Cost-Per-Lead Isn't Everything! Here's Why

For many years, the narrative surrounding lead generation in real estate has been, "You need the highest amount of leads possible at the lowest cost-per-lead." It's been drilled into our psyche and business models to chase the lowest cost-per-lead and churn out more, more, more. We've often been swept up on the same train! An affordable cost-per-lead...

A revolution is about to hit the real estate industry. We've reached an inflection point that will create a major change for property search websites. WAV Group expects that sites will feature 3D tours instead of still photos as the primary display in the next three to five years. 3D tours create digital scans of a property, and the best part is that...

Take it from me, someone who has spent up to as many as 130 days on the road each year for decades. Conferences are the most fundamental learning opportunities for business leaders. WAV Group was built on conferences, relationships, conversations, and sorting out the direction of each business throughout the year. There are probably thousands of people...

Wednesday, May 19, 2021 at 11:00 AM PDT Want to retire from real estate? Want to maintain an income stream and ensure your clients are well cared for? When most agents retire they don't get anything from the effort and time they've put into their business. You might refer a client or two to a peer but the problem is there is no continued pro-active...

St. George, Utah - May 12, 2021 -- Housing inventory is at record lows, pushing home prices to new highs. Many homeowners are considering selling their homes to take advantage of today's hot real estate market but don't realize there are several options available to them. Everything from the open market, which is generating multiple offers, often over...