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Top 10 Articles from October

harvestWith a chill in the air and shorter days upon us, there's no better time to hunker down and catch up on the latest real estate technology issues. Our list of the top articles from October is a great educational guide to get you started.

1. Lose the Paperwork, Build Your Business With the iPad - by Jared Daniel
Many agents and brokers have yet to adopt the concept of going paperless. According to Garry Wise of the GoodLife Team, on average, paperless agents save five hours per transaction. It's no secret that real estate professionals have hectic schedules, so why wouldn't you want to save yourself a little time to get back to the things you enjoy?

2. 6 Marketing Tools to Build Your Business - by Emily Williams
Your marketing efforts serve two masters: you and your sellers. Let's discuss the latter first. Marketing each seller's property helps you to move it more quickly and for more money. Pretty obvious, right? Then there's the other side of marketing, the marketing you do to increase your client base. That's what we're here to discuss today.

3. Secrets to Success with RPR® - by Emily Williams
Realtors Property Resource® (RPR®) is a free member benefit from the National Association of REALTORS®. The compelling cost-benefit ratio and impressive functionality create an appealing package, one that we were interested to see "in action." So, we've spoken with a variety of agents around the country to learn how they are using RPR® to be more successful.