iHomeFinder Releases New Meta Tag Features
New Meta Tag Features Boost your SEO with these new features for Optima Express and OmniPress websites.   Title Tags Title tags influence page rankings in search engine results pages. Title tags for Property Details pages and Saved Search pages can be customized in any of the following ways: Use custom text Use dynamic listing variables Use search-specific variables Title tags for other IDX pages can be customized with custom text. Learn how >> Description Tags We now offer the option to customize the description tag in Property Details pages and Saved Search pages. Description tags are important because they can influence whether or not a user clicks through from the search engine results page to your site. If the description of a page is informative and includes keywords a user was searching for, then the user will be more likely to click through the search engine results page to your website. Learn how >> Google SEO Starter Guide This guide from Google will help you build a sound SEO strategy to bring targeted organic traffic to your website. Pages 4 & 6 discuss title and description tags. Consult with your web developer if needed to make sure you have an SEO strategy in place that will help your business grow. To view the original post, visit the iHomeFinder blog.

Google’s Information-Based Ranking Shift
  This month, Google scientists published a paper proposing a shift in Google rankings. Traditionally, Google has ranked sites based, in part, on the links on a site that connect to the relevance of the search term. With this shift, Google's algorithm would expand beyond just links to the quality and accuracy of the data on the site. This is known as Knowledge-Based Trust (KBT) and would primarily affect searches on people, events, and places. Sites providing inaccurate or outdated information would be impacted by this change. If implemented, Google will cross -check and evaluate onsite facts with their internal Knowledge Vault, a Google database that has already accumulated over 1.6 billion facts (each correlated with an accuracy confidence score). Websites would not only be evaluated and ranked based on popularity, but also on accuracy and trustworthiness. This reinforces and further validates the need to supply accurate content. Today, providing erroneous facts or statistics might go unnoticed by Google. Moving forward however, those lapses could not only affect the reliability of your content, but could directly impact the rankings of your site on the most popular search engine. If you're concerned about the accuracy of your content, now is the time to audit your site and see if any changes need to be made to ensure optimal online visibility. To learn more about how Onboard can help, reach out to us or leave a comment below. To view the original article, visit the Onboard Informatics blog.

WebsiteBox Introduces a Powerful New SEO App for REALTORS® to Boost Website Traffic
  TORONTO, August 12, 2014 – WebsiteBox, a technology startup that provides real estate professionals a do-it-all website for a one-time fee of $99, today introduced a new Search Engine Optimization (SEO) app to its do-it-all offering. The SEO Web app provides real estate professionals with a fundamental component of a marketing strategy­ – the tools to drive more traffic to their site. Search Engine Journal recently found that 93 percent of online experiences begin with a search engine, proving that search engine optimization is imperative for a business to succeed. To trigger more organic traffic to their websites, real estate agents can use the WebsiteBox SEO Web app to identify top keyword suggestions. It also helps agents understand how their websites rank against competing websites. With this app, REALTORS® have access to custom reports from the WebsiteBox portal, which unlock more data than Google Analytics, giving agents the opportunity to fine tune their sites by diving deeper into site statistics like traffic peaks, the amount of time visitors spend on their site, and most viewed pages. WebsiteBox's SEO Web app also equips agents with detailed demographic information. Not only are they able to uncover who their website visitors are, but they can also identify geographic and online location of site visitors, providing a greater understanding of the impact of their online marketing efforts. "When it comes to understanding SEO practices, many REALTORS don't know where to start. The website needs to have more than just pretty pictures," said WebsiteBox CEO Peyman Aleagha. "The SEO app is an additional tool we wanted to provide our clients because SEO is one of the most affordable and surefire ways to increase website traffic. The app provides real estate agents a starting point with SEO by identifying issues and solutions that may be preventing their website from being picked up by search engines." WebsiteBox's SEO Web app is just one of the powerful tools included in WebsiteBox's service. For a one-time fee of $99, WebsiteBox provides REALTORS with a fully customizable and feature-rich website that makes improving online presence easy and effective. To find out more about the WebsiteBox SEO app, visit WebsiteBox.com, email [email protected], or phone 1-866-857-1657 x.1113. About WebsiteBox Launched in January 2013 by Internet entrepreneur and real estate marketing expert Peyman Aleagha, WebsiteBox is a Toronto-based startup offering feature-rich, mobile-friendly real estate websites and tools for agents, teams and offices at a one-time, $99 price – the lowest in the market. WebsiteBox is quickly gaining prominence in both the real estate and entrepreneurial markets. Less than six months after launching as a real estate technology startup, WebsiteBox™ was named to HousingWire Magazine's inaugural RETech:50 list of top real estate technology firms for 2013.

WebsiteBox Offers New Get Listed App to Enhance Search Engine Visibility
SEO (Search Engine Optimization) is a HUGE part of any real estate agent's website! SEO is what will drive traffic to your website and generate leads for your business. The new Get Listed App helps you claim business listings on Google+ Local, Bing Local, Yelp and other prominent search engines easily. It also gives you valuable tips on how to enhance each listing. What are you waiting for? Improve your local online presence today by installing this powerful and FREE app! Click here to find out more.

iHomefinder Launches SEO-Friendly IDX/MLS Search
BERKELEY (MMD Newswire) March 16, 2011 -- iHomefinder today introduced iSearch Optima IDX, a new search engine-optimized version of its market-leading real estate property search. By using Optima IDX as part of their websites, real estate agents and brokers can greatly improve their chances of being found by consumers and converting leads into valued clients. Moreover, Optima IDX is easy and engaging for consumers to use, compelling them to return time and again. Many real estate professionals know that search engine optimization (SEO) is important because the vast majority of homebuyers begin their home search process on the Internet, most starting from a search engine like Google Web Search™ or Bing™ search. This makes it critical that a real estate website's content be fully discoverable by search engines; Optima IDX ensures that property listings are found and fully indexed by search engines. Optima IDX pages are designed and coded to facilitate search engine discovery and indexing, including the use of universal resource locators (URLs) with full property address details and enhanced listing information. Optima IDX also makes it easy for consumers to share listings across their social networks with Facebook and Twitter integration, expanding a real estate professional's ability to generate word-of-mouth promotion and further improving SEO. Some of iHomefinder's key web design partners are already raving about Optima IDX. "I love the usability of the Optima interface and its focus on lead conversion," said Josh Galvin, Owner of Tizish, a prominent real estate website design firm. "This definitely stands out above other IDX systems that load their systems with marketing features at the cost of usability and lead generation, which are really what we need from an IDX system." Optima's usability features include a unique new multi-city selection interface, expansive property photographs, and a wealth of page customization tools that web designers can leverage. Optima IDX extends iHomefinder's reputation for superior lead generation. Proven marketing tools such as listing alert emails, the consumer property organizer, and showing request forms have been honed for even better usability. In addition, iHomefinder has added a new suite of consumer engagement tools, including Walk Score®, Great Schools™, and Google Maps™ Street View. These engagement tools help ensure that real estate websites with Optima IDX not only attract consumers and keep them coming back, but that consumers are compelled to reach out to the real estate professional using these effective tools on their website. "iSearch Optima IDX is the fruition of iHomefinder's fourteen years of experience in the online real estate space, serving thousands of brokerages and agents," said Alon Chaver, CEO of iHomefinder. "Optima's SEO capabilities and social media integration build upon the WordPress and mobile IDX innovation we've recently rolled out, keeping our clients at the forefront of online real estate technology." iSearch Optima IDX fits best in websites with a 720 to 750 pixel-wide container, making it perfect for WordPress applications and websites with a vertical navigation bar. The new product is a free upgrade for all existing iHomefinder customers. A demonstration website using Optima IDX can be viewed at http://www.anyhomesrealty.com/optima. To learn more about Optima IDX, please visit http://www.ihomefinder.com/optima.cfm. About iHomefinder, Inc. iHomefinder, Inc. is a leading national provider of hosted online property search technology, serving thousands of real estate brokerages and real estate professionals in every major U.S. market. Using the IDX standard, iHomefinder displays timely and accurate MLS content in full compliance with the local rules of over 150 MLSs. iHomefinder also provides MLS licensing, compliance and technology services to hundreds of web design and online marketing companies, as well as brokerages, technology vendors, Associations, and MLSs. Privately held and headquartered in the San Francisco Bay Area since 1997, iHomefinder maintains collaborative relationships with hundreds of innovative companies serving the real estate industry. Learn more at http://www.ihomefinder.com.