eXp Realty Launches My Link My Lead

eXp Realty doubled down on its commitment to support its agents with the launch of the business-generating tool, "My Link My Lead."

My Link My Lead enables eXp agents to share links to eXp Realty's national search site and automatically refer the leads generated outside of the agent's market service area. This patent pending technology is exclusively available to eXp Realty agents to help them grow their businesses by leveraging exprealty.com's nationwide coverage. In addition, eXp Realty agents can also leverage the Agent-to-Agent Referral tool as an additional referring tool, referring leads in less than a minute.

Glenn Sanford, founder and CEO of eXp Realty, discussed the latest key company updates at the recently concluded Shareholder Summit, designed to continue to drive tangible value to agents through technology, including the launch of My Link My Lead.

"We are dialing things in, becoming even more agent-centric, particularly when it comes to how we use technology. My Link My Lead provides our agents with another stream of income as we build a true national portal, while also providing a high accountability high conversion platform supported by our internal team to convert leads to closed transactions in markets where the agent doesn't provide individual or team coverage," he said.

"We are challenging our agents to step outside of their comfort zones this year and boldly navigate new technologies in pursuit of growth and progress," said Leo Pareja, Chief Strategy Officer, eXp Realty. "And that's exactly what we are doing as a company, beginning with the launch of My Link My Lead. As the most agent-centric brokerage on the planet, our top priority is to help our agents grow their businesses, and My Link My Lead was designed to do just that."