Tools to Target Seller Leads and Listings in a Tight Inventory Market

Despite housing inventory rising year-over-year from 2022, real estate agents and teams across the country are still scrounging for new listings. So how can you make sure you're attracting seller leads and landing those listings instead of the competition? 1. Make that Marketing Seller Lead Focused Most of your tried-and-true ad campaigns are probably...

In honor of Black History Month, we're sharing a list of books that highlight previous and existing racial disparities, biases, and discrimination within the real estate industry. It's important to learn about the ways our industry has perpetuated racial disparities and erected barriers to Black and African-American people. The Voucher Promise: Section...

It was a Sunday morning, and I was taking a break from doing chores around the house. The house phone rings and my mom (a Baby Boomer) picks it up. I can only hear this side of the conversation, but quickly I gathered that it was "DirecTV" on the phone. The call went on for a fairly long time. Finally, when my mom hung up the phone, I asked her who...

Tuesday, February 21, 2023 at 11:00 AM PST It might be a tricky market, but it's the perfect time to make prospecting a priority. Whether you are targeting potential sellers or trying to convert renters into buyers, we've got you covered. In this webinar, we will show you to how to: Analyze 2022 Buyer and Seller trends Locate neighborhoods Create...

Eighty percent of Gen Z respondents who have moved in with a romantic partner say that finances and/or logistics contributed to their decision SANTA CLARA, Calif., Feb. 13, 2023 -- Moving in with a romantic partner is a big step, and one that shouldn't be taken lightly. However, when it comes to taking the next step in their relationship, 63% of people...