RE/MAX Alliance Launches Buyside, Providing Agents and Customers Valuable Insight into Real-time Buyer Demand

Largest RE/MAX brokerage in Colorado launches Buyside

PHILADELPHIA, PA, February 05, 2019 -- RE/MAX Alliance, the largest RE/MAX affiliate in Colorado and one of the top 15 largest brokerages in the country by annual sales volume, has announced the launch of a new platform providing its sales professionals and their customers with unprecedented insight into real-time buyer demand in their marketplace. Powered by data analytics and marketing company Buyside, the platform aggregates buyer activity across major real estate search portals, brokerage websites, property showing applications and more, helping identify prospective buyers for a specific home.

"We're committed to providing best-in-class technology tools to our agents and the customers they serve. Buyside brings us powerful insights about what's happening in the marketplace and allows us to more effectively bring buyers and sellers together," said Chad Ochsner, Broker/Owner of RE/MAX Alliance.

Buyside is now live on RE/MAX Alliance's brokerage website, www.HomesinColorado.com, providing prospective sellers access to multiple valuations for their home, a buyer demand heat-map as well as a list of 'Featured Buyers' who are actively searching for a similar property. The data driven platform from Buyside will generate additional listing opportunities for the brokerage and help facilitate faster, more efficient transactions, giving RE/MAX Alliance's 800+ sales professionals a significant competitive advantage.

"We're excited to partner with RE/MAX Alliance, a true leader in the industry," said Charles Williams IV, founder and CEO of Buyside. "Our partnership provides their sales professionals access to valuable insights about buyer demand in the market and an innovative new way to best serve their customers."

Buyside's core products include Home Valuation Sites which allow homeowners to understand the approximate value of their home using multiple automated valuations, including the Zestimate by Zillow Group, as well as insight into the real-time buyer demand in their market. A Buyer Market Analysis report, which helps listing agents navigate pricing scenarios with prospective sellers while showcasing a list of matching buyers available for the home. Lastly, the back-end matching platform from Buyside intelligently connects listings agents with buyers agents who are a match for the property, ensuring more targeting marketing of the home and a quicker sale.

ABOUT BUYSIDE

Buyside is a data analytics & marketing company on a mission to help real estate brokers profit from their largest untapped asset: data. Buyside aggregates buyer activity from a variety of sources, using it to power actionable insights and intelligent marketing tools that help brokers: generate and capture seller leads, win more listings, and close more transaction sides in house. For more information, visit http://getbuyside.com.

ABOUT RE/MAX Alliance

RE/MAX Alliance, one of the largest RE/MAX franchises world-wide, has 20 office locations across Colorado's front range, and approximately 800 licensed REALTORS®, helping thousands of people buy & sell real estate each year. For more information, visit https://www.homesincolorado.com/.