How to Find Income During the Real Estate Slowdown: Adapt and Diversify!

April 14 2020

There's a lucrative corner of the real estate market that's largely unknown to most real estate agents--a corner where $100 billion changes hands every year. And it's far easier to get in on the action than you could imagine.

We're talking about property rights. Every year, companies acquire $50 billion worth of land use rights, and pay landowners over $50 billion in ongoing rent and royalties. But like someone selling their home, landowners need a real estate expert to help them sell their property rights.

In a recent webinar, we offered our subscribers a first look at RealX, an exchange to buy, sell, and lease property rights. On this platform—which is similar to an MLS for property rights—landowners can sell land usage rights to companies who want to build things like solar farms, cell towers and billboards, or extract oil, gas, minerals, and more on their property. And buyers can use the exchange to find a property that suits their needs.

With RealX, agents can create a whole new line of business representing landowners as the sellers in this exchange. And don't worry—you don't have to become an expert in a whole new area of real estate; RealX does the work for you.

Watch the webinar recording below to learn more:

Webinar Guests

  • Luke Glass, CEO and Co-founder, RealX
  • Moderator: Marilyn Wilson, Co-founder and President, RE Technology

Video Timeline

0:00 - Moderator Marilyn Wilson introduces the topic and panelist.

2:37 - Luke Glass explains what land use rights are and why real estate agents should be excited about it.

3:24 - The three categories property use rights fall into: Surface rights, subsurface rights, and air rights.

4:35 - Market potential for property rights: $50 billion in property rights acquisitions, plus another $50+ billion in royalties and rent paid to landowners annually.

6:17 - Core problem for landowners who want to sell property rights but are unsure how to do so.

7:25 - Core problems for companies leasing rights: How can I find land as easily as possible?

8:26 - RealX is the first and largest aggregate exchange in the U.S. to transact property rights.

10:17 - A peek at what RealX looks like today.

12:34 - What differentiates RealX from other related services.

17:38 - Why real estate agents should get involved in selling land use rights.

23:58 - Luke highlights a few of the buyers that are most active in the property rights market.

30:41 - Luke talks about other property rights opportunities that are available.

31:09 - Luke shows a map of U.S. property rights that displays which rights are most active in a given region.

32:06 - What matters to landowners who want to sell their property use rights?

34:45 - Why landowners need real estate agents when selling usage rights.

35:19 - Luke answers common questions about registering land on RealX.

37:15 - RealX value propositions for landowners, buyers, and real estate agents.

39:07 - How to learn more or get started with RealX.

39:58 - Question and answer segment.

Next Steps