BHGRE Paracle Offers New iBuyer Service for Local Homeowners

Leading Charlotte Brokerage Partners with zavvie to Maximize iBuyer Opportunities for Local Homeowners in Charlotte, Fort Mill area

Fort Mill, SC - February 11, 2020 -- Better Homes and Gardens Real Estate Paracle, a leading Charlotte and Fort Mill area residential real estate brokerage known for providing concierge-level service, announces the launch of its new iBuyer service. BHGRE Paracle's new Offer Optimizer gives local homeowners more ways to sell their homes than ever before.

"Homeowners throughout Charlotte and Fort Mill can now simply push a button to receive multiple offers when selling a home," said Tony Hanson, co-owner and broker, Better Homes and Gardens Real Estate Paracle. "Offer Optimizer allows us to further showcase our commitment of delivering unparalleled service for all of our clients as we help local homeowners make the best choices when they decide to sell," he added.

Hanson explains that Paracle's iBuyer platform allows its home seller clients to easily compare all of their options. "A homeowner can compare what it means to sell their home on the open market, accept an iBuyer offer, or even decide not to sell," Hanson said. Paracle is partnering with zavvie, whose Offer Optimizer™ Suite technology connects agents and their clients to iBuyers.

The new iBuyer service that Better Homes and Gardens Real Estate Paracle is launching is providing its agents with local advantage in the marketplace, as they can uniquely provide local homeowners the ability to receive multiple offers instantly – all in one place.

"Before selling, homeowners want to explore all of their options," said Hanson. "But new research tells us they also want the help of an agent for all real estate transactions, including selling to an iBuyer. Now our agents can give local homeowners the best of both worlds."

A recent iBuyer study found that 41 percent of all sellers would consider an iBuyer offer. Among those considering an iBuyer offer, 92 percent still want to be represented by a professional REALTOR®.

Better Homes and Gardens Real Estate Paracle is known for providing the most comprehensive full-service property and real estate services. Its revolutionary approach is founded on principles of "disciplined stewardship" that maximize efficiency and allows Paracle to provide "unparalleled service for all your property needs." The brokerage notes it can act as one's relocation agent, listing agent, or buyer's agent.

Lane Hornung, CEO, and Founder of zavvie said, "Paracle is known for providing homeowners with the support and confidence they need to make informed choices. By providing Paracle agents with Offer Optimizer, they are delivering what local homeowners are asking while raising the bar for how homes are sold in Charlotte and Fort Mill area."

Hornung notes that online tools that zavvie provides are current, reliable, and packed with market-specific data so homeowners can make informed decisions with the guidance of a professional agent.

More details about Better Homes and Gardens Real Estate Paracle's iBuyer platform can be accessed here or on its website at Paraclerealty.com.

About Better Homes and Gardens Real Estate Paracle

Better Homes and Gardens Real Estate Paracle is a leading Charlotte and Fort Mill area residential real estate brokerage known for providing the most comprehensive full-service property and real estate services. Its revolutionary approach is founded on principles of "disciplined stewardship" that maximize efficiency and allows Paracle to provide unparalleled concierge-level service for all of a client's property needs, as a relocation agent, listing agent, or buyer's agent. Last fall, Paracle merged with Raleigh-based Better Homes and Gardens Go Realty, adding three offices and 150 agents. Better Homes and Gardens Real Estate Paracle is led by Tony Hanson, Chris Cramer, and Lucas Mudrey. Better Homes and Gardens Real Estate Go Realty is led by Jim Garman. Learn more at Paraclerealty.com.

About zavvie

zavvie is a technology company that connects agents and their clients with iBuyers. zavvie's Offer Optimizer™ Suite bridges the gap for consumers who may not be aware of all their options for selling. Currently operating in iBuyer markets and rapidly expanding, zavvie gives top brokerages and agents all they need to thrive by serving their clients in today's evolving real estate landscape: easy to use tools, technology, training, marketing, and strategy. Discover more at zavvie.com. zavvie Offer Optimizer™ received an Inman Innovator Award for Most Innovative Real Estate Technology, and the company is a graduate of the National Association of REALTORS® REach® program. For brokerages interested in licensing Offer Optimizer™ technology, visit zavvie.com.