How to Create a Custom Short URL for Your Real Estate Website and Brand

Some real estate companies use short URLs on Twitter and other social media. Have you noticed them? Realtor.com uses rltor.cm. Zillow uses zlw.re. Inman uses inmn.io. Short URLs can be a fun, creative way to further integrate your real estate brand into your content. And they are not that complicated to set up. In this article, we will show you how...

The biggest problem for home sales today remains a lack of inventory. So, how do we keep the bounce-back from COVID-19 going? We need more listings! To create more listings, we need to get homeowners off the sidelines. The problem is that homeowners are nervous to make a move for the same reason everyone else is: a lack of inventory. It's a catch-22,...

If real estate agents and brokers received a dollar for every lead generation sales pitch they hear, they could retire from real estate. While that might be a slight exaggeration, it illustrates a reality: the market is overrun with multi-billion-dollar companies trying to sell them leads. Those leads keep growing more expensive, or come with hefty...

Thursday, December 17, 2020 at 11:00 AM PST This webinar will give a broad overview of the estate planning process, focusing on the different elements that make up a cohesive estate plan. The program will describe each of the parts of an estate plan, why it is important, and the consequences of being one or more of those elements. Hypotheticals and...

Leveraging data from the BoomTown CRM, Sisu's software gamifies and visualizes data to empower agent performance, and deep integration keeps teams, tools and data in one platform. CHARLESTON, S.C., December 8, 2020 -- BoomTown, the leading sales and marketing platform for real estate professionals, is excited to announce a direct integration with...