What started out as a project inside a Harvard dorm room has exploded to a cultural phenomenon, reinventing the way we connect with each other around the globe. Facebook is a social media giant that people use to connect with friends and family, watch videos, get news updates, and maybe even do some networking. Latest stats in 2017 show approximately 1.32 billion people on average log onto Facebook daily.
Now, what if you started to look at Facebook as a whole new marketing tool? As an inbound marketing channel that can pull in leads for you – good, quality leads. Would you invest more time in it?