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What Are Bad Real Estate Leads?

websitebox what are bad real estate leads

Just what are BAD real estate leads? Ask a number of real estate professionals this question about their website leads and you'll get a number of answers, often with words like "tire-kickers, procrastinators, unqualified, not ready, or others."

Think of real estate leads like they are bananas. Buy a bunch, sit them on the window ledge, and then wait a week or so. The chances are that you're not going to get excited about eating those dark brown mushy things. Most importantly, real estate leads have a shelf life just like some fruits and vegetables. They can and will go bad, but that's not because they are BAD leads. It's because you let them go bad.

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