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5 Easy Ways to Expand Your Business Network

miq Expand Your Business Network

Effective networking requires seeking out authentic connections to build mutually beneficial business relationships. But if your business network is scarce or even non-existent, how do you expand it? Read on for five techniques you can use to start expanding your business network today.

Take Your Existing Network to the Next Degree

Leveraging existing connections to build new ones makes networking more natural and less forced. This is why one of the easiest ways to expand your business network is to analyze your existing network.

Then, seek out second or third-degree connections of these individuals. These might be current or former colleagues, clients or even fellow alumni. You are already trusted members of these individuals' networks. This means that they can recommend or even introduce you to their connections without hesitation.

Identify Networking Events

Networking events with the highest potential for success will depend on your industry. Find out where industry influencers engage with the business community. Chances are high that a networking mixer, trade show, workshop or business luncheon is taking place at a venue near you. Identify a venue that aligns with your goals for the event. Then, plan to attend on a date when the individuals you want to meet will also be in attendance.