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SmartZip Automates Collection of Testimonials for the Real Estate Industry with Integration to Popular Transaction Management Systems

January 25 2019

Reach150's Integration to DocuSign Rooms for Real Estate, dotloop, and PlanetRE automatically trigger agent reviews upon deal close, saving agents' time, continuously growing their online presence and fueling referral business

PLEASANTON, Calif., Jan. 23, 2019 -- SmartZip, the pioneer in predictive analytics and data-driven marketing automation solutions, today announced the integration of its Reach150 reputation and referral marketing system with three of the industry's popular transaction management tools - dotloop, PlanetRE, and DocuSign Rooms for Real Estate (available soon). These integrations automatically request reviews from home buyers and/or sellers on behalf of the real estate agents and brokers, every time they close a deal. This effortlessly drives fresh client testimonials, strengthening their online presence and fueling more referral business.

SmartZip's Reach150 system continuously builds online reputation with the automated collection and distribution of client testimonials. By connecting to these transaction systems, Reach150 sends out a request for testimonial to a new client - be it a home buyer and/or a seller - as soon as a new deal closes, eliminating any need for agent action. Testimonials received are then automatically posted onto branded SEO-optimized websites and can also be turned into digital advertisements placed in front of specific prospects within the agent's sphere and/or their local market. By activating Reach150 for their team, brokers and company leaders can ensure their agents are seamlessly harnessing the full power of their new clients to win new business.

These recent integrations have already helped fuel the growth and success of some of the industry's largest brands, including Berkshire Hathaway HomeServices, Engel and Völkers, RE/MAX, EXIT and more.

"Our agents rave about the dotloop/Reach150 integration! When Reach150 sends the automated testimonial request on the agents' behalf as soon as the transaction closes in dotloop, this helps the agent check off one more task on their post-closing to-do list! They just set it and forget it!" shared Rachel Stadler, Vice President of Career Development Berkshire Hathaway HomeServices Alliance Real Estate.

"SmartZip has been on a mission to make it easier and smarter for the industry to find, win and grow their business," said Avi Gupta, SmartZip co-founder, and CEO. "These latest integrations provide a direct path for DocuSign, dotloop, and PlanetRE, users to effortlessly grow their online reputation to drive more referrals. The integrations are particularly essential for real estate brokers and enterprises to deploy Reach150 at scale across hundreds or thousands of their agents - they remove the dependency on agents to act, enabling companies to benefit from an automated and constant stream of client testimonials at each point of sale."

The recent integrations are part of a concerted effort by SmartZip to bolster the enterprise version of its popular predictive marketing system - SmartTargeting. By leveraging data-driven targeted marketing, automating agent actions and streamlining workflows, SmartTargeting aims to help brokers and franchises improve agent efficiency and success across their companies.

About SmartZip Analytics, Inc.

SmartZip Analytics is the pioneer and leader in data-driven marketing solutions for real estate, lending, and related industries. SmartZip's SmartTargeting platform uses patent-pending predictive analytics, multi-channel marketing automation, and smart CRM to identify top home seller prospects, engage them through targeted marketing campaigns, and ultimately close more business with smart nurturing and prospecting tools. It also integrates the Reach150 system that automatically requests and publicizes client-generated testimonials and referrals to help real estate teams and professionals boost their reputation, online presence, and word-of-mouth business. Together, SmartTargeting and Reach150 help enterprises and professionals across the real estate ecosystem efficiently grow their business with the targeted acquisition of new, repeat and referral customers.