CFWebmasters’ Broker IDX is a website solutions designed specifically for real estate brokers. BrokerIDX site is custom-tailored to match a brokerage’s marketing strategies: from typography, to corporate colors, to imagery.
Every BrokerIDX site incorporates an extensive set of agent tools designed to help streamline productivity and to help increase sales growth. These tools include lead handling, email campaigns, a message tracking system and more.
BrokerIDX provides a lead tracking and handling system, that allows brokers to track where leads are in their system as well as the status and categories of those leads. Brokers can create drip-marketing campaigns to target leads that have gone "cold" or create powerful email campaigns designed to reinforce their brand and services to new clients.
CFWebmasters also includes client, agent, resource, and team management, listing management, property statics and performance reporting in their broker website solution. There are no separate software packages required with this online service.
Brokers can add quick links (www.yourdomain.com/keyword) to market specific events, concepts or special pages such as financing offers. They can add mini-sites to showcase builders represented exclusively by their firm. They can alslo add mini-sites to showcase new home communities, or special community events.
BrokerIDX can also be leveraged to provide a profit sharing opportunity. A brokerage can choose to sell additional services as "extras" to agents, builders, or other third parties wishing to utilize features their site has to offer. For instance, agents could pay to have their listings "showcased", giving their listings prominence over all other listings on the BrokerIDX site. Builders could pay to have their own "mini-sites" for new communities represented by the firm and advertised on their BrokerIDX site.