WATCH: Looking for Listings? Learn the Secrets of Legendary Lead Generation in 90 Minutes

September 22 2021

It's a seller's market and real estate agents across the country are looking for ways to find more seller leads.

To help you get a jump-start on your lead gen strategy, we recently hosted a webinar with two top real estate trainers on how to generate more seller leads and position yourself in today's competitive market.

Watch the webinar recording below to learn more about:

  • Organic leads - Social media and SEO
  • Paid leads - Interruption and search-based marketing
  • How to win the listing - What to bring to the listing presentation
  • And more!

Webinar Guests

  • ‍Stephanie Alfonso, Business Development Consultant at Elevate
  • ‍Dylan Handy, Business Development Consultant at Elevate

Video Timeline

0:00 - Stephanie Alfonso introduces the topic and fellow panelist Dylan Handy.

7:38 - Why lead generation starts with an online presence.

8:26 - Dylan shares seller statistics.

9:58 - The importance of real estate websites in lead generation.

14:18 - Building SEO with blogs integrated into your website.

22:28 - The benefits of social media in lead generation.

43:00 - How to leverage YouTube for your business.

47:28 - Using paid traffic for lead generation.

48:23 - Difference between Google Ads vs. Facebook Ads.

50:43 - What a PPC (pay-per-click) ad campaign looks like.

51:31 - Seller lead keywords to use in your ad campaigns.

51:57 - How to leverage a lead capture landing page.

54:06 - Interruption-based marketing.

58:22 - How to nurture leads with email campaigns.

1:00:27 - Using direct mail to target seller leads at home.

1:03:58 - How to turn leads into clients with your listing presentation.

1:05:55 - What to say on your next listing appointment.

1:07:25 - Recap.

1:10:00 - Learn more about what the Elevate platform has to offer real estate agents.

Next Steps