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Lone Wolf and Adwerx Join Forces to Provide Simple Access to Digital Ads for Real Estate
New integration will bring targeted ad campaign access to over 1.4 million real estate agents CAMBRIDGE, ON -- July 21, 2020 -- Lone Wolf Technologies ("Lone Wolf") is pleased to announce that Adwerx has joined Marketplace, Lone Wolf's selection of curated tech partnerships for its transaction management solutions, Transactions (zipForm Edition) and Transactions (TransactionDesk Edition). This new offering will bring targeted ad programs for real estate brokers and agents into Transactions (zipForm Edition), the national transaction management member benefit in the U.S. Adwerx provides real estate professionals with industry-specific solutions for targeted digital advertising, including zip code targeting, listing ads, awareness ads and more. With effortless automation and access, the Adwerx platform allows agents to create and launch hyper-targeted and personalized ads that adhere to digital branding best practices. These solutions are incredibly popular in the real estate industry today, with over 200,000 users and over 15 billion ad impressions on record. With this integration, agents will be able to access their franchise, brokerage, or personal Adwerx accounts directly from within Transactions (zipForm Edition), giving them a unique connection between their transactions solution and ad campaigns and helping them become the real estate professional everyone knows and recognizes in their local market. "We're so excited to be able to introduce Adwerx' services to Marketplace," said Jimmy Kelly, President and CEO of Lone Wolf. "The value of digital advertising can't be overstated in today's primarily digital world, especially as current events mean buyers and sellers are less likely to encounter traditional advertising methods. This integration with Adwerx creates an extremely accessible way for agents to have that impact in the digital world, right from within their Transactions solution." Adwerx joins dozens of other leading technology companies as partners in the Lone Wolf Marketplace, including RamQuest, RentSpree, Earnnest, eCommission, Updater, PrestoIntelligence, and EyeSpy360. Marketplace is rapidly expanding the selection of world-class digital tools for real estate available, with new partners joining every week. Agents can access Marketplace for free, and only need a login for their local, state, or national transaction management member benefit to connect these additional services. "We're so pleased to work with Lone Wolf to offer our brilliantly simple advertising for Marketplace," said Jed Carlson, CEO of Adwerx. "We've always ascribed to the idea that the best solution is a personalized, local, and easy-to-execute one, and we're committed to building solutions and experiences that reflect that for our customers. We're confident this new initiative will help build on and continue that commitment for everyone in real estate."   "We're thrilled to add Adwerx to our Marketplace," said Jason Cheverton, VP of Strategic Channels at Lone Wolf. "This integration is a game-changer for real estate professionals, and gives them an even easier way to create digital ad campaigns that will reach the right people at the right time—all through a single access point for agent tools.   "In all, Marketplace now features integrated solutions and services for digital advertising, title insurance, front office, websites, CRM, moving concierge services, home inspections, secure online earnest payments, commission advances, and many more. On top of that, we're continuing to collaborate with other tech leaders and innovators to build out Marketplace with even more best-in-class real estate technology."   About Lone Wolf Technologies Lone Wolf Technologies, a Vista Equity Partners portfolio company, is the North American leader in residential real estate software, serving over 1.4 million real estate professionals across Canada and the U.S. The company offers an ecosystem of technology products designed to simplify the entire transaction process, including software for back office and transaction management. Each element of this ecosystem enables brokerages, agents, MLSs, and associations to operate more efficiently, reduce costs, and increase opportunities for profitability. Lone Wolf's head office is located in Cambridge, ON, with additional offices in Dallas, TX, London, ON, and Fraser, MI. About Adwerx Used by over 25% of the top brokerage firms and over 15% of the top mortgage originators in the U.S., Adwerx delivers personalized, omnichannel brand marketing and automation at enterprise scale, enabling customers to deliver customized ads programmatically across streaming TV, popular websites, Facebook and Instagram, and mobile apps. The platform drives growth through digital marketing automation that increases brand visibility, boosts productivity by 35 percent, and reduces turnover by 42 percent. Adwerx works across the U.S., Canada, and Australia. Learn more about Brilliantly Simple Digital Advertising at adwerx.com. NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Adwerx Top Producer Platform Gains Momentum, Over 50 New Deals Signed in June
The 'set it and forget it' marketing platform consists of best practice digital display ads and streaming TV commercials for industry top producers Last month, Adwerx announced their top producer platform for real estate agents, mortgage lending officers, wealth managers, insurance agents, and franchise owners. The program has quickly gained clout from some of the top franchises in the country, with producers at some of the country's largest real estate and mortgage lending firms signing on to receive a personalized marketing platform. In June alone, over fifty new producers joined the program. "Since home buyers are searching for their next home online, it is imperative for me to maximize my exposure through ads for listings, and brand ads that place me in front of potential prospects," said Wendy Moore, REALTOR® at Berkshire Hathaway HomeServices Drysdale Properties. "Adwerx provides a seamless solution for me to advertise on websites, mobile devices and streaming TV, with a customized, full service platform that streamlines efficiencies in my marketing campaigns," Wendy continued. "Timing is everything, and with Adwerx my ads are placed in the right place at the right time to impress my home sellers and potential new home buyers. Plus, Adwerx is affordable, has a great relationship with Berkshire Hathaway HomeServices, and provides me with the greatest exposure online." As part of this new service, customers receive a customized, omnichannel marketing platform tailored to their distinct branding needs. A dedicated account representative is assigned to each producer, and acts as a concierge to help build the perfect marketing mix, custom-fit to the needs of each individual, including hyper-local display ads and personalized streaming TV commercials. Streaming TV commercials from Adwerx include access to a library of Adwerx Original commercials that are personalized with the customers headshot and contact information as well as placement of the commercial on premium channels in a hyperlocal geographic area (as small as ¼ mile radius). Commercials are displayed across popular on-demand services like Hulu, Sling, ESPN+, and more during prime viewing hours, allowing customers to get in front of the right prospects at the right time, with zero production costs. Savvy producers have even developed their own commercials for luxury properties, and used Adwerx's Streaming TV campaigns to help secure high end listings. "Streaming TV commercials from Adwerx has been huge for our business; especially now when everyone is spending so much more time at home, in front of their TVs," said Lesley Lyon, Marketing Director at Team Lyon, Lyon Stahl. "As we are not allowed to host live open houses right now, streaming TV commercials from Adwerx is a great way to get exposure to our listing videos. Our agent walks in with confidence to every listing presentation, knowing she has this in her back pocket!" Current customers who refer a top producer that purchases an Adwerx Top Producer platform, will receive $1,000 in credit in their Adwerx account to optimize their branding efforts. To learn more about the Adwerx Top Producer Platform, visit enterprise.adwerx.com. About Adwerx Used by over 25% of the top brokerage firms and over 15% of the top mortgage originators in the U.S., Adwerx delivers personalized, omnichannel brand marketing and automation at enterprise scale, enabling customers to deliver customized ads programmatically across streaming TV, popular websites, Facebook and Instagram, and mobile apps. The platform drives growth through digital marketing automation that increases brand visibility, boosts productivity by 35 percent, and reduces turnover by 42 percent. Adwerx works across the U.S., Canada, and Australia. Learn more about Brilliantly Simple Digital Advertising at adwerx.com. NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Berkshire Hathaway HomeServices Showcases Industry Leadership by Automating Digital Advertising During Pandemic, Enters Multiyear Relationship with Adwerx
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Adwerx Helps Industry Elite Grow their Business with Proven Technology, Launches the Top Producer Platform
Leading provider of automated digital advertising for real estate, mortgage and other verticals brings customized advertising solutions to prominent professionals Adwerx, preferred digital advertising platform to over 25% of the top real estate brokerage firms and over 15% of the top mortgage originators in the U.S., announces the Top Producer Platform, a solution designed specifically with leading professionals in mind to increase their productivity and scale efficiency. The new service gives clients a customized, omnichannel marketing platform tailored to their distinct branding needs. A dedicated account representative is assigned to each producer, and acts as a concierge to help build the perfect marketing mix, custom-fit to the needs of each individual, including hyper-local display ads and personalized streaming TV commercials. The beta launch of the Adwerx Top Producer Platform saw rapid adoption among forward-thinking top producers, with customers spanning across the U.S. and hailing from a variety of firms in the real estate and mortgage sectors. Since this past March, Adwerx has signed over 70 top producers onto the platform, served 3 million impressions, and ran over 300,000 television commercials through Streaming TV. Adwerx credits much of this early success to the idea that industry leaders understand the fundamental importance of a strong digital presence, even amidst the economic volatility that has caused others to suspend their advertising budgets during the Coronavirus pandemic. "Adwerx has been helping individuals and enterprises grow their businesses for years," said Jed Carlson, CEO of Adwerx. "Savvy top producers were already purchasing from our suite of services to create a custom marketing mix, but really needed a one-stop, premier solution that did this for them. Using our proven technology, we developed a platform that is tailored to each individual's unique needs, and comes with white glove marketing support, allowing top producers to seamlessly run automated, personalized advertising on digital and streaming TV." Since 2013, Adwerx has been trusted to power automated, localized and personalized digital display advertising for more than 200,000 real estate agents, loan officers, insurance brokers, and wealth managers – boosting real estate listing visibility and amplifying their brands across popular mobile apps, websites and social media networks, like Facebook. Now, the Adwerx Top Producer Platform delivers a fully integrated, results-oriented digital marketing solution, using a brilliantly simple technology that improves productivity and increases ROI. With a service that is simple and efficient, top producers can focus on the human relationships that build their business. To learn more about the Adwerx Top Producer Platform, visit enterprise.adwerx.com. About Adwerx Used by over 25% of the top brokerage firms and over 15% of the top mortgage originators in the U.S., Adwerx delivers personalized, omnichannel brand marketing and automation at enterprise scale. Deliver customized ads programmatically across streaming TV, popular websites, Facebook and Instagram, and mobile apps. Drive growth through digital marketing automation that increases brand visibility, boosts productivity by 35 percent and reduces turnover by 42 percent. Adwerx works across the U.S., Canada, and Australia. Learn more about Brilliantly Simple Digital Advertising at adwerx.com and visit our press page for other news announcements. NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Study: Listing Agents Who Received Adwerx Automated Advertising from Their Broker Saw 35% Lift in Year-over-year Productivity Compared to Peers
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Jaqua Realtors Joins Forces with Adwerx to Power Digital Advertising for Every Agent
West Michigan brokerage steps up its commitment to remain at the forefront of technology by implementing automated online listing ad campaigns and retargeting Jaqua Realtors, West Michigan's premier real estate company for over 40 years, launched the Adwerx Automation Platform, automating online ads for newly listed properties across their nine offices, plus custom retargeting campaigns for every agent. As a progressive and expanding firm with a well-recognized real estate brand, Jaqua prides itself on being innovators of outstanding customer service, while also focusing on the establishment and growth of their agents. Now, through Adwerx the company will provide agents with a solution that has been proven to impress sellers, while helping agents win 35% more listings. The Adwerx Automation Platform delivers each client a fully integrated, results-oriented digital marketing solution, helping agents to: Exceed their clients' expectations and create immediate online visibility for their listing – automated ads are displayed on Facebook, mobile apps and premium websites that consumers and potential home buyers visit regularly. Extends agents' reach with intelligent retargeting that recaptures the interest of prospects. In fact, 43% of their website visitors (potential clients) are more likely to convert (Criteo), as a result of online retargeting ads that follow their online behavior. "Jaqua Realtors is committed to investing in the latest technology to ensure our agents can build their brands and win more listings," said Dan Jaqua, President/Owner. "Adwerx provides a seamless solution for our agents to do this. The program maximizes the visibility of our properties for sale including additional exposure for every Open House, while keeping our agents top-of-mind with anyone who visits our web pages." Since its launch in 2017, the Adwerx Automation Platform has seen rapid adoption among the nation's most innovative brokerages. Brokers who provide their agents with this one technology reduce agent churn up to 42%, according to an analysis by REAL Trends. To learn more visit enterprise.adwerx.com. About Jaqua Realtors Jaqua has developed a professional and innovative company culture with nine offices throughout West Michigan including Kalamazoo, Portage, Battle Creek, South Haven, St. Joseph, Richland, Plainwell and Grand Rapids. Jaqua's team of outstanding agents and staff are dedicated to surpassing the expectations of our clients. Our mission places an emphasis on fostering growth and developing individuals to become industry leaders. Our commitment to education and excellence is one of the cornerstones to our success. Our mission is to give good people the opportunity to improve their station in life, hold to high standards and quality of work, never rest on the status quo, develop leaders and mentors, create a strong team concept, and treat everyone with dignity. To learn more visit us at jaquarealtors.com. About Adwerx One of the fastest growing advertising technology companies, Adwerx delivers personalized, omnichannel brand marketing and automation at enterprise scale with the Adwerx Automation Platform. The Platform integrates with native software to generate and deliver customized ads programmatically across streaming TV, popular websites, Facebook and Instagram, and mobile apps. Real estate, mortgage, insurance, financial services, and other innovative sales firms and franchises drive growth through digital marketing automation that increases brand visibility, boosting agent productivity by 35 percent and reduces agent churn by 42 percent. Adwerx has over 200 enterprise customers across the U.S., Canada, and Australia. Learn more about Brilliantly Simple Digital Advertising at adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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CENTURY 21 Ace Realty Launches Advertising Automation Platform with Adwerx Enterprise
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CENTURY 21 Morrison Realty Delivers Their Agents a Competitive Advantage Powered by Adwerx Enterprise
North Dakota brokerage steps up its commitment to exceed client expectations by implementing automated online listing ad campaigns and retargeting Adwerx, one of Inc.'s fastest-growing companies three years in a row and preferred digital advertising platform to over 200 regional, national, and international real estate brokerages has joined forces with CENTURY 21 Morrison Realty to bring digital advertising automation to all of their sales offices in North Dakota. Fulfilling their pledge to provide the best service and promote the utmost professionalism in their agents, CENTURY 21 Morrison Realty has launched the Adwerx Enterprise Automation Platform to seamlessly activate personalized and company branded digital ads to fast-track awareness of each new available listing from their three sales offices. Agents will also receive a custom retargeting campaign, increasing visibility and maximizing online exposure as the agents' ads follow potential clients who have visited the agents' web pages. Locally targeted digital listing ads display the listing photo, agent contact details, brokerage branding, and a link to the listing to potential home buyers based on their online behavior. Clients can be assured that their home will be showcased on premium websites like ESPN and the Wall Street Journal, as well as Facebook and popular mobile apps. "We're continually ranked in the top 2% of the nation's 2,900+ CENTURY 21 offices," said Tabetha LaBare, Marketing Director. "We make a commitment to our agents to provide them with the services they need to do their best work and succeed, and Adwerx helps us deliver on that promise." Expectations are high for today's real estate agents. They need the power of digital advertising to help differentiate themselves in an aggressive sales market, and to foster confidence among home buyers and sellers who are relying on their professional expertise. Adwerx's Enterprise Automation Platform simplifies digital advertising and has proven to increase agent productivity, according to an analysis by T3 Sixty, one of the industry's leading management consultancy and research companies. To learn more about the Adwerx Enterprise Automation Platform, visit enterprise.adwerx.com. About CENTURY 21 Morrison Realty In 1978, CENTURY 21 Morrison Realty's mission to be a quality organization and to provide outstanding services to our clients started with two brothers, Bill and Jerry Schlosser. Today, as a second-generation, family-owned business, our focus continues to be on providing the best service and promoting the utmost professionalism in our agents. Because of the motivation to serve, CENTURY 21 Morrison Realty continues to be the #1 CENTURY 21 office in North Dakota and in our five-state Broker Council Region. We also continue to be in the top 2% of the nation's 2900+ CENTURY 21 offices. Our commitment and excellent service to you has earned us repeated Quality Service Pinnacle Awards, based on the results of our clients' surveys. Learn more at C21Morrison.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platform, and the most widely read news sites. Adwerx has served over 200,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for three consecutive years, as well as received Inc.'s Best Workplaces award. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Kaufman Realty and Auctions Expands Digital Footprint with Adwerx Enterprise
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Coldwell Banker Harris McHaney & Faucette Launches Digital Advertising Platform with Adwerx Enterprise
Northwest Arkansas brokerage enhances support of its 280 agents using marketing technology powered by the Adwerx Enterprise Automation Platform Rooted in Northwest Arkansas, Coldwell Banker Harris McHaney & Faucette has been serving local home buyers and sellers for over 60 years. The firm prides itself on bringing unrivaled expertise, passion, and energy to their clients. Now, Coldwell Banker Harris McHaney & Faucette is providing unparalleled service to their agents by implementing the Adwerx Enterprise Automation Platform, including automated online ads for all new listings and the use of website retargeting. Coldwell Banker Harris McHaney & Faucette has implemented Adwerx's advanced automation technology to power its digital marketing for agents and their listings — generating awareness and driving personal connections with local buyers and sellers. Digital ads for new listings launch as soon as the properties go on the market, and appear on Facebook and popular mobile apps, and across premium websites that consumers and potential home buyers visit on a daily basis. This automates the work of complicated digital marketing promotions, allowing agents to focus on acquiring new listings and providing quality client service. The Adwerx Enterprise Automation Platform further boosts awareness through retargeting technology. Once a prospect visits an agent's website, custom branded ads accompany them throughout their online journey, elevating the agent's profile by optimizing visibility – keeping them top of mind with potential clients. "We are committed to providing the finest services to our clients and agents," said Lynnette Harris, Chief Executive Officer and Managing Broker. "By using Adwerx's powerful digital marketing services, we can leverage automation technology to deliver superior results for our clients, and help our agents' focus on being the market experts." Adoption can be a challenge for organizations introducing new technology. With Adwerx's automated service model, traditional barriers to adoption are eliminated. Each real estate agent also has access to a personalized dashboard where they can easily launch pre-rendered digital ads with no technology or marketing experience. Making the process simple and efficient allows agents to focus on the human relationships that build their business. To learn more, visit enterprise.adwerx.com. About Coldwell Banker Harris McHaney & Faucette Home. It's the most important thing in our lives; the place we long for at the end of the day, the place that holds all we love and everything that we cherish. For us, Northwest Arkansas is home, and for over 60 years, Coldwell Banker Harris McHaney & Faucette has stood for something unique in the world of Northwest Arkansas real estate. Our agency has made it our mission to bring the joy of home to every one of our clients with unrivaled expertise, passion, and energy. Our agents are market experts, industry leaders and active citizens invested in one goal: guiding you home. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platform, and the most widely read news sites. Adwerx has served over 200,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for three consecutive years, as well as received Inc.'s Best Workplaces award. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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House of Brokers Realty, Inc. Selects Adwerx to Power their Online Advertising
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Adwerx Powers Digital Advertising for Two Expert Brokerages in Southeast Michigan
Savvy leadership at Coldwell Banker Professionals of Port Huron and Century 21 Sakmar & Associates in Rochester innovates marketing strategy with The Adwerx Enterprise Automation Platform. Dozens of agents, and their clients, from the Port Huron office of Coldwell Banker Professionals and the Century 21 Sakmar & Associates brokerage in Rochester, MI are benefitting from the robust online visibility generated by the Adwerx Enterprise Automation Platform. Intelligent retargeting technology and automated listing ads powered by Adwerx, deliver the digital advantage that home sellers and agents expect from their brokerage in order to compete in today's aggressive real estate market. "Our clients count on our agents to sell their home as quickly as possible, for as much as possible," says William McCullen, Senior Vice President and Director of Special Operations. "We chose Adwerx because its automated advertising services accelerate online exposure of new property listings as soon as they go on the market, while also providing our agents with a valuable, digital marketing platform that creates awareness for them among local prospects." By adopting the Adwerx Enterprise Automation Platform, Century 21 Sakmar & Associates and the Port Huron Coldwell Banker Professionals are giving their home selling clients the advantage of having their newly-listed home featured in ads displayed on Facebook, popular mobile apps and across premium websites that consumers and potential home buyers visit on a daily basis, during the critical first week on the market. This proactive, hyperlocal digital marketing strategy gives clients a sense of confidence in their agents, while the digital automation allows agents the opportunity to focus on delivering personalized service and generating new listings. The company is also spotlighting its agents by investing in Adwerx's automated, localized retargeting technology. Once a prospect visits an agent's website, this practical yet powerful tactic maximizes online visibility of the agent's profile by displaying personalized and branded ads across websites throughout their online activity.The Adwerx Enterprise Automation Platform makes digital advertising easily accessible and effective for real estate brokerages. Equipping them to meet and exceed the expectations of their clients through measurable online reach; and enabling them to create value for their agents – ultimately boosting the retention and recruitment of top performers. For more information, please visit www.adwerx.com/enterprise. About Coldwell Banker Professionals (Port Huron, MI) and Century 21 Sakmar & Associates (Rochester, MI) Our company is enthusiastic about providing professional and personalized service to every client. We are dedicated real estate professionals – committed to the communities we serve, because we live there too. We value our neighbors throughout southeast Michigan and pledge to provide respectful, reliable client care every time. To contact an agent or see available listings visit Coldwell Banker Professionals or Century 21 Sakmar & Associates. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 200,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for three consecutive years, as well as received Inc.'s Best Workplaces award. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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ERA Suburb Realty Agency Maximizes its Digital Advertising Impact with Adwerx
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HUNT Real Estate Is Raising the Bar, Rolling Out Adwerx's Digital Marketing Platform for Entire Network of Agents
Brokerage will build on proven digital marketing success by expanding its use of The Adwerx Enterprise Automation Platform BUFFALO, N.Y. -- HUNT Real Estate ERA, family-owned and operated in New York State since 1911, is upping its commitment to their agents' success through its modern approach to real estate. Critical to this is the full-service Adwerx Enterprise Automation Platform. Since initial adoption in February of 2018, Adwerx has automated more than 13,000 online listings, delivered over 117 million impressions for HUNT Real Estate properties, and driven nearly 400,000 individual click-throughs from interested prospects. Building on this success of promoting new listings through automated listing advertising, HUNT Real Estate is expanding its digital marketing program with the full Adwerx platform. In addition to automated listing ads, all agents will receive automated retargeting technology and the option to launch personalized, local streaming TV commercials. "Our sales professionals have seen extremely positive results from the automated listing ads created and deployed by Adwerx," says Dan Mirsky, marketing director. "They're receiving good feedback from their clients and getting new leads as well. We're positive we'll see continued growth and results as we expand our digital marketing strategy through Adwerx." The Adwerx Enterprise Automation Platform delivers each client a fully integrated, results-oriented digital marketing solution. Agents can exceed their client's expectations and create immediate online visibility for their listing – automated ads are displayed on Facebook, mobile apps and premium websites that consumers and potential home buyers visit regularly, including local and national news outlets. Intelligent retargeting extends agents' reach and the opportunity to recapture the interest of prospects. In fact, 43% of their website visitors (potential clients) are more likely to convert (Criteo), as a result of online retargeting ads that follow their online behavior. With more than 70% of U.S households subscribing to at least one streaming service (Forbes), Adwerx's Personalized Streaming TV Commercials will deliver next-level brand exposure on the most successful advertising medium. "We're thrilled that the HUNT Real Estate ERA team has realized positive, measurable results and are now implementing other advanced services like Personalized Streaming TV Commercials, " says Jed Carlson, CEO of Adwerx. "Making digital advertising accessible, frictionless and easy for our clients is our top priority. " It is essential for both agents and brokers to use digital advertising to stay at the forefront of today's competitive real estate market. The Adwerx Enterprise Automation Platform delivers comprehensive digital advertising strategies that are easy to create and deploy; and, enables brokerage leaders to recruit and retain top talent. "By investing in digital advertising and marketing on behalf of our agents, it allows them to focus on their top priority – acquiring and selling more listings and serving their clients," Charlie Hunt, executive vice president and COO. "The Adwerx platform has become a powerful differentiator as we grow our agent base and listing inventory." About HUNT Real Estate ERA HUNT Real Estate Corporation is the parent company of HUNT Real Estate ERA and operates over 50 branches throughout New York State, Massachusetts, and Arizona. Founded in 1911, HUNT is the most successful family-owned and operated real estate company in New York State, and is ranked the 35th largest real estate firm in the nation for closed transactions by REAL Trends. HUNT also operates a commercial brokerage, mortgage banking firm, insurance agency, and title agency. HUNT's mission is to build its presence through successful sales professionals, to grow profitably, and to provide the highest quality of real estate and homeownership services. For more information about HUNT Real Estate, visit www.huntrealestate.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 200,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for three consecutive years, as well as received Inc.'s Best Workplaces award. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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8z Real Estate Doubles Down on Hyperlocal Tech with the Adwerx Enterprise Automation Platform
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ERA Shields Boosts Digital Marketing Efforts with Adwerx
Program automates ads that launch as soon as property hits the market ERA Shields Real Estate, one of the most established and respected real estate firms in Colorado Springs, launched a digital advertising program for their newly listed properties. The Adwerx Enterprise Automated Listing Advertising Program generates digital ads on properties as soon as they are listed. Adwerx ads are formatted for maximum efficiency and deliverability, displayed to a preselected target audience based on location and online browsing behavior that identifies them as likely to purchase real estate. Ads appear on apps and social media channels, as well as local and national websites that prospective buyers are already visiting. "We are dedicated to serving the needs of our clients and balancing this responsibility with the needs of our firm and our associates," said Cathi Sullivan, Owner and Broker. "The search for an agent and a home begins online, and that's where our agents need to be advertising both their services and their property listings." Since 1985, ERA Shields Real Estate has built a team of 109 full-time, highly experienced agents in two locations ready to help buy or sell a home in the fast-growing Colorado Springs area. They have become an integral part of the region, providing community service and supporting many professional and charitable organizations, including a military rewards program. About ERA Shields Join ERA Shields as they celebrate over 34 years of service. With two locations,ERA Shields Real Estate specializes in residential real estate throughout the Pikes Peak and Southern Colorado regions, including the counties of El Paso, Pueblo, Teller, Douglas and Elbert. For more information on ERA Shields visit their website www.erashields.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 200,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for three consecutive years, as well as received Inc.'s Best Workplaces award. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Coldwell Banker Legacy Powers Automated Listing Advertisements with Adwerx Enterprise
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Ansley Atlanta Real Estate Begins Custom Ad Campaign with Adwerx Enterprise
Automated ad service provides property listings with additional exposure across digital platforms DURHAM, N.C. – Luxury real estate brokerage firm Ansley Atlanta Real Estate has partnered with Adwerx to promote their property listings using integrated marketing automation. The Adwerx Enterprise Automated Listing Advertising Program creates personalized ads directly from the firm's listing feed. When a property is listed with Ansley Atlanta Real Estate, an ad campaign featuring the property, agent, and Ansley Atlanta branding will begin automatically. Ads are specifically targeted to individuals actively seeking real estate, based on their online browsing behavior and geography. "Adwerx is widely known as an industry leader in advertising technology, and we are a tech-driven brokerage. Their automated listing ads will add additional value to our clients, as our marketing efforts can become more sophisticated," said Ansley Atlanta Real Estate Founder & CEO Bonneau Ansley. "It's an incredibly easy service to plug in, because it requires no additional effort from our agents." Ansley Atlanta Real Estate serves the metro Atlanta area in Georgia. The firm launched in 2015 and employs more than 160 agents in four offices throughout the area. As an affiliate of Leading Real Estate Companies of the World, Ansley Atlanta has access to the highest caliber of real estate professionals in over 70 countries and across six continents. "Our products are of exceptional use to luxury brokerages, because their marketing can be targeted and tailored to that specific demographic," said Adwerx CEO Jed Carlson. "We love working with firms who are eager to use technology to expand their business. Every person from the top down benefits from adding an automated service." Adwerx is a real estate innovator in marketing automation technology, providing digital advertising services for real estate listings, sphere of influence, zip code targeting, and more. Advertisements are displayed across websites, apps, and social media. In just a few clicks, agents and firms can build critical brand awareness with target audiences. About Ansley Atlanta Real Estate Established in 2015, Ansley Atlanta Real Estate was recently recognized as one of the most inspiring companies of 2018 by Inc magazine and is included on the Inc 5000 list of fastest growing private companies in the United States. An extensive international network, along with an unparalleled depth of knowledge and experience in the Atlanta market, have combined to produce explosive growth and results, helping Ansley outpace companies with decades of established business and exposure to become one of the top-performing residential real estate firms in metro Atlanta. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 200,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for three years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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The Keyes Company Adopts New Adwerx Enterprise Automated Retargeting Product
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ERA King Real Estate to Run Ad Campaigns Using Adwerx Marketing Automation
Customized ads give properties additional exposure beyond conventional listing sites DURHAM, N.C. -- Family-owned ERA King Real Estate has joined forces with Adwerx to promote properties using integrated marketing automation. The Adwerx Enterprise Automated Listing Advertising Program creates ads directly from the firm's listing feed. When a property is listed with ERA King Real Estate, it will receive an automated ad campaign featuring the property, agent, and ERA King branding. Ads are specifically targeted to individuals actively seeking real estate, based on their browsing behavior and geography. "Adwerx provides some of the most advanced marketing technology available for real estate," said ERA King Real Estate owner Everett King. "By providing this at the firm level, we are investing in our agents so they can continue to deliver exceptional service to our clients." ERA King Real Estate serves the East Central region of Alabama. The location opened over 50 years ago and has grown to include eight offices and over 240 agents across the state. ERA King is part of the ERA Real Estate global network, which was founded in 1971 with the vision of utilizing cutting edge technology to provide exceptional service. ERA King strives to continue that tradition in support of the brand. "Adwerx's easily customizable ads offer consistent brokerage branding, while providing maximum exposure for property listings," said Adwerx CEO Jed Carlson. "Realtors who use Adwerx's services offer more to their clients with no additional effort." Adwerx is a real estate innovator in marketing automation technology, providing digital advertising services for real estate listings, sphere of influence, zip code targeting, and more. Advertisements are displayed across websites, apps, and social media. In just a few clicks, agents and firms are able to build critical brand awareness with target audiences. Over 40,000 real estate agents, insurance advisors and mortgage lenders use the platform today. About ERA King Real Estate ERA King Real Estate is family-owned and has been operating throughout East Central Alabama for over 50 years. We are dedicated to helping our clients in every aspect of the real estate transaction and supporting our local communities. As an agent services company, we are a company fiercely determined to help our agents grow their business their way, with smarter support and smarter solutions. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Dielmann Sotheby's International Realty Launches Marketing Automation with Adwerx
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CENTURY 21 Alliance Realty Launches Digital Ad Program with Adwerx
Ads will be customized through the Adwerx Enterprise Automated Listing Advertising Program DURHAM, N.C. -- CENTURY 21® Alliance Realty has adopted the Adwerx Enterprise Automated Listing Advertising Program to create ads for properties listed by the firm. CENTURY 21® Alliance Realty serves the Tampa Bay areas with 47 agents in two offices, Spring Hill and Brooksville. In addition, they have a kiosk in Brooksville. Adwerx is the real estate industry leader in developing customized digital ads that are generated and launched automatically when a property is for sale. Qualified homes listed with CENTURY 21® Alliance Realty will receive an automated ad campaign that is generated through Adwerx Enterprise. These advertisements contain a listing photo, agent contact details, brokerage branding and a link to the listing. Ads are shown on popular websites, mobile apps, and social media. By combining these ads with traditional exposure, agents are able to maximize the visibility of each listing andreinforce their local brand. "Arming our agents with the latest in advertising technology is essential for competing in today's marketplace," said Broker-Owner, Marilyn Pearson-Adams. "Targeted digital marketing that launches automatically helps our agents stay focused on client care," said Julie Zook, Broker-Owner. The Adwerx Enterprise Automated Listing Advertising Program has seen widespread adoption in the U.S. and Canada, providing agents with localized ads that appear on the sites that clients and potential buyers visit daily. Agents using the program report a high level of client satisfaction and say that the program is a key advantage in helping them obtain new listings. About CENTURY 21® Alliance Realty At CENTURY 21® Alliance Realty we believe our customers deserve and shall receive the finest service ever offered by any real estate organization. We began 40 years ago with a proactive approach to providing top notch customer service and everyday conversation with our agents, support staff and management team. To learn more, visit https://c21alliancerealty.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Engel & Volkers Belleair Partners with Adwerx to Launch Local Ad Campaigns
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Howard Hanna's Buy Before You Sell Program Encourages Buyers and Sellers to 'Move Faster'
Pittsburgh, PA (May 31, 2019) -- Howard Hanna Real Estate Services is launching a major new marketing initiative, the Move Faster campaign, in support of the company's exclusive Buy Before You Sell program. Unveiled today to the management team across the company's nine-state footprint, the new campaign communicates that working with Howard Hanna makes it easier to buy or sell a home in today's fast-paced world and competitive real estate market. The nation's 3rd largest real estate company has been taking the hassle out of the home buying and selling process for decades with its innovative programs, superb mortgage professionals, and best-of-the-best real estate agents. "In today's market, you can't take your time when you find the right house. You need to be prepared to move quickly and in most cases, there is not time to wait until your house sells. Using the equity in your current home for a down payment on your new home lets you ‘buy before you sell'. This is extremely helpful in highly sought-after areas and neighborhoods," noted President of Real Estate Brokerage, Howard W. "Hoby" Hanna, IV. The Buy Before Your Sell program, offered by Howard Hanna Mortgage (PA, OH, MI), 1st Priority Mortgage (NY) and Towne Mortgage (VA, NC), alleviates the worry people may have about listing their home for sale and thinking that if it sells quickly they won't have enough time to find, and buy, a home they like. The program offers the ability to buy a new home before selling the current house. The Buy Before You Sell program offers the best of both worlds: expertise and guidance during the home buying process from start to finish from a local Howard Hanna sales associate, along with the ability to leverage the equity in your current home for use as the down payment on a new home. Whether looking to upgrade, right-size, change school districts, or just enjoy a change of scenery, the Howard Hanna Buy Before You Sell program covers it all. "This is one of our most popular programs, as it lets sellers move quickly when they find a home they like," added Hanna. Move Faster with the Howard Hanna Buy Before You Sell program: Purchase a home without having to wait until the current property is sold Take advantage of low mortgage interest rates and potentially get better terms for the home purchase Move without worrying about the logistical issues of moving out of one property and into the new one on the same day After moving out, the home being sold can be staged without having to overly disrupt the seller's life, and the home can be shown to prospective buyers more easily The program produces more buyers who can buy a home by removing the sales contingency Howard Hanna's award-winning, in-house marketing agency is pleased with the outcome of their latest creative efforts. Led by Executive Vice President Kelly Silver, the marketing team will work with Howard Hanna offices to support the Move Faster campaign's agent-empowering assets and action-focused ads. Consumers will see it online, in print, and outdoors, creating a multimedia consumer experience that allows the Move Faster campaign to come alive. To get started with Howard Hanna's Buy Before You Sell program, click here or call your local Howard Hanna Real Estate office or agent. HowardHanna.com
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Engel & Volkers Charlotte Selects Adwerx Enterprise to Power Customized Listing Advertising Campaign
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Engel & Volkers Big Sky Country Launches Montana Listing Advertising Campaigns with Adwerx Enterprise
Ads will be customized through the Adwerx Enterprise Automated Listing Advertising Program Durham, N.C. -- Engel & Völkers Big Sky Country announces that it is partnering with the Adwerx Enterprise Automated Listing Advertising Program to create local marketing campaigns for selected properties listed by the firm. Properties listed with Engel & Völkers Big Sky Country will receive automated marketing campaigns that are generated by Adwerx Enterprise as soon as a property is publicly offered. These marketing campaigns contain a property photo, agent contact details, brokerage branding and a link to the offered property. Advertisements are shown on popular websites, mobile apps, and social media. By combining these campaigns with traditional exposure, Advisors are able to ensure the maximum exposure of each property offering. "Adwerx marketing campaigns help us spread the word about our spectacular Montana properties for sale," said PollyAnna Snyder, Partner/ Private Office/ Managing Broker. "These campaigns are automatically personalized for our Advisors so that they can concentrate on serving their clients." The Adwerx Enterprise Automated Listing Advertising Program has seen widespread adoption in the U.S. and Canada, providing Advisors with localized campaigns that appear on the sites that clients and potential Buyers visit daily. Advisors using the program report a high level of client satisfaction and say that the program is a key advantage in helping them obtain new listings. About Engel & Völkers Big Sky Country Engel & Völkers Big Sky Country is part of a global company and lifestyle brand providing high-quality services for those seeking to buy and sell real property. We distinguish ourselves by providing our clients with exceptional service and support for those in and around the Bozeman, Big Sky, and Livingston and Paradise Valley areas. Since 1977, the Engel & Völkers brand has been the select provider of premium real estate service throughout Europe, Asia and North America. Engel & Völkers maintains the same global standards of quality and service in everything we do while representing iconic Montana friendliness. Learn more at https://bozeman.evrealestate.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Campaigns powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Coldwell Banker Pacesetter Steel REALTORS Launches Corpus Christi Listing Ad Campaigns with Adwerx
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Berkshire Hathaway HomeServices Automated Advertising Program Provides Comprehensive Online Marketing Solution for Network Members with Adwerx
New program powered by Adwerx Enterprise will automatically create and display ads for nearly 50,000 network agents Berkshire Hathaway HomeServices, one of the country's premier and fastest-growing real estate brokerage networks, has joined forces with Adwerx Enterprise to launch an unprecedented digital marketing program making personalized digital advertising brilliantly simple and accessible for all of its network members. The Berkshire Hathaway HomeServices Automated Advertising Program powered by Adwerx Enterprise combines the network's existing marketing platform with Adwerx's innovative technology to automate digital branding and listing ads. Through the power of retargeting, the program seamlessly builds agents' personal branding, while also aligning with Berkshire Hathaway HomeServices brand standards for effective, always-on advertising. Once an interested home buyer or seller visits an agent's website, the personally branded ads will display on the social media platforms and premium websites subsequently visited by that potential client. Whether the agent caters to buyers or sellers, the ads help to maintain consumer awareness and visibility for Berkshire Hathaway HomeServices network agents and the brand overall. The retargeted ads are executed automatically; no action is required from the agent. The process works similarly to Automated Listing Ads, an original Adwerx Enterprise service that has become the gold standard for automated and customized listing advertising for the real estate industry. Through the agreement, Berkshire Hathaway HomeServices will also provide network members with a one-week digital advertising campaign for every new listing. Starting today, every new listing generated by a Berkshire Hathaway HomeServices network agent will receive a week of free digital advertising through Adwerx. The process is once again automatic as Adwerx will create listing ad campaigns as soon as the property is publicly listed for sale, and then display the ads on Facebook, Instagram and around the web. Ads will appear to potential homebuyers within a 15-mile radius of the listing and will be customized with property photos and listing details, while also including the agent's photo and contact information. "Our goal is clear with the Automated Advertising Program powered by Adwerx Enterprise: We want to help our network agents win more listings, drive more referrals and stay in front of the people who matter most to their business," said Chris Stuart, CEO of Berkshire Hathaway HomeServices. "We are committed to creating technology solutions that serve our agents and delight their clients. We're excited to work with Adwerx on this initiative as the company is a leader in automated advertising." "This is the first time we've created a complete suite of services to satisfy all the needs of brokerages and their agents," stated Jed Carlson, CEO of Adwerx. "It takes all of the techniques and technology we've developed and distills them into a single program. We are proud to launch this innovation with Berkshire Hathaway HomeServices." About Berkshire Hathaway HomeServices Berkshire Hathaway HomeServices, based in Irvine, CA, is a real estate brokerage network built for a new era in residential real estate. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. The brand was recently recognized as Real Estate Agency Brand of Year and Most Trusted Real Estate Brand in the 2018 Harris Poll EquiTrend Study. Visit www.berkshirehathawayhs.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Ayre/Rhinehart Realtors Launches Listing Advertising Campaigns with Adwerx Enterprise for the Greater Midland Area of Michigan
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Cutler Real Estate Builds Comprehensive Local Online Ad Campaigns with Adwerx
Independent real estate firm captures local interest through the use of the Adwerx Enterprise Automated Listing Advertising Program Durham, N.C., April 25, 2019 — Cutler Real Estate, an independent real estate brokerage with 26 offices in Ohio, has adopted the Adwerx Enterprise Automated Listing Advertising Program. Through this program, Cutler Real Estate will promote its listings throughout Ohio and Northern Kentucky with Adwerx, the leader in providing customized automated listing ads for the real estate industry. Cutler Real Estate property ads are generated from the company listing feed and customized for each listing with a property photo and details, agent contact information, and brokerage branding. Listing ads launch during the first week a property is live and are targeted to the surrounding area in order to capture the interest of local buyers. "We have a reputation for providing superior service to our clients. It's important for us to give our clients cutting edge tools to give their homes total market exposure!," said Andy Camp, President of Cutler Real Estate. "Adwerx simplifies the process of advertising homes online and our clients love seeing their homes marketed this way." Cutler Real Estate has a high rate of transactions per agent and focuses on providing the over 390 Cutler REALTORS® with industry-leading tools and superior business support. The firm is also highly engaged in the community and local organizations. "Cutler Real Estate is the perfect fit for the Adwerx Automated Listing Advertising Program," added Jed Carlson, CEO of Adwerx. "Their active agents will immediately receive the benefit of our online property advertising system, which helps increase client satisfaction and retention." About Cutler Real Estate Cutler Real Estate has been helping people buy and sell homes for over 72 years! Since 1947, we have earned a reputation for providing superior service – and for getting the results our clients and customers want! Most importantly, people have come to know us for our honesty and integrity. We are proud to be leading the way home in Canton, Akron, Cleveland, Columbus, Cincinnati, and the Northern Kentucky Region. This is our home and we're pleased to help make our area a place to grow and prosper. Our commitment to family has never been stronger. Today President Andy Camp leads the company. Along with his father, Jim Camp and the founder's son, Attorney Jay Cutler, this dynamic ownership team continues our family commitment, and ensures a solid foundation, while providing a caring and nurturing environment for our Realtors to flourish. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Coldwell Banker Kinard Realty Launches Listing Ad Campaigns through the Adwerx Enterprise Automated Listing Advertising Program
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BHHS C. Dan Joyner, REALTORS Announces Participation in Adwerx Enterprise Automated Listing Advertising Program
South Carolina real estate leader invests in comprehensive online ad strategy Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS® is proud to announce that it is offering listing ads through the Adwerx Enterprise Automated Listing Advertising Program. This platform from Adwerx, the leader in providing easy and effective online ad programs, has seen widespread adoption in real estate. The ads will comprehensively cover the Greenville, Anderson, Spartanburg, and Upstate South Carolina areas. Through this new partnership, C. Dan Joyner will advertise properties once they are listed in the local multiple listing service. Advertisements are automatically formatted with property photos, agent contact information, and brokerage branding in an attractive and easy-to-understand format. These ads are then deployed to a pre-selected target audience of prospects in the local area. This strategy makes sure that the listing receives the maximum amount of visibility. "We build market leadership through continued responsiveness to our clients' needs and by constantly implementing superior value-added services," said Danny Joyner, President & CEO of Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS®. "The Adwerx program makes sure that our digital advertising needs are expertly handled, leaving agents free to focus on their customer relationships." Founded in 1964, Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS® has enjoyed a long and distinguished reputation in South Carolina. With 420 real estate agents in 10 offices, the firm is able to deliver a variety of services, including Residential Sales, Commercial Real Estate, Corporate Services and Relocation, and Property Management. C. Dan Joyner has ranked among the top real estate companies in Upstate SC for real estate marketing in residential home sales — both in dollar volume and units sold — for over 20 years. "We are pleased to welcome Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS® to our Enterprise Advertising Program," added Jed Carlson, CEO of Adwerx. "Digital advertising is an important component of how agents demonstrate their marketing prowess to the clients they serve." Adwerx is the leader in automated digital advertising, delivering over 16.3 billion ad impressions for clients around the U.S. and Canada in real estate, mortgage, insurance, and other industries. For more on the program, please visit enterprise.adwerx.com. About Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS® Founded in 1964 by C. Dan Joyner, Berkshire Hathaway HomeServices C. Dan Joyner, REALTORS® is the Upstate's leading real estate company, selling more homes than any other firm in this region. The family-owned company has 10 offices and over 400 agents providing residential and commercial real estate, property management, relocation, and senior services. For more information, visit www.cdanjoyner.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. In addition, all NAR Members receive 15% bonus impressions on any new or renewed ad campaigns. This exclusive benefit is available through the National Association of REALTORS® REALTOR Benefits® Program.
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Coldwell Banker Hearthside, REALTORS Engages the Adwerx Automated Listing Advertising Program to Power Online Ad Campaigns
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PureWest Real Estate Launches Montana Real Estate Ad Campaigns with the Adwerx Enterprise Automated Listing Advertising Program
Largest independent brokerage in Montana will run ad campaigns for new property listings PureWest Real Estate, the largest independent brokerage in Montana, has partnered with Adwerx to create online ad campaigns for newly listed properties. The ads are built using the Adwerx Enterprise Automated Listing Advertising Program, a proven system to ensure that each property receives maximum visibility online. These ads showcase each PureWest property with a listing photo, agent contact information, and brokerage branding. All ads are optimized for websites, apps, and social media platforms including Instagram and deployed to target potential buyers based on location and other characteristics. By connecting directly to the PureWest listing feed, Adwerx is able to automatically generate ads immediately when a home is publicly listed for sale. Ads capture the attention of potential buyers by displaying alongside the online content they consume every day. These week-long ad campaigns give PureWest clients confidence in knowing their homes are receiving exposure beyond traditional listing sites. "Selling Montana homes is also about selling a lifestyle," said Dale Crosby Newman, broker/owner of PureWest Real Estate. "We put our trust in Adwerx because they are experts in developing online advertising platforms that are effective and easy to use." "It's an honor to welcome PureWest Real Estate as a partner in the Adwerx Automated Listing Advertising Program," added Jed Carlson, CEO of Adwerx. "Our program is the ideal solution to advertise the firm's beautiful Montana properties, leaving PureWest's agents more time to focus on client care." About PureWest Real Estate PureWest Real Estate is an exclusive affiliate of Christie's International Real Estate and Leading Real Estate Companies of the World and is the largest, independently owned brokerage in Montana offering clients unparalleled resources and services. We are comprised of 17 offices statewide with more than 160 agents and offer a wide network of services and technologies, bringing you premier real estate solutions and results. PureWest's global affiliations allow for additional knowledge and personalized attention that is executed in a worldwide network of offices. This provides Sales Agents with excellent global exposure to satisfy and produce real estate results for buyers, sellers and investors. Our Sales Associates are local market experts. They meet strict standards of service, excellence and demonstrate proven success in handling distinctive properties. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 150,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Windermere Real Estate Launches 'All in, for you' Branding Campaign
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Coldwell Banker Real Estate Announces Rebrand
Adopting a unique approach, the rebranding process will be transparent and interactive; agents, brokers and consumers will be able to participate as the logo is tested in the field, finalized and ultimately unleashed as a new visual identity in 2020 MADISON, N.J., March 18, 2019 -- Today, Coldwell Banker Real Estate LLC announced a new vision for its global brand and kicked off "Project North Star," a transparent rebrand. The brand revealed a new logo onstage at the Generation Blue Experience® in Las Vegas. The most striking addition to the logo is the star in the top right corner. The CB North Star symbolizes the brand's position in real estate as a consistent, reliable presence guiding us all home. The new CB North Star mark is a visual representation of the brand's commitment to excellence. It is clean and simple, yet elegant. It is modern, but still pays homage to the brand's storied 113-year history. The North Star also symbolizes the Coldwell Banker® network. Even in a new real estate landscape, agents remain a constant, guiding consumers as they navigate the home buying and selling process. A transparent rebrand is a bold approach. This undertaking is the brand's commitment to ingenuity in action, in this case doing things differently for the right reasons. The brand will test the new logo in real-world scenarios providing an opportunity to collect feedback. Based on the results and data collected, the brand will modify and refine materials including marketing collateral, building signs and yard signs to create a final product that represents the brand and meets the needs of the network. In keeping with the transparent process, the brand will release updates periodically on its social channels. The brand believes that this phased approach will best serve its brokers and agents, because it allows them time to plan for the transition that will begin in January 2020, while also giving them a voice in the process. Alongside the logo, the brand also announced a new mission statement, "We empower our people to leave their mark on the world of real estate," and recommitted to its core values – home, awesomeness, ingenuity and excellence. In initial research, agents across many brands had an overwhelmingly positive response to the new mission statement and core values. The mission statement had an 80 percent approval rating, each core value scored between an 86 percent and a 97 percent. In initial testing consumers, said the new logo represents an "innovative" brand 80 percent more often than the existing logo. "We wanted every single one of our agents to be on this journey with us, so we decided to take the unconventional – but crucial – step of making this a transparent rebrand," said Charlie Young, chief executive officer and president, Coldwell Banker Real Estate LLC. "Agents and brokers deserve to understand the upcoming changes; and to leverage those changes in the way that makes the most sense for their business. With something as far-reaching as a rebrand, we know that the right thing to do is give our network as much notice as possible and include them in the process. That's why we've designed this with an open, transparent structure. This rebrand is also more than just a new logo, we're recommitting to our mission and remaining laser focused on our future and our growth." "This rebrand isn't about change just for the sake of change. We wanted a logo that truly captured the essence and power of our network. That's why we chose the CB North Star," said David Marine, chief marketing officer, Coldwell Banker Real Estate LLC. "As a brand, we envision our agents and brokers as our guides, as our North Star. That's why we're making this a transparent rebrand, so they can be involved in the process." Project North Star is being supported by Coldwell Banker's longtime advertising and design agency, Siltanen & Partners. About Coldwell Banker Real Estate LLC Powered by its network of over 92,000 affiliated sales professionals in 3,000 offices across 44 countries and territories, the Coldwell Banker® organization is a leading provider of full-service residential and commercial real estate brokerage services. The brand's mission is to empower their people to leave their mark on the world of real estate. The Coldwell Banker brand prides itself on its history of expertise and honesty since its beginnings in 1906. The brand embraces four core values: home, awesomeness, ingenuity and excellence. Coldwell Banker Real Estate is committed to providing its network of sales professionals with the tools and insights needed to excel in today's marketplace and is known for its bold leadership and dedication to driving the industry forward with big data and smart home expertise. Coldwell Banker Real Estate was the first real estate brand to harness the power of big data; the CBx Technology Suite uses predictive analytics and machine learning to analyze markets, target buyers and sellers and provide agents with a simple platform to create unique and effective marketing plans for each listing. The brand was named among the 2018 and 2019 Women's Choice Award® Most Recommended brands for customer experience and overall quality. Blue is bold and the integrity and values of Coldwell Banker Real Estate give the Gen Blue® network an unbeatable edge. Coldwell Banker®, the Coldwell Banker logo, Gen Blue® and the Gen Blue Experience® are registered services marks owned by Coldwell Banker Real Estate LLC. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated. To join Coldwell Banker Real Estate and unlock the possibilities of Gen Blue, please visit www.coldwellbanker.com/join.
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Vanguard Properties Launches California Real Estate Ad Campaigns through the Adwerx Enterprise Automated Listing Advertising Program
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Adwerx Creates Customized Retargeting Digital Advertising Program for Luxury Portfolio International
Service will be used to market many of the world's most luxurious homes Chicago, March 6, 2019 -- Adwerx, the leading provider of automated digital advertising for the real estate industry, has created a new custom-tailored program for Luxury Portfolio International® to provide digital listing ads that will retarget the affluent consumers who visit properties on the LuxuryPortfolio.com website. Luxury Portfolio is the luxury division of Leading Real Estate Companies of the World® and markets over 50,000 luxury properties each year. Over 200 independent brokerages around the world carry the Luxury Portfolio International® designation. Luxury Portfolio was seeking a way to better serve its members that have properties listed on their site as well as build brand awareness. The company's unique position as a community of global real estate brokerages required a customized approach. Adwerx, as a leader in real estate advertising innovation, was called in to build a solution to cater to their individual needs. Ads featuring the property will be generated for all non-European-Union listings, immediately reminding luxury home shoppers of the property they previously viewed on LuxuryPortfolio.com as they browse other websites and social media platforms. Luxury property ads are automatically created for new listings and will remain active as long as the listing is up on the site. Luxury Portfolio members will enjoy comprehensive advertising until the property sells or is removed from the market. "As a company, we value innovation and finding solutions to our client's problems. Luxury Portfolio International® is an expert at helping their members market their listings and we are excited to be partnering on this initiative," stated Jed Carlson, CEO of Adwerx. "This custom program combines some of the characteristics of our Enterprise Automated Listing Advertising Program along with our proprietary retargeting service to reach these affluent and engaged consumers with relevant information." While retargeting is traditionally used in the retail space, it is seeing a new application for goods and services that have a longer purchase cycle. Retargeting is an excellent way to expand reach and increase awareness. Because interested buyers for luxury properties are located around the world, this service is particularly valuable for Luxury Portfolio's members because it allows them to capture the attention of these consumers after they leave the website. "Digital advertising is an important part of our strategy to deliver value for Luxury Portfolio members," stated Stephanie Anton, President of Luxury Portfolio International®. "In our industry, continued awareness is crucial. This always-on service works behind the scenes to achieve that goal and is available as long as agents need it. Retargeting makes sure that potential buyers are reminded of what they have viewed so that they can take a second look." To learn more about how Adwerx can work for you, please visit www.adwerx.com. About Luxury Portfolio International® (LPI) LPI (luxuryportfolio.com) is the luxury marketing division of Leading Real Estate Companies of the World®, the largest global network of premier locally branded firms dominated by many of the world's most powerful, independent luxury brands. LPI attracts a global audience of visitors from over 200 countries/territories every month and marketed over 57,000 luxury homes last year. Well Connected.™ About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has served over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. In addition, all NAR Members receive 15% bonus impressions on any new or renewed ad campaigns. This exclusive benefit is available through the National Association of REALTORS® REALTOR Benefits® Program.
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Wardley Real Estate Creates Las Vegas Property Ad Campaigns through the Adwerx Enterprise Automated Listing Advertising Program
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Zeitlin Sotheby's International Realty Launches Comprehensive Online Marketing Strategy with Adwerx Enterprise Automated Listings
New listing ads for Nashville area real estate will appear on popular websites and social platforms Zeitlin Sotheby's International Realty (Zeitlin SIR) is now running automated ads for its newly listed properties. The program is powered by the Adwerx Enterprise Automated Listing Advertising Program. Adwerx is the leader in providing easy and effective online ad campaigns for real estate. These ads will feature listing photos, property details, and agent contact information. Online advertising is one of the most impactful ways to reach potential homebuyers. This program generates ads from the property listing and immediately deploys to a target audience of potential homebuyers throughout the Nashville area for the first week the property is listed. These ads reach local consumers on the websites, social platforms and mobile apps they visit daily. This proven strategy is designed to make sure the property receives comprehensive visibility that goes far beyond traditional listing sites. "We have an unparalleled commitment to technology and five-star marketing for our clients, and this partnership is a good example," said Jessica Averbuch, CEO of Zeitlin Sotheby's International Realty. "The Adwerx program creates instant listing ads for our agents to help us deliver multi-platform exposure and ultimately get the best possible results for our clients." Zeitlin SIR is Nashville's premier real estate company. The company was founded in 1979 by Shirley Zeitlin and has grown to more than 140 agents and three offices. Through its charitable fund, the company has worked with a variety of local non-profit organizations, distributing support for hundreds of people living in under-resourced areas. "We are excited to welcome Zeitlin Sotheby's International Realty to our Enterprise Automated Listing Advertising Program," added Jed Carlson, CEO of Adwerx. "By automating digital ads, Zeitlin is able to maximize the immediate impact of each property as it is brought to market." Adwerx is the leader in automated digital advertising, delivering over 16.3 billion ad impressions for clients around the U.S. and Canada in real estate, mortgage, insurance, and other industries. For more on the program, please visit enterprise.adwerx.com. About Zeitlin Sotheby's International Realty With a mission of helping Middle Tennesseans find and sell luxury properties — and in listening to what the client's definition of luxury is — Zeitlin Sotheby's International Realty was founded by Shirley Zeitlin in 1979. Today, the firm has more than 140 agents, offices in Green Hills, Belle Meade and Franklin, TN, with an established record of providing exceptional service and combines local expertise with a world-renowned brand. Sotheby's International Realty® network includes 22,000 sales associates in approximately 950 offices in 69 countries and territories. Each office is independently owned and operated. For more information, visit zeitlin.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. Plus, NAR members receive 15% additional impressions on Adwerx campaigns, which can be combined with other eligible discounts. This exclusive benefit is available through the National Association of REALTORS®' REALTOR Benefits® Program.
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Luxury Portfolio International Charts New Course with Updated Brand and Identity
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Coldwell Banker Chicora Advantage Selects Adwerx Enterprise to Power Automated Listing Advertisements
Program helps busy brokerage deliver results for agents and clients Coldwell Banker Chicora Advantage, the number one real estate company in Northeastern South Carolina has selected Adwerx Enterprise to power listing automation for their over 190 agents in 8 offices. "Advertising listings online is very important to both our agents and their clients," said Coldwell Banker Chicora Advantage President, Brian Moxey. "Online advertising is one of the most effective ways to reach potential home buyers. Adwerx provides a solution that delights our sellers and doesn't require any additional set-up from our agents." Each ad, customizable by the agent, will deploy automatically and run for one week with the option to extend the campaign. Ads appear on Facebook, popular mobile apps and websites including local and national news outlets that consumers and potential home buyers visit on a daily basis. "For an expanding brokerage such as Coldwell Banker Chicora Advantage, a streamlined and automated advertising solution is a must," added Jed Carlson, CEO of Adwerx. "We are so honored they chose us to help empower their agents with great listing solutions." The Adwerx Enterprise Automated Listing Program launched in 2017 and has seen rapid adoption with the country's most innovative brokerages. Agents have credited the program with helping them win more listings and delight their sellers with instant marketing solutions. A recent survey showed that 94% of agents saw the technological advantage as a major asset when used in listing presentations. About Coldwell Banker Chicora Advantage Coldwell Banker Chicora Advantage is the premier real estate company in Horry and Georgetown counties since 1972 and #1 in the Coastal Carolinas Association of REALTORS MLS, with $460 million in closed sales volume and 2,441 closed sales transactions in 2018. Chicora Advantage was founded in Myrtle Beach, SC in 1972 and joined Coldwell Banker in 2000. Chicora Advantage is staffed by more than 190 real estate agents in 8 offices in North Myrtle Beach, Myrtle Beach, Carolina Forest, Surfside, Pawleys Island and Georgetown.Chicora Advantage is a part of a much larger Coldwell Banker enterprise, including Coldwell Banker Sea Coast Advantage which is staffed by more than 580 real estate agents in 19 offices in Wilmington (Autumn Hall, Midtown and Porters Neck), Leland, Jacksonville, Carolina Beach, Topsail Island, Hampstead, Southport, Sneads Ferry, South Brunswick, Oak Island, Holden Beach and Calabash, and Coldwell Banker Advantage with offices in Raleigh, Fayetteville and Southern Pines. Together, these 43 offices and more than 1,200 agents closed nearly $4 billion in sales in 2018. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com. In addition, all NAR Members receive 15% bonus impressions on any new or renewed ad campaigns. This exclusive benefit is available through the National Association of REALTORS® REALTOR Benefits® Program.
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Coldwell Banker Southern Homes Joins Adwerx Automated Listing Advertising Program
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Better Homes and Gardens Real Estate Launches No-Cost Automated Social Media Advertising for Every Brand Listing
Brand Listings Appear Front and Center in the Social Media Feeds of High-Value Prospective Clients with the Click of a Button MADISON N.J. (Jan. 28, 2019) — Better Homes and Gardens® Real Estate LLC announced today the official launch of Boost by HomeSpotter-- a fully brand-funded social media advertising service-- to its affiliated agents in the United States, Canada and Jamaica, in partnership with digital marketing company HomeSpotter LLC. Through this innovative marketing platform, the brand is covering the cost of multi-day, targeted social media advertisements for all brand listings, empowering affiliated sales professionals to stretch their own marketing dollars in new and innovative ways. The program offers premium placements of affiliated agents' listings in targeted social media feeds. While other programs prioritize general banner ad placements in broad digital campaigns to build impression quantity, the Better Homes and Gardens Real Estate program offers in-feed advertising within Facebook and Instagram, which favor both impression quality and reach.The program's social media listing advertisements are supported by an intelligent, data-driven algorithm reaching up to 2,000 individuals identified as likely homebuyers based on specific property and demographic criteria. Affiliated Better Homes and Gardens Real Estate agents can easily engage in the conversations with prospective clients as they receive automatic notifications from the program when an individual comments on, likes, or shares the agent's post. This allows for two-way, instant communication with the goal of forming relationships and transforming leads to sales. "All agents and sellers deserve their listings to have the most comprehensive marketing campaigns possible," said Jennifer Marchetti, chief marketing officer, Better Homes and Gardens Real Estate. "Our affiliated agents can now walk into every listing presentation with extreme confidence knowing they are supported by an automated, data-driven, effective marketing campaign funded by their brand, allowing them the opportunity to put their own, hard-earned dollars into expanding their marketing initiatives further than they could before." When a new Better Homes and Gardens Real Estate listing goes on the market, the listing agent will receive a branded email with a pre-generated advertisement for the listing that can be approved and scheduled to launch in less than 10 seconds. Ad headlines and content are automatically chosen to maximize engagement and optimize traffic, clicks and leads. The advertisements feature a photo of the home, key content, the Better Homes and Gardens Real Estate company and agent branding, which includes their headshot and contact information. The proprietary algorithm has already been optimized based on the home's location, price and key features to ensure advertising efficacy on Facebook and Instagram. Affiliated agents have the power to further customize their advertisements using their knowledge of the listing thanks to personal dashboards and deep integrations with the brand's data platforms.Better Homes and Gardens Real Estate brokers and managers can review and track the campaigns for listings in their offices or companies to help support the agent's success. With the national launch of this program, the brand's network of more than 12,000 affiliated agents can compete for listings with the advantage that their brand partner is supporting their efforts with data-driven, automated, listing-specific social media advertising in their target markets. After the three-day boost period, affiliated agents have the option to extend the customized campaigns at a significant discount. Initial results of the program show that affiliated agents with the Better Homes and Gardens Real Estate network have launched more than 8,000 campaigns, generating more than nine million views, approximately 15,000 social interactions, 750,000 visits to bhgre.com and 7,000 website registrations and targeted leads. To learn more about how Better Homes and Gardens Real Estate can fuel your real estate business, visit bhgre.com. About Better Homes and Gardens Real Estate LLC Better Homes and Gardens Real Estate LLC is a dynamic real estate brand that offers a full range of services to affiliated brokers, sales associates and home buyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, Better Homes and Gardens Real Estate LLC embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services. The growing Better Homes and Gardens® Real Estate network includes more than 12,000 independent affiliated sales associates and approximately 360 offices serving home buyers and sellers across the United States, Canada, Jamaica and The Bahamas. The brand announced its expansion into Australia and New Zealand in April of 2018. Better Homes & Gardens® is a registered trademark of Meredith Corporation licensed to Better Homes and Gardens Real Estate LLC and used with permission. An Equal Opportunity Company. Equal Housing Opportunity. Each Better Homes and Gardens® Real Estate Franchise is independently owned and operated. About HomeSpotter HomeSpotter LLC is the industry-leading software product suite for real estate agents, brokers, and MLS providers to build and strengthen customer relationships. Boost automates digital marketing at scale, enabling agents to expand their spheres and impress sellers. Connect gives buyers amazing branded search and agent collaboration tools to carry in their pocket. Spacio's intelligent open house solution streamlines outdated real estate processes and captures every opportunity. HomeSpotter is headquartered in lovely Minneapolis, MN, with offices in Los Angeles, New York, and Vancouver.
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Over 1 in 10 Homes Listed in the U.S. Have Digital Ads Powered by Adwerx Enterprise in 2018
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Coldwell Banker Hickok and Boardman Realty Partners with Adwerx an Automated Listing Advertising for Northern Vermont
Properties listed with Coldwell Banker Hickok & Boardman Realty will receive a comprehensive digital advertising launch through the Adwerx Enterprise Automated Listing Program DURHAM, N.C., Jan. 15, 2019 -- Coldwell Banker Hickok & Boardman Realty today announces that it has activated the Adwerx Enterprise Automated Listing Advertising Program to showcase its listings in Northern Vermont. Adwerx has developed an easy-to-adopt advertising platform to allow businesses to create customized ads at scale. The Adwerx Enterprise Automated Listing Advertising Program has seen widespread adoption throughout the industry with one in ten properties for sale in the United States in 2018 advertised through Adwerx. These ads have been seen over 2.4 billion times. The ads for homes represented by Coldwell Banker Hickok & Boardman Realty are designed to launch as soon as the property is listed in the local multiple listing service. Each advertisement automatically generates with the listing photo, agent contact information, and brokerage branding and these ads reach potential home buyers by appearing on the websites and mobile apps they visit most each day. "One of our core company values is to be a trusted source of innovative real estate solutions for our clients," said Leslee MacKenzie, President/Owner of Coldwell Banker Hickok & Boardman Realty. "These ads showcase the beauty of our listings and make sure each property gets the biggest launch possible while allowing our agents to spend their time meeting with clients, not building ads." Coldwell Banker Hickok & Boardman Realty has been dedicated to serving people, community, and the love of homes locally since 1958. Headquartered in Burlington, Vermont, the company serves Northwest Vermont, including Chittenden, Addison, Franklin, and Grand Isle Counties. The company is recognized for its extensive training programs for Agents, and premium real estate services for home buyers and sellers as illustrated by a 98% satisfaction rating from past clients. "We are proud to welcome Coldwell Banker Hickok & Boardman Realty to the program," added Jed Carlson, CEO of Adwerx. "Our experience in promoting real estate listings around the country has helped us to devise a system that works seamlessly for agents and sellers." To learn more about how Adwerx Enterprise serves real estate brokerages, please visit https://enterprise.adwerx.com/. About Coldwell Banker Hickok & Boardman Realty Coldwell Banker Hickok & Boardman Realty has a proven track record as the trusted source of innovative real estate solutions for home buyers, sellers, and REALTORS® throughout Northwest Vermont. Headquartered in Burlington, with a real estate sales center in St Albans, the firm is the leading real estate company in northwest Vermont and recognized among the top 52 of all Coldwell Banker offices nationwide. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx's comprehensive reporting and training help businesses navigate the complex world of online advertising with ease. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com.
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Coldwell Banker Premier Properties Brings the Adwerx Automated Listing Advertising Program to Florida's East Coast
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Berkshire Hathaway Homeservices Koenigrubloff Realty Group First to Launch Homesnap's Facebook Dynamic Ads
Chicago - Berkshire Hathaway HomeServices KoenigRubloff Realty Group has announced that it is the first residential brokerage in the nation to launch Facebook Dynamic Ads for Real Estate through Homesnap. Facebook's Dynamic Ads for Real Estate program (DARE) allows brokerages to target likely home buyers based on their own home searches. The fully automated platform learns consumer preferences from searches they've conducted on the brokerage website and on the Homesnap app or website, and then matches them to BHHS KoenigRubloff properties that are currently for sale. Personalized listing ads then appear in the consumer's Facebook news feed, providing valuable exposure for home sellers and relevant properties to home buyers. Seamless integration with KoenigRubloff.com connects potential buyers directly to the property detail page, which features the KoenigRubloff listing agent. Nancy Nagy, KoenigRubloff CEO, said, "We are pleased to be the first residential real estate brokerage in the nation to offer DARE. Our agents and their clients appreciate that DARE is a completely automated program that allows us to reach consumers with properties that meet their unique search criteria, and the dynamic technology means that the information they receive is always accurate and up-to-date." "DARE for Real Estate through Homesnap offers a considerable benefit for KoenigRubloff's agents and their clients. It puts homes in front of the potential buyers who are most likely to be interested in those properties, leading to an extremely efficient and targeted marketing opportunity," said Tim Condon, SVP of Engagement and Marketing at Homesnap. For more information about DARE through Homesnap, please visit http://www.homesnap.com. About Berkshire Hathaway Homeservices Koenigrubloff Realty Group Berkshire Hathaway HomeServices KoenigRubloff Realty Group is a full-service real estate firm with nearly 1,500 real estate professionals and staff in 23 offices serving customers throughout the Chicago metropolitan area, the North Shore, Western Suburban communities and Harbor Country, Michigan. Deep local roots are complemented by the global reach of Berkshire Hathaway HomeServices, a leading real estate brand in the nation. Affiliated and ancillary services in the form of HomeServices Lending, Fort Dearborn Title, and HomeServices Insurance complete the comprehensive services offered to clients. Visit http://www.koenigrubloff.com. About Homesnap With easy-to-use mobile technology fueled by unmatched, real-time data intelligence, Homesnap is changing the way real estate agents connect with consumers and serve their clients. The industry-endorsed Homesnap platform leverages real-time data from 175 MLSs to empower millions of consumers each month with a superior home search experience, while providing over 80% of U.S. agents with access to powerful mobile tools that automate their work and accelerate their success. With the Homesnap mobile app, the highest rated consumer home search application; Homesnap Pro, the industry-standard mobile business platform for agents; and the Homesnap national home search portal, a joint venture with the industry-backed Broker Public Portal, the integrated Homesnap platform is transforming the industry by bringing real-time to real estate. More information can be found at http://www.homesnap.com.
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Coldwell Banker Home Town Realty Brings Adwerx Enterprise to West Virginia and Western Maryland
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Berkshire Hathaway HomeServices Hodnett Cooper Real Estate Chooses Adwerx For Golden Isles Area Listing Ads
Advertisements showcasing new listings will appear on popular websites and social media Berkshire Hathaway HomeServices Hodnett Cooper Real Estate today announces that it will offer property listing ads through the Adwerx Enterprise Automated Listing Advertising Program. These ads will showcase coastal Georgia property listings to potential buyers and will contain property pictures, brokerage branding, and agent contact details. The Adwerx Automated Listing Advertising Program was designed to provide brokerages and the agents they serve with an advertising system that is easy to implement and provides immediate coverage as soon as a property is publicly listed for sale. Ads automatically surface on websites and social media sites including Instagram to reach potential buyers in the local target area. "The Adwerx program helps us promote the beauty of our listings in ads that automatically appear online," said Missy Neu, Vice President of Business Development. "Agents can see the results and share the data with their sellers." Berkshire Hathaway HomeServices Hodnett Cooper Real Estate is a family-owned and operated company with over 70 licensed professionals across four offices in the Golden Isles area of Georgia. Roy Hodnett and his daughter Pat Hodnett Cooper are at the helm of the real estate team and have been assisting clients in the Golden Isles real estate market for over 30 years. As a Berkshire Hathaway HomeServices affiliate, Hodnett Cooper Real Estate is the premier real estate company in southeast coastal Georgia. "Online ads are a quick and effective way to market a property," added Jed Carlson, CEO of Adwerx. "We developed our Automated Listing Advertising Program to serve successful brokerages like Berkshire Hathaway HomeServices Hodnett Cooper Real Estate." The Adwerx Automated Listing Program has served over 2.4 billion impressions, and has become the gold standard in listing advertising for real estate. Agents using the program report a high level of satisfaction from their sellers who see their home listed for sale when they are browsing the internet. To learn more, please visit https://enterprise.adwerx.com. About Berkshire Hathaway HomeServices Hodnett Cooper Real Estate Berkshire Hathaway HomeServices Hodnett Cooper Real Estate is a family-owned and operated company with four offices throughout the Golden Isles, offering a full range of real estate services including real estate sales, residential rentals, property management and commercial sales. The brokerage is the premier real estate company in southeast coastal Georgia with a professional and diverse team of agents. Visit www.BHHSHodnettCooper.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx's comprehensive reporting and training help businesses navigate the complex world of online advertising with ease. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com.
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Coldwell Banker Griffith & Blair Joins Adwerx Enterprise Automated Listing Advertising Program
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Coldwell Banker Select Chooses Adwerx Enterprise Automated Listing Advertising Program To Promote Listings
Newly listed properties will be automatically advertised to potential buyers in Oklahoma DURHAM, N.C., Nov. 8, 2018 -- Coldwell Banker Select is adopting the Adwerx Enterprise Automated Listing Advertising Program to create listing advertisements for properties listed by Coldwell Banker Select agents throughout Oklahoma. Adwerx, the leader in automated digital advertising, has created a system that uses the listing feed to instantly create attractive ads and deploy them to potential buyers. In order to capitalize on the important first week of a new listing, Adwerx Enterprise makes sure ads launch as soon as a listing goes live. These ads display a listing photo, agent contact information, and Coldwell Banker Select branding. To heighten interest in the property, ads are shown on popular websites as well as mobile apps and social media, such as Facebook and Instagram. This systematic approach also includes reporting for agents and sellers on where the ad has been shown. "Technology is changing at a rapid rate and we are determined to move at the pace of innovation in our industry," said Bryan Sheppard, President & CEO of Coldwell Banker Select. "Adwerx Enterprise makes it easy for our agents to market listings and ensures each property receives a comprehensive digital ad campaign. Adwerx combined with our existing marketing plans for our agents puts Coldwell Banker Select head and shoulders above our competition in marketing properties for sale." "We are privileged to be able to work with great real estate companies such as Coldwell Banker Select," added Jed Carlson, CEO of Adwerx. "The Adwerx Enterprise Automated Listing Advertising Program helps agents streamline their online advertising so they can focus on providing client care." Listings displayed using the Adwerx Enterprise Automated Listing Advertising Program have received over 2.4 billion impressions. Over 10 percent of all residential single-family homes marketed in the United States have been advertised using this system, which has become a standard in the real estate industry. About Coldwell Banker Select Coldwell Banker Select is the largest real estate company in the state of Oklahoma, with operations in the Tulsa and Oklahoma city areas. The firm has 16 offices with 700-plus agents across Oklahoma. According to Real Trends, CB Select had 7,797 transaction sides in 2017 and $1.389 billion in sales volume. Learn more at https://www.cbtulsa.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for real estate, mortgage, insurance, financial services, and other businesses. Ads powered by Adwerx have received billions of impressions on social media, mobile platforms, and the most widely read news sites. Adwerx's comprehensive reporting and training help businesses navigate the complex world of online advertising with ease. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com.
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Professional Realty Services International Chooses Adwerx Enterprise to Power Ad Campaigns
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RLAH Real Estate Adopts Adwerx Enterprise Automated Listing Advertising Program
Online ads deliver wide exposure for newly listed properties in the Washington DC area Durham, N.C (October 18, 2018) — RLAH Real Estate, a real estate brokerage based in Washington D.C., announces that it is using the Adwerx Enterprise Automated Listing Advertising Program to create comprehensive online advertising for home sellers. The ads deploy as soon as a property is publicly listed for sale and are automatically sized to suit multiple platforms and contain property photos, agent contact information, and brokerage branding. Online advertising is one of the most effective ways to reach a highly-targeted audience. Adwerx uses the latest in retargeting to hone in on the potential buyers in the local marketplace. Ads run during the first week of the listing to maximize interest and appear on social media, news and entertainment websites, and popular mobile apps. "RLAH Real Estate agents are committed to delivering the highest level of service, excellence and customer satisfaction. Effective marketing is a large part of that," said Justin Levitch, President of RLAH Real Estate. "The Adwerx Automated Listing Advertising Program gives our agents easy and effective campaigns that their sellers can see for themselves." RLAH Real Estate was established in late 2012 and has 200 agents in five offices around the greater Washington D.C. area. The company focuses on leveraging its generational knowledge of the community to inform and serve clients. RLAH Real Estate is a radically different kind of real estate company. It's not about listings, or location. It's about lifestyle. "Advertising gives sellers confidence that their homes are being effectively marketed. We are excited to welcome RLAH Real Estate to our program," added Jed Carlson, CEO of Adwerx. About RLAH Real Estate When it comes to residential real estate in the greater Washington, D.C., area, buyers and sellers may perceive a range of choices among those professionals seemingly at the ready to serve them. The very experienced and dynamic individuals of RLAH Real Estate, however, make the choice obvious. RLAH embodies a community dedicated to integrity and service, and to evolving to meet the ever-changing challenges of a market on the move. From pied-à-terre to palace, from Dupont to Damascus, RLAH's seasoned and savvy experts offer unsurpassed dedication to clients. You will know us by our reputation. You will love us for our deeds. Learn more at http://www.rlahre.com. About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 115,000 real estate customers across the US, Canada, and Australia. Adwerx was ranked on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 & 2018 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com.
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NP Dodge Becomes First Omaha Independent Brokerage to Utilize the Adwerx Enterprise Automated Listing Advertising Program
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Coldwell Banker Heritage Implements Adwerx Enterprise Automated Listing Advertising Program
Online listing ads for Coldwell Banker Heritage will display as soon as a property is listed DURHAM, N.C., Oct. 11, 2018 -- Coldwell Banker Heritage, the largest real estate company in the Dayton, Ohio region, today announces that it has joined the Adwerx Enterprise Automated Listing Advertising Program. The service provides targeted digital listing ads for properties listed by Coldwell Banker Heritage agents. Adwerx Enterprise uses Coldwell Banker Heritage's publicly facing listing feed to deliver listings ads that are automatically generated and launched without needing to be individually created. Each ad contains a listing photo, key property details, agent contact information, and brokerage branding. Ads are targeted to potential buyers within the listing's local area on popular websites, mobile apps, and social media, including Facebook and Instagram. "Listing ads are one of the ways we provide comprehensive marketing for properties listed by Coldwell Banker Heritage agents," added Ron Sweeney, Managing Partner of Coldwell Banker Heritage. "This tool delivers instant coverage for our sellers." Founded in 1967, Coldwell Banker Heritage is locally owned and also globally connected, delivering maximum value for sellers. With nine offices and over 450 real estate professionals, Coldwell Banker Heritage provides real estate services in southwest Ohio and Richmond, Indiana. The firm contributes to local charities, such as Dayton Habitat for Humanity, and is deeply involved in the community. "We are excited to welcome Coldwell Banker Heritage into the Adwerx Enterprise Automated Listing Advertising Program," added Jed Carlson, CEO of Adwerx. "Listing advertisement makes sure properties get noticed and it's our job to make it easy for agents to offer this service to their clients." The ads are now live and displaying in Coldwell Banker Heritage's local markets. About Coldwell Banker Heritage Coldwell Banker Heritage is the Dayton region's largest real estate company with over 450 real estate professionals and 9 offices throughout southwest Ohio and Richmond, Indiana. Learn more at www.coldwellbankerishome.com. About Adwerx Adwerx provides Brilliantly Simple Digital Advertising™ for franchises, real estate brokerages, and other businesses. By automating some of the most complex digital advertising functions, Adwerx makes it easy to create effective branding campaigns. Adwerx's comprehensive reporting and training help businesses navigate the complex world of online advertising with ease. Ads powered by Adwerx have received billions of impressions on the most widely read news sites, social media, and mobile platforms. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com.
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DFH Real Estate Selects Adwerx Enterprise Automated Listing Advertising Program
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CENTURY 21 Arizona Foothills Opts For Adwerx Enterprise Automated Listing Program to Power Local Ads
Local advertising delivers comprehensive marketing for newly listed properties DURHAM, N.C., Sept. 18, 2018 -- CENTURY 21 Arizona Foothills, a full-service real estate company serving Maricopa and Pinal Counties, today announces that it is using the Adwerx Enterprise Automated Listing Program to deliver real estate ads for newly listed properties. The advertisements launch as soon as an eligible property is publicly listed, and appear on widely trafficked websites, mobile apps, and social media platforms. All Adwerx Enterprise listing advertisements contain a photo, listing description, brokerage branding and agent contact information. The ads are automatically targeted to reach a local audience of potential buyers. "We are excited to partner with Adwerx to boost the online listing presence of CENTURY 21 Arizona Foothills and its agents," said Floyd Scott, President of CENTURY 21 Arizona Foothills. CENTURY 21 Arizona Foothills began its real estate journey in 1988 as a small, non-branded boutique office with just four agents called Ahwatukee Foothills Realty. One year later, it joined the CENTURY 21® family. Currently, CENTURY 21 Arizona Foothills has 10 offices and approximately 430 agents to serve the Greater Phoenix area. "Online advertising is essential to the agent's toolkit for listing properties," added Jed Carlson, CEO of Adwerx. "We are excited to provide this solution to CENTURY 21 Arizona Foothills." About CENTURY 21 Arizona Foothills Founded in 1988 with just four agents, CENTURY 21 Arizona Foothills has grown to be Arizona's premier real estate company with 10 offices strategically spread out across the Phoenix area. We are a full-service company setup to handle all your real estate needs, including buying and selling, relocation services, property management and commercial sales and leases. CENTURY 21 Arizona Foothills has grown and prospered by always putting our clients' interests first. Without satisfied clients, we would not exist today. There is simply no substitute for integrity in all our actions. The road from your dream to your new front door can be a long one, but it is a path we know well, every step of the way. About Adwerx Adwerx automates digital advertising for franchises, real estate brokerages, and other businesses. Ads powered by Adwerx have received billions of impressions on the most widely read news sites, social media, and mobile platforms. Adwerx's comprehensive reporting and training helps businesses navigate the complex world of online advertising with ease. Adwerx has over 115,000 customers across the U.S., Canada, and Australia and has been named to the Inc. 5000 list of America's Fastest Growing Private Companies for two years in a row. To see how Adwerx can work for you, please visit www.adwerx.com.
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ERA Sellers and Buyers Announces Strategic Advertising Partnership with Adwerx Enterprise
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Old Colony, REALTORS Chooses Adwerx Enterprise Automated Listing Advertising Program to Power Local Listing Ads
Advertisements showcase newly listed properties to consumers on popular websites DURHAM N.C. — Old Colony, REALTORS®, West Virginia's premier real estate company, announces that it is adopting the Automated Listing Advertising Program from Adwerx Enterprise to deliver local listing ads. These ads automatically incorporate the photos and details for newly listed homes and combine them with agent contact information and brokerage branding to provide a comprehensive and effective campaign. Adwerx developed the Automated Listing Advertising Program to give brokerages an advertising solution that suits the needs of busy agents. Ads run during the first week of a new listing when interest is at a peak and run on websites, mobile apps, and social media sites that consumers visit most. Agents receive complete reporting on where an ad has run so they can share up-to-date feedback with their clients. "As our business has evolved, our marketing and advertising strategy has too," said Tommy Dunbar, Executive Vice President, Old Colony, REALTORS®. "Adwerx gives our sales associates a powerful advertising tool to impress and delight their sellers." Since 1944, Old Colony has helped families across the region buy and sell homes. With eight offices and close to 200 sales associates, Old Colony strives to achieve complete client satisfaction based on professionalism, expertise, and innovation. Old Colony Sales Associates represent the finest professionals and work as a team to deliver extraordinary services and marketing to buyers and sellers. "Creating advertising that works for busy real estate professionals is our passion," added Jed Carlson, CEO of Adwerx. "We are excited to work with Old Colony, REALTORS® on rolling out this program to their sales associates." A recent report from Adwerx and REAL Trends found that brokers and agents can often have differing priorities when it comes to marketing and technology. The report advised that brokers should consider implementing enterprise technology solutions that incorporate both branding and sales goals. To learn more and download a copy of the report, please visit https://enterprise.adwerx.com/2018-marketing-analysis. About Old Colony, REALTORS® Old Colony, REALTORS® is the region's largest independently owned real estate company. Serving the Kanawha Valley, Raleigh County and southern West Virginia, Morgantown and North Central West Virginia, Cabell and Wayne Counties, Ashland and Southeastern Ohio. Old Colony was founded in 1944 in Charleston, West Virginia. About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 115,000 real estate customers across the US, Canada, and Australia. Adwerx was ranked #173 on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com.
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Coldwell Banker Triad Implements Adwerx Automated Listing Advertising Program
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Adwerx Named to Inc. 5000 List For Second Year in a Row
Adwerx is ranked among the country's most dynamic businesses DURHAM, N.C., Aug. 15, 2018 -- Inc. magazine has announced that Adwerx, a leading provider of localized digital advertising, has been ranked in 2246th place on the 37th annual Inc. 5000, the most prestigious ranking of the nation's fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy's most dynamic segment—its independent small businesses. Microsoft, Dell, Domino's Pizza, Pandora, Timberland, LinkedIn, Yelp, Zillow, and many other well-known names gained their first national exposure as honorees on the Inc. 5000. "To be on this list for the second time is very exciting, and shows just how effective what we are doing is for the clients we serve," said Adwerx CEO Jed Carlson. "In just one year, we've doubled our reach inside the real estate industry and we are continuing our expansion to other businesses who need digital advertising to grow their marketing reach." To date, Adwerx has delivered over 13 billion ad impressions for real estate agents, brokers, financial services providers, mortgage lenders, and other businesses across the web's most popular websites, mobile apps, and social media platforms. Over 115,000 real estate agents have made Adwerx an essential part of their marketing program; top brokerages including RE/MAX have adopted the Adwerx Automated Listing Advertising Program for their agents around the U.S. Headquartered in the American Tobacco Campus, Adwerx has 75 employees and continues to develop new products designed to create lasting connections online that lead to increased sales and revenue. Not only have the companies on the 2018 Inc. 5000 been very competitive within their markets, the list as a whole shows staggering growth compared with prior lists. The 2018 Inc. 5000 achieved an astounding three-year average growth of 538.2 percent, and a median rate of 171.8 percent. The Inc. 5000's aggregate revenue was $206.1 billion in 2017, accounting for 664,095 jobs over the past three years. Complete results of the Inc. 5000, including company profiles and an interactive database that can be sorted by industry, region, and other criteria, can be found at https://www.inc.com/inc5000/index.html. "If your company is on the Inc. 5000, it's unparalleled recognition of your years of hard work and sacrifice," says Inc. editor in chief James Ledbetter. "The lines of business may come and go, or come and stay. What doesn't change is the way entrepreneurs create and accelerate the forces that shape our lives." About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 115,000 real estate customers across the US, Canada, and Australia. Adwerx was ranked on the Inc. 5000 list of America's Fastest Growing Private Companies in both 2017 & 2018, and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com. Methodology The 2018 Inc. 5000 is ranked according to percentage revenue growth when comparing 2014 and 2018. To qualify, companies must have been founded and generating revenue by March 31, 2014. They had to be U.S.-based, privately held, for profit, and independent—not subsidiaries or divisions of other companies—as of December 31, 2017. (Since then, a number of companies on the list have gone public or been acquired.) The minimum revenue required for 2014 is $100,000; the minimum for 2017 is $2 million. As always, Inc. reserves the right to decline applicants for subjective reasons. Companies on the Inc. 500 are featured in Inc.'s September issue. They represent the top tier of the Inc. 5000, which can be found at http://www.inc.com/inc5000. About Inc. Media Founded in 1979 and acquired in 2005 by Mansueto Ventures, Inc. is the only major brand dedicated exclusively to owners and managers of growing private companies, with the aim to deliver real solutions for today's innovative company builders. Inc. took home the National Magazine Award for General Excellence in both 2014 and 2012. The total monthly audience reach for the brand has been growing significantly, from 2,000,000 in 2010 to more than 18,000,000 today. For more information, visit www.inc.com. The Inc. 5000 is a list of the fastest-growing private companies in the nation. Started in 1982, this prestigious list has become the hallmark of entrepreneurial success. The Inc. 5000 Conference & Awards Ceremony is an annual event that celebrates the remarkable achievements of these companies. The event also offers informative workshops, celebrated keynote speakers, and evening functions. For more information on Inc. and the Inc. 5000 Conference, visit http://conference.inc.com/.
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Elite Pacific Properties Selects Adwerx Enterprise to Power Hawaii Real Estate Ads
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United Real Estate Selects Adwerx Enterprise to Power Automated Listing Advertising Program
Real estate listing ads automatically launch to time with property debut DURHAM, N.C. — United Real Estate, a national franchise with over 3,600 agents, today announces that it is using the Adwerx Enterprise Automated Listing Advertising Program to deliver digital advertisements for new listings. The ads feature property imagery, brokerage branding, and agent contact information all automatically compiled and deployed as soon as the listing is made public. Digital advertising remains one of the most efficient and effective ways to reach consumers. The listing ads are targeted based on location and online behavior and run for one week timed to the property launch. Agents can customize and extend the campaign as needed, and are also provided with complete reporting to share with their clients. "Our goal as a company is to make certain our agents have the training and tools they need to become and remain the residential real estate micro local market expert for buyers and sellers in the communities they serve," said Dan Duffy, CEO, United Real Estate. "We seek to select partners that offer services and products that complement and easily work with our robust agent productivity platform. Our strategic relationship with Adwerx will allow all of our agents to effectively market themselves and their listings in a digital format to better build their agent brand, grow their customer base and help more consumers realize their home ownership dreams." United Real Estate and Adwerx have both been named to the Inc. 5000, a list of the fastest-growing private companies. United recently announced that it saw over 106 percent growth in agent count during the first quarter of 2018. The company has expanded in both office and agent count due to its agent-centric commission-based business model and its full-service solutions designed to provide agents with the latest training, marketing, and technology tools. United Real Estate was also recently ranked among Entrepreneur's Franchise 500 and was awarded a top 25 position on Entrepreneur's Top New Franchise list. "United Real Estate is known for their innovative approach to real estate and that includes incorporating up-to-the-minute technology like our Automated Listing Advertising Program," added Jed Carlson, CEO of Adwerx. "Agents need every tool at their disposal in this fast-moving real estate climate. Our product is designed to provide property visibility while not interrupting the agent's workflow." A recent study by Adwerx and REAL Trends showed that while brokers and agents often have different priorities for marketing initiatives, online advertising satisfies both by providing brokerage branding as well as immediate local visibility for agents and the properties they represent. To learn more, please visit https://adwerx.io/marketing-analysis. About United Real Estate United Real Estate – a division of the United Real Estate Group – was founded with the purpose of offering solutions to the challenges facing agents in the residential real estate brokerage industry. Providing the latest training, marketing and technology tools to both agents and brokers under a 100-percent commission strategy, United Real Estate makes it more profitable for an agent to sell real estate and for real estate brokers to leverage a complete system to better grow a successful, thriving real estate brokerage. Named as a "frontrunner" in the real estate industry in 2013, "part of the next generation of real estate brokers" in 2014 by the Swanepoel TRENDS Report, as well as being listed in the "Power 200 Most Influential" from 2015-2018 by Swanepoel Power 200. United Real Estate has more than 75 offices and over 3,600 agents. Through a worldwide franchise solution, United continues to rapidly expand and was named to the Inc. 5000 fastest growing private companies in 2015-2017 and 2018 Entrepreneur Franchise 500® – Ranked in Top 100 New Franchises, Top Franchise and Top Brands. Driven by an unwavering commitment to giving back, a pillar of United's core values and guiding principles, United Real Estate is proud to support and partner with Autism Speaks, the world's leading autism science and advocacy organization, as United's charity of choice. About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 115,000 real estate customers across the US, Canada and Australia. Adwerx was ranked #173 on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com.
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Berkshire Hathaway HomeServices Verani Realty Rolls Out Automated Listing Ads with Adwerx Enterprise
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CENTURY 21 American Homes Selects Adwerx For Digital Listing Advertisement Strategy
Advertisements will help build buzz for newly listed properties DURHAM N.C.– CENTURY 21 American Homes, a brokerage serving the New York metropolitan area, today announces it is utilizing the Adwerx Enterprise Automated Listing Advertising Program to provide digital advertisements for newly listed properties. Residential properties listed by CENTURY 21 American Homes will receive maximum visibility through the ads which launch automatically as soon as a property is publicly displayed, capturing attention during the crucial first week of a new listing. These listing ads are optimized to comply with all regulations and are targeted based on location and lifestyle. Ads appear on the popular websites, news outlets, and social media that prospective buyers visit most frequently. Agents can customize the ads or extend the campaign as needed and they receive a full report on the ad's engagement to share with their sellers. "We are committed to helping our agents bring their careers to a higher level and increasing both their effectiveness and productivity. Choosing the right technology is a huge part of that," said Mike Litzner, Broker CENTURY 21 American Homes. "Adwerx enhances what our agents do for their sellers without adding to their workload, making it a perfect fit for our brokerage." With over 700 agents in 14 offices, CENTURY 21 American Homes has become one of the fastest growing real estate brokerages across Long Island, Queens, and Brooklyn. CENTURY 21 American Homes ranks among the Top 20 real estate companies in North America for the Century 21 franchise, as measured by sales volume. "Online advertising is one of the most effective ways to reach consumers and build brand awareness," added Jed Carlson, CEO of Adwerx. "We are excited to be working with CENTURY 21 American Homes to build ads that delight sellers and help agents win more listings." To learn more, please visit www.adwerx.com/enterprise. About CENTURY 21 American Homes With some of the industry's most successful agents, CENTURY 21 American Homes serves the New York Metropolitan Real Estate Marketplace. Our understanding of the area and involvement in the community allows us to satisfy the unique requirements of home buyers and sellers alike. We have built our reputation on extraordinary service and professionalism. Our company is comprised of people who live and work in the surrounding communities. We have personal knowledge of each neighborhood's nature and growth possibilities. Whether your focus is schools, shopping, transportation, or recreational facilities, our associates will draw upon their knowledge of local areas to find the ideal property to meet your needs. If you have any real estate questions about our services or if you are looking for properties in Nassau, Suffolk, Queens, or Brooklyn we can help. Please contact us at http://c21amhomes.com to set up a free no-obligation consultation! About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 115,000 real estate customers across the US, Canada, and Australia. Adwerx was ranked #173 on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com.
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Boost by HomeSpotter Launches New Tools to Simplify Critical Broker Tasks
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Adwerx Adds Instagram to Popular Automated Listing Advertising Program
Over 1.8 billion listing ad impressions have been seen by potential buyers Durham, N.C. — Adwerx announces that it has incorporated ads on Instagram into its highly regarded Automated Listing Advertising Program. Instagram has rapidly become one of the most popular social networks with over 800 million active monthly users. The addition adds to Adwerx's ability to provide real estate agents with comprehensive visibility for their real estate listing ads. New automation partners will be automatically enrolled into the Instagram advertisements. In a little over one year, the Adwerx Enterprise Automated Listing Advertising Program has seen widespread adoption across the residential real estate industry with over 50 regional and national brokerages signed and a potential total of 150,000 agents enrolled in the system. The innovative program connects directly with multiple listing services, so that listing ads go live as soon as a property is publicly launched. Ads appear on a variety of popular websites and social networks. With homes going under contract in under one month in many markets across the country, this program is essential for generating high visibility in a short amount of time. "We are so gratified by the industry's response to this program," said Jed Carlson, CEO of Adwerx. "Our mission is to make digital advertising simple and effective for agents and brokers so they can focus on business growth." Adwerx also recently announced integrations with top transaction management platforms. SkySlope and dotloop that will guarantee that the seller of the property sees the ads as soon as they launch in their marketplace. Agents can also provide their sellers with a complete report detailing an ad's reach and range. This information gives sellers the assurance that their home is being completely and comprehensively marketed online and leads to a higher rate of seller satisfaction. "Our agents' feedback on the Automated Listing Advertising Program has been highly positive," said Thad Wong, co-founder of @properties, the first real estate brokerage to adopt the program. "We are committed to providing helpful solutions, and our agents have seen the digital ads directly increase their bottom line by helping them increase client satisfaction and earn more listings." Adwerx is dedicated to helping individual agents achieve maximum visibility for their listings and their personal brands. To date, Adwerx has served over 13 billion ad impressions for agents and brokers across the most popular websites, mobile apps, and social media. To learn more about the Automated Listing Advertising Program, please visit http://adwerx.com/enterprise. About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 115,000 real estate customers across the US, Canada, and Australia. Adwerx was ranked #173 on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com.
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Adwerx Launches Integration with Dotloop for Top Real Estate Agents
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SkySlope Integrates Adwerx Enterprise to Streamline the Listing Process
New partnership brings popular tools serving the real estate community Sacramento, California — SkySlope, the leading provider of transaction management software, has added Adwerx, the top provider of digital advertising for real estate, to its growing list of integrations. Adwerx creates powerful ads and immediately puts them in front of a relevant group of local prospects on the websites they're already visiting. The partnership brings the two products together in a single workflow for agents and brokers and is available for all Adwerx Enterprise brokerages that are using the company's popular Automated Listing Advertising Program. Every time a seller is added in SkySlope, the information is automatically synced with Adwerx — eliminating double entry and streamlining the listing process. This will ensure that the seller will see the ads marketing their property as soon as the advertisements are live online. Adwerx creates listing ad campaigns that are targeted based on the property address and use behavioral targeting and other key factors to reach the largest pool of potential buyers. This added exposure gives sellers the confidence to know that their homes are being extensively marketed on the popular media outlets and social media websites that people visit every day. SkySlope's cloud-based digital transaction management platform is used by over 1,800 brokerages covering 5,000 offices, powering 160,000 agents to initiate nearly 2 million real estate transactions a year. "We're always looking for more ways to empower agents and make their lives easier," says SkySlope's CEO, Tyler Smith. "Many of the top producing agents across the country were already using Adwerx and SkySlope. Our integration simplifies their workflow and saves them a ton of time. The decision to partner with Adwerx was really a no-brainer." "Adwerx and SkySlope are both dedicated to providing powerful technology that simplifies important tasks in the real estate process," added Jed Carlson, CEO of Adwerx. "Working together is going to provide value to brokers, agents, and the clients they serve." About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 115,000 real estate customers across the US, Canada and Australia. Adwerx was ranked #173 on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com. About SkySlope Established in 2011, SkySlope is a comprehensive platform for real estate professionals to manage real estate transactions from anywhere at any time. SkySlope streamlines the transaction process so real estate professionals can focus on growing their business. SkySlope's digital, cloud-based solution includes automated file review, real-time compliance tracking, and fully integrated forms. With best-in-class customer service, SkySlope's award-winning support team is available 24/7/365. SkySlope is proudly headquartered in Sacramento, CA. For more information, visit skyslope.com.
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ERA Key Realty Services Enlists Adwerx Enterprise to Power Automated Listing Advertising Program
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Heritage Texas Properties Selects Adwerx to Power Automated Listing Advertising
Program will generate listing ads to serve the greater Houston and Galveston area DURHAM, N.C. — Heritage Texas Properties, one of Texas' largest independent real estate firms, today announces a new affiliation with Adwerx Enterprise, the top provider of localized digital advertising, to deliver automated listing advertisements for their 17 offices across nine Texas counties. The new listing ads will launch once a property is publicly listed for sale and will appear on popular websites, mobile apps and social media. The advertisements will be automatically branded to the individual agent and will target the local area. Each ad campaign can be customized and extended by the agent as they choose. "Our over 300 agents and their clients rely on us to select the technology that will accomplish our objectives. Adwerx does this by creating a program that instantly markets our listings, reaching potential buyers with effective online advertising campaigns," said Chairman and CEO, Owner Broker Robin Mueck of Heritage Texas Properties. Online advertising continues to be one of the most reliable ways to reach consumers. With people spending more time on mobile devices and online, a comprehensive digital strategy is a must for today's real estate professional. The Adwerx Enterprise program provides real estate brokers with a smart solution which is now in wide adoption by innovative brokerages across the United States. "Heritage Texas Properties is an outstanding brokerage with a long history of excellence in the Houston area and beyond," added Jed Carlson, CEO of Adwerx. "We are proud to be powering their listing advertising program." To learn more about the Adwerx Enterprise Automated Listing Program, please visit www.adwerx.com/enterprise. About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 100,000 real estate customers across the US, Canada and Australia. Adwerx was ranked #173 on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com. About Heritage Texas Properties Heritage Texas Properties, led by one of Houston's most recognized real estate leaders, Chairman & CEO, Broker/Owner Robin Mueck, is the largest independently owned residential real estate firm in the markets we serve; recognized for providing distinguished residential and commercial brokerage services and a tradition of integrity since 1976. The company employs more than 300 licensed real estate professionals selling homes from 17 office locations across nine counties, within the greater Houston, Galveston, nearby hill country, and surrounding lake communities.
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Greenridge Realty Joins Adwerx Enterprise Listing Advertising Program
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RE/MAX INTEGRA Joins Adwerx Enterprise Automated Listing Advertising Program
Company re-ups for listing ads after seeing increased site visits and response DURHAM, N.C., May 23, 2018 -- RE/MAX INTEGRA, a privately held company that represents nearly a third of all RE/MAX Sales Affiliates worldwide, has signed with Adwerx Enterprise to power listing advertisements for luxury properties in selected regions of New England and Canada. Adwerx Enterprise is the industry leader in online real estate advertising. The Automated Listing Advertising Program has seen rapid adoption since its launch in 2017. RE/MAX INTEGRA participated in the original RE/MAX pilot program for listing ads that launch the moment that a property is publicly listed for sale. Listing ad campaigns are targeted based on the property address and use behavioral targeting and other key factors to reach the largest pool of potential buyers. This added exposure gives sellers the confidence to know that their homes are being extensively marketed on the popular media outlets and social media websites that people visit every day. "We see a unique opportunity to build awareness of our Luxury Listings immediately which should garner more sales and in turn help us generate more listings," said David Brown VP of Marketing and Special Projects, RE/MAX INTEGRA. "These ads provide high visibility and extensive exposure for listings during those first critical days when the property is brought to market." "RE/MAX INTEGRA is a powerful brand with a wide reach and an excellent reputation," added Jed Carlson, CEO of Adwerx. "It's an honor to work with them on creating these ads for their Affiliates." The RE/MAX INTEGRA advertisements are now live in local markets and can be seen on popular websites, across Facebook, and on mobile apps. RE/MAX INTEGRA Affiliates can extend the length of the ad campaign, and customize the ads as desired. To learn more about the Adwerx Enterprise Automated Listing Advertising Program, please visit enterprise.adwerx.com. About RE/MAX INTEGRA RE/MAX INTEGRA, founded in 1980, is a privately held company by Canadian entrepreneurs. RE/MAX INTEGRA represents nearly a third of all RE/MAX Sales Affiliates worldwide. The company was founded on the premise of providing outstanding service and support both at the regional level and to the end consumer. The Ontario-Atlantic Canada region has surpassed 10,000 quality Affiliates; The US regions — New England and the Midwest (including the following states: Minnesota, Wisconsin and Indiana) – account for more than 6,400 Affiliates with over 2,600 and 3,800 Affiliates respectively; and the European region leads with nearly 20,000 Affiliates. For more information about RE/MAX INTEGRA, visit www.remaxintegra.com. About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 100,000 real estate customers across the US, Canada, and Australia. Adwerx was ranked #173 on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com.
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Berkshire Hathaway HomeServices Select Realty Implements Adwerx Automated Listing Ads
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William Raveis Real Estate and Adwerx Partner on Listing Advertising Strategy
Adwerx Enterprise to serve automatic digital listing ads for William Raveis listing agents DURHAM, N.C. – Adwerx, the leading provider of digital ads for real estate, today announces that it is powering automated listing ads for William Raveis Real Estate (WRRE), the top family-owned real estate company in the Northeast and Florida. The localized ads will generate automatically for selected residential properties listed by William Raveis' over 4,000 agents in nine states. "William Raveis Real Estate is one of the most respected brands in real estate," stated Adwerx CEO Jed Carlson. "With offices in some of the most active markets in the U.S., they needed a comprehensive solution that would help their agents market listings easily and effectively." Recent data shows that consumers spend as much as five hours per day viewing content on their mobile devices. Digital ads reach people in the mobile apps, social media, and websites they are most likely to frequent and serves them content relevant to their location and demographics. The William Raveis Real Estate ads powered by Adwerx deploy automatically the moment that a property is listed online and will appear in the places that today's consumers visit most. "Automation helps build seller satisfaction," added Carlson. "When the client signs with an agent and days later sees their property being advertised on Facebook and other places online, it's a great experience for both the agent and the client. The best thing is that the agent doesn't have to spend additional time building ads, the campaign generates instantly." "We make sure William Raveis Real Estate agents are on the forefront of the latest marketing tools," added Bill Raveis, Chief Executive Officer. "Adwerx is the gold standard for digital advertising in our industry and provides our team with easy and customizable campaigns." Over the past 44 years, WRRE has grown from a single office over a grocery store in Connecticut to a family enterprise with 4,000 highly trained sales professionals in 130 offices across nine states, $10 billion in real estate sales annually, $10 billion in mortgages and more than 6,000 insurance customers. They are also the only privately held firm offering mortgage and insurance services under one roof to its clients, thereby creating a seamless end-to-end customer experience. The Adwerx Enterprise program began in 2017 and has seen widespread satisfaction across the real estate industry. Agents report that over 94 percent of sellers have had a positive reaction to seeing their homes featured in ads on heavily-trafficked news and lifestyle websites. For more information, please visit https://enterprise.adwerx.com. About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 100,000 real estate customers across the US, Canada and Australia. Adwerx was ranked #173 on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com. About William Raveis Real Estate, Mortgage & Insurance William Raveis Real Estate, Mortgage & Insurance is the No. 1 family-owned real estate company in the Northeast and the No. 8 real estate company in the country, according to REAL Trends. In 2017, WRRE received Luxury Portfolio International's® Top Luxury Brokerage Award for overall engagement in Luxury Portfolio among 565 brokerages across 65 countries. Co-Presidents Chris Raveis and Ryan Raveis are ranked the 36th most powerful and influential real estate leaders on the Swanepoel Power 200 (SP200) for 2017/2018. The firm was named the Most Innovative Brokerage by Inman News, and has consistently been ranked the best place to work by Fox CT, Hearst Connecticut and the Boston Business Journal. For more information, visit raveis.com or blog.raveis.com.
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Coldwell Banker The Real Estate Group Adds Adwerx to Agent Marketing Program
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Adwerx Enterprise Powers McEnearney Associates Local Real Estate Listing Ads
Ads generate automatically for each new property listed by McEnearney Associates Durham, N.C., April 24, 2018 — McEnearney Associates, an independent real estate brokerage with nine offices in Washington, D.C., Maryland, and Virginia, today announced that it will be using the Adwerx Enterprise Automated Listing Advertising program to deliver digital ads for listings. Adwerx provides ads that generate instantly when a property is publicly listed. The advertisements run during the all-important first week that a home hits the market and receives the most attention. The digital ads appear on popular websites, including CNN and ESPN, as well as local news outlets and social media. Agents can customize or extend the ads as desired. "Digital advertising is a crucial tool for marketing our listings," stated Maureen Dunn, President of McEnearney Associates. "This service works seamlessly to deliver attractive ads to our targeted audiences and helps our Associates shine with their clients." McEnearney Associates has approximately 380 Associates and has been a market leader in metropolitan Washington real estate since 1980. McEnearney Sales Associates average over 17 years experience in residential real estate and the firm has a reputation for leadership excellence. The company is an esteemed member of Leading Real Estate Companies of the World as well as Who's Who in Luxury Real Estate. "We've long admired McEnearney Associates and their company philosophy of always doing what is best for the client," said Jed Carlson, CEO of Adwerx. "These listing ads are another way that their Associates can deliver on the company promise of excellent service." Since its launch in 2017, the Adwerx Enterprise automated listing program has seen rapid adoption among the nation's most innovative brokerages. Agents have reported a high level of satisfaction with the program and nearly 94 percent of agents surveyed said that it would help them win more listings. To learn more visit www.adwerx.com/enterprise. About McEnearney Associates Clients First. Clients Always. That's been our focus since the day we started in 1980. The first ad we created to announce the opening of the firm had this simple message: "To provide a quality of real estate services that is second to none. To earn the respect of our customers and clients and ultimately their recognition as the best." That remains our mission today. To learn more, please visit www.mcenearney.com. About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 100,000 real estate customers across the US, Canada and Australia. Adwerx was ranked #173 on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com.
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Alain Pinel Realtors Partners with Adwerx to Enhance Buyer/Seller Experience
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Realtor.com Launches "The Home of Home Search" Campaign
Ad spots will debut during the premiere of Hulu's "The Handmaid's Tale" as part of the brand's video-first strategy SANTA CLARA, Calif., April 25, 2018 -- During one of the most competitive housing markets of all-time, realtor.com® today premiered its largest brand campaign to date, reassuring buyers their wants can be a reality with realtor.com®. The new campaign, "The Home of Home SearchSM," includes 12 warm, funny TV spots and an enhanced digital presence that deliver the single-minded message: buyers need realtor.com® to find their must-have home features. With more MLS-listed, for-sale homes nationwide than any other search site and easy to use search filters – such as square footage, number of bedrooms, schools and nearby lifestyle amenities – buyers can use realtor.com® to help them find their dream home. As part of the brand's digital video-first approach, realtor.com® has signed on as one of the exclusive sponsors for Season 2 of The Handmaid's Tale. The first three spots, Privacy, Square Footage and 2-Car Garage, will debut today in show's premiere and will be joined by Takeout, Dog, Guest Room and Summer as the campaign rolls out to traditional media partners including ABC, NBC, CBS, HGTV, Bravo and will appear during American Idol, Rise, 60 Minutes, Survivor and the NBA Playoffs. "At realtor.com®, we make all things home simple, efficient and enjoyable – especially home search," said Ryan O'Hara, chief executive officer for realtor.com®. "Our new campaign focuses on the core of what we do. In nearly every market, buyers are facing low inventory, higher prices and rising interest rates, and it's never been more important to have the right home search site. With more MLS-listed for-sale home listings that update in real-time throughout the day, it's imperative that home shoppers know not all real estate search sites are the same. The realtor.com® site and app can give them an advantage in today's competitive market." Each spot tells the story of the highly personal "wants" that trigger a home search in a warm, humorous tone that has become the hallmark of the realtor.com® brand. Flipping home search on its head, the spots show the results of the search – a nearby grocery store for teenage boys who are constantly hungry, a chef's kitchen for when you learn to cook, a backyard where your dog can act like a dog — then transitions to the specific realtor.com® feature that helped them search, demonstrating how much the buyer needs realtor.com.® Created by Pereira O'Dell New York in collaboration with Andrew Strickman, realtor.com®'s head of brand and chief creative, realtor.com®'s "The Home of Home SearchSM" campaign includes 12 TV spots, as well as unique digital, audio, and out-of-home content. Realtor.com's® new digital media agency of record, Crossmedia, has been working for months to design the brand's most expansive digital plan ever – which includes an exclusive sponsorship with the aforementioned Emmy® and Golden Globe Award-winning Hulu Original Series, The Handmaid's Tale -- alongside a targeted video-first strategy. These elements will help to drive scale and frequency as the brand introduces "The Home of Home Search" campaign to consumers. "Our Home of Home Search campaign is the next step in the evolution of the realtor.com® brand," said Nate Johnson, chief marketing officer for realtor.com®. "After five years of campaigns that have been extremely effective in bringing our brand awareness to all time highs, we've refined our strategy to focus on educating people on why realtor.com® exists – helping people find the home of their dreams. There is no better site than realtor.com® for serious home buyers and we are constantly evolving our experience to make it easier to find whatever it is you want in a home." "Real time" refers to for-sale listings updating on realtor.com® occurring at least every 15 minutes on average in most areas. About realtor.com®The Home of Home SearchRealtor.com® is the home of home search, offering the most comprehensive source of for-sale properties, among competing national sites, and the information, tools and professional expertise to help people move confidently through every step of their home journey. It pioneered the world of digital real estate 20 years ago, and today is the trusted resource for home buyers, sellers and dreamers by making all things home simple, efficient and enjoyable. Realtor.com® is operated by News Corp [NASDAQ: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc. under a perpetual license from the National Association of REALTORS®. For more information, visit realtor.com.
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Adwerx Enterprise Powers Automated Listing Advertising for BHHS Hudson Valley Properties/Millbrook Real Estate
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Coldwell Banker River Valley, Realtors Turns on Automated Listing Ad Program
Real estate campaign launches to social media and the web when a home is listed DURHAM, NC , April 12, 2018 – Coldwell Banker River Valley, Realtors has partnered with Adwerx, the top provider of localized digital advertising to add on an automated listing ad solution for their six offices in Western Wisconsin and Southeastern Minnesota. For eligible listings, the ads generate the moment the listing is live and will circulate on popular websites, Facebook and mobile apps. Each ad runs the first week the home is listed to provide maximum attention to the property. Ads can be modified and extended by the agents as needed. "Today's sellers are more engaged in the sales process than ever and they expect a top-notch plan for selling their homes," said Ryan Olson, Vice President and Managing Broker, Coldwell Banker River Valley, Realtors. "Our program with Adwerx allows us to reach buyers wherever they are online and delight our sellers with instant digital marketing as soon as the listing is live." "The modern real estate brokerage needs an online marketing plan in order to compete in today's competitive environment," added Jed Carlson, CEO of Adwerx. "We are proud to work with Coldwell Banker River Valley, Realtors on developing a program that suits the needs of their brokerage and best of all, deploys automatically for their agents." The Adwerx Enterprise Automated Listing Program launched in 2017 and has seen rapid adoption with the country's most innovative brokerages. Research shows that the majority of sellers expect their agents to have an online marketing strategy. Agents have credited the program with helping them win more listings and delight their sellers with instant marketing solutions. To learn more please visit enterprise.adwerx.com. About Coldwell Banker River Valley, Realtors Coldwell Banker River Valley, Realtors has been serving residential and commercial real estate buyers and sellers since 2007. Based in La Crosse, Wisconsin, the company also has offices in Black River Falls, Onalaska and Tomah, Wisconsin, and in Winona and Rochester, Minnesota. The company has 89 professional sales agents throughout the region. About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 100,000 real estate customers across the US, Canada, and Australia. Adwerx was ranked #173 on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com.
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Coldwell Banker Sea Coast Advantage Selects Adwerx Enterprise to Power Automated Listing Advertisements
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Windermere Real Estate Taps Adwerx Enterprise to Power Online Listing Advertising Program
Automatic listing ads will deploy for agents in over 60 offices DURHAM, N.C., April 02, 2018 — Windermere Real Estate, the largest regional real estate company in the Western U.S. announced today that it has launched a new automated advertising service for high-end listings in the company's Premier Properties program in Oregon and Southwest Washington. The program will serve the nearly 1,200 agents from more than 60 of the company's offices in this region. "This partnership with Adwerx represents yet another way Windermere Real Estate offers solutions for our agents that directly benefit their clients," said Scott Mitchelson, President, Windermere Services Oregon/SW Washington. "Windermere's Premier Properties program brings unique branding, targeted marketing, and advertising to high-end listings. Adwerx digital ads are a great fit for this robust program, complementing additional features such as membership in the invitation-only Luxury Portfolio International network. In Multnomah County, Windermere represents one out of every four transactions for homes listed at $900,000 or more, and we're excited to continue to expand our offerings for our luxury clientele." Windermere's listing ads are generated automatically and formatted to Windermere's custom branding standards and specifications as soon as a listing is up for sale. The ads run for one week and can be extended and customized by the agents as necessary. In order to maximize the reach of the property for sale, the ads appear on Facebook, popular mobile apps and websites including local and national news outlets that consumers and potential home buyers visit on a daily basis. In addition to the automated program for Premier listings, Windermere agents can choose to utilize the Adwerx program for all of their listings. "Windermere is one of the biggest brokerages in the West, and is known for their commitment to standards of excellence," added Jed Carlson, CEO of Adwerx. "This program gives their agents the confidence to know that their listing advertisements will be executed instantly on their behalf." The Adwerx Enterprise Automated Listing Program launched in 2017 and has seen rapid adoption with the country's most innovative brokerages. Agents appreciate the way the "always on" program helps deliver on client expectations and win more listings. A recent survey showed that 94% of agents saw the technological advantage as a major asset for using in listing presentations. About Adwerx One of the fastest growing companies in real estate technology, Adwerx automates digital advertising for brokerages to delight the seller and increase agent satisfaction. Adwerx helps individual agents promote themselves and their listings online, working with over 100,000 real estate customers across the US, Canada, and Australia. Adwerx was ranked #173 on the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com. About Windermere Real Estate Windermere Real Estate is ranked the largest regional real estate company in the Western U.S. with over 300 offices and 6,500 agents serving communities in Arizona, California, Colorado, Hawaii, Idaho, Montana, Nevada, Oregon, Utah, Washington, and Mexico. Last year, Windermere closed over 85,000 home sales for more than $33.2 billion in dollar volume. The Windermere family has a proud heritage of serving our neighbors via the Windermere Foundation which funds services for low-income and homeless families. Since 1989, the Windermere Foundation has contributed more than 35 million dollars towards improving lives in the communities where we live and work. For more information, visit www.windermere.com.
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Colorado Brokerage Offers Real Estate Advertising Powered By Adwerx Enterprise
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Ned and Ariel Fulmer Chronicle Their First Home Purchase with Realtor.com and BuzzFeed
New Digital Series Targets Millennial Home Buyers SANTA CLARA, Calif., March 14, 2018 -- A new digital video series premiered today following Internet sensations Ned and Ariel Fulmer through the twists and turns of their first home buying experience. Realtor.com®, a leading online real estate destination, and BuzzFeed today announced the innovative series, featuring Ned Fulmer of "The Try Guys" and his wife Ariel, an interior designer and social media influencer. The three-episode series, executive produced by Ned, follows them -- and their dog, Bean – as they search and tour houses for sale, consider their options, and make a final decision to buy their first home. In the last episode, the audience has a chance to take a tour of their real-life home and watch them plan future improvements. The series also offers insightful realtor.com® home buying tips for BuzzFeed's engaged millennial audience, including making a 'needs and wants' list and how to evaluate a fixer upper. "Millennial first time home buyers currently make up the largest segment of today's buyer population and it's only going to get larger," said Nate Johnson, chief marketing officer of realtor.com®. "This collaboration with BuzzFeed allows us to reach a key audience of first time home buyers in a really authentic way -- with content they love, in a place they already hang out online." Millennials are a driving force in today's housing market. Realtor.com® forecasts millennials will reach 43 percent of home buyers taking out a mortgage by the end of 2018, up from 41 percent in 2017. With the largest cohort of millennials expected to turn 30 in 2020, their homeownership market share is only expected to increase. "With a baby on the way, I'm excited to take our fans on this crazy journey with us as we take one of the next big steps in life and set out to buy a house. Thanks to realtor.com® we are able to demystify the process of buying which can feel like a scary process for anyone (myself especially)," said Fulmer. Episode one of "Ned and Ariel Buy a House for the First Time" debuts today. Episodes two and three will be released in the coming weeks. The complete series can be found on realtor.com® starting April 15. In addition to the video series, the promotion will include a first time home buyer social campaign, digital ads, and a first time buyer quiz. For home buying tips from Ned and Ariel, please click here. About realtor.com® Realtor.com® is the trusted resource for home buyers, sellers and dreamers, offering the most comprehensive source of for-sale properties, among competing national sites, and the information, tools and professional expertise to help people move confidently through every step of their home journey. It pioneered the world of digital real estate 20 years ago, and today helps make all things home simple, efficient and enjoyable. Realtor.com® is operated by News Corp [NASDAQ: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc. under a perpetual license from the National Association of REALTORS®. For more information, visit realtor.com. About BuzzFeed BuzzFeed is the world's leading tech-powered media company, with a cross-platform news and entertainment network that reaches hundreds of millions of people globally. The company produces articles, lists, quizzes, videos, original series, and brands including Tasty, the world's largest social food network. The company is also home to BuzzFeed News, a global news organization focused on original reporting and investigative journalism; and BuzzFeed Commerce, which develops social commerce products and experiences, as well as licensing and other strategic partnerships.
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After One Billion Listing Views RE/MAX "Doubles Down" on Adwerx Program
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HUNT Real Estate ERA Listing Ads Powered by Adwerx Enterprise
Adwerx technology enables HUNT to advertise every new listing across Facebook, mobile and web, geo-targeted to a radius of potential homebuyers around the property's street address DURHAM, N.C., Feb. 20, 2018 -- HUNT Real Estate ERA, an historic real estate brokerage with 40+ offices in both New York and Arizona, today announces that it has joined the Adwerx Enterprise automated listing advertising program. The new program will power listing ads for all of HUNT's agents through both states. Adwerx has helped over 100,000 real estate agents and other professionals grow their businesses through the power of digital advertising. "We carefully vet each new technology we bring to our agents," said Charlie Hunt, Executive Vice President and Chief Operating Officer of HUNT Real Estate ERA . "For us, Adwerx checks all the boxes, it's easy to implement and it empowers our agents with a comprehensive digital advertising strategy that deploys automatically whenever a property is listed for sale." With their Adwerx partnership, every HUNT sales professional receives a dynamic digital advertising campaign spanning Facebook, mobile and the web for every property that they list. The property's marketing campaign is geographically targeted around the home's address and behaviorally targeted to specifically deliver to an audience of potential real estate buyers. "HUNT Real Estate ERA has a peerless reputation in the industry and we are honored to have been selected to power their digital advertising," said Jed Carlson, CEO of Adwerx. "Automated listings ads deliver instant reach and range to every listing that launches with HUNT." Adwerx has seen a rapid adoption of its automated real estate listing ads since the launch in 2017. A recent case study showed that nearly 82 percent of agents expected an increase in referrals due to the high level of seller satisfaction received when sellers saw their homes advertised on popular websites. About HUNT Real Estate ERA HUNT Real Estate Corporation is the parent company of HUNT Real Estate ERA and operates over 40 branches throughout western, central, northern and upstate New York, and metropolitan Phoenix, Arizona. Founded in 1911, HUNT is the most successful family-owned and operated real estate company in New York State, and is ranked the 41st largest real estate firm in the nation for closed transactions in 2016 by RISMedia. HUNT also operates a commercial brokerage, mortgage banking firm, insurance agency, title agency, an award-winning Relocation division, residential building company, and a fee-for-service brokerage. HUNT's mission is to build its presence through successful sales associates, to grow profitably, and to provide the highest quality of real estate and homeownership services. For more information about HUNT Real Estate, visit www.huntrealestate.com. About Adwerx Adwerx has provided brilliantly simple digital advertising to over 100,000 real estate industry customers and other small businesses across all 50 states and Canada. All Adwerx engineers, designers, and customer service professionals share a common mission: to make simple and effective online marketing tools that work for everyone. Adwerx was ranked as #173 in the Inc. 5000 list of America's Fastest Growing Private Companies for 2017 and has been an Inman Innovator Award nominee for its advertising technology. For more information, visit www.adwerx.com.
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How Advertising Your Listing Earns More Listings
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Chime Acquires GeographicFarming to Keep Real Estate Professionals on the Cutting Edge
This acquisition enables Chime to add direct mail and telemarketing features SAN FRANCISCO, August 30, 2017 – Chime Technologies, an operating system for the real estate industry, announced today that it has acquired GeographicFarming, a turnkey, 360° marketing solution for real estate businesses. With this acquisition, Chime will add direct mail and telemarketing farming features to the powerful Chime real estate suite. Chime's operating system aims to provide all the tools real estate professionals need to seamlessly run and grow their business. Its innovative tools make it easy to launch marketing campaigns, track leads' activities, build and nurture customer relationships, and effortlessly manage teams – anytime, anywhere. Over the past year, Chime has continued to evolve and expand its platform to address the full spectrum of agents' needs. This acquisition of GeographicFarming will enable Chime to enhance its existing features and add new capabilities, giving agents access to an even wider range of marketing tools to grow their brands, improve productivity and increase the bottom line. "We are always working to serve a diverse range of agents' needs and push the real estate industry forward," said Matt Murphy, Chief Marketing Officer of Chime. "In GeographicFarming, we found a partner who's committed to the same goals. Their innovative approach to farming is a perfect complement to Chime's technology, and they represent a valuable addition to the Chime team." "Our number one priority is our clients' success," said Jeff Campbell, CEO of GeographicFarming. "With the Chime integration, those clients can now leverage the powerful real estate operating system to expand lead generation through best in class technology, and save time as they focus on what they do best – selling homes and growing their business." GeographicFarming provides fully customizable lead capture landing pages that offer multiple home value estimates, using an easy-to-navigate three-step process. Streamlining direct mail systems, GeographicFarming's templates and customizable designs fit any brand and market needs, and ensure marketing campaigns truly stand out from the crowd. Its effective, high-powered telemarketing features eliminate the need to spend hours each day on the phone. Instead, a dedicated call center utilizes proven scripts that generate and nurture new business leads, every day of the week. GeographicFarming's mission aligns closely with Chime's, which is to provide a complete operating system that continually builds and transforms the business of real estate. This acquisition will enable the two companies to combine their resources and continue building the ultimate (and only) product agents need to supercharge their business. The acquisition of GeographicFarming is the latest step in Chime's effort to not only fulfill agents' existing needs, but also to anticipate their future desires. Chime recently announced the launch of an AI-enabled smart dialer called Belle, as well as software to power drone technology, which has the potential to transform open houses and listings. By integrating GeographicFarming's direct mail and telemarketing features into the Chime suite, Chime will cement its position as the most robust, innovative real estate technology provider on the market. About Chime Chime is an operating system for the real estate industry. Its award-winning productivity suite offers a robust set of features that help real estate professionals and teams of all sizes run and grow their business. Chime operates as a US subsidiary of Renren, Inc. (RENN). For more information, contact [email protected] or 888-342-9698, or visit www.chime.me.
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RE/MAX and Adwerx Launch Listing Automation
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Realtor.com® Teams Up with the Wives of Top Major League Baseball Players Ahead of Trading Deadline to Highlight Tips for Moving
SANTA CLARA, Calif., July 25, 2017 -- Realtor.com® today launches its newest branded series, "Finding the Home Run Home," featuring three wives of Major League Baseball players discussing their experiences having to move at the drop of a hat when their husbands were traded to new teams. A trusted source for real estate information, realtor.com® is operated by News Corp subsidiary Move, Inc., a leading provider of online real estate services. Ahead of Major League Baseball's July 31 trade deadline, Julianna Zobrist, Leslee Holliday and Jennifer Utley – the wives of Chicago Cubs' second basemen Ben Zobrist, New York Yankees' designated hitter Matt Holliday, and Los Angeles Dodgers' second baseman Chase Utley, respectively – share what home means to them and how realtor.com® has helped them find their dream homes for their families when the clock is ticking. The new brand partnership includes a broadcast and digital video series as well as social integrations. In the videos, Zobrist, Holliday, and Utley highlight a few of their personal house hunting tips, including the use of 3D tours, search filters and the realtor.com® draw feature. Holliday explained that over her husband's 14-year professional baseball career, they have lived in 11 homes in four different cities, most recently moving again when Matt signed with the Yankees in December. "Living in Florida, you have to find a home in New York for you and your family," Holliday said. "It was just really inconvenient for us to fly up to New York City and walk through every single home we saw. 3-D tours allowed us to make a decision from home which is very, very convenient." Utley has lived in 12 homes since her husband broke into the big leagues in 2003. "Moving doesn't scare me," she said. "I realize that moving is fun and can be a game if you want it to be. I'm always watching the market. The whole process is my happy place. I'm very particular about my home and I have a lot of experience and I've definitely curated my want list. Using filters are really very easy. I can pinpoint exactly what I want in a house with the number of bedrooms, bathrooms, pool, no pool, yard, what neighborhood I'm in, what schools I want. Realtor.com is the one-stop shop for finding your perfect house. Zobrist and her husband moved 10 times in 10 years before finally purchasing their first home in Chicago. "When Chicago called it felt like the stars aligned," she said. "We had to move quickly and do it efficiently. We realized that we desired for our kids to be around more children and for us to be closer to the stadium. I totally love the draw search feature because then you are able to pinpoint the area you want to live in." "Home has important, and different, meaning to everyone. Families of professional athletes often experience sudden moves when traded between teams, providing additional challenges to find the home of their dreams. Finding the Home Run Home showcases what home means to the wives of three MLB players at the top of their game and helps fans understand these families' experiences on a personal level, including some valuable moving tips," said Andrew Strickman, head of brand and chief creative at realtor.com®. "Our partnership with Home Team Sports highlights realtor.com®'s dedication to helping every family, even those who live their lives on the move like our favorite baseball players, find their dream home." One of the highlights of the Home Team Sports program is use of 30-second spots featuring the three wives to surround a two-week realtor.com sponsorship of a trade-deadline inspired "Buyer's and Seller's" segment on the pre-game shows of 19 MLB teams. The videos are available at realtor.com/welcome/homerunhome. Below are the scheduled release dates for each outlet: Realtor.com®'s "Finding the Home Run Home" is a partnership with Home Team Sports, negotiated by Ocean Media LLC, realtor.com media agency of record. Home Team Sports is a sales unit of Fox Sports, featuring branded-content platforms, commercial and program production, events, and custom brand integration in live local sports. About Home Team Sports Home Team Sports (HTS) is a sales unit of FOX Sports that offers advertisers one-stop shopping for TV and digital media sponsorship of every MLB, NBA, and NHL home team in the U.S., reaching 90+ million homes with its platforms. HTS also encompasses FOX Sports College Properties which holds the multi-media rights for USC and the Los Angeles Memorial Coliseum, Michigan State, Auburn, San Diego State, Georgetown, Villanova and the BIG EAST Conference. HTS also has exclusive media rights in major college conferences and conference-owned television networks, including BTN, Pac-12 Networks, the ACC and Big 12. HTS is a complete sports solution featuring branded-content platforms, commercial and program production, events and custom brand integration in live local sports. All opportunities are available on a local, regional or national scale. HTS representation includes FOX Sports Regional Networks, Comcast Sports Net, ROOT SPORTS, YES, NESN, MASN, Altitude and others. About realtor.com® Realtor.com® is the trusted resource for home buyers, sellers and dreamers, offering the most comprehensive source of for-sale properties, among competing national sites, and the information, tools and professional expertise to help people move confidently through every step of their home journey. It pioneered the world of digital real estate 20 years ago, and today helps make all things home simple, efficient and enjoyable. Realtor.com® is operated by News Corp [NASDAQ: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc. under a perpetual license from the National Association of REALTORS®. For more information, visit realtor.com®.
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EXIT Realty Adds realtor.com® to Premier Partner Program
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Adwerx Announces Spacio Integration
New collaboration adds digital advertising power to open house follow-ups DURHAM, N.C., June 28, 2017 -- Adwerx, the leading provider of localized digital advertising for over 40,000 U.S. real estate agents and brokers has partnered with Spacio, pioneers of the paperless open house, on a new integration to bring their two products together in a single workflow for agents and brokers. "Automating as many services as we can is a way that we continue to add value for our customers," said Jed Carlson, CEO of Adwerx. "This new partnership allows Spacio users to easily put open house attendees into an advertising campaign with no additional steps needed." Spacio's elegant visitor registration solution automates lead capture and follow-up. The company's analytics and customer insights provide contact verification, lead quality scoring, and insights on each lead. The broker-level version delivers real-time visibility over company-wide open house activities tying them directly to agent and office activity for more effective decision making. "Spacio helps agents and brokerages create relationships with new customers from the moment of contact at an open house," added Spacio CEO and co-founder Melissa Kwan. "This partnership deepens that, allowing our users to make sure these valuable new contacts become part of their ongoing advertising campaigns." The integration is now live inside the Spacio paperless open house product. Spacio and Adwerx debuted the product during a webinar with Inman News on June 20 on ways real estate agents and brokers can use automation to streamline their businesses. For media, interviews or speaking inquiries, please contact [email protected] About Spacio Spacio's intelligent open house solution streamlines outdated real estate processes and reduces lost opportunities. Spacio helps agents maximize open house lead generation opportunities by automating lead capture and follow up, allowing agents to easily reconnect with potential buyers and convert more leads over time. In an industry founded on relationships, Spacio is a game changer. The tool is sleek, modern, easy to use and impressive. Agents and brokerages benefit from CRM integration, streamlined lead capture, contact verification, social profiling, open house reporting, company-wide real-time analytics, and cross-platform functionality. For more information, visit spac.io. About Adwerx One of the fastest growing companies in real estate technology, Adwerx provides brilliantly simple digital advertising to over 40,000 real estate customers across all 50 states and Canada. Adwerx is comprised of a team of savvy marketers, experienced software developers, and advertising veterans who are bound together by the simple belief that online marketing should work for everyone. For more information, visit www.adwerx.com.
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Moxi Works Launches Facebook Ads Feature for Agents
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Realtor.com® Launches 'Own Home' National Brand Campaign Starring Actress Elizabeth Banks
  SANTA CLARA, Calif., April 3, 2017 -- Realtor.com® today launched its new marketing campaign, "Own Home." Emmy-nominated actress, producer and director Elizabeth Banks returns as the brand's spokesperson for a third year, with witty TV ads, interactive digital video experiences and social integrations that showcase realtor.com® as the most trusted and comprehensive source of real estate information. Realtor.com® is operated by News Corp subsidiary Move, Inc., a leading provider of online real estate services. The new campaign humorously demonstrates the struggle of searching for a home without realtor.com® and missing out on the home of your dreams by featuring "not-yous." According to the Urban Dictionary, a not-you is a person who likes what you like and wants what you want. "Odds are, your dream home is also someone else's dream home," said Nate Johnson, CMO at realtor.com®. "We illustrate the competitive nature of searching for the perfect home throughout the new campaign in a series of hilarious vignettes with Elizabeth Banks. With more for-sale listings than our competition, updated in real time, realtor.com® gives users a competitive edge over 'not-yous.'" The spots feature Banks celebrating with users who recently moved into their perfect home, while similarly attired and coiffed 'not-yous' appear through the stories, frustrated by what could have been. The campaign underscores the benefit of realtor.com® being the most comprehensive source of for-sale real estate listings, updated every 15 minutes. Created by Pereira & O'Dell New York, with Andrew Strickman, realtor.com® head of brand and chief creative, the "Own Home" campaign features six TV spots. The brand also will debut an interactive digital video series offering a cathartic release for "not-yous" feeling frustrated, depressed, mad or annoyed for having lost their dream home. Banks will scream into a pillow, seek solace in cute animals, sing a sad song poorly and more to help people move on after missing out on the home of their dreams. In addition, the campaign will expand to Facebook and Instagram, with a twist on the traditional housewarming gift. Users can congratulate new homeowners with laughable 'welcome to the neighborhood' gifs of Banks. The TV campaign debuts the week of April 3 with a unique, cinematic 60-second launch spot on CBS and HGTV and will run across major broadcast networks and cable channels, including Bravo, DIY, TBS, TNT, USA and others. The social executions will begin to rollout in May with the digital video series featuring Banks going live in July. The "Own Home" campaign builds on the success of past realtor.com® campaigns, with consumer awareness at an all-time high for the brand. Since launching its first award-winning campaign with Banks in May 2015, the company continues to shoot past industry benchmarks of audience growth, ad recall and brand linkage. To view the realtor.com® ad spots, please visit: realtor.com/NotYou About realtor.com® Realtor.com® is the trusted resource for home buyers, sellers and dreamers, offering the most comprehensive source of for-sale properties, among competing national sites, and the information, tools and professional expertise to help people move confidently through every step of their home journey. It pioneered the world of digital real estate 20 years ago, and today helps make all things home simple, efficient and enjoyable. Realtor.com® is operated by News Corp [NASDAQ: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc. under a perpetual license from the National Association of REALTORS®. For more information, visit realtor.com®.
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Adwerx Provides Cutting-edge Advertising Automation for @properties
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Adwerx Digital Advertising Now Available in Canada
  DURHAM, N.C., March 7, 2017 -- Adwerx, the leading provider of localized digital advertising for over 40,000 U.S. real estate agents and brokers, today announced availability of its powerful ad technology to the Canadian market. Adwerx represents the next frontier in advertising technology as a highly targeted, affordable and effective means for staying top of mind. The Adwerx technology places ads for agents or brokers that follow the "right" audience around on the web, mobile and Facebook--all at a fraction of what it would take to do themselves. Available products: Brand ads to build brand awareness in targeted postal codes Listing ads to promote listings, impress sellers and market homes in other cities Sphere ads to nurture people in an agent's network and encourage referrals Recruiting ads to target the exact agents of interest to brokers and foster relationships "For years now, we've met with and heard from real estate professionals in Canada, looking for this kind of tool," says Adwerx CEO Jed Carlson. "We're happy to be able to meet the need and are thrilled to launch with key Canadian partners such as RE/MAX, Engel & Völkers, Keller Williams, CENTURY 21, EXIT Realty and Coldwell Banker." "Our team was fortunate enough to be the earliest adopter for the Canadian market," said Amy Youngren, founder & partner of Urban Lifestyle Group. "The sphere ads enabled us to passively stay in front of our previous clients and referral partners so we have been top of mind with them for anything related to real estate." In a digital world, 'surround sound' marketing is more important than ever. Digital advertising complements offline strategies such as events, email and direct mail. Many real estate professionals know they should have an online presence, but are not sure how or where to begin. Adwerx is a self-service platform that levels the playing field for anyone who wants to advertise online. Because ads are shown on sites that people already visit, the experience is passive, non-intrusive and an effective way for agents to stay top of mind with the people they are targeting.  And staying top of mind is still the key in Real Estate, as 70% of home buyers and sellers hire the very first agent they call. About Adwerx One of the fastest growing companies in real estate technology, Adwerx provides brilliantly simple digital advertising to over 40,000 real estate customers across all 50 states and Canada. Adwerx is comprised of a team of savvy marketers, experienced software developers, and advertising veterans who are bound together by the simple belief that online marketing should work for everyone. For more information, visit www.adwerx.com.
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Adwerx offers free real estate marketing consultations to agents
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Related Realty and Give Back Homes launch “Agents for Change” campaign
Patrick Ryan had a hammer in his hand, but digital ads were on his mind. As senior vice president and managing broker at Related Realty in Chicago, these two activities did fit together. He was participating in a company-sponsored home build with the organization Giveback Homes. And he was thinking about how to get all his Related agents on the platform he was using for digital ads — Adwerx. Fortunately, he was working right next to Caroline Pinal, co-founder of Giveback Homes. And she knew exactly how Patrick could accomplish his goal. Fast forward a few months and Related Realty has partnered with Adwerx and Giveback Homes to launch "Agents for Change" ad campaigns, supporting a continuing initiative by Related Realty to build affordable homes for those in need in Chicago's West Pullman neighborhood. Related Realty will assume the cost of the campaigns, which will be available to brokers for marketing purposes, donating 10 percent to Giveback Homes for future builds. "As brokers, much of our day is spent out in the field working in the neighborhoods that make Chicago such a vibrant and diverse city, so we encourage our agents to support those communities in any way possible," says Patrick. "The partnership with Giveback Homes and Adwerx benefits both our brokers and the neighborhoods they do business in, giving them an opportunity to create housing that transforms lives and revitalizes entire communities house by house, block by block." "Homeownership is a universal dream, and we're thrilled to do our part to help bring that dream to families everywhere," says Jed Carlson, CEO of Adwerx. "The Related Realty team is doing the kind of community-based, socially-conscious business we love to see and in which we are privileged to take part." Giveback Homes members get access to a hefty digital toolkit, with seasonally appropriate social media graphics to help promote their participation in the program. It's a powerful way for real estate agents to differentiate — by tapping into the modern homeowner's desire to transact with socially responsible companies. In return, Adwerx customers who are Giveback Homes members can have a custom ad created, capturing the "Agent of Change" message. "Our goal is to turn the act of buying and selling homes into an opportunity for social good," says Blake Andrews, founder of Giveback Homes. "Together with Related Realty and Adwerx, whose campaign will help raise awareness among consumers, we will be able to make a significant impact for those in need both locally and globally while inspiring others to join the cause." To view the original post, visit the Adwerx blog.
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