WATCH: Social Media Advertising Is on Sale! Learn How to Take Advantage

While the coronavirus pandemic has been a stressor for most real estate agents and brokers, there are a few bright spots. Among them are significant decreases in the cost of social media advertising. This is driven by changes in consumer behavior. There are more people sitting at home browsing their social networks (supply), and fewer companies advertising...

In an effort to help REALTORS make the most of their current "work from home" situations, we're covering a how-to series that strives to answer the question, "How can I use RPR right now to meet the needs of my clients and generate new prospects?" In this article, we're specifically looking at generating a mailing list for your next direct mail campaign....

It is already April, and Census 2020 has gone online. Everyone in the States can now go to the Census website and participate in this massive data collection through phone or mail. According to the following infographic by NAR, the census begins in March and continues up to December: Source: NAR.realtor/census The census is important for all businesses...

WASHINGTON (April 23, 2020) -- Nearly 3 in 4 Realtors currently working with sellers this week -- 74% -- reported their clients haven't reduced listing prices to attract buyers, according to a new survey from the National Association of Realtors. This suggests interested home sellers are remaining calm and avoiding panic selling during the uncertain...