Top 10 Most Popular Articles of May

May was a whirlwind of activity, from NAR Legislative Meetings in Washington, D.C. to the release of our 2016-17 Technology Guide. And with the spring/summer selling season finally underway, things are only going to get busier!

So relax and take a minute to catch up on what your fellow agents have been reading lately. We've rounded up our most popular articles of May right here for your reading pleasure.

1. 184 Things You Do for Real Estate Clients (and they don't even know it)
This list has appeared in several places across the web, but it's such a powerful and comprehensive collection of little-known services, we wanted to capture it and create a version you could use with your own client conversations — helping your sellers understand the critical role you play in their real estate transaction.

2. The 3 Deadly Sins of Real Estate Salespeople
Why does the profession of selling real estate pay so much to some and so little to the rest? What's the secret of top producers? What do they do that is so different? The answer is to STOP committing the Three Deadly Sins of Real Estate Sales. Let's start by identifying the three most common "crimes" REALTORS commit. I call them the "Three Ps." In this overview, we will review each one and I'll tell you how to overcome them.

3. 10 Signs You're Married to a Real Estate Agent
"I can't quite place my finger on it, but I'm having suspicions that my husband is secretly pursuing a real estate career. Am I being crazy?" We get this question – and others along the same lines – all the time. It's time we address the issue of real estate agents in our communities head on.

4. 11 Creative Real Estate Advertising Ideas
Getting visibility for your listings is the age-old struggle for agents. Of course, it's vital to use bread and butter real estate advertising methods. They're highly effective, but maybe it's time to take your real estate advertising to the next level. So if you're ready to think outside the box to make a sale, then try out some of these unorthodox real estate advertising methods before they hit the mainstream.

5. Ben Caballero Becomes the First "Billion Dollar Agent"
America's number one Realtor® for the last four straight years – Ben Caballero, president of Texas-based HomesUSA.com – has become the first billion-dollar producer in the world for total home sales last year. Caballero personally was responsible for 2,491 home sales, totaling $1,022,000,000 in 2015.

6. 5 Tips for Home Buying Negotiations
Your client has found their dream home, it's priced just right, and they're in a strong position to complete the real estate transaction. However, when it comes down to making that offer, you and your clients need to be prepared to negotiate if presented with a counteroffer. Follow these five tips to make sure the negotiations go well.

7. Help Your Seller See the Light on a Realistic List Price
What REALTOR® hasn't felt challenged during pricing discussions with homeowners in a similar situation? And why wouldn't an average homeowner expect to earn a return on home improvements? Thankfully, there is a common ground when it comes to landing on a solid listing price. Here are five proven tools and techniques for guiding your seller in the right direction.

8. Why Internet Explorer Should Be Your Old Browser
Perhaps the most important software tool that enables the Internet is the one that's also taken for granted: your Internet browser. For years, real estate agents' favorite browser has been Internet Explorer from Microsoft. But the Internet is changing so fast that if you are still using Internet Explorer, especially an older version, you should ask yourself, "Is it time to switch?" What might be wrong with an outdated browser?

9. Snapchat: What You Need to Know! (A Guide for People Over 40)
Snapchat is much more than selfies with cool filters. It's a social network with a higher growth rate than Twitter AND more brand recognition than Pinterest and LinkedIn combined! Snapchat is ripe for the picking, so why not see what's in store for you?

10. Introducing the 2016-17 Technology Guide: Find Tools that Profit Your Business
RE Technology's sixth annual Technology Guide is fresh off the presses! Released in time for NAR Midyear, this free resource helps agents and brokers find the right technology solutions for their business. Find out how to download your free copy today!