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Sign into your accountHow RE/MAX Integrity Overhauled Its Recruiting Success Rate
April 26 2018
RE/MAX Integrity broker Paul Blumenstetter noticed when reviewing his business and going through planning sessions that the overall growth of the number of agents joining the brokerage had become somewhat stagnant.
A call-down campaign was implemented and the firm quickly realized that it is difficult to create and build relationships via cold calls. Blumenstetter needed a different, softer approach to stay in front of his prospects and knew that intelligent, engaging email has been proven to do just that.