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Real Estate Is About to Get 'Creepy' and Why That's a Good Thing

June 04 2020

wav real estate is about to get creepyGary Keller and Josh Team, who run Keller Williams, talked about it. Then Simon Chen, head of Product and Innovation at Realogy, did too. Amazon and Netflix already do it.

Real estate is about to get personal in a whole new way.

Real estate is on the cusp to deliver what Amazon does. Right now, Amazon does it better than just about anyone. It knows what you want to buy before you do. Amazon learns from your behavior and becomes intuitive.

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