described above at https://www.imsd.net/members/live-webinars. Learn more about the Internet Marketing Specialist Designation.
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Attention Facebook Users! New Fan Page Design Class For Real Estate
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WolfNet to Post a Tip of the Week Blog Series
Starting this month, WolfNet Technologies will publish a weekly tech tip to help you better leverage your WolfNet IDX solution. This blog series will feature everything from the most basic “getting started” tips for new customers to more involved posts for seasoned veterans, including integration and customization strategies targeting webmasters, developers and programmers. Featured clients will be guests on selected posts in order to provide additional insight and showcase live examples of the selected topic. Each post in the series will feature a “difficulty rating.” Much like ski trails are rated on terrain, each blog will feature a symbol to identify the topic as “Easy” (green circle), “Intermediate” (blue square) or “Expert” (Black Diamond). Of course, even experts can benefit from “Easy” topics, and novices may pick up useful tips on the “expert” posts. So subscribe to the WolfNet blog today and get ready to take your WolfNet IDX solution to the next level! The first tip will arrive soon! Learn more about WolfNet Technologies.
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MarketLeader Presents Two New Webinars to Help Agents Succeed
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New Webinar from Secrets of Top Selling Agents!
Secrets of Top Selling Agents says: Real estate professionals in the U.S. spend millions of marketing dollars each year to get to that all-important initial meeting with prospects. Are you making the most of each presentation and real estate proposal? Your success as a real estate professional depends on how well you present yourself and your value to prospects. The web and social media channels are powerful tools, but there's no better opportunity to turn prospects into sales than in-person meetings. Join real estate coach Dave Beson in this special 45-minute program as he delivers Seven Secrets for More Sales. Better presentation skills mean more clients, more sales and more income for you in 2011! Register TODAY! About Dave Dave Beson knows real estate, and real estate knows him. He was a real estate salesperson, training director, and manager. His speaking has taken him to 50 states, plus Mexico, Canada, the Virgin Islands, New Zealand, Australia, South Africa, Ireland, and across Europe. He has also been a featured speaker at the National Association of Realtors convention for 33 years. Additionally, Dave is a former senior instructor for five CRS courses as presented by the Residential Sales Council of RNMI. He is the author of numerous books, periodicals, and articles for real estate professionals. He has created the LetterWriter client follow-up systems and the LIFE SUCCESS COACHING PROGRAM which have nearly 12,000 users across the world. If you would like to register for this free webinar, please click here.  
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Join MLS-Office and Learn How to Turn Prospects into Loyal Clients
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7 Steps to Attract New Clients and Become Every Homeowner’s First Choice
"After just one hour with Jennifer Cummings, I can directly link 2 new listings I've taken in the past 2 weeks!”~James Boyden, RE/MAX®, Broward County, FL. Learn how to attract new clients and become every homeowner’s first choice. Join us for a complimentary marketing webinar on November 3rd.  Space is limited. Title: 7 Steps to Attract New Clients and Become Every Homeowner’s First Choice Date: Wednesday, November 3, 2010 Time: 10:00 AM - 11:00 AM PDT Cost: Nothing Jennifer Cummings, the marketing expert behind some of the most successful real estate agents today, will share her process to attract new clients and become the obvious choice for homeowners. In this webinar, you will boost your business with… Online marketing strategies to increase your lead generation 3 simple ways to separate you from your competition instantly  The #1 marketing mistake most agents make in today's market and how to avoid it See real proven marketing pieces that get the phone to ring And much more…  
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Self Promotion with Video Technology
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Knox First Tuesday: 10 Ways To Be the 1
David Knox Productions offers online training courses for real estate agents accross the country. Today they announced two new trainings available online. If you are looking for new tips on the topics of how to differentiate yourself from your competition, or how to price your home to sell, check out the latest trainings.  Two announcements: 1. Knox First Tuesday #27 is "Ten Ways to be The One"...The One who is selected by clients and The One who thrives in this market. Watch the preview version at www.retdk.com. Scroll to the "filmstrip" on the bottom of the page and click "01. KFT27 Ten Ways to be The One." 2. New: Pricing Your Home to Sell" is Now Online! Try it for FREE.   Go to: www.RealEstateConsumerVideos.com/   Click "Free Trial" then enter Promo Code: trial   Confirm your account per instructions   Receive 3 Free Views   Send videos to your prospects and clients  
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Niche Marketing for Maximum Lead Generation
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a la mode and iHomefinder Partner
ORLANDO, FL, Nov. 5 /PRNewswire/ -- From the floor of the National Association of REALTORS® (NAR) Conference here, a la mode, a leading developer of desktop, mobile, and Web tools for real estate professionals, and iHomefinder, a leading developer of Web-based tools to enhance productivity and increase sales for real estate agents, announced that users of a la mode's Agent XSites will be able to implement iHomefinder's customized solution for displaying MLS active listings on their personal websites. By using iHomefinder's IDX solution, agents can provide their clients with robust features for conducting home searches. Clients can not only search for current active listings but can also request email notification when new listings meeting their custom search settings are available. Listing search results include property details, maps, school information, mortgag calculators and lead generation forms. Agent XSites users will be able to automatically display their personal listings as "featured listings" and large Broker/Agent offices can create individual agent bios for each company agent. Agents' personal listings are displayed and agents can monitor their own clients' search activities. "As we roll out a more vibrant, robust Agent XSites version here at the NAR show, we're very excited to be able to offer iHomefinder's customized IDX/MLS search capabilities and marketing tools for XSites users at a discounted rate from standard retail pricing," said Rusty Lindquist, Product Manager for a la mode. Flyers including the agents contact information can be printed for any listing and clients can request a showing for any property. Agents can create an "Open Homes" page that will display their open homes for the week. The iHomefinder IDX solution includes features not available to agents accessing their local MLS data directly. "Agents who have invested in an Agent XSite know the value of online marketing, and how to attract Internet-savvy home buyers and sellers," said Jim Humphrey, Sales Director of iHomefinder. "We are delighted to be able to offer significant enhancements in that area to Agent XSites users at special pricing. The partnership between a la mode and iHomefinder is natural," he said. About iHomefinder: iHomefinder's suite of website tools and services empowers local real estate offices and agents to increase sales, improve productivity, enhance customer service, and compete in the online real estate marketplace. All iHomefinder programs operate on a client's website using the client's branding and website design. iHomefinder uses Internet Data Exchange (IDX) as its core MLS search engine, tailored to the location of each client, and offers several other website tools to enable clients to capture leads. To learn more about iHomefinder's services, call 1.866.700.8855, or go to www.iHomefinder.com. About a la mode: a la mode, founded in 1985, develops desktop, mobile, and Web tools for real estate appraisers, agents, inspectors and mortgage lenders. Each year, over half of the nation's home appraisals are created with a la mode's WinTOTAL software and delivered electronically through its server network, which handles nearly a million and a half paperless mortgage transactions a month. a la mode XSites allow real estate professionals to deploy a professional Web presence that manages transactions and communications with their clients and provide an integrated platform for their own day-to-day processes. Learn more at www.alamode.com. Contact: Brett DeSchepperiHomefinder(866) [email protected] Matt Barra la mode(330) [email protected]
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