It's Not About Luck: 6 Ways to Maximize Leads and Entice Buyers

"Luck is when preparation meets opportunity." The above quote, credited to Roman philosopher Seneca the Younger, posits that the most successful among us are responsible for making their own luck, not biding their time waiting upon some indeterminate stroke of good fortune or unexpected twist of fate. When it comes to success in real estate, we tend...

Barbara Betts sold real estate through the great recession, but this is truly an unprecedented time. We have to remember that everything was different in 2008; housing led that recession – it was on very unstable ground. Homeowners were being irresponsible; we were overbuilding. Therefore the 2008 recession was a housing recession. We already had...

Real estate brokerages of all sizes are seeing significant gains in their online traffic as well as a lower cost-per-lead despite the COVID-19 outbreak, according to research from Delta Media Group, one of America's most established and largest broker technology solutions providers. Delta Media tracked the performance of brokerage websites that it...

Thursday, June 25, 2020 at 11:00 AM PDT 2020 has been a wild ride, and navigating mortgage rates, ReFis, HELOCs and more continue to unnerve experts and consumers alike. Back by popular demand, Frank Chimento, Elevate's VP of Brokerage Development, sits down for a one-on-one deep dive with mortgage expert Laurence Heisler of The Mortgage Firm and...

Acquisition substantially expands Elm Street's capabilities and customer base as established real estate technology solutions provider June 24, 2020 – Dallas, TX – Elm Street Technology, LLC ("Elm Street Technology"), a leading real estate technology and marketing solutions provider to the residential real estate industry, today announced the...