Iris Mobile Enhances the Mobile Solutions for Today’s Real Estate Market

Rolling Meadows, Illinois – February 14, 2011 -  February 14, 2011 - Iris Mobile Corporation, announced today that it has released an enhanced version of its suite of real estate mobile marketing solutions that includes text-messaging, web-to-mobile, QR codes, branded mobile apps, and branded mobile web marketing.

Iris Mobile’s real estate product, Iris Listings, is currently available to REALTORs in Northern and Central Illinois and is growing its MLS partnerships. The enhanced Iris Listings now offers QR codes mobile marketing built seamlessly into the existing text- messaging marketing platform. The branded mobile app lets homebuyers search listings on the go with a smart phone.

Potential homebuyers can send a text message as stated on the sign code or scan a QR code. The homebuyer instantly receives a text message with property detailed info, crystal clear home pictures on any mobile. While the homebuyer receives the listing info, the agent receives the lead alert either via text message or email. “The most powerful lead capture and mobile solution I have seen! Hands down the best ROI out there,” claims Dave Ablin, RE/MAX.

The Iris Listings web-to-mobile solution offers a unique web widget that allows any real estate web site to share property listings to users on any mobile phone.

“In today’s mobile driven society, connecting with potential home buyers through all
mobile marketing channels convenient to people on the go is a must,” cites Iris Mobile’s President and CEO, Cezar Kolodziej, PhD. “Rather than managing different mobile tools, agents now have one suite of products that applies all the latest mobile technologies to real estate. We are very excited to unveil the latest Iris Listings product suite” adds Kolodziej.

About Iris Mobile

Iris Mobile's rich media messaging platform delivers the audio, video and image contents to over 93% of the mobile phones on standard messaging rates regardless of carrier, device or plan. Iris Mobile enables marketers, agencies, brands to use the ubiquity of mobile messaging to deliver the most effective marketing ROI.

Iris Listings is the company's leading product suite for real estate allowing real state agents to market properties via text-messaging, QR codes, mobile apps and mobile web pages. To learn more about Iris Listings, visit http:// www.irislistings.com.