Clareity Security announces the launch of two new products

October 4, 2011 - Scottsdale, Arizona - Clareity Security is pleased to announce the availability of two new products.  In May, 2011 Clareity Security announced the development of SAFE Syndication which is designed to serve as a contract management, compliance and reporting tool for MLS organizations, brokerages and franchisors.  The development of SAFE Syndication is complete and the product is now in beta testing with full product release planned later this month.  In addition, Clareity Security is also pleased to announce the launch of Single Sign ON 2.0 with many new features aimed at facilitating an even better end user experience for customers leveraging Clareity’s industry-leading Single Sign ON solution.

SAFE Syndication provides a consolidated system for measuring and reporting on all listing distribution activity.  In addition, the compliance tools in the product provide independent verification and reporting by the MLS and/or Clareity Security as a neutral, trusted third party. These features allow the MLS to eliminate unnecessary expansion of compliance costs and refocus internal resources on more strategic projects. Most importantly, SAFE Syndication compliments all existing and emerging syndication methods, products and approaches because the focus is on compliance reporting and complaint tracking, along with producing reports that help brokers and MLS organizations make better syndication and distribution decisions.

“The initial response to SAFE Syndication has been extremely positive.  The affordable price point combined with the fact that it is a tool that can be immediately put into use without significant changes to systems, policies or process makes it attractive to MLS organizations looking for a tool to help better manage and report on all MLS data usage, including IDX and VOW sites.” said Amy Geddes, EVP and COO of Clareity Security.

Clareity Security also recently released Single Sign ON 2.0 offering many additional features and enhancements to Single Sign On including:

• Login Portals with custom branding and SSO links to all service providers
• Customizable logout messaging and full support for Single Sign Out
• Customizable session support and management
• Mobile Identity Provider to facilitate SSO on mobile devices

SSO 2.0 has been deployed in several markets with several more planned in the upcoming months.  Single Sign On provides a way to securely move members between all MLS applications without having to re-authenticate.  Data from Clareity customers demonstrates this not only provides a great member convenience but   also drives adoption of third party applications by not requiring a separate login for MLS end users.

"Vendors out there should be working with Clareity to make their SSO function work with your platform to improve adoption rate.   MLSs will see non-dues revenue items increase usage in cases where multi-login is causing issues." said Mike Bentson, IT Manager for the Spokane Association of REALTORS.

Clareity Security would like to invite everyone interested in either SAFE Syndication or SSO 2.0 to meet with our team at the Council of Multiple Listing Services in Tucson this week or contact [email protected] to schedule a detailed presentation.

About Clareity Security:
Clareity Security, located in Scottsdale, AZ is the leading provider of security products and services for the real estate and mortgage industries. It’s SAFEMLS® and SAFEACCESS™ products help MLS organizations and real estate professionals easily and effectively safeguard sensitive consumer information against unauthorized access and provides next generation strong authentication solutions for secure online transactions. Additional information is available at http://www.ClareitySecurity.com.

Contact:
Amy Geddes, Executive Vice President and Chief Operating Officer
480-444-0014 or Email