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Honing in on a local area will make your brand stand out and get you recognized as the local expert.
What are some secrets to becoming a local expert?
Use virtual tours in your new real estate marketing plan
It's no secret that consumers are using technology at a faster rate than ever before.
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By sharing valuable content, showcasing property listings and providing market insights, you can build trust and rapport with your audience.
Social media also provides a platform for featuring client testimonials, further strengthening credibility and attracting potential leads.
Mastering online...
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With the advent of virtual tours / 3D walkthroughs and accurate floor plans, potential buyers can explore properties in detail from the comfort of their homes.
Benefits for buyers
Buyers love remote home buying for many reasons. One big plus is the time-saving factor. By skipping in-person...
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So when we spotted the following infographic while cruising around the web earlier this week, we knew we had to share it.
The infographic contains great information for any kind of business to optimize their YouTube channel, but we'd like to add a few notes that are specifically helpful to agents...
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IDX syndication of virtual tours drives a lot of views, and, done correctly, will provide some additional SEO benefits that can accrue to the broker website in the form of backlinks. Moreover, branded virtual tours are not being syndicated well on third party listing websites like Realtor.com,...
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Matterport currently works on Google Cardboard and Gear VR headsets in combination with a free app..
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They want the ability to virtually tour homes without someone else deciding what they can and cannot view.
If other agents in your market offer this service and you don't, the chances are pretty good that you won't get the listing.
Do yourself a favor and earmark some marketing dollars for at...
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3D virtual tours can make all the difference when the consumer is choosing a property. If you haven't been including these marketing tools, you are missing the mark.
How you can improve
Education benefits everyone. Understand why it is important to include floor plans and accurate measurements...
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VR technology allows real estate agents to create immersive experiences that give clients a better sense of the property's layout, features, and overall vibe rather than just showing them photos and videos of the properties.
For instance, the company Matterport, which produces 3D virtual tours of...
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Happy optimizing!
To view the original article, visit the Transactly blog..
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Offering virtual tours of your properties is a great way to attract busy buyers and sellers. These immersive experiences allow potential clients to explore homes from the comfort of their own living rooms, which can lead to more serious inquiries.
Strategy 9: Continue to (gently) follow...
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Garry Wise, of Paperless Agent, recommends that after you demonstrate the CMA or review videos or virtual tours on the device, turning over the iPad to the customer to "move" the program along builds trust and confidence.2. It's reported that there are over 900,000 apps out there for us to use,...
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These other developments were using 2D black and white elevation images and half-finished build photos in their marketing, not holding a candle to the photo-realistic external renders, 360° internal renders and virtual tours used by this savvy agent.
What exactly are renders?
3D renders are also...
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Prepare the listing with professional real estate photography and 3D virtual tours so your virtual showings and open houses communicate value to potential buyers.
The Effect of Supply and Demand
Market value can get a little tricky. Value based on activity in the current market can cause prices...
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Virtual Tours
Virtual tours were gaining popularity pre-pandemic, and they've now become the primary "initial" way of viewing a home.
Be sure to include versions that allow for 3D viewing and 360° movement – to enable prospects to view a property as if they were inside.
2. Aerial Drones
Drone...
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And new home construction is up year-over-year, but is being constrained by the high cost of construction materials, which has resulted in an enduringly low supply of homes.
Taken together, the best bet is that demand will continue to outstrip supply, and that home prices will continue to rise...
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This will also greatly reduce the burden on listing agents to manage showing requests that conflict with unavailable times.
Interest in 3D and virtual tours rose during the pandemic, but demand for in-person tours is heating up as well. The number of markets averaging double-digit showings per...
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If you are interested in learning more about marketing through TikTok, check out our article on Fresh TikTok Video Ideas from TikTok Influencers.
To view the original article, visit the Realtyna blog..
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In some cases, headsets are eliminated altogether.
With AR, today's tech-savvy real estate agents can create interactive, immersive virtual tours of properties. Potential buyers – in any time zone – can explore every nook and cranny of a home. By overlaying virtual elements onto the real world,...
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Real estate agents can also improve customer service, make time savings, and foster ongoing client relationships by utilizing CRM software.
Virtual Tours and 3D Visualizations
The days of prospective buyers physically touring each property are long gone. The real estate industry has undergone a...
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