Friday Freebie: Get the 'Rent vs. Own Report' to Move Renters Off the Fence

If you're looking to build a base of lifelong clients, there's no better niche than first-time home buyers. But persuading high-income renters to become homeowners can be tricky--until you put the cold, hard numbers in front of them. In this week's Friday Freebie, we're highlighting a free Rent vs. Own report that will help you do just that. Read...

A year into COVID-19, and it's safe to say we've changed how we live, work, play, learn and, well, just about everything. But we've also changed how we operate -- literally! A recent Homes.com survey found that almost 65% of homeowners and renters bought smart home products for their homes in response to the pandemic, with almost half of them (49%)...

Much of our lives and work are on the internet, and Google is probably the entity that we interact with most. The real estate industry is more dependent on Google than ever. People search for properties and other real estate services. Realtors build their websites and marketing campaigns based on data and analytics offered by Google. In this series,...

Thursday, March 18, 2021 at 10:00 AM PDT Now is the time to get in front of sidelined buyers and build your future business pipeline. Today's consumers are online getting prepared for homeownership and researching their down payment options. Show them that you can help. Learn how to start more conversations that lead to homeownership by highlighting...

Initiative aims to help the real estate industry identify solutions that offer the best-in-class tools to optimize their marketing efforts and grow their business via Facebook and Instagram CHARLESTON, S.C., March 11, 2021 -- BoomTown, the leading sales and marketing platform for real estate professionals, is excited to announce an extension of their...