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Reflecting on the REAL Trends 500 Report

wav real trends 500 report releasedThis year's REAL Trends 500 report is now released and available for view. The process that Steve Murray has followed in collecting the sales data for the report is rigorous. They collect the data directly from the franchise organizations and directly from independent firms. We see this research quoted around the industry every year because it is important information to use in any kind of benchmarking. A lot of firms, teams, and agents talk about what they are doing to drive success in their business. The measurement of that talk is borne out in results. Talk is cheap, as they say.

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