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ERA Real Estate Announces Relationship with HomeAdvisor to Create Concierge Access to Top-Rated Service Providers for Home Buyers
MADISON, N.J., May 21, 2019 -- ERA Real Estate, a global franchising leader, today announced a relationship with HomeAdvisor, a leading digital marketplace evolving the way homeowners connect with service professionals. The collaboration allows clients to access HomeAdvisor's network of top-rated and reviewed service professionals in their area through a self-service website or a dedicated call center. ERA is one of the first real estate companies to do this network-wide, creating a concierge experience that includes an innovative self-service website for all affiliated brokers connected to ERA's Zap® platform. ERA is the first real estate partner to comprehensively integrate a HomeAdvisor concierge experience to all participating brokers.HomeAdvisor has hundreds of thousands of professionals in their network and can be found across the United States. Whether a client is in need of a painter, landscaper, or contractor, they can access professionals through the concierge sites with no additional cost to them. Brokers and their independent agents could receive a referral fee every time a client makes an appointment through the concierge site. "Our objective is to help the agent maintain their relationship with the client beyond the transaction, and put the agent at the center of the home ownership lifecycle," said Simon Chen, CEO of ERA Real Estate. "Agents have always made local recommendations to clients on services and products, but now we can funnel all of that client activity through a website that allows the broker and agent to stay valuable and visible years after the transaction. These connections could translate into more referrals, more ancillary income, and most importantly more repeat business." The collaboration with HomeAdvisor is just one component of ERA® Beyond, a community of national and local companies committed to providing the ERA® network of affiliated brokers and agents with products and services focused on productivity, profitability, and delivering value for consumers. ERA is leveraging the size and scale of its brand to deliver value and one-stop convenience so agents and brokers can better provide comprehensive service. About ERA Real Estate At ERA Real Estate, we don't adapt to change, we create it. We believe that our core business values of collaboration, innovation, diversity and growth are needed now more than ever. As a global leader in the residential real estate industry for more than 40 years, ERA was the first real estate franchise to expand internationally, the first to post listings online, and is the only national company that offers the Sellers Security® Plan program. The ERA Real Estate network includes 40,000 affiliated brokers and independent sales associates and approximately 2,300 offices throughout the United States and 34 other countries and territories. ERA Franchise Systems LLC (www.ERA.com) which operates the ERA Real Estate system, is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global provider of real estate services. ERA Real Estate information is available at www.ExploreERA.com.
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MoveEasy Adds Amazon Alexa to Entire Platform
New Automation Service Gives Brokerage Clients a 'Concierge for Life' COLUMBUS, Ohio, April 23, 2019 -- Consumers using Amazon Alexa now can access a free "Concierge for Life" service to help them move into a new home, and keep their home in great shape. Real estate's leading customized moving and post-transaction service for brokerages, MoveEasy, announced today that it has fully integrated its entire platform with Amazon Alexa. The fast-growing start-up MoveEasy provides brokerage clients with broker-branded moving assistance and after-the-transaction services that fuse a human concierge with technology and automation. "MoveEasy's entire platform is now powered by Amazon's voice assistant, Alexa," said MoveEasy co-founder Ven Ganapathy. "Any moving service or home services assistance that can be requested online or in a conversation with a concierge can be done with Alexa," he explained. "We're taking MoveEasy to the next level by combining online technology with human assistance and automation, allowing brokerages to give every one of their clients a free 'concierge for life.'" Berkshire Hathaway HomeServices Professional Realty, based in Mason, Ohio, is set to debut the MoveEasy Alexa skillset in early May, giving access to the clients of its more than 550 agents and brokers. MoveEasy is making its Alexa feature free to all its existing brokerage customers, making it available to the clients of more than 30,000 agents and brokers nationwide by the end of May. MoveEasy will include its Alexa feature for new broker customers as part of its standard broker-branded offering. How Alexa works with MoveEasy With the new Amazon Alexa integration with MoveEasy, a brokerage's agents provide every client access to that brokerage's unique Alexa skillset. After the client takes a few steps to set up their MoveEasy account on Alexa, they can access the entire skillset. For example, a client can say, "Alexa, ask my concierge if they know of a good moving company." Alexa will reply using the local brokerage's name, saying, "Your My Town Realty concierge has found three movers rated A+ with the Better Business Bureau." The MoveEasy integration with Alexa even connects each client to the original agent that helped them with their transaction. If a client says, "Alexa, are there any carpet cleaners that my agent recommends?" then Alexa will answer, "Your My Town Realty concierge has found one carpet cleaner that your agent, Jane Smith, recommends. Would you like me to have them call you?" If the client answers yes, this information is shared with a MoveEasy human concierge who places the call. The client does not have to lift a finger – and neither does the agent. Harnessing the full power of Alexa's capabilities, MoveEasy taps into Alexa's ability to schedule tasks and appointments. For example, a client can say, "Alexa, remind me next Thursday to file a change of address with the Post Office," something MoveEasy can do automatically. To stay on track with their own move, a client can also ask Alexa for help, by saying, "Alexa, what are my moving tasks for this week?" and Alexa will share the most recent updates from their MoveEasy checklist. "The best part is agents and brokerages get immediate access to the power of Alexa," explains Ganapathy. "Alexa helps keep the agent and brokerage top of mind, something research tells us agents struggle doing. But most importantly, communications channels have evolved from email to text to Facebook and now Alexa. To compete in today's market, MoveEasy empowers agents to tap into the way more and more consumers are communicating. Alexa is where agents and brokerages need to be and MoveEasy puts them at the cutting edge of this innovation." A new MoveEasy brochure featuring the Alexa services offered is available as a PDF download. More information about MoveEasy and its new Alexa-powered platform also can be found online at moveeasy.com. About MoveEasy MoveEasy is the fastest-growing moving concierge service for the real estate industry. Its human concierge plus tech and automation service connects brokerages and their agents to a client's move and throughout the client's homeownership experience. MoveEasy is a Diamond Supplier for Berkshire Hathaway HomeServices and a Realogy Preferred Alliance partner. Clients include several leading BHHS and Realogy firms, as well as members of The Realty Alliance and Leading Real Estate Companies of the World. Based in Columbus, Ohio, discover more at moveeasy.com.
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Real Living Leads Industry with Highest Customer Satisfaction Rating Two Years Running
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RE/MAX of TEXAS Agents Make Moving More Affordable
Roswell, GA, August 28, 2018 – RE/MAX of Texas in concert with MooveGuru launched a new customer for life program available to over 5400 RE/MAX of Texas agents. Under the new program, agents may invite home buyers and sellers to save up to 15% or more on moving expenses and home ownership-related expenses though the partnership with MooveGuru. Spearheading the new service launch is Dana Tuggle, Regional Vice President of RE/MAX of Texas, a subsidiary of RE/MAX, LLC. "I am ever vigilant in my quest to discover ways that the RE/MAX brand can deliver additional value to our franchise owners, our sales executives, and over 82,000 customers that we serve each year," says Tuggle. "It is an awesome prospect to imagine that this program has the opportunity to save Texans over $129M ($10,500 per customer at 15% average savings) on their moving expenses." The MooveGuru program begins when RE/MAX agents invite their clients during the pre-closing process. It stays connected to the customer throughout the process and years after the transaction. "One of the key features of MooveGuru is the incorporation of national, regional, and local service providers," says Tuggle. MooveGuru has national partners like Home Depot, PODS and others, and they have added RE/MAX of Texas regional partners like Reliant Energy as well as local companies that our franchise firms and agents rely upon to deliver services to clients. "Given the size of our organization and the volume of consumers we serve, these partners are eager to extend valuable discounts to our customers." MooveGuru "For RE/MAX of Texas, the MooveGuru program was first rolled out to the office owners," says Jonathan Peterson of MooveGuru. Peterson and their team attended regional events and held one-on-one meetings with RE/MAX franchise owners to explain the program and manage the launch in their office to their agents. Peterson explains that a big part of achieving success is the inclusion of local service providers and creating a frictionless onboarding process for agents and their clients. MooveGuru works in the local market to onboard the service providers that the offices choose. Moreover, MooveGuru supports dozens of integrations with the technology tools that are used across the industry to manage customer transactions. In the case of RE/MAX of Texas, the key integrations include Back Agent, DocuSign, Dotloop, SkySlope, and zipLogix™. In the second phase of the MooveGuru launch, Tuggle has designed continuation programs that will drive the value of the service to the office owners, agents, and consumers. "We would like to develop a consumer campaign that informs the consumer about the savings they get when choosing a RE/MAX of Texas agent," says Tuggle. "Also, in the works are integrations into the new agent onboarding programs, the recruiting process, and our agent education programs." For a program like this to reach its potential, Tuggle believes that it needs to be integrated into all of the touchpoints for both the agents and their customers. About MooveGuru Roswell, GA based MooveGuru – In 2016, MooveGuru Inc. launched a free mover engagement program to real estate agents and brokers with the idea to connect home buyers and sellers to savings on moving services. Using just-in-time delivery through artificial intelligence algorithms, MooveGuru Inc. ensures consumers receive agent-branded savings from national and local retailers as they step through the moving process. Today, more than 120,000 agents are connected to the platform. About the RE/MAX of Texas RE/MAX of Texas is a subsidiary of RE/MAX, LLC and RE/MAX Holdings (NYSE: RMAX). The RE/MAX Network includes more than 120,000 agents in more than 100 countries and territories. Nobody in the world sells more real estate than RE/MAX, as measured by residential transaction sides. Dedicated to innovation and change in the real estate industry, RE/MAX launched Motto Mortgage, a ground-breaking mortgage franchisor, in 2016 and acquired booj, a real estate technology company, in 2018. RE/MAX agents have lived, worked and served in their local communities for decades, raising millions of dollars every year for Children's Miracle Network Hospitals® and other charities. To learn more about RE/MAX, to search home listings or find an agent in your community, please visit www.remax.com. For the latest news about RE/MAX, please visit www.remax.com/newsroom.
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VirtualTourCafe Awarded Best of Houzz 2018
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Redfin Announces Trial of Concierge-Style Home-Selling Service in Los Angeles and Washington, D.C.
Redfin Concierge Service Gives Home Sellers the Option to Let Redfin Take Care of Deep Cleaning, Painting, Staging and Landscaping for a 2% Listing-Agent Fee SEATTLE--Nov. 29, 2017 — Redfin, the technology-powered real estate brokerage, today announced the trial of Redfin Concierge Service, a new offering in Los Angeles and Washington, D.C. In addition to the in-person service and custom online marketing of Redfin's current 1-percent home-selling service, Redfin Concierge coordinates, supervises and pays for services such as deep cleaning, painting, staging and landscaping, all for a 2-percent listing fee. Redfin will create a custom plan for each home to deliver the optimum presentation to buyers. "With Redfin Concierge, our technology-driven efficiency lets us pay for painting, staging, cleaning and landscaping, all while saving customers thousands in fees," said Redfin CEO Glenn Kelman. "No other major brokerage includes all of this in a standard offering." Redfin Concierge Service offers more than many traditional listing agents, at a fee of 2 percent rather than the typical 2.5 or 3 percent. Redfin Concierge Service is available for homes priced at $500,000 or higher. The 2 percent fee does not include the buyer's agent commission, a separate fee that's also typically between 2 and 3 percent, and paid by the seller. "With Redfin Concierge Service, you hand us the keys, approve the action plan, and we take care of everything, including the bill," said Roddy de la Garza, a Redfin listing agent in Los Angeles. "You just transform your home to get top dollar. And you still pay a lower fee than with a traditional real estate agent." Sellers who want to get their home ready for market themselves can save the most money by choosing Redfin's full-service listing service by itself, which is just 1 percent of the home's price in Los Angeles, Washington, D.C., and most other markets. All Redfin-listed homes, no matter the service level, get the following services, paid for by Redfin: A dedicated listing agent with experience selling homes in the local area, backed by a team of support staff who make the process run smoothly; One of the industry's most thorough pricing analyses, which combines Redfin's proprietary algorithms for estimating the value of a home, and the expertise of a local Redfin agent; Professional photography; A Redfin 3D Walkthrough, letting buyers view a three-dimensional floorplan, then interact with every aspect of the home from any direction online, as if walking from room to room; Open houses, hosted by a Redfin agent, with visitors registered by our own iPad application for immediate follow-up; Online marketing, with the listing featured above others on Redfin.com, the U.S.'s #1 brokerage website. For each listing, Redfin also runs email and digital advertising campaigns for reaching just the right buyers; Pre-launch market research to Redfin buyers, with tools for gathering feedback on the number of interested buyers and what price they would pay for the property; Professionally designed and beautifully produced print brochures; The Redfin Home Dashboard, letting sellers track online visits to their listing and the latest competitive market conditions in their neighborhood. "Our goal is to offer, hands down, the best home-listing service out there, and that means serving more than one kind of home seller. Redfin Concierge Service reaches a new audience of home sellers who want to get their home in top shape for selling, but want their agent to handle everything," said Karen Krupsaw, Redfin senior vice president of real estate operations, based in Washington, D.C. "We're thrilled to offer these folks concierge-level service that complements the local expertise of our real estate agents, and the technology and marketing that Redfin has become known for." For three consecutive years, Redfin has sold listings for more money, while charging a lower fee. Specifically, homes listed with Redfin sell for an average of $3,000 more than comparable listings across the country. Redfin publishes comprehensive information about each of its agents, including homes they have sold, areas of expertise and customer reviews, so sellers can feel confident that their agent has the local knowledge and experience that's right for them. Homeowners who are interested in selling can visit https://www.redfin.com/why-sell to connect with a Redfin agent and learn more about Redfin's service. To see the Redfin Estimate for your home or sign up for a free Redfin Home Report, click here. About Redfin Redfin is the next-generation real estate brokerage, combining its own full-service agents with modern technology to redefine real estate in the consumer's favor. Founded by software engineers, Redfin has the country's #1 brokerage website and offers a host of online tools to consumers, including the Redfin Estimate, the automated home-value estimate with the industry's lowest published error rate for listed homes. Homebuyers and sellers enjoy a full-service, technology-powered experience from Redfin real estate agents, while saving thousands in commissions. Redfin serves more than 80 major metro areas across the U.S. The company has closed more than $50 billion in home sales.
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Redfin Expands 1% Listing Fee to 18 Additional Markets, Now Reaching 80 Percent of Redfin Customers Across 25 Markets Total
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Responsive Relationship, Effective Marketing Crucial for Home Buyer-Seller Satisfaction, J.D. Power Finds
Century 21 Ranks Highest among First-Time Home Buyers and Sellers for Fourth Consecutive Year COSTA MESA, Calif., Aug. 1, 2017 — Realtors who invest time and effort in their relationship with home buyers and those who effectively market on behalf of sellers earn the highest levels of customer satisfaction, according to the J.D. Power 2017 Home Buyer/Seller Satisfaction Study, released today. According to the National Association of Realtors (NAR), current home sales reflect the best quarterly existing sales pace in a decade and are poised to climb 3.5% in 2017,1 a strong indicator that now is the time to capitalize on the market, especially with first-time buyers. The study, now in its 10th year, measures satisfaction with the nation's largest real estate companies among customers in four segments: first-time buyers; repeat buyers; first-time sellers; and repeat sellers. Overall satisfaction is measured across four factors of the home-buying experience: agent/salesperson; real estate office; closing process; and variety of additional services. In the home-selling experience, the same four factors are evaluated plus a fifth factor, marketing. Satisfaction is measured on a 1,000-point scale. "With the real estate market remaining strong, it is more important than ever that agents, buyers and sellers focus on the trade basics, especially for first-timers," said Greg Truex,senior director of the at-home practice at J.D. Power. "When agents remain transparent, informative and responsive, they can greatly impact customer satisfaction and increase agent reputation and recommendations." Following are some key findings of the study: Updated and consistent marketing strategies are key: An agent's relationship with a buyer is the most important factor in determining customer satisfaction. For sellers, marketing of the home is the most important factor, as it is the most visible way for the seller to gauge the agent's support. First-time buyers are most impressed: Overall satisfaction with real estate companies is higher among first-time buyers, compared with satisfaction among repeat buyers or sellers. The average overall satisfaction score among first-time home buyers is 857, and is slightly lower (842) among first-time home sellers. Hand-holding is worth it: Satisfaction is strongly influenced by the amount of time agents invest in keeping customers informed vs. when they are not kept informed. Among first-time buyers and sellers, satisfaction is 117 points higher among buyers (874 vs. 757, respectively) and 93 points higher among sellers (859 vs. 766, respectively). Among repeat buyers and sellers, satisfaction is 210 points higher among buyers and 192 points higher among sellers when they receive a timely response to questions and concerns vs. when they do not (870 vs. 660 and 862 vs. 670, respectively). Word-of-mouth is still vital: First-time home buyers and sellers report good reputation and recommendations from friends, family and colleagues as the two main reasons for selecting a real estate company. More than one-third (35%) of first-time buyers and 44% of first-time sellers indicate they chose their real estate company based on its reputation, while 24% of first-time buyers and 17% of first-time sellers made their selections based on recommendations. First-Time Home-Buyer Satisfaction Ranking Century 21 (867) ranks highest for a fourth consecutive year and performs particularly well in the agent/salesperson, closing process and variety of additional services factors. Berkshire Hathaway HomeServices (862) ranks second and performs particularly well in the real estate office factor. Repeat Home-Buyer Satisfaction Ranking Keller Williams (863) ranks highest and performs particularly well in the closing process, real estate office and variety of additional services factors. Coldwell Banker (857) ranks second. First-Time Home-Seller Satisfaction Ranking Century 21 (859) ranks highest for a fourth consecutive year and performs particularly well in all five factors in the segment. Repeat Home-Seller Satisfaction Ranking Berkshire Hathaway HomeServices (858) ranks highest and performs particularly well in the agent/salesperson, marketing and closing process factors. Century 21 (846) ranks second and performs particularly well in variety of additional services. The 2017 Home Buyer/Seller Satisfaction Study includes 5,117 evaluations from 4,170 customers who bought and/or sold a home between March 2016 and April 2017. The study was fielded in March-April 2017. For more information about the J.D. Power Home Buyer/Seller Satisfaction Study, click here. J.D. Power is a global leader in consumer insights, advisory services and data and analytics. These capabilities enable J.D. Power to help its clients drive customer satisfaction, growth and profitability. Established in 1968, J.D. Power is headquartered in Costa Mesa, Calif., and has offices serving North/South America, Asia Pacific and Europe. J.D. Power is a portfolio company of XIO Group, a global alternative investments and private equity firm headquartered in London, and is led by its four founders: Athene Li, Joseph Pacini, Murphy Qiao and Carsten Geyer.
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Moxi Works and MoveEasy Team Up
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Want to Create Videos, But Don't Have the Hardware?
No video camera? No problem! Create original videos with your own photos, clips or just an idea More than 35 hours of video are uploaded to YouTube every minute, and with the motto of "Broadcast Yourself", it's hard to believe that anyone is left out of the YouTube experience. But the truth is, sites like YouTube do largely leave out people who don't have a video camera. That's changing with the beta launch of youtube.com/create, where anyone can use video creation sites Xtranormal, Stupeflix and GoAnimate to make personal videos or animations and post them directly to YouTube. Create original animations Creating animation can be pretty hard and often requires expensive software, but GoAnimate and Xtranormal Movie Maker let you create animated videos with just a text storyline. In minutes, you can make two bears discuss fiction-writing, or create your own cooking show parody. Use your own photos, clips and music to create dynamic videos Stupeflix lets you pull together your own images, clips and even maps into a dynamic video slideshow. You can tell a personal story or even make a jazzy promo for your craft company. Start creating! So give it a test drive. Here are some ideas: Create an educational video Reenact a scene from your favorite movie or play Create a digital 2010 year book, or a 2011 graduation video This is still early and we look forward to adding more sites, so check them out and give us some feedback in the comments section below. We look forward to seeing what you come up with! Stanley Wang, Software Engineer, recently watched "First Test on This...GoAnimate App on YouTube" and Shenaz Zack, Product Manager, recently watched "IT'S FRIDAY! (v2)" (created using Xtranormal Movie Maker) To try these out for yourself, visit www.youtube.com/create and click on each title to learn more, watch a tutorial and see video examples. You can make an original creation in minutes--and it's free (though some sites have premium services which you can access from their sites directly).
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Tungle Expands Executive Team
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SentriLock Releases BlackBerry Card Utility
RISMEDIA, March 8, 2010—SentriLock, a property access control system for Realtors®, announced the release of its BlackBerry Card Utility. SentriLock users will be able to renew their SentriCards using any BlackBerry phone running OS 4.2 or higher and a BlackBerry Smartcard Reader. Chris Ralstin, senior manager of Customer Relations for the company, says, “REALTORS® always want more face time with their clients and this new tool allows them to be even more productive and focus on what’s most important: generating showings to make the sale happen.” Among the smart phone users responding to the 2009 Technology Survey by the National Association of REALTORS®, 32% use a BlackBerry as their primary mobile device. Always looking for ways to improve agent efficiency, SentriLock developed the BlackBerry Card Utility for this large market segment. Says Ralstin: “REALTORS® on the SentriLock system will now be able to complete full SentriCard renewals on the go, anytime and anywhere their busy day takes them. System users can purchase a BlackBerry Smartcard Reader V2 directly from SentriLock for $199, with shipping included. The SentriLock BlackBerry Card Utility application for the phone is free. For more information, visit www.sentrilock.com. To view the original press release, please Click Here.  
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10k Partners with Minnesota, Saskatchewan and South Carolina
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