Unified Feeds: The 'Big Why'

I've been traveling around America the past few months talking about the great work CoreLogic® is doing to usher in the new era of unified listing feeds.

But it dawns on me.

The "Big Why" isn't always understood. So I thought I'd take a few minutes of your busy day to tell you why you REALLY want to be a part of this.

And by "this," I mean joining the wave of unified RETS feeds programs and technology solutions that are sweeping through our industry.

Your back-office choice

You very well may be asking, "Why would I pay a service to deliver a single feed for all my listings when I have people to do that for me?"

That's the million-dollar question. But I'll ask you a question in return.

Is importing dozens (hundreds?) of MLS listing feeds, normalizing them and preparing them to publish the back office work you need to do? Is this your company's core competency? Is this why you're in business?

I'd suspect the answer to that is... no.

You're in business because you have an innovative technology solution that helps people buy and sell houses easier than before. That's what you're doing, right?

But, that IS why we're in business

On the flip side, making sure MLS data feeds arrive at your doorstep on time (with market refresh rates now under five minutes), in lockstep compliance, and bundled together in a single feed is precisely what we're here to do.

We're world class experts at this.

And, of course, there are others out there who are pretty good at it too. The point is that your challenge is to shape your business to succeed by doing what you do best. And working with service providers who do what they do best.

The future is here and ready to deliver data more securely and more efficiently so you can spend more of your resources on product innovation and growing revenue.

It won't be long before EVERY MLS listing feed will be transmitted to you through these secure technology hubs. The MLSs are definitive in their position that it's in their best interest to use hubs like Trestle™ to manage the security of their RETS feeds and APIs. They are moving toward that world as I type these words.

Transmission 1.0 to Transmission 2.0 is coming

Just as surely as the 19th century horse-drawn carriage and gas lamps gave way to the Model T and the light bulb, there is a coming change in how MLS organizations will transmit listings to you. We're here to help you prepare for that eventuality.

Let's discuss how Trestle might work for you. Contact the Trestle team today.