WATCH: How to Solve Your Top Two Agent Challenges, Leads and Referrals, with Broker Public Portal with Homesnap
When the real estate community in the Chicago metro area joined the Broker Public Portal (BPP), a pleasant surprise happened in many agents' bottom line: they were able to save upwards of $3000 per month on lead generation. What made that possible and how can brokerages reap the same benefits for their own agents? That's what we explored in a recent webinar with special guest Paul Wells, a Chicago area broker/owner, and executives from Homesnap, the BPP's technology partner. Watch the video recording below to learn more:
WATCH: Broker Public Portal with Homesnap - Take Charge of Your Listings
Paying too much for your leads? How does a price tag of $0 sound? That's how much agents and brokers across the country are paying, thanks to the Broker Public Portal with Homesnap. Available to over 1,000,000 agents, the Broker Public Portal is an industry-lead initiative that's upending the dominance of portals like Zillow--and ending the need for agents to pay for leads generated from their own listings. In a webinar last week, we learned all about the Broker Public Portal with Homesnap and what it can do for brokerages and their agents. Watch the recording below to hear from David Howell of McEnearny Associates and see a demo of Homesnap Pro and all its best features. Then, be sure to claim your share of the 1,000,000 free leads generated by Homesnap each year!
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WATCH: Join the Broker Public Portal Movement -- Find Out What the Buzz Is All About
Property portals dominate the consumer search landscape, but they're an ever-increasing expense for brokers and agents. In fact, Zillow's latest quarterly report said that agents spending $5k per month or more increased 58 percent! There's got to be a better way--and there is. It's called the Broker Public Portal (BPP), an industry-run portal built by "the people who sell homes, not ads." Leads are free to agents, and the BPP operates under Fair Display Guidelines. We explored the Broker Public Portal movement last week in webinar with broker and association guests from MRED, NWMLS and Homesnap, the BPP's technology partner and consumer-facing brand. Watch the recorded webinar below to learn what the BPP is, how you can join the movement, and how the BPP revolution is already well underway--BPP with Homesnap is already available to 900,00 agents nationwide. Check out the video to learn more!
[Video] Are Competitors Eating Your Lunch?
Are competing brokerages getting leads off your listings? You may want to look at your systems and processes. But if you run an otherwise tight ship, it's probably time to think about what's happening with your listings online. The online listing landscape is shifting rapidly, though. With the looming termination of ListHub's relationship with Zillow and Trulia, brokers and MLSs are looking at alternatives to syndication to get their listings to portals. One of those methods is direct data feeds. On Wednesday, we hosted a panel discussion of four industry experts to explore the ins and outs of direct-to-portal listing feeds. If you weren't able to attend the event, you catch what you missed via the recording below: