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GryphTech Launches Redesigned RE/MAX Regional Websites in 40+ Countries
In addition to updating the look and feel, the newly redesigned sites are faster, provide increased agent visibility on listings, expanded lead capture opportunities and improved usability for mobile users. MISSISSAUGA, Ontario, Sept. 12, 2019 -- GryphTech Inc., a global leader in real estate management solutions, announced today that it has redesigned all 40+ of its RE/MAX regional websites, including those of RE/MAX Portugal, Argentina, Germany, Switzerland and Malta. The GryphTech powered, multilingual, multicurrency websites are currently home to over 340 thousand listings around the world. In 2018, the websites collectively generated hundreds of thousands of leads, and hundreds of millions of page views. "Given the reach and critical importance of the websites to our clients around the world, this was a significant undertaking that required us to look at larger trends to help us keep ahead of the curve," says Carlos Matias, CEO and Founder of GryphTech. He continues, "In addition to improving overall look and feel, which was a must - we knew that mobile visitors now make up most traffic across all regional sites. This means we needed to focus on improving overall performance and mobile usability, which is exactly what we did." With the redesign complete, GryphTech is now focused on finding innovative solutions to further enhance their powerful lead to close platform; iConnect. GT Labs (a R&D, cross-departmental team tasked with exploring innovative tech and its practical applications) is currently looking at how advanced AI tools like Chatbots can help prequalify leads for agents and voice services like Alexa can provide new ways to interact with web content. About GryphTech Inc. GryphTech is a global leader in real estate management technology and the preferred choice of real estate franchise networks around the world. PropTech Solutions Inc., the holding company of GryphTech, was founded by international real estate authority, Carlos Matias. For over 20 years, GryphTech solutions have been deployed to tens of thousands of agents located in 60+ countries and delivered in over 40 languages/currencies. As a long-standing partner of RE/MAX LLC, GryphTech powers the RE/MAX Global website with close to 1 million listings from over 110 countries.
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Howard Hanna's Find It First Program Expands on Its Success
Before it's listed anywhere else, get exclusive access straight from the source, only on HowardHanna.com Pittsburgh, PA (September 4, 2019) -- The Howard Hanna online real estate search differentiator, Find It First™ is now available in Pennsylvania and Michigan. "Ohio was the first area where we offered the Find it First™ experience to consumers. We rolled out the program to our Ohio offices in June and it's been so successful that we have expanded it to Pennsylvania and Michigan," said Howard Hanna President of Real Estate Brokerage Howard W. "Hoby" Hanna, IV. The Find It First™ program allows Howard Hanna agents to market a seller's home for sale exclusively on on the company's website, HowardHanna.com before it hits the open market. In June, HowardHanna.com set a record with more than 2 million visits and in July, that number grew to 2.1 million website visits. August was on track to be even higher reported Jennifer Reider, Director of Digital Marketing at Howard Hanna. "Find it First™ is another great way we help our customers Move Faster!" said Hanna. "Before it's listed anywhere else, buyers can Find it First™ listings on HowardHanna.com/FindItFirst. We are giving back localized control to our sellers. Buyers coming to HowardHanna.com will see new Find it First™ listings as soon they are entered online by our agents, and before they are posted on other real estate portals such as Zillow." "The real estate industry suffers from a constrained inventory, forcing brokers to get creative in order to address the needs and expectations of home buyers who are working with their agents," said Victor Lund, President of the WAV Group. "Howard Hanna has created a solution with Find It First™. Agents and consumers are informed of a new listing, available only on their website – HowardHanna.com, for a set time before it makes its way to the multiple-listing service. However, making it to the MLS is not always the case as in the first month of the Find It First™ program, 55 homes sold right away," added Lund. More than 76,000 Howard Hanna customers are registered for Hanna HomeFinder, an automated email service that alerts them when new listings that meet their personal criteria become available for sale. Hanna HomeFinder can also provide open house and price change email alerts. "In today's real estate market, buyers know they can't take their time when looking for a home, particularly in a popular neighborhood; many homes sell within a day or just a few hours of being listed, many have multiple offers, etc. Find it First™ is a win-win for buyers. They will be able to get information on new listings directly from the source, in real time, at HowardHanna.com," said Hanna. "It's a win-win for sellers, too, as it creates an urgency for their property to be offered first to highly motivated buyers (and agents), who are most likely to bring an offer." To support the Find it First™ program, Howard Hanna's award-winning, in-house marketing agency has created a dynamic campaign that can be seen online and in print, and on billboards, highlighting the message, "Before it's listed anywhere else, Find it First™, only on HowardHanna.com." For more information, contact your local Howard Hanna sales associate, or visit HowardHanna.com/FindItFirst About Howard Hanna Howard Hanna Real Estate Services is the 3rd largest real estate company in the United States, the #1 privately owned broker in the nation, and the largest home seller in Pennsylvania, Ohio, New York, and the Carolinas. The family-owned and -operated real estate company specializes in residential and commercial brokerage service, mortgage, closing and title insurance, land development, appraisal, property and casualty insurance, corporate relocation, and property management. In early 2019, Howard Hanna completed a partnership with the Allen Tate Companies, the 14th largest real estate company in the nation. The combined company has 312 offices across PA, OH, NY, VA, MI, WV, MD, NC and SC, with more than 11,000 sales associates and staff who are guided by a spirit of integrity in all aspects of the real estate process. For more information, visit www.howardhanna.com.
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Berkshire Hathaway HomeServices Names .realtor and .realestate Preferred Suppliers
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TRIBUS and Restb.ai Ring in a New Era of Smart Property Search by Delivering the Next Generation of Consumer Interactivity with AI
Chicago, July 19, 2019 -- TRIBUS and Restb.ai have partnered to deliver a much more compelling and personalized method for consumers to search for properties using breakthrough AI methods. Personalizing Property Search Using the power of Artificial Intelligence, broker websites delivered by TRIBUS will allow consumers to search for properties using much more personalized criteria than normal analog property searches allow you to use today. Through machine learning, the AI tools will be able to read elements of each property image to deliver much more robust and customizable methods to search for specific elements and features of a home. If a consumer is interested in a home with a sunny kitchen, for example, they will be able to search via plain language for sunny kitchens. The AI engine will pull images of properties that match that criteria even though it is not a specific feature that is called out on a typical listing detail page. Today it is nearly impossible to compare the photos of individual properties by amenity or room. If a consumer is most interested in looking at the quality of a kitchen in each of the houses they look at, for example, they must scroll through every image on every property to find the kitchen images. With Restb.ai's AI platform, a consumer can now search just for kitchen images so they can easily compare them side by side to find the home with their dream kitchen. Consumers can search for "natural light," "updated kitchens," "white granite countertops," and other terms previously unavailable to them. With one click of a button, a consumer can examine kitchens from different houses, all beautifully aligned in a seamless browsing experience. Better SEO In 2019, Google still has a difficult time understanding the content of a website's images. Google has long held that classifying images using ALT tags is the best way to let them know about that content. The problem on real estate websites is there are often millions of images, with 100s or thousands of new images added each day. No human could keep up. In TRIBUS websites using Restb.ai technology, images can now be auto categorized with these alt tags. When Google indexes all of the listings on the site, they'll understand the significance of the individual images - kitchens, baths, etc. That makes it possible for TRIBUS websites to be found when someone does a more advanced search on Google such as "Homes in Stamford, CT with updated kitchens." Supports ADA Compliance These same AI capabilities can help the 7.2 million Americans that are visually-impaired. With Restb.ai's proprietary audio descriptions, visually-impaired home buyers can independently search for a house. TRIBUS websites will include audio descriptions of all of the images, which helps viewers understand what each house looks like. Additionally, a visually impaired viewer can now navigate the listings with just their voice, as the website has enabled voice search. This proprietary technology will help real estate brokers avoid fallen victim to the increasing number of ADA (Americans with Disabilities Act) lawsuits being filed. "AI is starting to come of age in real estate," said Katie Ragusa, VP of Product at TRIBUS, one of the nation's leading providers of broker marketing and business solutions. "TRIBUS has long been on the forefront of brokerage website innovation. From creating the first responsive real estate brokerage website, to implementing the highly visible search box, and creating new and innovative ways to connect with agents. When searching for a home online, nothing is more important than the images. So, making a search based upon images is something we've always wanted to do. With Restb.ai that's now possible." Angel Esteban, CEO and Co-founder of Restb.ai said, "our proprietary AI solution is ideally suited to help improve the consumer search experience since photos are such a key part of the search process. By partnering with TRIBUS we will be able to personalize the ways consumers search for properties by allowing them to search for the unique features that are most important to them. Never before has a consumer truly been in the driver's seat of their property search and able to find homes only with an abundance of natural light or a beautiful kitchen island with a dark granite countertop." About TRIBUS TRIBUS provides medium and large brokerages around the world with custom websites, intranet, email marketing, transaction management, and CRM systems. Through their open API - TRIBUS Source - the system connects brokerages'​ listing, agent, and consumer data with over 100 other tools like marketing, back office, accounting, lead generation and more where and when the brokerage needs it. TRIBUS is more than just a custom real estate brokerage platform vendor. The company hand selects people that can provide immense value to their clients. Leaders of the company, client care director, and head of development all have former real estate experience. Because of this, TRIBUS is able to approach products and services from a higher level of experience. That's why instead of following the crowd, they start from the frame of reference – what could they do to best help their clients? Learn more at www.TRIBUS.com. About Restb.ai Restb.ai is a computer vision company specializing in image recognition for real estate. Restb.ai's plug-n-play solution identifies, categorizes, and delivers results on property-related images with an accuracy of up to 99%. The solution pushes the boundaries of machine learning, designed from the ground up to accurately recognize complex concepts within a real estate context.
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Howard Hanna Recognized with Website Quality Certification
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Weichert Announces Redesign of Weichert.com for Enhanced Customer Experience
Weichert, Realtors is pleased to announce the first phase launch of the much-anticipated redesign of Weichert.com. With a fresh homepage, new search capabilities and engaging property detail pages, this initial release is the first of many to come during the months ahead. With more than half of current traffic to Weichert.com coming from mobile devices, the redesign also takes a mobile-first approach to enhance the search experience for consumers on the go. "Weichert is passionate about ensuring our customers have the best digital experience possible," said James Weichert Jr., vice chairman of Weichert Companies. "The redesign of Weichert.com features simpler navigation and new page layouts that are easier to read. In addition, the property listings now provide a higher level of personalization – something customers want when searching for information online. Weichert is dedicated to catering to our customers' needs, and this redesign is yet another way we are meeting that goal." According to the 2018 National Association of REALTORS® Home Buyer and Seller Generational Trends Report, 95 percent of all homebuyers use online websites during their home search process. The Weichert.com redesign features several key components to make that process easy, fun and informative: Weichert.com's new home page offers simpler navigation for users to easily find what they are looking for, plus intuitive new search capabilities for homes, rentals, sales associates and offices. Property listings are immediately displayed with more personalization, including relevance to a user's location, with an additional focus on open houses and recently listed properties. The new search results page now offers the ability to swipe through property photos without leaving the page. New and updated maps more clearly display property locations and nearby listings, and easy-to-use filters allow users to apply both basic and lifestyle needs such as waterfront, park view, balcony, doorman, roof deck and more to their home searches. New property detail pages on Weichert.com feature page layouts that make it easier to read and find information. Updated forms and interactive calculators allow users to better understand affordability and request more information from a Weichert sales associate. Additional updates to Weichert.com will begin rolling out in 2019 with a continued focus on the digital experience for users. Since 1969, Weichert, Realtors has grown from a single office into one of the nation's leading providers of homeownership services by putting its customers first. A family of full-service real estate and financial services companies, Weichert helps customers buy and sell both residential and commercial real estate, and streamlines the delivery of mortgages and home and title insurance. Weichert leverages its customer website, www.weichert.com, one of the most visited real estate websites in the nation, to help families and individuals realize the dream of homeownership through quick and easy access to listing information and the services of its real estate professionals nationwide. Like other family-owned and -operated businesses, Weichert enjoys greater public trust according to several national surveys. For more information, Weichert's customer service center can be reached at 1-800-USA-SOLD.
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IXACT Contact Selected as CRM of Choice for Resident Realty
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Delta Media Group Is First in Industry to Launch Web Push Notifications
Web push notifications are used by business and marketing professionals to both build customer engagement and retention and to re-engage customers you may have lost contact with over time. Web push notifications are rich content messages sent to your mobile device, tablet or computer by a website or web app. Web push notifications can be delivered even when the customer is not on your website. Your customer will be prompted when visiting your website to opt-in to receive updates and announcements to help them stay engaged with you. Customer engagement processes are an ever changing landscape where we are beginning to see consumers opt for different communication channels. Web push notifications are a powerful yet gentle reminder of the value you can bring to the home buying or selling process, right on the home screen or desktop of your customer. What makes it even easier is that your customer doesn't need to download an app that runs constantly in the background. Why is this important to you? Higher engagement with website visitors Generate higher quality leads Be the first in the industry to launch Extend your marketing reach Web Push notifications such as: Open House Announcements New Listings Blog articles and more "For Delta Media Group it is extremely important to make sure our sales associate and real estate firm clients are always on the forefront of technology and are empowered with tools to maintain and engage home buyers and sellers. Our team watches technology trends constantly and where we see clear trends emerging we dedicate resources to ensure we are able to empower our clients, giving them a technological advantage in their marketplace. "During our testing phase in October, we had the push notification system live on one web site for three minutes and in those three minutes there were seven customers that opted-in to receive web push notifications. "We think this is going to be huge and we're quite surprised, and proud, that we are the first real estate tech company to launch this feature. "Our clients will certainly benefit by having this technical advantage in their marketplace. We're empowering bricks-and-mortar real estate firms to be more advanced than the so-called digital brokerages in real estate," said Michael Minard, President of Delta Media Group. Web Push Notifications along with the Progressive Web Apps announced last week will be available to all Delta Media Group Digital Marketing clients the first week of December 2018. About Delta Media Group Delta Media Group is the enterprise marketing and business management solution for many real estate professionals across the country. Servicing over 65 of the top Leading Real Estate Companies of the World® and hundreds of real estate firms nationwide. Delta partners with its customers at the point where marketing meets technology, helping clients successfully run their real estate businesses and maximize profits. Delta Media Group was founded in 1994 and has grown to become the leading real estate website and lead management developer in the country.
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Constellation Real Estate Group Acquires Baynet World, Inc.
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Delta Media Group Powers Major Brokerages
Are you maintaining your competitive technology edge in your market? CANTON, OHIO (October 2018) -- Delta Media Group has experienced tremendous growth over the last few years and is proud to announce that we are currently providing high level broker sites and technology platforms to over 60 LeadingRE companies and many more large brokerages across the country. Delta Media Group offers a world class end-to-end technology platform including website design, CRM, AVM, Reverse Prospecting, industry leading SEO and Marketing packages, and integration with over 400 real estate industry technology providers. Brokerages that join the Delta Media Group family see a significant increase in website traffic, organic search engine traffic and high quality leads. Coldwell Banker Howard Perry and Walston saw an increase of 662% total website visitors, a 1,062% increase of organic search engine traffic and a 100% increase in quality leads generated. We have partnered with major brokerages in the past few months who realize the efficiency and profits gained by the integration and automation available from Delta for an end-to-end technology solution for their business. Below are some of our most recent launches: Coach REALTORS® BH&G Real Estate - The Masiello Group MKB REALTORS® Laffey Real Estate "What we value as an organization is not just the automation and the technology we bring to the marketplace," says Michael Minard, President of Delta Media Group, "but, we also value the process and experience our clients have when they work us. That's why we call them our partners and that's why I value their feedback especially as it relates to their experience with the Delta Platform and Delta's Team." Cathy M. Poturny, Senior Vice President of Marketing and Media Relations at Laffey Real Estate shared: "We knew we needed to come up with a different, more modern online presence with a true technology partner," says Cathy. "We needed a partner and solution that will grow with us over the next five to ten years as technology advances, Delta Media Group will do that with us." Cathy's experience with Delta isn't unique. Kent Hanley, CEO of Coldwell Banker Howard Perry & Walston also shared: "From a marketing perspective we were very surprised with their SEO and the significant increase in traffic and leads virtually right out of the gate. Delta did what they said they were going to do and we view them as a genuine marketing partner. We look forward to working with them for years to come." Delta Media Group is truly a valuable partner for many brokers throughout the entire process from on-boarding to launch and we work very closely with our clients to ensure we always listen and engage for feedback and continually add enhancements to our platform along with implementing an ongoing training program to ensure brokers have the greatest adoption of the platform. Brokers that choose Delta Media Group as their technology partner spend, on average, more then ten years on the platform. Below are some of our most recent redesigns: Counselor Realty Wagner Realty Old Colony REALTORS® "We truly believe, as a team, that the real estate industry isn't fully aware of what is currently possible with technology in their business today. Delta is working hard to be the catalyst in transforming bricks and mortar real estate firms into real estate technology firms," says Mr. Minard. "That's why we're happy to freely provide unbiased web site audits that are 100% transparent and non-self-serving to any real estate firm. It's time that the industry realizes they can compete and beat the so-called 'digital companies' in real estate." Request a free audit of your current site or schedule a demo to review our offerings and see how Delta Media Group can take your brokerage to the next level - [email protected] or 866-233-9833. About Delta Media Group Delta Media Group has been the enterprise marketing and business management solution for real estate professionals across the country. Delta partners with its customers at the point where marketing meets technology, helping clients successfully run their real estate businesses and maximize profits.
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REAL Trends Alumni Deirdre LePera joins Real Estate Webmasters to help brokers dominate their markets
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Remodelista Launches New 'The Organized Home' Website
New website focuses on simple, stylish storage and organized living for every room and budget NEW YORK, Nov. 8, 2017 -- Remodelista.com, the go-to home interiors and renovation website for design enthusiasts and professionals, today announced the launch of its new sister website, The Organized Home. Inspired by the upcoming book Remodelista: The Organized Home (Artisan Books; November 2017), the new site delivers simple, stylish storage and organizing solutions for every room and budget. "Storage and organization are universal, no matter your age or income level. The new Organized Home website is designed to share actionable tips, tricks, and inspirational content to help everyone from college students to seasoned homeowners create a meaningful, purposeful living space," said Julie Carlson, Remodelista editor-in-chief and co-author of Remodelista: The Organized Home. "There is incredible interest in the subject; our readers are constantly tweaking their own spaces and looking for resources to create orderly lifestyles, especially in small space living situations."   The Organized Home will include: 10 Rules to Live By: How does a professional chef organize their kitchen? How does a ship builder or museum curator tailor limited space to their advantage? The 10 Rules to Live By content asks for professionals from every walk of life to share their tips for keeping their space and belongings in order. Tiny Space of the Week: Your apartment might be snug, but is it smaller than 400 square feet? Tiny Space of the Week will profile those living in Airstreams, shipping containers, cabins and tiny homes to prove that it's not how much space you have; it's how you use it. Storage Manifesto: Organizing your life is a daunting task — getting started is even harder. The Storage Manifesto is the light at the end of the tunnel, with tips to help ease readers into the journey of creating a more streamlined, organized home and life. Storage Resources: Need a specific product or resource to help you on your organization journey? The Storage Resources is a curated directory for readers that lists the best shopping sources and organizers, both online and offline. Remodelista: The Organized Home is available for pre-order now and will be available for purchase on Nov. 14, 2017. About Remodelista San Francisco/NYC-based Remodelista.com is the go-to home design and renovation blog for professionals and design enthusiasts. It is operated by realtor.comÒ operator Move, Inc., a subsidiary of News Corp [NASDAQ: NWS, NWSA]; [ASX: NWS, NWSLV]. Launched in 2007, Remodelista guides readers through the home design and renovation process based on the philosophy that everything in your home is worthy of careful consideration. Remodelista has won numerous online home design awards, and also been recognized as a leading resource for home furnishing and design ideas by The New York Times, The Wall Street Journal, Martha Stewart Living, Elle Décor, Real Simple, Dwell and Sunset magazines.
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Century 21 Relaunches Spanish Language Website
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More Knowledge = More Power with New KickFire Analytics
We hope you kept busy this summer, closed plenty of sales, and found some time to relax, because here at Homes.com, we've had a great summer. Besides adding huge upgrades to our Homes.com agent and broker websites, working on publishing our first book (coming 9/12!), and working on optimizing your dashboard so you can quickly and easily make changes to your account, last month we announced an upgrade to our agent and broker website analytics program. Details about this exciting upgrade are given below! To find your website analytics, log in to your dashboard, click the "Apps" menu, select the Business Intelligence section, then click on the link titled "KickFire." From here you can access and review the reports available for your website. The traffic source infographic shows how many of your visitors came to your site by typing in the domain, performing a search engine query, or clicking on a link from a different website (a referral link). You'll also see the total number of visitors. Clicking on the "active visitors" button will display which page each visitor is on as well as how they came to your website. You can also click on an individual visitor to track the path they have taken through your site and receive real time updates. To open a separate window with the same tracking capabilities, simply click on the Statcaster. This will allow you to review your active visitors while working on other projects. You can also create email alerts that are triggered when certain conditions are met. For example, an alert could be set to notify you when a certain page is visited, like a featured search page. Once you've received the email notifying you of the activity, just log in and review where the current visitor is and what pages they've already visited. You can find the bulk of your reporting under the "Website Summary" section. Here you can get the full breakdown of the different aspects of your website. Want to get in on the fun? Get a free Homes.com account at profile.homes.com, call us at (888) 651-8956, or email us at [email protected] to learn how our great marketing, advertising, and business solutions (like our easy-to-use websites with KickFire reporting) can help agents and brokers like you win and convert more sales. To view the original post, visit the Homes.com blog.
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10 Reasons Why You Need a .Homes Domain
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