Midwest Real Estate Data LLC (MRED) Launches Cloud CMA

LISLE (February 16, 2011) – Midwest Real Estate Data LLC (MRED) has announced that W&R Studios' Cloud CMA product is now live and fully integrated with its connectMLS™ system. All 40,000 of MRED's customers have the benefit of this cutting edge product at their fingertips, while researching listings and sales from their MLS system.

Cloud CMA is an innovative as well as eye-catching product for preparing comparative market analyses, buyer's tours and other property reports. With Cloud CMA users can easily create and send amazing presentations from a desktop/laptop or mobile SmartPhone, with exclusive blended data from top websites including Google, Zillow, education.com, Walk Score, Yelp and more.

"MRED is constantly on the lookout for the highest quality tools, to enable our customers to distinguish themselves by providing the best service to their buyers and sellers," said Russ Bergeron, CEO of MRED. "Cloud CMA will enable our customers to create CMAs and personalized reports that are unique and give their clients the full spectrum of real estate information."

MRED users can now search for listings and comparables and seamlessly launch the Cloud CMA package to produce stunning reports that will help them win more listings and write more offers. Agents in other marketplaces are raving about the capabilities of Cloud CMA.

"I did two Cloud CMAs my first time out," said Debra Smethurst of TNG Real Estate Consultants. "To say I am not computer savvy is putting it mildly. I have to admit this was very easy to navigate and when I clicked to 'view' report, I was thrilled! I am having them spiral bound today and taking them to my clients!!!"

"As a successful agent with a keen eye on simplifying our business processes, I look for tools that can assist with enhancing each client interaction," said Scott Tamkin of Keller Williams. "When I came across Cloud CMA, I knew this was one of those tools. The system is easy to use, visually appealing and works great on the iPad! We are often approached by companies with the 'greatest' virtual this or the 'next gen' that, but Cloud CMA is absolutely the greatest next generation CMA tool there is."

"Remember - Cloud CMA is web based, so you can use it from any computer at your home or office," said Greg Robertson, co-founder of W&R Studios. "It also works with your SmartPhone so you can create and send reports from anywhere. And Cloud CMA reports are so easy to generate you won't hesitate to create them for every client meeting and make a great first impression. If you can use e-mail you can use Cloud CMA."

About MRED

Midwest Real Estate Data (MRED) is a real estate data aggregator and distributor that provides the largest multiple listing service (by listing volume) to over 40,000 customers, with property information encompassing northern Illinois, southern Wisconsin and northwest Indiana.

About W&R Studios

Founded in 2008, W&R Studios is a privately held web software company located in Huntington Beach, California. W&R Studios focuses on creating the next generation of web-based software solutions for the real estate industry. By providing a "less is more" approach to software design, elegant user interfaces, and using the latest in agile programming, W&R Studios' software applications are at the same time powerful, yet accessible to everyone.

If you would like to learn more about Cloud CMA, please click here.