Why Agents Need to Think More About the Consumer Experience

We know you're focused on generating the best outcome for your real estate transactions. You work hard to find buyer clients a home that fulfills their wants and needs, is in the right location, and is listed at the right price. You do your best to help seller leads create a compelling listing for their properties, select the right buyer, and negotiate...

We continue talking about AI in the real estate industry (see part one here). In this part, we will focus on different types of AI and ethical issues associated with artificial intelligence. What Are the Different Types of AI? Generally speaking, there are four types of AI: Reactive – Reactive AI has no memory and only reacts on specific stimuli....

NextHome is teaming up with Realtor.com to showcase the platform's discoverability, reach, and connection-building solutions to more than 5,500 NextHome agents in 610 offices across 48 states. The new relationship was announced at NextHome's annual conference in Houston where NextHome's Chief Executive Officer James Dwiggins was joined by members...

Thursday, Match 30, 2023 at 11:00 AM PDT Competitive market? It's time to step up your lead gen. As the market fluctuates, it's more important than ever to create brand awareness, expose your value and keep your pipeline full. In a competitive market, you must ensure you are staying top-of-mind for consumers and consistently demonstrate why YOU are...

Orlando, FL – March 27, 2023 – Florida Realtors Form Simplicity and Tech Helpline are both individual winners of the coveted 2023 HW Tech100 Real Estate Award, announced by HousingWire, a leading source for US mortgage and housing news. Form Simplicity also is featured as one of the "Top 5 Transaction Management" systems listed on the 2023 Tech...