DotLoop Introduces New Edition to Make Its Collaborative Workspace a Revenue Stream for REALTOR® Associations

CINCINNATI, OH--( Jun 7, 2011) - For more than two years, real estate brokers have been utilizing DotLoop to improve their agents' productivity through paperless transactions with its collaborative workspace. Now, DotLoop has introduced an Association Edition, developed specifically for large real estate enterprises. The DotLoop Association Edition provides real value to association members at a subsidized price. The Association Edition also provides demanded vendor benefits and a revenue stream for Associations.
DotLoop has seen an increase in interest for association revenue generating opportunities. As a result, the Association Edition will provide a sizeable stream of revenue and affordable option for adopting associations.
"DotLoop is an open source platform for all REALTORS®," said DotLoop CEO, Austin Allison. "So it was necessary to introduce an association solution. Now associations can equip their members to reach a deal in a more efficient manner while providing a higher level of consumer experience."
While DotLoop has experienced significant success within associations in the past and maintained adoption rates as high as 85%, DotLoop felt the demand for an association specific edition.
The unveiling of the Association Edition occurred at the National Association of REALTORS® Midyear Legislative Meetings and Trade Expo in early May. Just after presenting the Association Edition, DotLoop began working with five large associations. By the end of May, DotLoop announced its first Association Edition partnership with the North Alabama MLS. DotLoop is excited to deliver its collaborative workspace to the association and power faster and easier transactions.
"WOW what a time saver," said Mike Strange of Keller Williams Consultants Realty. "I wrote a purchase contract and sent it to my buyers. I had to run to another meeting -- while in that meeting I received a text that my buyers had signed. So I pulled out my iPad and logged in to DotLoop and sent the contract forward to the listing agent. All this while not having to leave my meeting or work with a fax machine or email attachments!"
Providing DotLoop's collaborative workspace to associations is just one more step in helping people work together in a seamless, transparent manner to reach an agreement. Increased transaction speed among an association's large membership base means more deals are being completed faster, thus increasing influence in the regions their members occupy.
About DotLoop?Headquartered in Cincinnati, Ohio, DotLoop is transforming the real estate industry by providing a collaborative workspace where any real estate agent can share and sign transaction documents. As the leading provider of collaborative negotiation services, DotLoop is available to service all real estate professionals throughout the United States and Canada. The innovative DotLoop platform is a collaborative, wholly web-based negotiation platform that lets users add, adjust, approve, and sign documents digitally -- addressing the challenges of security, efficiency, and overhead costs in today's real estate industry.