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DeltaNET 6

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Changing the Future of the Real Estate Industry

DeltaNET 6 by Delta Media Group, redefines automation and innovation for the real estate industry.

Sales associates are the lifeblood of any real estate firm and the driving force behind DeltaNET 6.

DeltaNET 6 looks good and is easy to use. “Hot topic” tools for CRM and marketing are right up front with easy-to-understand names and colorful buttons recognizable at a glance. We organized DeltaNET 6 in a way that makes sense to associates. To-do lists take only a few clicks to complete.

DeltaNET 6 is perfect for sales associates who are on-the-go: Run your office from anywhere, all with your smartphone. Connect with clients 24/7 with emails, text messages, and phone calls. Track their online activity and be ready to engage when they’re ready to act using DeltaNET 6 lead scoring and behavior mangement.


• Mobile Responsive CRM / Intranet
• G-Suite & Office 365 Authentication & Contact, Calendar & Email Sync
• Integrated Support Learning Center
• Admin-Level Email Marketing Campaigns
• AI-Driven eMail & Print Newsletters
• Bulk Email Blasting With Customizable Templates
• Customizable Recruiting Flyers
• Complete Lead Management & Lead Tracking (including third-party lead parsing)
• Geo-Based Text Messaging Short-Codes
• Team Management
• Internal Messaging & Bulk SMS Texting
• Pocket Listing System
• Event Planning
• And More...


• Skyslope
• Homespotter
• AdWerx
• Buyside
• Matterport
• Office365
• G Suite
• ShowingTime
• Dotloo
• RealSatisfied
• Plus 80 more


Franchise, Brokerage, Team & Sales Associate Websites

Choose a simple or sophisticated themed website, or opt to collaborate with our Design Team to create a custom website that showcases your business and incorporates lead-generating features.

• AVM For Seller Leads
• INRIX Drive Time Search
• Metro-Line Search
• Custom Boundary Creation For Hyperlocal Community Search
• Dynamically Created Subdivision & School District Results
• Commercial Websites
• Luxury Websites
• Built-In Mortgage Calculations & Mortgage Lead System
• Market Demographic & Trending Data
• Fastest Updating Listing Data in Industry (Updates on average 2-5 minutes)
• Live Chat Plug-Ins
• Squeeze Page & Lead Generation Tools
• Progressive Web App / Push Notification
• AMP Pages


Strengthen Relationships and Convert Leads

Our Customer Relationship Management (CRM) software keeps your sales associates organized. Our automated, mobile Pipeline Manager helps them track, manage, and engage with customers right from their smartphone. They can prioritize their day with one quick look at their dashboard and automate tasks, so they can get back to what they do best— closing more business.

• Action Plans
• Email Templates
• Printable eCards & Flyers
• My Customer for Life Newsletter Email Campaigns
• Customizable Customer Lists
• My HomeFinder, Market Watch & Seller Reports
• Open House Connector™ App
• Facebook Connector™
• Customer Review Sharing
• Full Customer Tracking
• Fields for Lead Records
• Customer Imports & Exports
• Lead Capture Forms
• Generate Print Mailing Lists
• Automated Lead Segmentation
• IDX Listing Integration


Get more traffic, leads, and business with our digital real estate marketing services

Planning your marketing strategies from the start gets you more traffic, more leads, and more business. From our incomparable patent-pending SEO software and content creation services to paid advertising, email, video, and social market- ing, you’ll quickly dominate your local market. Our real estate marketing methods connect you with buyers and sellers at the right place and time to attract, engage, and satisfy the needs of your users no matter what the stage of their real estate journey.

• Search Engine Optimization (SEO)
• Custom Content Creation
• Social Media Marketing
• Properties in Motion® (listing videos)
• AdWizard™ Paid Advertising
• Pay Per Click (PPC) Advertising


Related Articles

You Might Know Less About Real Estate SEO Than You Think
Primary and secondary keywords used to hold all the power in SEO. Search engine giants like Google indexed websites based on the frequency of particular words and phrases, assuming their content would be most relevant to related search queries. To game the system, all real estate agents had to do was keyword-stuff their content and then watch its ranking improve. But those were the old days. Real estate SEO has changed. Today, keywords are still important, but many additional factors are coming into play for how agents rank on search engines, especially on the coveted first page of Google. Why your real estate SEO should focus on Google Google is more than a household name. The brand is a verb. We say "Google it" instead of "search for it." And consumers don't just talk the talk either—their collective actions prove their love of using Google over other search engines like Bing, Yahoo and DuckDuckGo. Google holds around 90% of search engine market share in the US. The next-highest is Bing at a paltry 6.5%. If you're focused on anything, it needs to be Google. Google also spends countless hours and dollars to learn more about consumer behavior and what actually makes for relevant (and quality) content. And they put these findings into the algorithm that determines how agents are ranked. In 2016, Google rearranged where ads are shown to make way for the Google business profile listing on the right side. A Google business profile listing is essentially a business profile—for restaurants and real estate agents alike—that will prominently appear whenever it's relevant to the search query. This strategic move, while helpful for consumers, allows Google to prioritize its own product. Google will place a GMB listing on the right side if it's relevant to the query. But when there are multiple GMB listings for Google to choose from, you can bet that it'll select a listing that consumers will want to read and click through. That is, a GMB with complete information that's well-managed and frequently updated. So, why'd Google make this change to how agents rank on its platform? Well, in short, the company is trying to suddenly nudge business towards using its products. It's what's good for Google and its bottom line. Making your GMB attractive to Google Google is forthcoming about what it wants from businesses: Providing and updating business information in Google business profiles can help your business's local ranking on Google and enhance your presence in Search and Maps. Essentially, in years prior, SEO was a bit of a guessing game. Now, with these changes, Google is giving its users a clear, no-questions-about-it path towards optimization and high search rankings. There's no more gaming the system. Not only should you fill out every field in your GMB listing, but you also need to regularly maintain it by posting content, adding photos, answering questions, soliciting reviews each month, and responding to every new review (even negative comments). Reviews signal to Google that your business is reputable. Just one review can increase a GMB listing's views by 71%, which means that Google is prioritizing these listings over those without reviews. At Homesnap, we publish and manage thousands of GMB listings for real estate agents across the country. When we look at the activity on these listings, it's clear that they add enormous value to agents' businesses. On average, we see 300% more views, clicks, and actions on GMB listings that have at least one new review in the last 90 days. This is the new world of SEO. But it's also a better world. GMB listings give consumers much more information about you and your real estate expertise instead of just seeing a snippet of text from your website, buried under other search results. It's like a souped-up digital business card. To view the original article, visit the Homesnap
4 Ways to Dominate Your Market
You're ready to own your market, stay ahead of your competitors, and become a top-producing real estate team dominating the local market share. If the goal is clear, the road to achieving that goal can be hard to imagine... until these essential tips come into the picture. Let's look at fresh and timely strategies that your real estate team can leverage to help you climb to the top of your market. 1. Leverage technology in the right ways Not all technology adoption may be the right choice for your business. Nowadays, there is so much PropTech out there — but what your team needs is the right tech tools. As a best practice, you should strive to leverage technology in the right ways that create tangible and trackable value. Think automated nurture marketing, eAlerts, and the generation of meaningful insights. On the other hand, you might want to rethink the deployment of technology in areas that could negatively impact the experience that your clients have when engaging with your business. For example, speed-to-lead is crucial, but no one wants to talk to bots. Instead, it's ideal to have real humans who are seasoned marketing experts communicating with your precious customers. Being specific about what, how, and when you are using your technology can help you retain a people-centric, value-driven real estate brand culture. 2. Build an accountability process Pop quiz! Are you and your team actually achieving what you set out to do? Are there areas of your workflow that fall through the cracks? Are you measuring your progress towards concrete production goals? If you answered these questions and realized that you're not capitalizing on a clear, goal-oriented strategy, it's a sign that you need an accountability process. All of the top entrepreneurs have accountability practices. Accountability is all about blending the big picture and the immediate moment to create consistent progress toward a goal. Accountability begins with setting realistic and achievable goals. Then, that larger goal is broken down into all of the smaller phases and steps that need to be taken in order to achieve that larger goal. Let's say it's your goal to close on 20 transactions in a year. That means your team should be closing five deals per quarter. To close those five deals, you will need to be working a certain number of leads to ensure that five of them will convert in the future. Become more accountable and efficient by mapping out the actions your real estate business needs to take, helping guide your day-in-day-out workflow strategy. Pro Tip: Leveraging the right tech can actually help your team become more accountable. If you have a back-end team portal that is customized to your unique transaction workflow, it can be much easier to keep tabs on what tasks have gotten done, who's responsible, and what has been overlooked. For example: if your team sends out a closing gift to clients at the end of every transaction, you need to ensure that the gift is being planned and ordered ahead of time. If this is programmed into your project management portal, the reminder is automatically there. You can tag the team member in charge, they can fulfill the task, and voila! Never miss another gifting opportunity again. #3. Set consistent life and work routines Maintaining a strong work-life balance can help you stay motivated, boost creativity, and increase productivity. You're much more likely to succeed if you're feeling uplifted, secure, and are prioritizing your wellness. When you're unorganized and not taking care of yourself, you're likely to spend more time working but ultimately getting less done. An effective way to improve your workflow is to create a consistent daily routine. Make time to take care of yourself and your work tasks, helping you fall into the rhythms of a strong daily groove. Pro Tip: Everyone is unique, so the optimum work and life schedule will naturally vary from person to person. Take time to look in and find the process that works best for you. Encourage your team to do the same. #4. Prospect, prospect, prospect If you want to beat the competition, one of the most important things that you need to be doing is getting serious about your prospecting. To boost your market share and access new opportunities, you need to be consistent about reaching out to leads. Investing in your lead generation capacity can help you build up your lead and client database, fueling your sales funnel and allowing you to dominate your market. To view the original article, visit the BoomTown
Google Just Announced an Update About 'Helpful Content.' What Should Real Estate Agents Know?
When Google updates its algorithm, the effects ripple through the internet. In September, another Google update went live. Agents who want to succeed online need to know how to adjust to what's being called the "helpful content" update. In short, the helpful content algorithm update is a commitment to serve "people-first" content, and another indication that Google doesn't want its search pages clogged with spam. How can you ensure your online presence is considered helpful? What guidelines are important to follow while building out a real estate agent website, Google Business Profile, and other online content? 1. Stay Focused and On-Topic The first step to creating online content Google considers "helpful" is to stay focused and on-topic. As a real estate agent, being focused means targeting an audience of buyers and sellers with content that is related to real estate. Having an online presence is great, but will be less effective if it's cluttered with information about unrelated pursuits. After all, would a buyer or seller looking for real estate information find much use in an agent's website that was actually filled with cat photos? Of course not. That's why Google ranks content that is focused, on-topic, and relevant to searchers. 2. Show Expertise and Experience Once you've established your topic – in this case, being a real estate agent – Google wants to see that your online content demonstrates expertise and experience. Your expertise is in real estate, and specifically as being an agent in your local market. Make sure your agent website and Google Business Profile reflect your status as a go-to agent in your region. And take pains to explain how you specifically help people in your local region. If you've sold homes in certain neighborhoods or specialize in the west side of town, say so. Let Google know you have a relevant niche. Google also wants to see that you have experience. For an agent, this could mean maintaining a slideshow of current and past listings on your website. And for every agent, having helpful content that demonstrates experience requires a verified Google Business Profile with positive, plentiful reviews from past clients and respected colleagues. 3. Answer Searchers' Queries When Google talks about helpful content, what they're really talking about is: Does this answer the questions people are typing into the search bar? As an agent, you should endeavor for online content that answers searchers' queries. Those questions start simply. Who are real estate agents in my town? What is this agent's business hours? Do they have contact information? Examples of current listings? But some searchers are looking for more than just basic biographical details. They're asking questions about an agent's specific experiences. Who are this agent's past clients? Do they represent both buyers and sellers? What's their experience in my neighborhood? Do they have a marketing plan? Social media? References? A good reputation? Google wants you to preemptively answer those questions. After all, when consumers search for "real estate agents near me," what they're really asking is for Google to show them the best agents possible. The best agents can answer consumer questions on and offline, so have online content that helps address what buyers and sellers are searching for and wondering. 4. Stay Up-to-Date on Other Google Core Updates The "helpful content" update is a big one. But it's not the first Google update, it won't be the last, and it isn't the only update agents should consider. Just this year, Google has released: The "Vicinity Update," in which Google more heavily weights proximity when serving up local search results. This update hyper-focuses search results on local businesses and services consumers are likely to use or hire. The "May 2022 Core Update," in which Google dinged AI-generated content and reshuffled search results pages so that human-written content is more likely to appear at the top. Overall , Google updates in 2022 have advantaged real, live, local agents – particularly those who demonstrate the expertise, experience, and focus to help buyers and sellers accomplish their real estate goals. To view the original article, visit the Homesnap