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RealBiz Media Group, Inc. Teams up with Keller Williams' Newest Division, Farm and Ranch

February 16 2015

FORT LAUDERDALE, Fla., Feb. 13, 2015 -- RealBiz Media Group, Inc. is teaming up with Keller Williams' new Farm and Ranch division in conjunction with Lands of America as the data supplier to power video creation, virtual tours and mobile solutions for its agents. Farm and Ranch specializes in land for sale over five acres, including farms, ranches, mountain properties, lake houses, river homes, country homes and residential homes in smaller towns across the country.

This solution will allow Keller Williams Farm and Ranch agents to display approximately 400,000 listings and, depending on seasonality, the listing count could move to as high as 800,000. With this additional listing database, RealBiz will be handling the conversion to video and display of roughly 2.5 million listings monthly.

Farm and Ranch introduced the RealBiz's ezflix video solution to its current agent base at the Keller Williams (KW) annual Family Reunion show this past week in Orlando, and the response to the product was overwhelmingly positive. The ezflix app is being seen as an exceptional new tool for rural agents as it allows for the creation of a video listing that can be immediately shared with potential buyers. Agents have the ability to quickly update their listings with new and revised information as well as interesting content that can then be sent to potential individual buyers and distributed to larger audiences through social media networks and chosen websites - all directly from their mobile device.

When presented with the platform's capability at Keller Williams' Family Reunion, agents immediately began to devise other ways the solution's mobile aspect could be used:

  • Create a listing presentation for the prospective listing client as a sales tool by using the My Video portion before meeting with the seller
  • Implement the cloud-based aspect of the solution to send images to the support staff to get the MLS registration process started remotely
  • Create short video clips during open houses and send those videos via their mobile phone to gauge the interest of potential buyers

The Farm and Ranch division sees the ezflix platform as a great tool for its members to set themselves apart from the competition and as a solid part of its selling proposition to current KW agents as a member benefit.

RealBiz's CRO, Steve Marques, stated, "After a long development cycle, it is very gratifying to see our video creation solution with ezflix being adopted and utilized in ways that allows Farm and Ranch professionals to both meet and exceed their customers' expectations."

About Keller Williams Farm & Ranch

KW Farm and Ranch is the rural land division of Keller Williams Realty with a nationwide network of land brokers working together for you. KW Farm and Ranch agents are local, accomplished experts in land sales and acquisitions, including: agricultural land, timber land, ranch land, recreational land, equestrian estates, land development, hunting land and other specialties. KW Farm & Ranch agents and brokers are held to the highest standard of business and professionalism to exceed your needs and expectations. When you work with KW Farm & Ranch, you aren't just working with a local real estate agent. You are hiring a vast network of dedicated farm & ranch land professionals. We are committed to your land legacy. The land specialist at KW Farm and Ranch are the clear choice when buying or selling rural property in North America. For more information please visit http://www.kw.com/kw/farm-and-ranch.html

About RealBiz Media Group, Inc.

RealBiz Media Group, Inc. is a real estate digital media and technology company whose proprietary video processing technology makes it one of the leaders in providing home video tours to the real estate industry. Its client base reaches more than 350,000 real estate agents and brokers. The company provides a series of products including a consumer portal at http://www.nestbuilder.com, an agent-only platform known as Nestbuilder Agent, an agent social media and marketing solution known as ReachFactor, a growing MVA network, virtual tours and mobile apps. The company enjoys access to many of the nation's largest real estate companies with numerous approved vendors and national contracts.